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Discover proven strategies to get your nonprofit GROWING! 978-0-470-58787-4 • April 2010 US $45.00 • Hardcover Every organization has struggled through the economic crisis of 2008 and 2009, but none more than the nonprofit. The light at the end of the tunnel is finally appearing, but new strategies and perspectives are urgently needed as organizations confront the cultural changes ahead. Proficiently exploring how the philanthropic sector is evolving in areas such as social media, the global economy, social entrepreneurship and cause-related marketing, Building Strong Nonprofits: New Strategies for Growth and Sustainability illuminates the most timely issues facing today’s philanthropic community. Edited and written by the Skystone Ryan consulting team—a world-class, philanthropic group of astute, educated fundraising and nonprofit consultants—the essays in this innovative book each take a fresh look at a unique side of nonprofit growth, including: How women are changing the face of philanthropy How human nature, business principles, and financial realities are transforming the missions, management, and finance of nonprofit organizations The secrets behind high-impact nonprofit-corporate partnerships Tips for casting your net into the social media ocean Challenges facing the career path professional Diversity in philanthropy How to develop a worldwide fundraising strategy Drawing from the hard-won wisdom of Skystone Ryan’s fundraising leaders (including John Olberding, Lisa Barnwell Williams, Charles Ansbach, Eugenia Colón, Paul Ghiz, Martin Novom, James Tyson, Daniel Yoffe, Laura Zylstra, and Donna Leigh King), Building Strong Nonprofits: New Strategies for Growth and Sustainability introduces interactions, institutions, and ways of giving that have the potential to bring the philanthropic community vitality, stability, and relevance in today’s new economic climate. Its clear strategies and practical tools offer your nonprofit the guidance it needs to take advantage of the changes—and unlimited opportunities— that face the nonprofit world. About the Editors JOHN C. OLBERDING is President and CEO of Skystone Ryan, one of the nation’s leading fundraising consulting firms serving a wide variety of organizations both large and small. He has personally provided leadership and guidance in assessment, planning, fundraising and management to over 200 health, religious, cultural, environmental and social service agencies. LISA BARNWELL WILLIAMS is Vice President of Skystone Ryan. She has twenty-five years of executive- level experience in fundraising and organizational development for nonprofit organizations, with special expertise on issues relating to nonprofit boards, donor relations, and strategic fundraising. BUILDING JOHN C. OLBERDING and LISA BARNWELL WILLIAMS New Strategies for Growth and Sustainability STRONG NONPROFITS EDITED BY

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Page 1: Discover proven strategies to get your nonprofit GROWING! · Nonprofits: New Strategies for Growth and Sustainability illuminates the most timely issues facing today’s philanthropic

Discover proven strategies to get your nonprofit GROWING!

978-0-470-58787-4 • April 2010 US $45.00 • Hardcover

Every organization has struggled through the economic crisis of 2008 and 2009, but none more than the nonprofit. The light at the end of the tunnel is finally appearing, but new strategies and perspectives are urgently needed as organizations confront the cultural changes ahead.

Proficiently exploring how the philanthropic sector is evolving in areas such as social media, the global economy, social entrepreneurship and cause-related marketing, Building Strong Nonprofits: New Strategies for Growth and Sustainability illuminates the most timely issues facing today’s philanthropic community.

Edited and written by the Skystone Ryan consulting team—a world-class, philanthropic group of astute, educated fundraising and nonprofit consultants—the essays in this innovative book each take a fresh look at a unique side of nonprofit growth, including:

• How women are changing the face of philanthropy• How human nature, business principles, and financial

realities are transforming the missions, management, and finance of nonprofit organizations

• The secrets behind high-impact nonprofit-corporate partnerships

• Tips for casting your net into the social media ocean• Challenges facing the career path professional• Diversity in philanthropy• How to develop a worldwide fundraising strategy

Drawing from the hard-won wisdom of Skystone Ryan’s fundraising leaders (including John Olberding, Lisa Barnwell Williams, Charles Ansbach, Eugenia Colón, Paul Ghiz, Martin Novom, James Tyson, Daniel Yoffe, Laura Zylstra, and Donna Leigh King), Building Strong Nonprofits: New Strategies for Growth and Sustainability introduces interactions, institutions, and ways of giving that have the potential to bring the philanthropic community vitality, stability, and relevance in today’s new economic climate. Its clear strategies and practical tools offer your nonprofit the guidance it needs to take advantage of the changes—and unlimited opportunities—that face the nonprofit world.

About the Editors

JOHN C. OLBERDING is President and CEO of Skystone Ryan, one of the nation’s leading fundraising consulting firms serving a wide variety of organizations both large and small. He has personally provided leadership and guidance in assessment, planning, fundraising and management to over 200 health, religious, cultural, environmental and social service agencies.

LISA BARNWELL WILLIAMS is Vice President of Skystone Ryan. She has twenty-five years of executive-level experience in fundraising and organizational development for nonprofit organizations, with special expertise on issues relating to nonprofit boards, donor relations, and strategic fundraising.

BUILDING

JOHN C. OLBERDING andLISA BARNWELL WILLIAMS

New Strategies for Growth and Sustainability

STRONGNONPROFITS

E D I T E D B Y

Page 2: Discover proven strategies to get your nonprofit GROWING! · Nonprofits: New Strategies for Growth and Sustainability illuminates the most timely issues facing today’s philanthropic

“When I review a new book on nonprofit management I look for three things: Does it contribute new knowledge? Is it based on solid research? Is it practical? This book gets a thumbs-up on all three. Building Strong Nonprofits is full of research stats, case studies, pithy quotes and practical ideas from experienced and knowledgeable professionals. You need to read this book!”

— Cathlene Wiliams, PhD, CAE, Principal, Cathlene Williams LLC; Former Vice President, Education and Research for the Association of Fundraising Professionals

“At last, a book which breaks away from the pack and looks at both the current state of the art and what the future may hold for the nonprofit sector. This book addresses key areas such as the new economy, partnerships, new philanthropic models, technology, professionalism, diversity, new ways to do business, and international philanthropy. The authors also provide specific steps, tips, and ideas that your nonprofit and you can take to strengthen your organization and better fulfill its mission.”

— Eugene A. Scanlan, PhD, author of Fundraising Consultants: A Guide for Nonprofit Organizations (2009) and other publications, Retired Senior Consultant and Educator

“Building Strong Nonprofits provides practical advice and techniques to help nonprofit organizations big and small, old and new, to embrace innovation and creativity; at the same time it reminds us that our strength as a sector is rooted in our missions to promote the public good.”

— Eugene R. Tempel, President and CEO, Indiana University Foundation; Professor of Philanthropy Studies and Higher Education

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