discovery in 2020: trends and user behaviors

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Discovery in 2020: Trends and User Behaviors William H. Mischo Michael A. Norman Mary C. Schlembach Jason Heldreth Grainger Engineering Library Information Center University of Illinois at Urbana-Champaign [email protected] [email protected] CNI 2020 May 21, 2020

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Page 1: Discovery in 2020: Trends and User Behaviors

Discovery in 2020: Trends and User Behaviors

William H. Mischo Michael A. Norman Mary C. Schlembach Jason Heldreth Grainger Engineering Library Information Center University of Illinois at Urbana-Champaign [email protected] [email protected] CNI 2020 May 21, 2020

Page 2: Discovery in 2020: Trends and User Behaviors

LibraryDiscoveryRemainsataCrossroadsAcademiclibrariesshouldstepbacktoreconfirm(orreconsider)theirvisionfordiscovery,toensurethattheirvisionsconnectwithinforma<on-seekingprac<cesandpreferences,andtodeterminewhethertheyhaveaviablestrategyinplace.

-RogerSchonfeld,IthakaS+R,2014

Nowisthe<meforarevolu<onindiscovery.-CatherineColeman,StanfordLibrary,2018Thesystemswebuy…willrequireafundamentalre-orienta<ontotheneedsoftheacademicuser,andsimilarlyafundamentalre-architectureandre-configuring….

OhioLINKwhitepaperonDiscoverysystems,2020

Page 3: Discovery in 2020: Trends and User Behaviors

OhioLINKWhitePaper•  Earlierpresenta<onatCNI2020•  “It’sNotWhatLibrariesHold;It’sWhoTheyServe”:Roger

SchonfeldandXuemaoYang•  Vision:

–  EveryILSsystemiscenteredaroundthecollectionofalibrary;systemsmustbecompletelyre-architectedtocenterontheuser

–  Systemsmustprovideacoordinatedmixoflocal,external,andcollaborativeservices(facilitatedcollection)

–  Librarysystemsmustintegrateeffectively--onaserviceanddatelayer--withotherresearch,teaching,andlearningsystems

–  Librarysystemsmustprovidemodernbusinessintelligencecapabilitiesforindividualandconsortiallibraries

Page 4: Discovery in 2020: Trends and User Behaviors

FullLibraryDiscovery

•  CoinedbyLorcanDempsey2013

•  Accessinrela<ontoDiscoveryandDiscoverability•  Discoveryshouldcontainfeaturesthatmovebeyondthe

retrievalofcollec<onmaterials:includeslocalinforma<onservicesandcontent

•  Includeslibrarywebsites,localLibGuideinforma<on,subjectspecialistlinks,coursemanagementsystemcontent,etc.

•  Goalistobundleandinterconnectrelatedinforma<onservices

Page 5: Discovery in 2020: Trends and User Behaviors

HistoryofModernDiscoveryOverthelast30years:

–  SupercatalogswithA&Iservicesloaded

–  Federatedsearch:broadcastsearch

–  Web-ScaleDiscoverySystems(WSDS)withmetadataandfull-textcontentaggregatedintoasingleconsolidatedindex

–  Hybridbentostylesystemswithinformationresultdisplayspresentedinazonedorpartitionedscreendisplaywithcontentgroupedbytype/material

Page 6: Discovery in 2020: Trends and User Behaviors

Web-ScaleDiscoverySystems

•  RichliteratureonWSDS;BibliographybyFrancoisRenaville(Liege)

• WSDSIssues:– Confusionwithblendedresultsdisplays–  relevancyrankingsburyingknown-items–  inadequateaccesstolocallibraryservices– Needtobetteraddressknown-itemsearching– Needtoexpediteaccesstofull-text

Page 7: Discovery in 2020: Trends and User Behaviors

BentoAdvantages•  Par<<onsresultsbymaterialtype/format•  AddressesWSDSissues:blendedresults,relevancyranking

problems,known-itemaccess•  Fulllibrarydiscoveryfeatures;insideout&localinforma<on

servicesandcontent–  Librarywebsites,pathfinderinformation,localservices,subjectspecialistlinks,CMScontent

• Oneclicklinkstofull-textortopublisherpresenta<onpages(bypasslinkresolver)

Page 8: Discovery in 2020: Trends and User Behaviors

Searchformaterialsdiscoveryandmachinelearning

Page 9: Discovery in 2020: Trends and User Behaviors

Searchfortensilepropertyandmachinelearning

Page 10: Discovery in 2020: Trends and User Behaviors

Illinois Bento Box Discovery Model Search:

Ar<cles(EBSCOEDSAPI)10Results

Seeallmatches46EBSCOEDSTargets

EBSCOPDFlinks,DOI,Publisher,Catalog.Scopuslinks

AltmetricA7en9onBadges–Scholixdatasetlinks–UnPaywallopenlinks-BrowzinePDF

andIssueTOC

Keywords6 {searchterms} GO

Sugges9ons:

Directlinkto{searchterm}LookattheJournalsordatabasesthatmatchthissearch.DOIdirectlinkLimitthissearchto9tlewordsLibguidesLinkResearchStarters(EBSCO)LinkAskaLibrarianonlinechatlink

ClassicEasySearchLink

Addi<onalAr<cles:ScopusisdefaultbutalsoselectedEBSCOtargetsorEngineering

Village,IEEE

5ResultsSeeallmatches

DOIlinksAltmetricA7en9onBadges–Scholixdatasetlinks–UnPaywallopenlinks-

BrowzinePDFandIssueTOC

LibraryCatalog(VuFind)

10ResultsSeeallmatches

Directlinkstofull-text

SubjectSugges<onsTwoSubjectDisciplinaryDatabasematches&linkstocompletedsearch

RelevantDepartmentalLibraryLibrariancontactGeneralSearches

BingWebSearchResults

5matchesFilteredResults:TechnicalReports,

LibraryWebPagesURL’sproxiedwhenpossible

Adver<seLibraryServiceClickimage

SecondCenterDisplayAreaforResources

5-10ResultsSeeallmatches

Directlinkstofull-text

Page 11: Discovery in 2020: Trends and User Behaviors

IllinoisBentofeatures•  Context-specificandadap<vesearchassistance

–  Spellingsuggestions,Libguidelinks,directlinksforfrequentsearches,limitsuggestions,DOIidentification,onlinechatlink,journaltitlelinks

•  DirectlinktoPDFwhenavailable•  DOI,publisher,OpenURL,customvalue-addedlinks•  RelevantsubjectdisciplinaryA&Ilinksthatopenatpointof

completedsearch•  Librariananddepartmentallibrarysubjectcontacts

Page 12: Discovery in 2020: Trends and User Behaviors

IllinoisValueAddedFeaturesoverArticleAPIs

•  Augmen<ngEBSCOandScopusAPIresultsasynchronously(viathear<cleDOIsfromtheAPIs):-ClickableAltmetricBadgesgivingaken<onscores-Scholixderiveddatasetandar<cledatalinks-UnPaywallopenaccesslinksshowingOAar<cles-BrowzinePDFlinksandissueTOClinks

Alsosearchassistancelinks,DOIdetec<onlinks,BingAPIlinks,SubjectA&Icompletedsearchresults,librariancontactlinks

Page 13: Discovery in 2020: Trends and User Behaviors

BentoLibraries• NCSU,Illinois-UIUC,Michigan,Duke,Stanford,Columbia,Princeton,JohnsHopkins,Virginia,Villanova,Toronto,Cornell,NorthCarolina,Penn,Brown,Oklahoma,MIT,Texas,OhioState,PennState,MichiganState,GeorgiaTech,Yale,SouthernCalifornia,BostonCollege,Alabama,SimonFraser,SmithCollege,Illinois-Chicago,Temple,WakeForest,Clemson,SanDiegoState,NorthTexasState,NorthCarolina-Wilmington,EastTennessee,UCRiverside,LibertyUniversity,WayneState,MountHolyokeCollege,AcadiaUniversity,PrinceEdwardIsland,Na<onalLibraryofAustralia

Page 14: Discovery in 2020: Trends and User Behaviors

BentoFeatures• Monitoring42academiclibrarieswithbentoinstances

–  10librarieshavedroppedbento,7arePrimoinstallations–  AllhaveBooksandArticlesareas– WSDSforarticles:21Summon,10Primo,10EBSCOEDS

•  Websitesearch=34•  Library/researchguides=24•  Journaltitles=20•  Databases=23•  Digitalcollections=12•  Manuscripts/Archives=9•  Dissertations/Theses=3•  InstitutionalRepository=3•  CourseReserves=3•  FAQ=6•  Contacts=18

Page 15: Discovery in 2020: Trends and User Behaviors

BentoObservations•  Featuresetsvary;manybentoversionsdonotdospellcheckinganddonotprovidetop-leveldirectlinkstofull-text

•  Onlythreeemploytheone-clicktofull-textw/ogoingthroughlocallinkresolver

•  OPACmaybeseparateapplica<on:VuFind,Blacklight• Havelocalcontrolandcustomiza<on• But,requiresprogramming/serverstaffandmaintenance…APIprocessing

•  Needforcatalogitemavailabilityanddirectlinkstoebooks

Page 16: Discovery in 2020: Trends and User Behaviors

EasySearchCustomTransactionLogs Instrumentedtorecorduserac<ons,systemsugges<ons,searchreformula<ons,andclickthroughs• Iden<fysearchsessions• Collected11yearsoflogs:16.5millionsearchesand15.8millionclickthroughs

• Lateststudy:May2017–April2018:2.75millionac<ons,1.51millionsearches,incl1.1millioninbentosystem

• Sampleof5,400searchesanalyzedfortypeofsearch(known-itemvs.Exploratory),successrate,userbehaviors

Page 17: Discovery in 2020: Trends and User Behaviors

TransactionLogStudy2018 • Averagewordsperquery=6.1-upfrom5.6,5.1,4.1,3.8inpreviousanalyses)• 9.1%areoneword,44.9%are3orless,28.7%are7ormore,20.5%are9wordsormore

• Copyandpastesearching

• 2.07searchespersession.60%ofsessionsareonesearch• In21.8%ofsearches,asearchsugges<onwasoffered;thesugges<onwasclicked28.1%ofthe<me.Mostpopular:“didyoumean”spellingsugges<onsandtheDirectSugges<onlinks

Page 18: Discovery in 2020: Trends and User Behaviors

TransactionLogStudy2018

• DOIsearches(76searchesperday)andgrowing• Inthesampleof5,400searches:

• Known-itemsearches=64.7%,upfrom56%in2014-2015study.Includes<tleword,author/<tle,fullcita<on

• 1.5%ofthesearcheswereknowncita<onsearches.Thatextrapolatesto45perday

Page 19: Discovery in 2020: Trends and User Behaviors

User Clickthroughs by Category Percentages

Article links 57.1%

OPACs (VuFind and I-Share) 34.4%

Suggestions 5.85%

Added Links 2.3%

Subject DB Links 0.33%

Library links or contacts 0.114%

Page 20: Discovery in 2020: Trends and User Behaviors

Clickthrough Actions • April2020:141,784searches,3770clicksperday• FullTextclicks:1600perday,41.7%ofallclicks• Browzine-PDF:224perday,TOC:5perday• Bing-102clicksperday• “DidYouMean”spellingsugges<on-54.7perday• Unpaywall-20perday–increasingsinceremoteteaching• DirectLinkSugges<ons–20perday• AtoZJournallist-19.3perday• Dataset(Scholix)-6.2perday• AskaLibrarian-4.3perday• EmailaSubjectLibrarian–1.9perday• ClickinganAd-1.8perday

Page 21: Discovery in 2020: Trends and User Behaviors

2019EasySearchUserSurvey

•  November2019,IRBapproved:username,e-mailaddress,majorordepartment,status(undergrad,grad,faculty,staff),typesofmaterialstheywerelookingfor,theirfrequencyofuseofEasySearch,andopen-endedcomments

•  483responseswith230usersprovidingcomments•  24%oftherespondentsweredailyusersofEasySearchand81%

weredailyorweeklyusers•  Highlevelofsa<sfac<on•  Deliveryoffull-textisparamount;concernswereaboutjournal

holdings,full-textlinks,knownitemsearchresults

Page 22: Discovery in 2020: Trends and User Behaviors

ChallengesinDiscovery

Ques<ons:–  Shouldlibrariesbethestartingpointforusersseekingscholarly

content?ITHAKAS+Rsurveyquestion:HowimportantistheGatewayfunction?

–  Havelibrarysystemsalwaysplayedasupplementaryroleintopicalsearch/exploration?

–  Shouldthelibraryfocusbeonaidingknown-itemdiscoveryandeffectivecontentdelivery?

Page 23: Discovery in 2020: Trends and User Behaviors

NextSteps•  Augmentdisplayedrecords(asynchronouslyviaAPIs):

–  Addi<onalOArecordsfromGS,OpenAccessBukon,etc.–  AddImpactFactor,Eigenvalue,CiteScoreevalua<vedata–  Addci<nginforma<on

•  Mega-IndexandSpecialtyDiscoveryUsage•  MachineLearning,AItechniques•  Integra<onofcomplementarydigitalservices

–  LinkedOpenData–  Datamanagementservices–  Publica<onmetrics&visualiza<ons–  Coursemanagementcontent–  Facultyprofilesystemanaly<cs

Page 24: Discovery in 2020: Trends and User Behaviors

UniversityofIllinoisLibraryImplementingPrimoVEasonlinecatalog

! InJune2020,theUniversityofIllinoisLibrarywillbemigratingtoExLibris’sAlmaandPrimoVEsystems.! NewdeploymentmodelthatcombinesthebackendprocessesofbothAlmaandPrimoVEintooneintegratedplatform.! TheLibrary’stransitiontothenewsystemisinconcertwithall91I-SharelibrariesintheConsortiumofAcademicResearchLibrariesinIllinois(CARLI)

Page 25: Discovery in 2020: Trends and User Behaviors

WhatkindofasystemsareAlmaandPrimoVE !  Almaisaunifiedresourcemanagementsystem

thatallowslibrariestheabilitytomanagetheirprintandelectronicresourcesandservicesinasingleenvironment

!  Foranelectronictitle,Almacreateselectronicinventory(portfolios)thatpermeatesAlmaandassociatestheelectronicaccessinPrimoforallinstancesitcanmatch.

!  AlmahasaNetworkZonethattakesoverthefunctionoftheunioncatalog.

Page 26: Discovery in 2020: Trends and User Behaviors

NetworkZoneinAlmaandPrimoVE !  TheNetworkZoneinAlmaisbuiltusingafirst-inpremise.That

is,thefirstcopyofarecordthatgetsaddedbecomesthe"master”recordfortheconsortium.

!  ThismasterrecordisasharedbibliographicrecordthatwillbelinkedtoyourlocalrecordsinyourInstitutionZone.

!  MuchofourlocaldatawasnotmigratedoverfromVoyagertothemasterrecordintheNetworkZone.

!  Wearecurrentlydoinglotsofcustomizationtore-introduced!  ourlocalinformation!  LocalizedURLstoelectronicresourcespopulatethisshared

MasterRecord.ThisisproblematicforUniversityofIllinoisuserswantingtonavigatetofull-textcontent.Also,majorissueforlinkinginEasySearch.

Page 27: Discovery in 2020: Trends and User Behaviors

EasySearchBentotoremainastheLibrary’sPrimaryDiscoverysource

! EasySearchBentowillremaintheLibrary’sprimaryanddefaultdiscoveryserviceavailableasthesinglesearchboxontheLibrary’sWebPage.! PrimowillreplaceVuFindasthecatalogsearch.! WearetestingutilizingcertainfeaturesofthePrimoCentralIndexincludingcreatingaseparateNewspaperPrimoSearch.! ContinuedbenefitsofseparateBentozonesforthevariousareasofsearchresultsforarticles,books,subject-basedresults,andBingacademicwebresults

Page 28: Discovery in 2020: Trends and User Behaviors

EasySearchtheDefaultLibrary’sDiscoveryLayer

https://www.library.illinois.edu/

Page 29: Discovery in 2020: Trends and User Behaviors

EasySearchBentowithPrimoCatalogResults

Page 30: Discovery in 2020: Trends and User Behaviors

Possibilities-EasySearchBentoforPrimoNewspaperArticles

Page 31: Discovery in 2020: Trends and User Behaviors

APIIssues

! WearecurrentlyusingthePrimoSearchAPItopullinresultsfromthePrimoLibraryCatalogintoEasySearchBento.! WeareverypleasedwithhowquicklyresultscomeinfromVuFind.Itaverages1-2secondsresponsetime.! WiththePrimoSearchAPI,weareencounteringsomeslownessinperformance.Itisaveragingabout10-11secondspersearch.Manycommentsfromtestersaboutslowness.! APIperformancewithPrimoCatalogneedstobeoptimizedandimprovedtogainfullbenefitsofdiscoveryinEasySearchBento