DIGITAL ADVERTISING OPPORTUNITIES FOR EXHIBITORS

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ADVERTISING KIT2

EventManagerBlog.com provides quality resources, research and insights to event professionals from around the world. Started 2007, it is the most influential website in the industry with over 200,000 monthly readers and a global reach.

The IMEX Group has entered into a partnership with EventMB to be the exclusive digital content service providers to its exhibitors.

MAKE THE MOST OF YOUR IMEX INVESTMENT. Reach more customers with

custom crafted content that amplifies your presence at the show.

ADVERTISING KIT

EventManagerBlog.com is the go-to resource for

TRENDS TECHNOLOGYINNOVATION INSPIRATION

JOB PROFILE

35%CORPORATE EVENT PLANNER

20%EVENT MANAGER/COMPANY

15% ASSOCIATION MEETING PLANNER

15%FESTIVAL/EXPERIENTIAL PLANNER

10%EVENT MARKETER

5%EXHIBITOR MANAGER

POWER READERS

15% of Fortune 500 top planners and marketers read EventMB resources regularly.

Our readers plan their events in

NORTH AMERICA 42%EUROPE 29%ASIA 22%

75%are decision makers or influencers in choosing VENUES

20%are

CMPs

76% are decisionmakers orinfluencers

30%are members of either MPI,

ILEA or PCMA

42%annual budget

is $500k+

53%plans more than

10 eventsper year

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OUR READERS

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KEY FACTS ABOUT EVENTMB

2,500,000PAGEVIEWS PER YEAR

MEDIA REACH

Š

4,000

370,000

46,000

25,000

3,000

4,000

4,600

2,500

LOYAL READERS

20K SUBSCRIBERS

#1INFLUENCERIN THE INDUSTRY

TOP 5 COUNTRIES FOR TRAFFIC

1. UNITED STATES 2. UK 3. CANADA 4. AUSTRALIA 5. NETHERLANDS

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WHAT YOUR PEERS SAY

Kristi Strowbridge NATIONAL Public Relations for Halifax Convention Centre

EventMB is a fantastic partner, always thinking about how their products and services can better serve clients. They

are patient and collaborative, willing to go above and beyond to ensure our clients

are well represented in a way that maximizes the investment and delivers measurable outcomes. It is a pleasure

working with the EventMB team.

“

”

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BRANDS THAT TRUST EVENTMB

“We’re 110% satisfied.”

Lead Generation Manager

“Being a sponsor not only drives return on investment,

but elevates our brand trust.”

VP of Marketing

“…helping us to deliver thought leading content.”

Director of Digital Marketing

“…a lot of support and flexibility from the team.”

Head of Marketing & Communication

“The team went that ‘extra mile’ to ensure that our

requirements were met.”

Marketing Director, International

“…we’ve always been thrilled with the results.”

CEO

“EventMB have delivered instant

results.”

Founder

“We are really

satisfied.”

Communications Manager

“...has generated valuable traffic.”

Co-Founder & CMO

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PORTFOLIO

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DIGITAL CONTENT OPPORTUNITIES

FOR IMEX EXHIBITORS

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ADVERTISING KIT

1. ARTICLES

The most direct way to connect with your target audience, before during and after the show. The easiest way to anticipate the excitement about what will be showcased at the show or to wrap up after. Articles will be media rich collections of either the activities at the show to remember the highlights, engaging content about a property or a destination to warm up attendees before the show, or a year long showcase of the opportunities available at your venue or in your destination.

This feature includes:

• Full content scoping and production • Project management • Media collection

FROM $1,950 EA.

WHITE-LABEL OR WITH DISTRIBUTION ON EVENTMB

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ADVERTISING KIT

2. CASE STUDIES

A vertical feature aimed at showcasing very specific opportunities available in the destination or at the venue. Usually in line with the marketing narrative, case studies are produced as collaterals to present at the show or to engage with buyers before and after the show. Case studies offer the ability to display highly relatable scenarios, showcasing clear ROI, results and achievements of those who selected the client’s destination or venue.

This feature includes:

• Full content scoping and production • Liaising with case study’s subject • Complete design and production

WHITE-LABEL OR WITH DISTRIBUTION ON EVENTMB

FROM $2,600 EA.

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ADVERTISING KIT

3. WEBINARS

Webinars present the opportunity to offer real time content with thought leaders in the event industry. These are 45 minute long sessions on content in line with your marketing narrative. Webinars can happen as a year long activity or during the show.

This feature includes:

• Full content scoping and production • Webinar platform, if needed • Expert recruiting • Slide design

WHITE-LABEL ONLY

FROM $2,750 EA.

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ADVERTISING KIT

4. VIDEOS

DESTINATION SPOTLIGHT. A look at five to ten experiences in a destination (city, country or region). This can be a collection of activities, property showcases, attractions and landmarks. The video will be of high quality production and in a travel vlogging style. Aimed primarily at distribution via Youtube channels and Facebook pages.

PROPERTY SPOTLIGHT. Similarly to the destination spotlight, this feature will look at showcasing experiences and facilities available at hotels and convention centres. The video may includes a behind the scene of the property in action, display of catering and AV capabilities as well as a look at rooms and meeting rooms.

This feature includes:

• Full shooting of the video • Video Editing • Video scripting and speaker

WITH DISTRIBUTION ON EVENTMB ONLY

SINGLE VIDEO: FROM $5,300 + EXPENSES BUNDLE (DESTINATION+PROPERTY): FROM $8,100 + EXPENSES

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ADVERTISING KIT

5. CUSTOM RESEARCH

Counting on the largest community for event professionals online, EventMB can produce fresh research on meaningful topics in line with clients' destination and venue narrative.

Each research will include analysis and commentary from the most recognised industry voices.

This feature includes:

• Research scope and definition • Research distribution and data collection • Analysis and commentary • Expert recruiting

WHITE-LABEL ONLY

PRICING UPON REQUEST

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ADVERTISING KIT

6. CUSTOM REPORTS AND WHITE PAPERS

Current trends, popular debates, in-depth analysis of the overarching topics affecting the event industry with an eye to the your brief. A strong content compliment to any marketing activity.

Written by popular expert names in the industry, these publications offer a solid lead generation opportunity or simply a valuable content collateral to offer prospects at the booth or in between shows.

This feature includes:

• Full content scoping and production • Project management • Complete design and production (in line with your branding) • Expert recruiting

WHITE-LABEL OR WITH DISTRIBUTION ON EVENTMB

PRICING UPON REQUEST

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YOURAD

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CONTACT

To discuss your needs and receive a custom proposal,

contact your dedicated EventMB representative:

Carmen Boscolo

IMEX.LINE@EVENTMANAGERBLOG.COM

or +1 702 934 2317 (Pacific Time business hours)

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