An Agri-Info Website For Indian Farmers

Initiative of:

facebook.com/DestaTalkdestatalk.com en.wikipedia.org/wiki/Desta_Talk

What is Desta Talk? Desta Talk was started in 2014 by Desta Global with aim to improve livelihood of farmers. It reachesout to the farmers through various channels such as website, phone, social media, SMS, etc. toprovide agricultural information.

Desta Talk is dedicated to:• Educate farmers about modern farm techniques• Help farmers to make wise decision right from crop selection to post harvest management• Improve farmer’s economic condition

• Publishing informative articles on Desta Talk portal • Interacting with farmers through face book• Providing agri-Knowledge through SMS• Solving farmer’s issues over phone• Communicating with farmers via WhatsApp

What do Desta Talk do?

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Publishing informative articles on Desta Talk portal

Desta Talk’s agro-experts write articles onmodern farming techniques, weather alert,innovations, product info and success stories.

These bilingual (English & Marathi) articleshelp farmers to make decision at variousstages of farming business.

Over 5000 monthly active website visitors

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Interacting with farmers through face book

Desta Talk operates FB page to interact with newgeneration of farmers.

Various agricultural tips, articles, expert’s quotes &infographics are posted on this page.

Farmers actively appreciate those posts & also asktheir queries.

Got more than 1600 followers on Facebook

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Providing Agri-Knowledge through SMS

Every week Desta Talk team share links ofinformative articles via SMS with the farmersacross Maharashtra.

These articles help farmers to gain latest agri-knowledge.

More than 20000 farmers across Maharashtrasubscribed to get Desta Talk updates.

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Solving farmer’s issue over phone

Desta Talk’s experts answer farmer’s agriculturerelated queries through phone calls.

Farmers get solution over issues such as pestattack, crop schedule, irrigation, etc.

Every month over 100 farmers get their issuesresolved through telephonic conversation.

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Communicating with farmers via WhatsApp

Desta Talk team share informative articles withfarmers through WhatsApp.

Also, Farmers share farming related issues &experiments they do in their farm via thisplatform with Desta Talk.

Desta Talk is linked with more than 1000 farmers inMaharashtra through WhatsApp

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Highlights

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More than 180% increase (from 572 to 1607) in FB page likes since 1st Jan’16

61% rise in website sessions, 55% increase in visitors, 67% rise in page views (since 1st

Jan’16)

Upcoming plans

Publishing educational videos for farmers

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Online product library for all kind of agri-inputs

Question-answer forum for farmers