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Designing Enterprise Content Types

Designing EnterpriseContent Types

[email protected]

www.newsteplearning.com

(425) 522-3727

Professional Learning Programs for Microsoft SharePoint, Office 365 and Windows Azure

About Chris Beckett

24+10

MCMMCTMCSEMCPD

Solution ArchitectLearning Consultantand Trainer

[email protected]

@sharepointbits

blog.sharepointbits.com

Agenda

Strategy and the Importance of Metadata

ContentAnalysis

Classification andOrganizing Principles

Content Purpose, Identification and Management

3

SharePoint ECM Maturity

Collaboration Workspaces

Departmental Portals

EnterprisePortals

Enterprise Repositories

Characteristics of Enterprise Content

Enterprise content moves…Enterprise content evolves…Enterprise content transforms…Enterprise content withers and dies!

My Site

Author

Project Site

Team Site

Approve

Portal Site

Publish

Convert

Repository

Organize

Process

Aggregate

Preserve

Archive

Destroy

Share

Plan

Meet

Review

Refine

Distribute

The Importance of Metadata

“Success is a lousy teacher. It seduces smart people into thinking they can't lose.”

Bill GatesThe Road AheadViking PressPublished 1995ISBN: 0453009212

Kinds of Metadata

Timestamps

Generated Ids

Process Status

Machine Settings

Global Position

Dictionary Extraction

Pattern Recognition

Descriptive Fields

Classification Fields

Compliance Fields

People Fields

Technical / System

Business / User-Provided

Enterprise Content Foundation

Information Management( Producers )

Search & Dynamic Navigation

( Consumers )

Content Types

Metadata Columns

Site Columns

Content Organizer

1. Bound to a Content Type

2. Filtered byMetadata Conditions

3. Move to Target

Location

Information Management Policy

Policy Assignedto Content Type

or Library

Retention Policy

Retention Policy for Documents and Records

7 actions includingworkflow

Multistage and Repeating Events

eDiscovery and Holds

Full Keyword Syntax for Record Search

Search Customization and Refinement

Refiners for Metadata Fields

Custom Result Formatting

Information Management Stakeholders

THIS IS NOT JUST AN IT PROBLEM!

Information Management

Risk Management

Performance Management

Internal Control

Compliance and Audit

Governance

Information Technology

Top 5 Lessons Learned

The best person to classify and describe the content is the content creator

The person least interested in classifying and describing content is the content creator

Poor classification or tagging rarely gets corrected

Correcting bad data is more expensive than doing it right the first time

The best search engine in the world cannot fix bad classification and tagging

Importance of Strategy

Without a Strategy…

With a Strategy…

Agenda

Strategy and the Importance of Metadata

ContentAnalysis

Classification andOrganizing Principles

Content Purpose, Identification and Management

17

Discovery Objectives

Producers and Consumers

Lifecycle and Flow

Formats and Transformations

Control

Classification

Identity

PROCESS

DATA

Content Discovery Activities

User Surveys

Stakeholder Interviews

Workplace Observation

Group Workshops

Organization Roles

Business Process Data Flows

Database Models

Surveys and Inventories

AnalyzeJob Roles

AnalyzeContentStores

Content Inventories

Theory of Evolution

Just Enough…and No More!

Focus analysis efforts on High-Value Content:

Directly tied to how the company generates revenue

Delivered to customers as part of a product or service

Exchanged with Partners and Vendors

Understand the Business Model

Best way to identify high value organization content

Catalog the content that is consumed and produced by each business function to/from external sources

Analyze Business Functions

Model Data Flows

Data Flow diagrams demonstrate key content between actors and processes

Data Flow diagrams highlight content flow rather than sequence

High-Value Content Inventory

Agenda

Strategy and the Importance of Metadata

ContentAnalysis

Classification andOrganizing Principles

Content Purpose, Identification and Management

28

Identify Organizing Principles

Audienceor Role

Job Roles

Topic orInterest

Benefits

Travel

Region or Location

Sales Region

Office Location

Shipping

Industry orMarket

Healthcare

Government

Retail

Seniority

Demographic

Distribution Zones

Business Process

Loan Origination

Lead Processing

Order

Fulfillment

BusinessUnit

Manufacturing

Finance

Marketing

Business Function

Accounts Payable

Recruiting

Compliance

Risk Management

Harvest Taxonomies

Organizations are already managed using a variety of organizing principles

Harvest how things are already being organized and classified

Avoid inventing new taxonomy without a clear purpose/justification

Hierarchy Strategies

Depth

breadth

Managed Metadata Term Store

Term Store

Term Group

Term Set

Terms

Multilingual Term Translations

Delegated

Administration

Agenda

Strategy and the Importance of Metadata

ContentAnalysis

Classification andOrganizing Principles

Content Purpose, Identification and Management

33

What is a Content Type?

Behavior like Workflow, Policy, Document Conversion

Columns of Metadata

Content Type Inheritance

Inherit Behavior and Columns from Parents

How are they used?

All Lists and Libraries

have 1 or more

Content Types

What is your Hierarchy?

Document

?

?

Asset

SharePoint Types

Enterprise Root

?

?

?

?

Item

SharePoint Root

Document Set

Enterprise Types

?

?

?

?

Example – Animal Kingdom

Over 1M identified animal species

All can be grouped into just a handful of classes

Rules of differentiation are used for classification

Both a good and bad example: Has actually been revised several times (since this version) and has been a huge undertaking each time

The *fancier* this gets, the more likely it will need to be revised

Important element here is that, for the most part, the rules differentiated each class as clear, and well understood by most people

Provides the basis to *grow* with proper governance

Animals

Mammals

Reptiles

Vegetables

Kingdom

Classes

Birds

Fish

Insects

Arachnids

Life

Tree of Life

Purpose-driven Design

Purposeful Principles

KnowledgeSituationAgreementPublicationCaptures knowledge that was hard or expensive to capture for later reference or sharing.

WhitepaperGuidelinePatterns and PracticesHow-To / TutorialUser GuideManualProduced to represent information at a moment in time, for the purposes of analysis or communication of status.

Financial ReportsProject StatusResearch ResultsStrategy BriefingExecutive SummaryLetters / MemosProduced to represent an implicit or explicit agreement between parties governing responsibilities.

ContractSpecificationBlueprintPolicyProcedureNoticeProposalEstimateStandards

Produced to communicate or promote a person, product, service, capability, or accomplishment.

BrochureBusiness CardPress ReleaseNewsletterField ManualProduct Specification

Identify the Type of Content

Finance

Purchase Orders

Invoices

Expense Forms

Financial Reports

Administration

Org Charts

Board Minutes

Company Memos

Mission Statements

Employee

Offer Letters

Exit Interviews

Performance Reviews

Benefits Info

Sales

Sell Sheets

Flyers

Packaging Designs

Agreements

Publications

Situations

Knowledge

Classification Challenges

Agreement

Publication

Situation

Knowledge

Are they really different?

Content Type Proliferation

Contract

Premium Support

Software Assurance

Consulting

Product License

Training

Too many content types makes it difficult for users

Why do you need a new content type? Is it just a label?

Content Type Provisioning

Brainstorm Content Types

More Information

Enterprise Content Management in SharePoint Server 2010http://technet.microsoft.com/en-US/sharepoint/ee263905.aspx

Plan Managed Metadata in SharePoint 2013http://technet.microsoft.com/en-us/library/ee530389.aspx

Plan Document Management in SharePoint 2013http://technet.microsoft.com/en-us/library/cc263266.aspx

Plan Records Management in SharePoint 2013http://technet.microsoft.com/en-us/library/ff363731.aspx

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Questions

Thank you for attending!

Please complete your evaluations. Your feedback is appreciated

[email protected]

(425) 522-3727

@sharepointbits

blog.sharepointbits.com

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