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ALKESH DINESH MODY INSTITUTE FOR FINANCIAL & MANAGEMENT STUDIES

University of Mumbai

Project on:Selling and distribution of Tender coconut in Mumbai

Why Tender Coconut

Top Dogs

Numerous Benefits

Good for feeding infants suffering from intestinal disturbances.  Oral rehydration medium Contains organic compounds possessing growth promoting

properties Keeps the body cool Application on the body prevents prickly heat and summer

boils and subsides the rashes caused by small pox, chicken pox, measles, etc.

Kills intestinal worms Presence of saline and albumen makes it a good drink in

cholera cases Checks urinary infections.  Excellent tonic for the old and sick Cures malnourishment. Diuretic Effective in the treatment of kidney and urethral stones Can be injected intravenously in emergency case. Found as blood plasma substitute because it is sterile, does not

produce heat, does not destroy red blood cells and is readily accepted by the body.

Aids the quick absorption of the drugs and makes their peak concentration in the blood easier by its electrolytic effect.

Urinary antiseptic and eliminates poisons in case of mineral poisoning.

Coconut Production

Coconut Production

Production

Distribution Process Mumbai (Daily)

Wholeseller in Mumbai

VENDORS

Daily Order via

Payment in advance

Wholeseller in Mumbai

Order On Mobile

Itenary Merchants / Contractors in Kerala/ Karnataka/ TN

Producer

Distribution to Vendors

Payment Payment

Some Facts

Earlier Tamil Nadu was No.1 in distributing tender coconuts to mumbai

Now because of high local demand and increased transportation cost mainly coconuts from Karnataka and Kerala are sold in Mumbai.

Coconut Development Board Decides Price to be given to farmers for tender coconuts

Presently It is Fixed at 10 Rs. By CDB

The commission agents charge Rs.5/- per 1000 nuts to the farmers-trader or traders.

Selling price varies in mumbai as per location and Nut size Price Range between 22-30 Rs.

More facts.....

Tender coconuts are sent to market within a day or two after harvesting as there is no practice of storage for Tender Coconut Sale longer period.

The tender coconuts are kept in shed on the farm till they are lifted by the wholesaler and/or retailer.

The wholesalers and retailers store the tender coconuts only for a few day or week, since, the interval between the harvesting and consumption does not exceed more than 10 to 15 days

Prolonged storage makes the tender coconut water insipid and hence is disposed off for consumption at the earliest possible.

bigger the coconut, higher the price due to consumer preference and belief that it contain more quantity of coconut water.

But it is not TRUE.

Everyday 8-12 truck loads, with the capacity to load 8000 to 10,000 tender nuts per day.

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