digital platforms to drive innovation - platform-thinking and design-thinking

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Digital Platforms Francis D’Silva, Accenture Innovation Oslo, 23 rd Nov 2010 Digital platforms comprising data, software and hardware can enhance innovation and value creation – for businesses, consumers and government.

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Presentation as part of our bid to create a center for research-driven innovation

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Page 1: Digital platforms to drive innovation - platform-thinking and design-thinking

Digital Platforms Francis D’Silva, Accenture Innovation Oslo, 23rd Nov 2010

Digital platforms comprising data, software and hardware can enhance innovation and value creation – for businesses, consumers and government.

Page 2: Digital platforms to drive innovation - platform-thinking and design-thinking

What is? What if? So what?

• Nature of digital platforms

• Potential of digital platforms

• Evolving digital platforms to accelerate innovation

Page 3: Digital platforms to drive innovation - platform-thinking and design-thinking

Digital Platforms – The buzz (and hype)

On 25th May 2010 Apple passed Microsoft to become the most valued

technology company – most likely based on the potential of the Appstore

Source: www.wolframalpha.com/input/?i=microsoft+vs+apple+market+capitalization+from+may+24th+2010+to+may+28th+2010

Page 4: Digital platforms to drive innovation - platform-thinking and design-thinking

Digital Platforms – The status (and reality)

• Society for Worldwide Interbank Financial Telecommunication (SWIFT)

• NETS (earlier BBS)

And some older institutions ...

• International Telecom Union

• Universal Postal Union

... and some emerging institutions

• Global Business Dialogue on e-Society (GBDe) - http://gbd-e.org/

Page 5: Digital platforms to drive innovation - platform-thinking and design-thinking

Digital platforms drive interoperability, which enriches the service experience

Page 6: Digital platforms to drive innovation - platform-thinking and design-thinking

What is a digital platform?

Software

Hardware

Facilities

Offering

Development tools

Management tools

Digital platform

Page 7: Digital platforms to drive innovation - platform-thinking and design-thinking

A system perspective of an enterprise

Self-service channel

Management and Operations

Customer management Production

The four portfolios reflect the customer, demand, supply and manage capabilities of any enterprise

Page 8: Digital platforms to drive innovation - platform-thinking and design-thinking

A system perspective of a «cooperative»

Self-service channel

Management and Operations

Customer management Production

Self-service channel

Management and Operations

Customer management ProductionSelf-service channel

Management and Operations

Customer management Production

Self-service channel

Management and Operations

Customer management Production

Self-service channel

Management and Operations

Customer management Production

Self-service channel

Management and Operations

Customer management Production

Page 9: Digital platforms to drive innovation - platform-thinking and design-thinking

Clinical Information Systems

Hospital Management Systems

Information and services must flow seamlessly for patients to enjoy a strong user experience

Portal

Services must be useful for the user Trust must be maintained User-experience should be engaging Quality of content must be high

The portal must tie into the supporting services Practices and procedures for the workforce

must be designed and implemented

Move data seamlessly without compromising accuracy, privacy for flexibility and usability

Interdisciplinary processes and collaboration

Data transfer between organisations (even across nation states) – without compromising trust nor quality

Page 10: Digital platforms to drive innovation - platform-thinking and design-thinking

What is a digital platform?

Software

Hardware

Facilities

Offering

Development tools

Management tools

Development kits

Management kits

• A digital platform is not feasible without standards – technical, processes, rules and ultimately regulations and laws.

• Standards are often captured as data (taxonomies, codes, registers and schemas)

Page 11: Digital platforms to drive innovation - platform-thinking and design-thinking

A scenario using Twitter

Verified by MinId

Verified by MinId

MinID is the Norwegian government’s

platform for authentication

Page 12: Digital platforms to drive innovation - platform-thinking and design-thinking

Scenario using LinkedIn

Verified by MinId

Verified by Oppgaveregister Verified via Arbeidsgiverregister

Verified via Studentregister

Verified via Studentregister

The different registers are managed by

different Norwegian government agencies.

Page 13: Digital platforms to drive innovation - platform-thinking and design-thinking

HealthVault - An example consumer health platform

Felleskatalogen

AA-Register

Fastlegeregister

Helsepersonellregister

Page 14: Digital platforms to drive innovation - platform-thinking and design-thinking

Ser

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Trusted platform for service innovation

Commercial Enterprise Public Sector Enterprise

Vision 20:20 : In 2020 customers contribute to the service experience. Customer*-Provider collaboration in service design and service innovation is common. A trusted co-production platform accelerates innovations in services

Policy makers Politicians

Service providers (Health, Finance, Education, Energy)

Civil service and regulatory agencies

Advisory, contracting and professional service providers

Consumer / Citizen

* Customers include consumers and clients (who serve consumers)

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Page 15: Digital platforms to drive innovation - platform-thinking and design-thinking

Thank You!

Francis D’Silva Accenture Innovation

[email protected]

+ 47 908 26 049

Page 16: Digital platforms to drive innovation - platform-thinking and design-thinking

“Designing for services using cloud architectures” – a SIX project

Innovations in services will impact the design of devices, data-centers and the network. Anticipating the disruptions these innovations will cause, this project seeks to investigate how software should be architected to enable and support high-volume and deeply experiential services that leverage computing resources that are virtualized (cloud computing).

The project will also investigate architectures and tools needed to develop and operate such service-oriented platforms. Focusing on public-sector services, this project will harvest the experiences from large-scale systems in Norway like Altinn and NAV’s pension solution; it will also extract experiences from similar solutions from a global network.

The impact on the organizations working practices and methods as a result of using such tools and architectures will be studied in close collaboration with the related project on “best practices in public collaboration”

The project will provide and use knowledge from SIX projects investigating business and operating models in service-based organizations.