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Digital Agriculture: An Australian Red Meat Industry Perspective CSIRO AGRICULTURE & FOOD Drewe Ferguson and Dave Henry Australian Red Meat Industries Digital Forum – October 2016

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Page 1: Digital Agriculture: An Australian Red Meat Industry ... · Digital Agriculture: An Australian Red Meat ... Googles Project Loon Facebooks Aquila drone ... A farmers personalised

Digital Agriculture: An Australian Red Meat Industry Perspective

CSIRO AGRICULTURE & FOOD

Drewe Ferguson and Dave Henry Australian Red Meat Industries Digital Forum – October 2016

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Presentation title | Presenter name 2 |

“…….there has never been a more exciting time to

be an Australian.”

Malcolm Turnbull PM 15 September 2015

Source: buzzfeed.com

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We see it in our everyday lives already …

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Emerging technology trends

Energy technologies • Ultra-capacitors (high-density energy

storage) • Wireless energy transfer • Energy harvesting (MEMS devices,

organic solar cells)

Robotics technologies • Micro/nano-scale robots • Robot swarms

Information technologies • Artificial Intelligence, machine vision & learning • Fast or long-range wireless comms • Low-power, distributed systems -> “Internet of

Things”

Materials science • Programmable matter / quantum dots • Nanomaterials / carbon nanotubes

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The Future for Agriculture is Bright!

Annual Global Industry Growth 2013-33 Sectors of Australian Comparative Advantage

Deloitte Access Economics Projections

Agribusiness is 3rd fastest growing sector and 1st for Australian advantage

Global Growth Rate (%)

Sectors

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Some amazing things are emerging from the digital “revolution”

Many more to come and they will transform agriculture …..

What will be truly disruptive ?

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Googles Project Loon Facebooks Aquila drone CSIRO NGARA

NBN

Disruption – the issue of connectivity

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Disruption – the issue of connectivity

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What does it mean for the producer?

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Disruption – the issue of connectivity

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Use case: Connectivity across the farm

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Animal Sensors

Presentation title | Presenter name 10 |

Grazing management

Feed & resource

use efficiency

Strategic supplementation

Automated phenotyping

eg feed intake Welfare status

Disease prediction & early

intervention

Environmental benchmarking

Calving & lambing

alerts

Animal performance

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Disruption – the issue of connectivity

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• Data stream integration (sensors) • Local connectivity • Predictive analytics • Interpretation & visualisation

The Gap ? • Business model • Integration (prediction analytics) • Complex analytics on simple devices

Use case: Connectivity across the farm

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Disruption – the issue of connectivity

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Use case: Connectivity beyond the farm (the Internet of things)

Internet

Climate

Markets

Service Providers

Bench- marking

Inputs Connectivity is central to traceability and

guaranteeing provenance to the consumer

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Disruption – the issue of connectivity

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• Within-farm data • Service providers • Supply Chains • Markets • Benchmarking • Advice sources

The Gap ? • Predictive analytics • Integration of required parties/service providers • Business Model

Use case: Connectivity beyond the farm (the Internet of things)

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Disruption – the issue of connectivity

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What does it mean for the producer?

• Some use-cases enabled by local connectivity • Benefit greatly enhanced by broader connectivity

Connectivity is an enabler, but value capture will be driven by what we do with it

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Disruption – where farmers get their knowledge

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Picture this: • Farmer takes a picture in his crop of an

unknown disease symptom • Adds some of his own descriptive words • Automatically locates

• System trawls through extension material,

factsheets, research papers, media streams …

Could farmers get help from the most knowledgeable expert at a moment’s notice no matter where they were ?

“most probably cause (with probability %) is …..

…… without action, likelihood that you will get a YY% yield decrease …… remedial options:

A. 90% chance of 70% yield B. 75% chance of 90% yield

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• IBM Watson can read 40 million documents in 15 seconds. • Analyzes unstructured data

– 80% of all data today is unstructured (eg news articles, research reports, social media posts, enterprise system data).

– Volume of unstructured data is growing by 62 percent each year – Expected to reach nine times the volume of structured data by 2020.

• Uses natural language processing – means more data from more sources

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Disruption – where farmers get their knowledge Using Artificial Intelligence (AI) to answer semantic questions

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A farmers personalised google search

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Today, AI is used to for interactive Care Insights for Oncology and provides suggestions for treatment plans for lung cancer patients

Enabling farmers to receive help from the most knowledgeable expert at a moment’s notice.

Disruption – where farmers get their knowledge

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Disruption - Automation

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Disruption – Automation Use case: Autonomous control of livestock

• We know we can autonomously control livestock without the need

for an actual fence, using coordinates, wireless technologies and sensors

• Technology advances • Commercialisation pathway

(Agersens) • Industry ‘pull’

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Some things to consider………………….

• Problem definition – Does it need a technology solution?

• What’s the value proposition?

• Barriers to adoption – Technological (access, reliability, ease

of use, cost etc.) – Human (demographics, education,

value perception etc.)

Presentation title | Presenter name 20 |

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Data Decisions Actions

The Realm of “Big Data” • It not about the data, its about capturing value from the data! Data Access, Ownership and Security

Some things to consider………………….

Presentation title | Presenter name 21 |

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LIP – Livestock Information Platform| Bryce Little (CSIRO Agriculture & Food) & Cody Wilson (ABRI) 22 |

– ivestock nformation latform

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Some things to consider………………….

AgTech

– Realising the potential of the digital revolution in agriculture requires a vibrant AgTech sector.

– Closer engagement between R&D providers and AgTech Companies (engage early and often)

Presentation title | Presenter name 23 |

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• Digital technologies will transform the red meat industries • Its about how we connect • Its about how we utilise and capture value from data • Its how we automate and create efficiencies in the system

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Summary