Morph Academy - SCO 58-59, 2nd Floor,Sector 34A, Chandigarh - 160022India , Ph. : 0172 501 4004, 9815489999, 9216206006

Diploma in Digital Marketing in Chandigarh and Punjab

We want our students and graduates to

• develop confident face to face and online communication skills1

• work collaboratively both synchronously and asynchronously2

• develop a professional online presence 3

• use digital tools and social media responsibly and effectively4

Clear pedagogic outcomes

Clear pedagogic outcomes

Social Media Guidance

Social Media in Learning and Teaching

The A-Z of Social Media for Academia

A blog updated periodically with relevant social media tools and what they can be used for

Getting Started with Social Media

TEACHING

• Blogs to share introductions and other induction activities

• Wikis and Google Drive for project collaboration• Google hangouts for group online meetings• YouTube videos for how to guides • Screencast tools such as Jing and Screencast-o-

matic to create short summaries• Pinterest for visual reading lists, Diigo for social

bookmarking

ResearchTeaching

ACADEMIC PROFESSIONAL DEVELOPMENT

• Sharing information via Twitter and LinkedIn• Discussion forums such LinkedIn groups and

Google+ communities• Curation tools to gather resources on specific topics

Academic Professional Development

RESEARCH

• Be known as an expert in your field• Research your project definition, funding and

collaboration• Share and promote publications: papers, books,

articles, websites, presentations

Research

STUDENT GUIDANCE

• Facebook and Wikis for FAQs and space to raise questions

• Twitter to signpost support areas such as wellbeing, study support, disability support

• Social Bookmarking tools such as Diigo to tag and highlight key documents and web resources

• Pinterest board of Who's Who in Student Support• Newsletters using Blogs

ResearchStudent Guidance

PEER SUPPORT

• Maintain/make new connections/friendships via Facebook happens!

• Course blogs to share interests, hobbies etc.• Collaborative Pinterest boards to share inspirational

quotes • Picture quizzes of places and people in University• Online group chat using Google+ hangouts, Skype or

Blackboard Collaborate

ResearchPeer Support

STUDENT PROFESSIONAL DEVELOPMENT

• Share information via Facebook groups• Professional networking • Learning about companies via LinkedIn company

pages• Job opportunities/career development on LinkedIn

and Twitter

Student Professional Development

RECRUITMENT

• Communicate events/open days via Facebook, Eventbrite and Lanyrd

• Showcase event photos and videos on Pinterest and Flickr

• Company presence on LinkedIn

Recruitment

Post info and links to: < Postgraduate Study< Distinguished Lecture Series< Careers< Media Centre

UNIVERSITY COMMUNICATION

• Twitter, LinkedIn Company page, Facebook

ResearchUniversity Comms

Morph Academy - SCO 58-59, 2nd Floor,Sector 34A, Chandigarh - 160022India , Ph. : 0172 501 4004, 9815489999, 9216206006http://www.morphacademy.com/