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13/20 world’s top pharma as clients +7 (495) 744-04-91 | [email protected]

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Page 1: Dnr mediakit

13/20 world’s top pharma as clients

+7 (495) 744-04-91 | [email protected]

Page 2: Dnr mediakit

75 000 mobile apps installs

220 000 verified Russian-speaking physicians

550 000 subscribers to our groups in Vkontakte & Odnoklassniki

Page 3: Dnr mediakit

#1 in Russia

Social networks

220 000 only verified doctors

Amount of users (Self-declared / Synovate Comcon estimate)

100 000

119 000 7 500

500

43 000 300

80 000 4 500

Clinical materials (monthly)

150

28 000

13,7% of Physicians Online in Russia (Synovate Comcon)

5,8%

4,2%

3,8%

3,0%

<3%

Source: Synovate Comcon Healthcare MEDI-Q “General practitioners’ opinions” November 2012

students, doctors 51 000

students, doctors

students, pharmacists, doctors

doctors

students, doctors

Page 4: Dnr mediakit

e-detailing

Feel free to apply for complimentary trial access.

Build Rapid Awareness - Banners, Branded Pages - E-mails & SMS

Engage & Educate - Gaming Technologies - Surveys and Online Panels - Webinars, Educational Videos

Drive Adoption - Closed Groups of Physicians

Page 5: Dnr mediakit

100% legal

E-detailing Surveys Payments to physicians

Law on Advertising Fully compliant Fully compliant Fully compliant

Law on Circulation of

Medicines Fully compliant Fully compliant Fully compliant

Law on the Basis of

Healthcare Protection Fully compliant Fully compliant Fully compliant

Law on Protection of

Personal Information Fully compliant Fully compliant Fully compliant

Tax Code Fully compliant Fully compliant Fully compliant

Page 6: Dnr mediakit

Medcampus.ru – 110,000+ students

Educate and involve future doctors:

Medcampus.ru – Social network of 110,000+ Russian-speaking medical students.

Feel free to apply for complimentary trial access.

Reach 90% of Russian future doctors

- Targeted Media (Banners, Branded Pages, Online Leads) - Custom Emails & SMS - Contests & Quizzes - Webinars, Educational Videos

Feel free to apply for complimentary trial access.

Page 7: Dnr mediakit

Smartpharma.ru – Russian pharmacists

Educate and involve those who help consumers choose drugs in pharmacies:

Smartpharma.ru – Social network of Russian-speaking retail pharmacists.

Feel free to apply for complimentary trial access.

Reach all Russian retail pharmacists

- Targeted Media (Banners, Branded Pages, Custom Emails & SMS) - Educational Programs - Contests & Quizzes - Webinars, Educational Videos