Designing thePerfect Check-in Experience

Who are you?

Kevin Yanushefski

Perfection

Perception

Measuring PerceptionInterview each individual attendee?

Monitor brainwaves?

Research study

*See in-depth study results at3:30 pm today, Delfino 4001

Research Study: “Inside the mind of the event attendee”

Q22. How much do you agree with the following statement? The last professional event I went to was

a stressful experienceStressfulness of Last Event

Among Event Participants & Frequent Participants / Showing Top 2 Box

1 in 4 event participants

say their last event was STRESSFUL

2 in 4 frequent participants say

their last event was STRESSFUL

Q23.What parts of the event were stressful?

1. Organization/Schedules

2. Registration/Check-in

3. Crowds/People

You must LISTEN

Who are you?

Samantha Halberstadt

Lines

Information

Speed

Technology

Training

Training

Training

Training

Entertainment

Engagement

Next Steps

Questions?

A few closing thoughts

Perception

Any sufficiently advanced technology is indistinguishable from magic.“ ”–Arthur C. Clarke

Thank You