destination farnborough: commercial and defense market ... · an increasing focus on localizing...
TRANSCRIPT
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PRIVATE & CONFIDENTIAL
A discussion on intensifying market dynamics across defense and commercial aviation
Destination Farnborough: Commercial and Defense Market Outlook
Presented to:
Participants of Avascent’s Aerospace and Defense Webinar
June 29, 2016
In cooperation with:
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PRIVATE & CONFIDENTIAL | AVASCENT | 2
Panel Participants
Aleksandar D. JovovicPrincipal• Thirteen years of experience in the A&D sector
and consulting• Expertise in defense systems, global markets,
industrial issues, and international political risk• Positions in private sector and at Brookings and
Georgetown University, M.A. SAIS-JHU
Jon BarneyManaging Director• Fifteen years of experience in strategy in the
global A&D sector• Focus on Avascent’s Global Expansion and
M&A efforts• Former Naval Officer, NATO Fellow; MBA
Harvard, B.S. Honors Naval Academy
Jay CarmelAssociate• Five years of experience in the A&D sector and
consulting• Focus on strategic growth, value capture, and
M&A support within Commercial Aerospace• Previously at Merrill Lynch, Department of
Commerce; B.S. Georgetown
Addison SchonlandPartner• Over twenty years of commercial aviation
experience• Project engagements with aircraft and
engine manufacturers, as well as airlines • Former President of Innovation Analysis
Group
Ernie ArvaiPartner• Over thirty years of aerospace consulting
experience, working with aircraft and engine OEMs as well as other key suppliers
• Former VP and Managing Director of Technology Management at Battelle Memorial Institute and former Director at Arthur D. Little, Inc.
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Avascent projects span markets worldwide, providing business critical advice and guidance across a host of industries and functional activities
HQ: Washington, DC
Avascent, ParisAvascent, London
Strategy & Growth
Mergers & Acquisitions
Customer Strategy & Marketing
Global Expansion
Business Capture & Pricing $
Private Equity
Aviation
DefenseSystems
Logistics & Transport
Healthcare
Space & SatComms
Outsourced Services
Intelligence & Cyber
Information Technology
Security & Public Safety
Energy & Infrastructure
Offices in Washington, DC, Paris, and London
Over 125 full-time staff and network of 40 international advisors worldwide
Multiple partner organizations, including across MENA and Asia
Analytics covering US and 50 top international markets
30 years of experience supporting diverse clients
Distinguished alumni now in leadership positions across industry and government
Industries & Sectors Capabilities
Innovation & Agility
Organization
Avascent Global Coverage: Selection of Recent Projects
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Today’s Objectives
Destination Farnborough – Commercial and Defense Market Outlook
– Today’s discussion will focus on the intensifying market dynamics across defense and commercial aviation
Three areas of discussion
–Early insights from Avascent’s survey on the role of innovation and global competitiveness
–Avascent Defense Markets Outlook and Trends
–Avascent and AirInsight Commercial Aviation Outlook and Trends
Format (1 hour)
–Presentation of our market outlook, assessments, and analysis
–Discussion of competitive and strategic implications
–Q&A
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Global Innovation and Competition in the A&D Market
Defense Aviation Market Outlook and Trends
Commercial Aviation Outlook and Trends
Agenda
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Surveyed senior leaders across A&D in June 2016
Asked 14 questions – ranking and open-ended format
Approximately 100 responses
Participants global – led by US, then Europe, Asia, and MENA regions
Broad participation across levels (CEO through manager) and function
Broad participation by company size – led by companies > $1B in annual revenue
Survey BackgroundIn order to understand the key drivers impacting the global A&D market as the Farnborough Airshow approaches, Avascent has completed its third annual survey on global competition and innovation
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Global Competitive EnvironmentA major theme across the entire market continues to be an increasingly competitive global marketplace
A&D leaders will continue to operate in a global competitive landscape that will continue to grow in competitive intensity
2014
2016
80%: Competitive landscape will be more intense next
year
87%: Competitive landscape will be more
intense next year
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Sources of Global CompetitionUS and Europe still lead, but non-Western firms are frequently seen as strong competitors as well and an even more potent potential source of competition in the future
0
10
20
30
40
50
60
70
80
90
100
% R
esp
on
de
nts
Leading Global A&D Exporters
Source of Competition Outside of Home Market
Consistent Occasional Potential Unlikely Not Relevant
Companies must understand this global competitive landscape and the potential competition coming from an increasingly broad set of players
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Technology DisruptionsA&D leaders not only see significant change in the global competitive landscape, they also see significant disruption occurring across a number of priority market sectors
0% 10% 20% 30% 40% 50% 60% 70% 80%
Platforms
Weapon Systems
Sustainment/MRO
Missile Systems and Munitions
Training & Simulation
Space & Satellite
Propulsion/Structures
C4ISR
Electronic Warfare/Info Warfare
Unmanned Technologies
Cyber/IT
Markets Facing “Significant Disruption” in Next Decade
For companies operating in the “significant disruption” markets, speed and constant re-evaluation of the market ecosystem and competitive landscape will be crucial for success
% of Respondents
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Adapting to a Changing EnvironmentA&D leaders are operating in a rapidly changing market environment, but leaders more often than not do not believe their organizations are ready
• Only 38% agree that their company is better positioned for international expansion relative to key competitors
• While 78% believe their company has the means to keep abreast of technology developments among partners/competitors, less then 50% are confident in their company’s ability to adapt and exploit technologies to enhance their competitive position
• Key words from survey responses highlight this dynamic: Solutions vs. Products, Partnering, Nimble, Disruptive Change
As companies prepare for Farnborough, this combination of a shifting global competitive environment and technology disruption will continue to drive the military and commercial aviation landscape
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Global Innovation and Competition in the A&D Market
Defense Aviation Market Outlook and Trends
Commercial Aviation Outlook and Trends
Agenda
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Sustainment
Industry Trends
Customer Developments
Defense Aviation: Developments since the 2015 Paris AirshowIncreased focus on competitions outside US and Europe; greater demand for low-key but lucrative sustainment markets; local content key differentiator in platform decisions
Fighter gap remains, in manageable form in the US, while India faces a dramatic shortfall
Decisions on the US Long Range Bomber continue to reverberate, while focus increases on the T-X program, as well as emerging CAS platform that could have global market implications
End-users increasingly begin to grapple with the so-called sixth generation fighter question, while a number of high profile global competitions remain undecided
An increasing focus on localizing addressable MRO, which Avascent predicts will top $350B in the 2016-20, setting up a confrontation between OEMs, sustainment providers, and customers
Continued emphasis on aircraft life extension via incremental updates, e.g. F-18C+
Increased emphasis on virtual training, as flight times decline in some countries; skills and certification retention plague developing countries
Facing uncertainty in the air combat sector, Boeing announces greater emphasis on sustainment and services; its rotorcraft and surveillance offerings gain in prominence
Competitive market reaching peak intensity with mature and new platforms from the US, Europe, Russia, and increasingly China vying for market share; secondary market looms as well
Local content and industrial participation play an ever increasing role in aircraft selection
Maintaining situational awareness of the competitive environment and working to develop an agile and flexible business structure is key to successfully navigating these emerging challenges
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2015 Defense Aviation Market Share AnalysisTop OEMs dominate over 70% of defense aerospace markets at the “prime contractor” level but systems players, emerging OEMs, and major suppliers, contribute significant value-add
Systems Providers
BRIC OEMs
Other OEMs
$505B 2011-15
Other
Aircraft Prime/OEM Market Share(Top Dozen Firms; Aggregate Value 2011-15)
Beyond the top OEMs, a quick look at the 50 most important airborne players yields prominent systems providers, smaller OEMs, and a growing number of players outside the “West”
Note: Captures investment (acquisition and R&D) spending in top 55 industry-accessible international markets including the US; sizing does not include spending in Russia, China and other non-addressable markets; Source: Avascent Analytics.
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2015 Defense Aviation Mission AssessmentAir Combat and Mobility continue to dominate the sector but as we suggested last year, ISR spending has seen significant growth recently
Air Warfare39%
Mobility & Lift24%
ISR12%
Land Combat Operations9%
Ground Attack & Strategic Deterrence
4%
Information Dominance2%
Undersea Warfare2%
Other Missions8%
$103B
Along the same vein, Land Combat Operations has seen nearly a 50% increase since last year, driven in part by investments propelled by intense combat operations in the MENA region
Note: Captures investment (acquisition and R&D) spending in top 55 industry-accessible international markets including the US; sizing does not include spending in Russia, China and other non-addressable markets; Source: Avascent Analytics.
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Illu
stra
tive
Th
em
es &
Dri
vers
Global Addressable Defense Aviation Spending OutlookManned platforms, driven by the fixed wing segment, continue to dominate the airborne defense market through 2020; rotorcraft spending still expected to be flat
Major US programs, notably JSF, dominate; attention on T-X, LRB…
New entrants in mobility and ISR markets
Final round of current fighter competitions worldwide
ROTORCRAFT UAVsAIRCRAFT
SYSTEMS & TECHNOLOGY
Spending outlook remains flat
Attack and armed reconnaissance platforms in demand
Mobility and transport stabilize; new programs on the horizon
MALE and HALE systems continue to dominate
Shift to maritime domain led by Asia
Tactical and armed systems on the rise, to include loitering munitions
Niche segment populated by both research & development and procurement efforts for platform, engine or electronics upgrades
Notable growth with platform life extensions
Note: Captures investment (acquisition and R&D) spending in top 55 industry-accessible international markets including the US; MENA includes South Africa; sizing does not include spending in Russia, China and other non-addressable markets; Source: Avascent Analytics.
FIXED-WING
Airborne Investment by Platform Type (2015 and 2020 Snapshots)
$-
$10
$20
$30
$40
$50
$60
$70
$80
$90
$100
2015 2020 2015 2020 2015 2020 2015 2020
Bill
ion
s Middle East & N. Africa
Europe
Asia
Americas
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Defense Aviation Market: Parting Thoughts Five developments that may impact the defense aviation business and beyond in the coming period
Taking up Arms in the Unmanned Sector
• Last year’s movement to armed unmanned systems continues, with new competitors such as China’s Wing Loong now appearing in Pakistan and elsewhere
• The trend is driving new partnerships: Raytheon is working with Israel’s UVision on their loitering UAV in order to capture US domestic defense opportunities
An International Flavor for Unmanned
• The unmanned space is driving increasing partnership, often with a cross-border flavor, as evident above; but buyer beware—cooperation has been difficult
• Some examples: MALE2020 program in Europe, US-India cooperation has driven Raven co-dev opportunities; Qatar is investing in UAV R&D with academic partners
FW Mobility & Logistics Market Still
Turbulent
• Two major programs, the US KC-46 tanker and Europe’s Airbus A400M military hauler continue to suffer delays, cost-overruns, and technical difficulties
• BRIC competitors are ramping up as well, with Russia’s UAC announcing a milestone for its Il-90A aerial tanker; China launches the massive Y-20 transport; and Embraer’s KC-390 passes a number of critical flight tests
Rotorcraft Merger of the Decade
• Last year we discussed the profound technological changes that are re-shaping the rotorcraft sector—this year a business one
• Lockheed Martin’s acquisition of its erstwhile partner has had profound implications for the sector and defense consolidation writ large
Close Air Support (CAS) Renaissance
• The fate of the A-10 continues to reverberate through the halls of Congress and the Pentagon, but the debate over CAS, rekindled by ISIS, has broader implications
• CAS is provided by a host of aircraft, from militarized props to high-end fighters; requirements are spawning new light attack variants & even an A-10 replacement?
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Global Innovation and Competition in the A&D Market
Defense Aviation Market Outlook and Trends
Commercial Aviation Outlook and Trends
Agenda
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Commercial Aviation: Production Outlook as of June 2016Forecast opinions are relatively aligned through 2017 as A320neo and 737MAX ramp-ups begin, however there is notable uncertainty surrounding Boeing and Airbus’ ability to sustain its current build rate growth trajectory
Forecast Discussion
Overall Outlook
• Aircraft production is expected to continue along its 10-year growth path, although at a lower rate due to softness in twin-aisle demand
• A number of questionable macro market factors (oil prices, interest rates, global economic health) could bring significant volatility to future production
9.5%
4.5%
8.5%
3.0%
4.9%
1.8%3.2%
-5.3%
2015-20 CAGR
Un
its
Un
its
• We expect sustained growth in overall output through 2020, yet well below the historical 8-10% growth rates
• Airbus and Boeing have done well to fill delivery slots for current A320/737s before A320neo and 737MAX arrive, yet both OEMs’ stated goals of ~60 aircraft per month appear unlikely
• Twin-aisle production is driven by the A350 and 787 ramp, yet there is concern that Airbus and Boeing will struggle to bridge production between the old and new A330 and 777 variants
− A330 deliveries are expected to fall ~30% from 2015 to 2016, a major blow to suppliers (especially Rolls Royce)
700
800
900
1,000
1,100
1,200
1,300
1,400
1,500
2012A 2013A 2014A 2015A 2016E 2017E 2018E 2019E 2020E
Narrowbodies
Historical deliveries
Mfr-stated rates
Avascent projection
Third party forecast range
Third party forecasts: JP Morgan, Bernstein Research, Teal Group
150
200
250
300
350
400
450
500
550
600
2012A 2013A 2014A 2015A 2016E 2017E 2018E 2019E 2020E
Widebodies
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18
17
17
11
10
7
55 3
Commercial Aerospace: M&A Activity ReviewAn Overview Across Key Segments and Notable Transactions
93commercial aerospace
transactions in 2015
Mechanical Components/Subsystems (18)
Machined/Cast Parts & Structures (17)
MRO & Aftermarket Services (17)
Electronic Systems / Avionics (11)
Composites (10)
Unmanned Aerial Systems (7)
Transdigm led consolidation activities, including both fluid control (PDI, Adams Rite) and cargo accessories (Breeze, Telair)
TDG acquired Breeze-Eastern, Pneudralics (PDI), Telair Cargo and Adams Rite
Adams Rite Aero
Structures remains highly active for both strategics and PE investors; roughly 50/50 split in acquisitions
Aftermarket interest continues to grow as investors seek to capitalize on maintenance of growing fleet
Berkshire acquired PCC 2 weeks after acquiring Noranco
RC acquired ICG and Pacific Avionics to bolster its Pax and Aircraft Ops Connectivity portfolio
Significant uptick in electronic systems and connectivity investments as all aviation stakeholders vie for secure positions in the emerging “Connected Aircraft” domain
Despite slow-moving regulations, start-up companies are consolidating and seeking greater vertical integration
EDAC and Cobham’s composite units have given
Meggitt a formidable presence in niche components
Acorn Growth Companies added composite repair capabilities to
its broad acquisition portfolio via Aerospheres
Strat Aero acquired Aero Kinetics
LaCroix Industries
Accurus (Liberty Hall) added its 3rd company to its platform
Veritas acquired StandardAero from Dubai Aero (DAE)
Wencor bolstered its MRO, DER and PMA capabilities with PHS/MWA
masFlight (data platform) and navAero (EFBs) will serve as the foundation for GEE’s A/C Ops unit
Composites M&A activity is increasing as legacy players seek differentiated technology to gain access to new platforms and the aftermarket
Martin UAV acquired MLB Company
Engineering / Ground Support (5)
Distribution (5)
OEM (3)
Lockheed Martin acquired Sikorsky
ONE Aviation merged Eclipse and Kellstrom
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Commercial Aviation: Key Issues Impacting IndustryHot-button issues to monitor that will have strategic implications for the entire industry
Cyber Security for the
“Connected Aircraft”
Single-Aisle Aircraft Engine
Ramp-Up: How will
OEMs fare?
100-150 Seat Aircraft
Market: Ready for a
Resurgence?
Next-gen Aircraft
Development: Tough
Decisions Ahead
1 2
3 4
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Cyber Security for the “Connected Aircraft”Aircraft systems and networks are divided into three domains, organized according to performance, safety and security needs; while secure from one another, increased use of IP networking across the aircraft presents new security risks
PIESPax Info & Entertainment
AISAircraft Info Services Domain
ACDAircraft Control Domain
Systems and networks (ATC) that support the safe operation
of the aircraft
Provides operational and airline administrative info to the flight
deck, cabin, and passengers
Provides passengers with in-flight entertainment, passenger travel info, and access to the internet
Flight controls
Environmental controls
Passenger address/ indicators
Smoke detection
Airline administrative info
Non-safety airline comms
Pilot operational information
Aircraft maintenance info
In-seat entertainment
Connectivity for passenger-owned devices
Passenger flight information
PAR
TITION
ED
Architectures are Safe, yet Increasingly at Risk: While current system architectures ensure secure separation of flight controls from the rest of the aircraft – the increased interconnection of systems across domains via IP networks presents new cyber security challenges
Hacking Concerns Increasing: Recent news about hackers gaining access to a United Airlines’ aircraft’s flight controls via IFE systems is unproven, yet still alarming; other instances of compromised airline networks (i.e., LOT Airlines) point to growing need for continued investments in network protection
Call to Action: Industry and regulators must take cyber security threats seriously in order to realize the true benefits of a connected aviation ecosystem
1
PAR
TITION
ED
THREE AIRCRAFT NETWORK DOMAINS
DESPITE PARTITIONS, REGULAR INFORMATION EXCHANGE ACROSS DOMAINS INTRODUCES SAFETY RISKS
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New Single-Aisle Aircraft Engine Ramp-upIt will get done, but OEMs and the supply chain must continue to invest in new technologies and efficient production processes in order to support record build-rates
GE and Pratt & Whitney have invested in new facilities, new more
productive processes and technologies, and new assembly lines
that change the way engines are built to meet ballooning demand
– i.e., GE’s 3D-printed fuel nozzles
But this will not be an easy task, nor likely to occur without some
hiccups for both companies, particularly as they phase-out
existing engines and replace them with new ones during the
transition period
– i.e., PW GTF engine start time issue
With thousands of engines to be built over the next decade,
infrastructure will need to grow to keep up with demand – both in
production and at airport and maintenance facilities
– Larger assembly facilities and increased MRO capacity will be
vital
$0
$2
$4
$6
$8
$10
$12
$ M
illio
ns
New Engine Production Costs
Reducing production cost is key, especially when OEMs are massively discounting aircraft
Today’s Cost : ~$10M/engine
Target: $2M/engine
2
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100-150 Seat Aircraft Market: Ready for a Resurgence?With operating economics that outpace current aircraft, the CSeries and Embraer’s E2 Jets are poised to rejuvenate the dormant 100-150 seat market, especially in light of ~4,500 replacement candidates in service today
NOTE: CRJ1000 and Superjet 100 both fall into market category, but were excluded as recently launched programsSources: Ascend, Avascent analysis
Current In-Service Fleet Counts, by Age Bracket (Aircraft between 80-160 average seats)
3
TOTALS:
NEW
A
IRC
RA
FT
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Next Generation Aircraft Development DecisionsWhile OEMs are focused on near-term development projects like the 737MAX/A320neo, A330neo and 777X, Airbus and Boeing have difficult product strategy decisions ahead that will shape the industry’s next decade
Will build the 737 MAX10?
An additional stretch
New landing gear to accommodate larger engine
LEAP with 81” fan instead of with 69” fan
190 seats compared to 185 for A321
EIS in ~2020
Single-Aisle Aircraft
Wait for a new narrow-body family in the 2025-2030 time frame, or begin work earlier in the hope of capturing share?
Does Boeing have the resources for a clean sheet program?
Advantage: Leap-frogs A321neo
Disadvantage: Relatively short production life before an all new technology single-aisle enters the market
Boeing’s Decision:
Will offer the A350-2000?
An additional stretch to compete with 777-9
Capacity of 400 seats in dual class
Higher thrust Trent XWB engines
EIS in 2020-2021
Twin-Aisle Aircraft
Uncertainty exists with global economic downturn and deferrals of A350 orders by Delta, LATAM and others –is there enough demand for Airbus to go forward?
In addition, where would adding the A350-2000 leave the A380 in Airbus’ product strategy?
Advantage: Stretch design is feasible, relatively easy to introduce
• Disadvantage: Rolls Royce may have to redesign the Trent XWB to provide additional thrust
Airbus’ Decision:
4
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Discussion
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