disruption data: the collaborative economy enables p2p commerce
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Disruption Data: The Collaborative Economy Enables P2P Commerce. See these slides that show actual impacts to revenues from the P2P Economy.TRANSCRIPT
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REVENUE DISRUPTION FROM THE COLLABORATIVE ECONOMY
BY JEREMIAH OWYANG
The media can’t stop talking about the Collaborative Economy
MAINSTREAM MEDIA ATTENTION
3
GOOGLE INSIGHTS
4
PEOPLE ARE SEARCHING FOR SHARING AND MAKING
The Collaborative Economy impacts many industries
Analysis of one single day indicates notable adoption
It’s accelerating: The people are
doubling adoption
@V I S IONCR I T I C A L
@ JOWYANG
Why is adoption happening so quickly?
SOCIAL MEDIA SENTIMENT
12
THE PEOPLE ARE USING EASILY AVAILABLE SMART PHONES
Early signals show people prefer peer-to-peer commerce
SOCIAL MEDIA SENTIMENT
14
AIRBNB “LOVED” OVER TRADITIONAL HOTELS
SOCIAL MEDIA SENTIMENT
15
UBER AND LYFT “LOVED” OVER OTHER SERVICES
Is this a business disruption?
A properly shared car is
$270,000Lost RevenueOf auto sales
1 shared car = 9 cars at average of $30k each
But what about loans, taxes, gas, parking, dealer services, resale and more?
Source: UC Berkeley Study on Car/Ride Sharing
The Collaborative Economy
17
“…65 percent of their business migrate to ride
services like Uber, Lyft and Sidecar…”
Source: SF Chronicle
Source: SF Transportation Authority
Source: SF Examiner
DC Taxis down“We’re down 22 percent,”
said Jeff Schaeffer, the president of District Cab
Source: HotAir
Columbus Ohio“Taxi drivers say business is down 50 percent in some
cases…”
Source: The Dispatch
25
“All told, they found that for every 1 percent increase in the
number of Airbnb bookings, there is a .05 percent decrease in
hotel revenue”
Study by Boston University
Hotel Industry Loses Revenues As Airbnb Grows
26 Source: Airbnb 2013 annual report
Airbnb Bookings on Rapid Incline
People turn to Peer to Peer loans–instead of going to traditional banks
27
Europe’s peer to peer ridesharing BlaBlaCar has more passengers
than Eurostar
Source: Mashable
Will the startups go away?
Since market inception, the startups have raised nearly $7 BILLION and so no sign of slowing.
30 2002 2003 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 $-
$500,000,000
$1,000,000,000
$1,500,000,000
$2,000,000,000
$2,500,000,000
$3,000,000,000
$3,500,000,000
Total Funding by Year
So…
What role do corporations playif people get what they need
from each other?
The Collaborative EconomyAn economic model where creation, ownership, and access are shared between people and corporations.
What side of history will you be on?
Empowered People & Resilient Brands
CrowdCompanies.comEmpowered People & Resilient Brands
Jeremiah OwyangFounder@jowyang