distributor a4

8/10/2019 Distributor A4

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A Good Partnershipis Built on Trust

Distributor Program

voestalpine Bhler Welding

www.voestalpine.com/welding


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Premium Filler Materials

voestalpine Bhler Welding (formerly Bhler Welding Group) is a leading

manufacturer and worldwide provider of filler metals for industrial welding and

brazing applications. With more than 100 years of experience, the enterprise has

decisively influenced the development of welding technology, setting the

benchmark with its innovative solutions.

As a part of voestalpine, Austrias largest steel manufacturer and one of the

worlds leading suppliers of specialized steel products, we are a part of a global

network of metallurgy experts.Our customers benefit from:

n Comprehensive welding and steel know-how under one roof

n Coordinated complete solutions comprised of steel and welding filler metals

n A partner offering maximum economic stability and technological expertise

Join Solidity

As pioneers, we are at the forefront of innovation and developing

new solutions that are unique in the market. This moves the welding

industry forward. Our objective is to achieve more benefit for all.

This is why we build on team work, involve partners and customers,

and share knowledge across all borders. Together we can achieve more.

A Renowned Market Leading Brand Operating

in the Welding Consumables Market

Customers and partners in over 150 countries place their trust in our

products and solutions. The applications expertise gathered on-site

worldwide in more than 8 decades makes voestalpine Bhler Welding

(formerly Bhler Welding Group) the preferred par tner of leading

companies in various demanding industries and market segments. As a

leader in innovation we always work in collaboration with our

customers and partners to develop innovative products and welding

solutions for the future. It is our intention that as a voestalpine Bhler

Welding distributor you should share in our success and business

development. We are steadily working to further enhance this channel

to the market whether it is for joining, maintenance & repair or brazing.

The key cornerstones are a certification process, marketing and sales

support, market communications, supply chain logistics and training

programs. All of these components must be put into place to

demonstrate our commitment to you, our

position within the distributor channel

and the overall market. We ensure that

our distribution partners grow bigger andmore profitable selling our products and

services thereby enhancing their position

in the welding industry. Our Distributor

Program is based on the following

principles:

n to create strategic all iances

n to work with robust local and global

welding products distr ibutors

n to develop long term par tnerships and

win-win relationships

n

committed to developing and investingin our distributors

n committed to providing technical

excellence

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Together we can Serve the

Welding Industry with

Best-in-Class Service

In order to fulfill this program in an optimal way

we are aiming for excellence in our own

performance and we are looking for the best

partners in the welding consumables industry.

These are added value partners for supplying a

broad range of customers in specific market

segments which we as voestalpine Bhler Welding

are not in a position to service cost effectively or

efficiently. We develop relationships with selectedpartners with a view to providing the best service

to end customers using our products as well as

providing expertise and technical know-how.

We are Committed to Partnership

As a leading consumable supplier we will focus on long term

relationships with our distributors. We deliver quality products

together with technical support and training by relying on more than

100 years of experience in the welding industry.

Long Lasting Connections is our Aim

We look for reliable long term distributors with adequate

geographical coverage, sufficient market presence, the ability to sell

the full product range and provide suitable logistics facilities.

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Experienced Employees

We rely on committed employees who have been

trained to the highest standards. It is their knowl-

edge, skills, and personal commitment that ensure

the long-term success of our company and our

customers. In combination with our premium

quality products, the individual technical support

provided by our globally acting application

technicians and specialist welding engineers

empowers our customers to master even the most

difficult and challenging welding tasks.

Research and Innovation

Driven by market needs, our technologically

groundbreaking developments bring our customers

peace of mind and advantages in future competi-

tion. To that end, we work in our own competencecenters within the R&D network of voestalpine and

collaborate with more than forty industrial and

academic research partners worldwide.

Join ExcellenceWe Strive for Excellence for Products and People

Networked CompetenceCenters

We have established global and regional compe-

tence centers. Our global R&D competence centers

focus on applied research and general product

development.Our regional competence centers are

situated close to our local markets. Building on the

results of global research, they develop solutions

tailored specifically to local market requirements.

By employing this global+regional R&D structure,

we at voestalpine Bhler Welding have taken

customer proximity to a new level.

In-House Developed Products

We know all about our products performance and

capabilities, compositions and mechanical proper-

ties. After all, it is us who develop and producethem at our 11 production sites. We control the

entire value chain. This is yet another testimony of

our commitment to quality.

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Certifications and Approvals

Each of our production sites has been certified to

ISO 9001:2008. In addition, an environmental

management system to EN ISO 14001:2004 has

been implemented. The specific fields of use of our

products, from ship building to the construction of

power plants, require extremely high safety

standards. voestalpine Bhler Welding products are

regularly tested by external testing institutions andhave received all the relevant certifications and

approvals.

n Snamprogetti

n Gaz de France

n VNIIST

n ABS

n Bureau Veritas

n DNV

n Vd TV

n TV Nord

n TV Rheinland

n GAZPROM

n Germanischer Lloyd

n Seproz

n BB

n DB

n KTA1408

n AREVA

n CWB

n Lloyds Register

n NAKS

n RINA

An excerpt from our list of certifications and approvals

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Join SpecialistsFiller Metals for Demanding Industries

We focus on industries with high technological standards and deliver products tailored to industry-specific

requirements. In the development and optimization of filler materials, we collaborate closely with customers,

manufacturers, and research institutes. Whether destined for use in challenging scenarios or in standard applications

our high quality filler materials are ideally suited for all applications in the following industry sectors: Oil & Gas, Pipeline,

Chemical, Power Generation, Transportation & Automotive, Maintenance & Repair and Brazing Industries.

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Three Competences Three Brands

Repair & Maintenance Welding

Decades of industry experience and application know-how in the

areas of repair, wear and surface protection in conjunction with

innovative and tailored products guarantee our customers an increase

in their productivity, protection, service life and performance capacity

of their components under the UTP Maintenance brand.

Joint Welding

Creating lasting connections is the most important part of the

welding process. More than 2000 products for joint welding in all

conventional arc welding processes are now united under the

Bhler Welding brand in a product portfolio that is unique through-out the world. And therefore our customers benefit even more from

our personal application consultations, because we are also past

masters at creating connections between people.

Soldering & Brazing

As an insider, we have insight into processing methods and

understand how to apply them as the essential factor for optimum

soldering results. Our expertise has been formulated over many

years of experience providing solutions and the knowledge gained

from countless application challenges. The Fontargen Brazing

brand offers you knowledge and successfully solved application

experience for your soldering processes on the basis of proven

products Engineered in Germany.

Complete Product Portfolio

voestalpine Bhler Welding is fully focused on

consumables for welding and brazing and offers

its customers a complete range of alloys and

properties. Due to their high quality, our products

perform effectively in both demanding

applications and standard use scenarios.

Alloys and Properties

n high strength

n heat-resistant

n low-temperature

n corrosion resistant

n nickel, copper, cobalt,

aluminum basedn stainless steel

n mild steel

We offer you

n covered electrodes

n flux cored wire

n MIG/TIG wire

n sub-arc wire and flux

n solders, pastes, and fluxes

n

strips for strip claddingn post-weld cleaning chemicals

and pickling pastes

In order to provide the industry with the best in

competence and efficiency, we have built our

proven products and solutions around three

areas of competence:

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We consider absolute customer focus to be the key to success. We support

the end customers comprehensively so that they get not just any, but the

best possible solution. With our services, we create true customer benefit -

competently, swiftly and straight forward.

Join Full Service

We want to create true value for you, so you can do the same

for your customers.

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Marketing Support

Your business is supported with technical

handbooks, sales literature, global advertising,

merchandising and POS material to help you

competitively position yourself as a competent

supplier of the best metal fillers in the world. Sell-

ing of technical products in a B2B environment is

for sure a matter of technical supremacy and

good pricing but dont underestimate the power

of the emotional bond and branding principles.

Customers who come looking for your brand

significantly simplify the purchase decision and

allow you to secure a fair price premium. This

also enables you to concentrate your efforts on

your core business of sales and local service. You

will especially benefit from the advertising

campaigns surrounding new products as they

bring new business and regularly forward

prospects and sales leads directly to you.

Application Support

Our experts clearly address all issues that matter.

Benefit from their experience and expertise inmetallurgy, welding processes and industry

applications to enhance and upgrade your

know-how.

On-Site Support

Our bags are packed! Not all challenges can be

solved remotely. In such cases, our experts will

travel to your site immediately. We also provide

individual product and application training for

your engineers, welding and sales staff.

Prequalification Testing

It takes effort and is time-consuming to prequali-

fy filler metals for welding applications. Yet, it is

necessary in order to standardize processes and

predefine quality targets. Our experts conduct

welding tests and field trials. They have the

relevant experience to assist you in making the

right decision.

Certificates

Our state-of-the-art laboratories are internation-

ally certified and accredited, our experienced

experts enjoy international recognition. They

provide customers with detailed chemical and

mechanical analyses that are managed using a

process controlled global IT system and guaran-

tee a high level of reliability and assurance.

After-Market Support

Throughout the industry, we have earned a

reputation for always being there for our custom-

ers and solving even the toughest tasks - beforeand after a purchase. Our competent and

knowledgeable engineers are always at your

disposal to attend to your questions and concerns,

however challenging they may be.

International Logistics

Ensuring the supply of materials to international

jobsites is a challenge. Drawing on their vast

experience and country-specific knowledge, our

logistics managers design your steadily function-

ing supply chain. This helps you avoid delaysand material shortages.

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A well-known and attractive brand sells itself. Customers will approach your

store with a clear picture in mind of what they can expect from a Bhler

product. You dont need to explain and reason to convince them they are

already convinced by themselves in believing in a product brand of

voestalpine Bhler Welding.

Join a World of Benefits

Increase Foot Traffic and Cross Selling in

your Store

As our product brands are well-recognized and

highly appreciated in the welding industry, andas we are doing a lot of marketing, the brands

and products are highly demanded by welders

and engineers. They are seeking Bhler

products and if you are the local Bhler supplier

customers will come looking for your store.

Decision Making is Easy

You will star t from a higher position in the sales

argumentation. Customers know that Bhler has

its price, quality is second to none and proper-

ties are excellent. What remains is to find the

right filler metals for the required application ofyour customer. Identify needs, select product

and sell making business couldnt be easier.

Profitability through Strong Price Premium

Our products are recognized for their quality

and reliability and a higher price is a valid

indicator of the delivered value. Our researchshows customers expect to pay more for Bhler.

Even purchasers will understand that quality

reduces risk on the construction site and not

everything is just about price. Use this effect to

gain a higher price average and secure your

high profitability today with Bhler products.

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The information and product properties contained in this printed material are non-binding and

serve the exclusive purpose of technical orientation. They do not replace individual consultationprovided by our sales and customer service teams. The information and product propertiescontained in this brochure are guaranteed only when specifically and contractually stipulated.Not responsible for printing errors or technical changes. Duplication in part or in whole is subjectto explicit written permission by voestalpine Bhler Welding GmbH.

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voestalpine Bhler Welding

www.voestalpine.com/welding

voestalpine Bhler WeldingGlobal Distributor [email protected]

Or contact your local voestalpine Bhler Weldingoffice through: www.voestalpine.com/welding

forwarded by:

voestalpineBhlerWelding,

09/2014,

EN

distributor a4

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