design sheet 1

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Timber has many advantages for the design of new or replacement shopfronts: it is very versatile, capable of easy adaptation and if properly primed and painted, both durable and easy to maintain. In South Lakeland, stallrisers are traditionally constructed from unadorned or rendered masonry and only very recently have panelled or decorated timber stallrisers appeared, often with mixed results in terms of preserving local distinctiveness. In conservation areas, reference should always be made to the context within which the new shopfront is to be installed and materials selected appropriately. Design Sheet 1: Materials In the great majority of instances timber is the material traditionally used for shopfronts in South Lakeland. A few, very fine, examples of metal shopfronts do survive, although almost all of these are contained within listed buildings. In almost every situation those historic shopfronts that retain anything like their original design or architectural components, will need to be retained. The material chosen for new shopfronts should respect the age and character of the building and adjoining street. 1 The whole window surround in this shop in Ulverston is constructed from stone Chamfered stone pilaster in Kirkby Lonsdale Intricately carved timber console bracket in Kendal

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• Timber has many advantages forthe design of new or replacementshopfronts: it is very versatile,capable of easy adaptation and ifproperly primed and painted, bothdurable and easy to maintain.

• In South Lakeland, stallrisers aretraditionally constructed fromunadorned or rendered masonryand only very recently havepanelled or decorated timberstallrisers appeared, often withmixed results in terms of preservinglocal distinctiveness. Inconservation areas, referenceshould always be made to thecontext within which the newshopfront is to be installed andmaterials selected appropriately.

Design Sheet 1:Materials

• In the great majority of instances timber isthe material traditionally used forshopfronts in South Lakeland. A few, veryfine, examples of metal shopfronts dosurvive, although almost all of these arecontained within listed buildings.

• In almost every situation those historicshopfronts that retain anything like theiroriginal design or architecturalcomponents, will need to be retained.

• The material chosen for new shopfrontsshould respect the age and character of thebuilding and adjoining street.

1The whole window surround in thisshop in Ulverston is constructed fromstone

Chamfered stone pilaster in KirkbyLonsdale

Intricately carved timber consolebracket in Kendal

(cont.)

• Modern materials such as aluminium, plastic,acrylic or Perspex can work well when both thebuilding and shopfront is contemporary in style.Where aluminium is used on such buildings acoloured, powder coated finish, chosen as anintegral part of the overall colour scheme for thebuilding, can often work best.

• Other high quality materials such as marble,terrazzo, bronze or chrome might also be suitablefor use in such locations.

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Slate stallriser in a modernshopfront in Kendal

Polished granite stallriser in Grange over Sands

An unusual Edwardian shopfront in Kirkby Lonsdale combining carvedstone pilasters and a timber lintel, which acts as fascia board

Design Sheet 2:Access

• Access should be made easy for everybody includingthose in wheelchairs or with other aids to mobility; thevisually impaired; parents with pushchairs and youngchildren; the elderly and those carrying heavy bags).

• When designing a new shop front or planning alterationsthe needs of people with disabilities should always beconsidered.

• Under the Disability Discrimination Act 1995, serviceproviders will, from 2004, have to take reasonable stepsto remove, alter or provide reasonable means ofavoiding physical features that make it impossible, orunreasonably difficult for disabled people to use theirservices.

• When dealing with ListedBuildings and buildings in

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Conservation Areas specialconsideration is required to limit theconflict between retaining traditionalfeatures and providing access for all. Insome extreme cases it may benecessary to create an additionalentrance in a less prominent facade.

• Entrances should have a flush surfacerather than steps. Where steps cannotbe avoided there should be of suitabledimension, so as to make them moreeasily negotiated by those inwheelchairs and with other mobility aidsand handrails should also be provided.Where ramps are necessary they shouldhave the lowest practical gradient andcertainly be no steeper than 1 to 12.

These handrails are a traditional feature,which creates interest in the street scene,as well as providing a functional service.

Narrow double doors and shallow steps canmake access awkward for some users

Sometimes, as a last resort, an alternative dooron another wall might need to be considered toensure access for all

A good example of a slightly rampeddoor threshold which will aid access for

users with limited mobility

(cont.)

• Plate glass full doors and windows can be a hazard to the partiallysighted and should generally be avoided. Partial glazing is favourableas it provides good visibility when entering and leaving the premises.Simple but strong designs etched into glass can make a positivecontribution to a shop door or window and assist in the access andegress of people with visual impairment. Doors should not be tooheavy and handles should be no higher then 1m from the ground.

• Cluttered forecourts andloosely gravelled surfacesshould be avoided in favour ofclear and paved non-slipentrances. Flower tubs,litterbins and other displayscan be a hazard to the disabledand visually impaired if notcarefully designed andpositioned.

• For guidance with specificaccess schemes, pleasecontact our Access Office on01539 733333 extension7191 or consult the BritishStandards document BS 8300:2001 Design of Building and theirApproaches to Meet the Needs of Disabled People - Code of Practice.

• The District Council intends to produce more specific and detaileddesign advice on this topic in the future.

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Cluttered areas outside shopfronts can act as a realobstacle to those with disabilities

Sometimes ramps can beconsidered to ease access forthose with mobility devicessuch as wheelchairs. Theramp has a shallow gradientand the handrail providesextra support and safety

The etching on this doormake the doorway evidentto the visual impaired. Theetched glass ensures thatthe door does not appearas a void.

Design Sheet 3:Doors and Windows

• Support for the structure above shouldbe expressed through the design. Adisplay front with a substantial, fullyexposed framework to the window areaoften gives the impression of providingsupport for the upper floors. Where ashopfront extends across the full widthof a building careful attention needs tobe given to the proportion andarrangement of the various solidelements so that they appear to providea base for the fabric above, otherwiseupper stories can seem to 'float' abovethe void of the shopfront. Thin ordeliberately concealed framing withlarge areas of glass are often bestavoided except on contemporarybuildings.

• In most historic contexts, large,uninterrupted panes of glass willprobably adversely affect the streetscene. Windows can be divided using

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vertical mullions and/or horizontal transoms, which should bedesigned to fit not only with the proportions of the opening but alsothe balance of the whole elevation so that any aspects of symmetryor patterning in the overall design are maintained.

Large areas of glass canbe broken up throughthe use of mullions, ashere in a shopfront inKirkby Lonsdale, orwith horizontaltransoms A shopfront without much by way of

framing, which therefore provides littleapparent support for the masonry that

appears to float above

A well conceived Nineteenth centuryshopfront with strong vertical divisions

and a recessed doorway

Characteristicallyasymmetrical arrangementfor a traditional butchersshop with an opening sashwindow on one side thatallowed the goods to bebetter displayed

(cont.)

• Shop windows often work best if set in thesame plane as the building front with anydeeply recessed areas being confined tothe entrance door.

• The use of purpose made joineryincorporating intricately moulded framingand glazing bars will be encouraged.Complex sections or profiles and the use ofchamfers and run-out stops cansometimes add refinement and interest tothe design.

• Successful designs might alsoincorporate the use of shapedbrackets or curved heads toindividual glazing panels or theprovision of a trellis or fretworkpatterns to transom lights.

• Shop doors should match the materialsand overall design concept used elsewherein the front and a similar arrangement ofvertical and horizontal sub-division is to bepreferred. A lower timber panel may beincorporated to continue the line of anysolid stallriser while the use of a fanlightover the door may be positioned so as tofollow the line of any transom lights.

• Doorways can sometimes be successfullyangled inwards to create an inviting lobbywhile also increasing the effective displayarea. The resulting deep door thresholdcould be invested with decorative surfacingmaterials although inclusive access shouldalways be maintained.

• If an asymmetrical arrangement is chosen,with the entrance set to one side or offcentre, it is important that the design fits inwith the overall rhythm set up by anypattern of vertical sub-division elsewhereon the elevation. 3

A typical transom light detail showingthe use of small leaded lights

Recessed doorway in Kirkland, Kendal,which neatly incorporates the original

proprietors name

A modern shop window inUlverston which playfully

mimics a traditional patternof glazing through the use of

an etched glass design

• Applied fascia boards should be fitted so as not toconceal any original architectural details.

• The use of extended or sub-fascias, incorporatedto hide suspended internal ceilings, will bediscouraged. Designers should, instead, seek toconceal any such ceiling within the area of theshop window by either setting the ceiling well backfrom the shop front or by positioning it behind anobscure glazed transom light.

(cont.)

Design Sheet 4:Architectural Details - Fascias and Cornices

• Fascias, pilasters and stallrisers are generally themost significant elements in any successful designas they help to frame the shopfront and give anoverall impression of its scale in relation to theelevation as a whole.

• Fascias designed to be not much deeper than thecombined height of any cornice and architrave andnot exceeding approx. 20% of the overall shopfrontheight are often the most visually appealing. Ingeneral, any fascia and cornice will not rise beyondthe height of the first floor and should always stopshort of any first floor window sills or decorativefeatures such as stringcourses or cornices. Manysuccessful traditional designs have the fasciacontained within the pilasters and any capital orconsole brackets.

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A modern corporate fascia imposed on an older shopfront. The newfascia conceals earlier detail, is too tall for the shopfront and relatespoorly to the architecture of the elevation above

Traditional shopfront withfascia extended downwards

to conceal new suspendedceiling internally. This

detail and the contrastingcolour scheme combine tomake the shop look a little

ungainly

• Care needs to be taken to ensure that the proportions of the fasciaand any pilasters are adequately scaled in relation to each other andto the to the overall proportion of the opening.

• Fascias can be tilted downwards slightly so as to be better seen bypedestrians below.

• The architrave below the fascia can be designed to house a blind boxfrom which a flat canvas blind can be extracted.

• Well-designed shopfronts are often shallow in profile and examplesthat are too bulky and which project significantly or are designed withfascias that accommodate illuminated box signs or external securityshutters are unlikely to be approved in areas possessingconservation value.

• As well as providing an opportunity for enrichment to the surround,cornices and architraves also perform a vital role in throwing waterclear of the shopfront below. They are a necessary part of mostsuccessful designs and shopfronts that are designed without themcan look thin and undistinguished.

• The provision of moulded cornices and architraves will beencouraged as will the use of reeded, fluted, panel or otherappropriate mouldings on pilasters, subject to context.

Attractively scaled, well moulded cornice and narrow fasciaon traditional shopfront in Kirkby Lonsdale, with effectivemodern lettering added An elaborate late nineteenth shopfront in Kendal with tilted

fascia and discreet modern script

Cornice and fascia detail scaledaccording to classical concepts ofproportion, with simple, appliedrelief lettering

4An ill thought outshopfront, with an

excessively tall fascia and alack of any cornice, help

make this shopfront appearuninspiring in design terms

Design Sheet 5:Architectural Details - Pilasters andStallrisers

• Pilasters can be very important in design terms asthey help to frame and enclose the shop window.They are an area were ornament is often applied inthe form of vertical mouldings or horizontalbanding.

• Many pilasters were traditionally provided with awider plinth or base at the bottom, and eithersimple capitals or highly decorative console orcorbel brackets at the top, the whole being scaledaccording to classical notions of proportion.

5• The incorporation of new designs for pilasters,

capitals and consoles, in a more contemporaryidiom, will be given consideration subject to theuse of appropriate proportioning.

• Stallrisers can be a vital design feature. Not onlydo they often improve the physical proportions of ashopfront but they can also provide protection tothe glass from dirt and knocks and they can bestrengthened internally to provide greater security.They also help to enclose a raised display areainternally, at a height that is more convenient forpassers by.

An unusual, truncated, pilaster design around an earlyTwentieth century shop window in Kirkby Lonsdale

A flamboyantlycarved console

bracket adds richnessto a nineteenth

century shopfront

A recent shopfront with poorly proportioned pilasters, whichtry, unsuccessfully, to imitate those in traditional designs:here the pilasters are far too wide, have unevenly sizeddivisions, and fit awkwardly to the fascia and transom lights

(cont.)

• In South Lakeland, the tendency is for traditionalshop fronts to be provided with quite lowstallrisers, often not more than 3 - 400 mm high.The majority consist of simple masonry orrendered faces although the better examples areoften provided with substantial or elaboratelymoulded sill in timber or stone to create interestbelow the display window.

• Very few traditional stallrisers are provided withformal panelling or enriched decoration althoughsome modern designs have successfully usedornate tiling or polished stone. Carefulconsideration needs to be made of the adjacenttownscape before a creative decision is made as tothe appropriate design for any stallriser.

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Stylised capital detail foundon top of pilasters in a shop

in Kirkby Lonsdale

Typical rendered stallriser, protected by intricately moulded sill above, as foundthroughout South Lakeland

Simple panelled stallriser constructed in stone in a shop inUlverston

• Blinds and canopies can be invaluable for protecting goods fromsunlight and providing shelter for pedestrians.

• Existing or original traditional style canvas blinds and blind boxesshould generally be retained and, in conservation areas, permissionis unlikely to be given for their removal or replacement.

• New blinds are mosteffectively positioned belowthe fascia and between thepilasters as this in means theshop name will not be hiddenand the blind will not interferewith or conceal the keyframing elements of theshopfront.

• Regulations state that all blinds, fixed or retractable, must bepositioned at least 2.43m above ground level and with their outsideedge at least 1.0m away from the outside edge of the kerb. Theyneed to be erected in such away as not to cause obstruction,annoyance or danger to passers by.

• Blinds should always be retractable and ideally made of canvas orsimilar materials. It is highly unlikely that shiny plastic materials orfixed Dutch blinds will be approved as they generally conceal thefascia and other architectural features and introduce intrusive non-traditional shapes and textures into the high street. This is especiallythe case in sensitive historic areas, where they are often completelyout of keeping.

Design Sheet 6:Architectural Details - Blinds and Canopies

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Here, a scissor mechanism folds back when a flat blindreturns to its flush housing below the fascia

A shop in Ulverston retainsits flat canvas blind, whichretracts into a flush blindbox above the fascia whennot in use

(cont.)

• Many off the peg Dutch blinds or balloon canopies are often addedsimply because they seem to increase advertising space. In fact theyoften conceal the name board and mask any attractive character inthe wider shopfront.

• Sometimes a shallow folding fan canopy may be an acceptablealternative where the hood is not expected to project too far from theshopfront but such canopies can require a deep boxes to house thefolds and this might be inappropriate.

• A more modern alternative for those situations where produce orgoods needs protecting from harmful sunlight is the use ofretractable roller blinds. These extend across the whole shopfrontbut are contained within the pilasters and descend vertically from ablind box below the fascia. Any such assembly should be an integraldetail of the shopfront design.

• Generally, the colours chosen for blinds should be subdued as brightor gaudy colours will often jar with neighbouring shops andundermine the quality of the street scene. The most successfulschemes are often those that use similar colours for the blind, fasciaand any surrounds.

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A modern variation ofthe flat blind with a

roller mechanismpositioned in the

housing

A large cumbersome housing for aDutch blind masks the elegant shopfrontbehind

Here in Kirkby Lonsdale thehistoric character of the street andthe individual interest of the shopsis being eroded by the plethora ofDutch blinds that have been erectedrecently

A recently added glossy Dutch blind hides the attractivenessof the shopfront behind and limits the amount of natural lightentering the inside

Design Sheet 7:Decoration

• Decoration schemes should be chosen with careto benefit the streetscape as a whole, especially inconservation areas, where traditional oil paintsand pigments may prove to be the mostsuccessful. Colours and tones shouldtry to be neighbourly as the use ofdiscordant colours may distract andundermine the character and coherenceof a particular street or area.

• Colour schemes should relatesympathetically to the colour and textureof the external masonry and anyneighbouring elevations.

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• Good results can be had on properties fromspecific periods by using paint manufacturer'sspecialist colour charts.

• The use of rich colours such as dark greens, bluesand black are encouraged for the surrounds asthese are the most traditional and so tend to workwell in historic areas but they also better serve asa frame to show off the shop display.

The use of single, richcolours, which relate

well to the adjacentwalling materials often

works best in framing thedisplay area in an

elegant way

Colour schemes should try to be neighbourlyrather than deliberately eye-catching, as there isoften a detrimental impact on the wider streetscene when aggressively vivid colourcombinations are chosen

Dark colour schemes, with contrastinglettering and numbering in gold, silver orwhite, often produces a very refinedappearance

In order to keep thelettering in scale with theoverall shopfrontconsideration should begiven to keeping it to lessthan 60% of the combinedarea of the fascia and anycornice

(cont.)

• The use of bright or modernsynthetic colours such as yellows,pinks, pale blues or orange are tobe discouraged in historic areas asthey generally relate poorly to listedbuildings and vernacular properties.

• Painted timberwork will almostalways prove to be moreharmonious than the use of stainedor varnished hardwoods orplyboards.

• The majority of successful andsuperior quality schemes tend toutilise simple, monotonecombinations alongside the choiceof stylish but plain script onassociated signage.

• Encouragement will be given to the use of refinedscript for use on the fascia which is best limited tothe name of the firm, type of business carried outor the product sold and street number."Promotional" advertisements will not be allowed.

• The maximum size of the lettering should not begreater than 60% of the whole fascia height tokeep it in scale with the shopfront and building.Individually applied letters in relief can sometimesbe effective. Hand painted signs produced by aprofessional sign writer often look the best.

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Care needs to be exercised when choosingcolour schemes, as overly bright combinations

can be discordant and unwelcoming

The use of unpainted timber is rarelysympathetic or harmonious in historic areas

The use of relief letters, in asimple font, applied to the fasciacan be very successful

Design Sheet 8:Security

• Traditionally designed features have beenencouraged in this guide for aesthetic reasons, butthey can also provide additional security to shopfronts. Stallrisers provide a solid base to displaywindows, which protects against dirt and knocks,but it can be internally reinforced to protect againstattacks such as ram raiding. Smaller panes ofglass also hinder entry and are easier and cheaperto replace if a breakage does occur.

• The overall security of the building should beassessed before measures are taken to alter theshop front. Advice can to obtained from the CrimePrevention Officer. The Council notes the pressureplaced on shop owner by insurers to have a fullycomprehensive security scheme, which includesexternal shutters, but this type of proposal is notconsidered appropriate.

• If it is felt that added security is required theninternal grilles should be used. Internal grilles havea minimal affect on the character of the street,allow the interior of the shop to be seen, soincreasing security and allow window shopping outof hours.

• Only in exceptional circumstancewill external grills or shutters begranted permission. Rollershutters have a major affect onthe overall street scene, bycreating a lifeless environment,which can discourage use of anarea and so increase crime in thelonger term. External fitting alsohave an adverse affect onarchitectural features designedinto traditional and contemporaryshop fronts.8 The combination of toughened glass

with internal lattice grills can providebetter security and still allow window-shopping to take place out ofhours

Internal security grillshave the joint benefitof allowing the shop

surround and anyarchitectural details

to remainunobstructed

(cont.)

• Toughened or laminated glass can be used insteadof shutter or grilles as a means of improvingsecurity. Toughened glass is five times strongerthan ordinary glass for the same thickness andbreaks safely into blunt fragments. Laminatedglass on the other hand ranges in thickness andstrength, but again it does not shatter whenbroken. Shatterproof adhesive films can also beused on existing glazed areas. The film does notincrease the strength of the glass, but it does holdthe pane in one piece.

• Although alarm boxes have to bevisible to work as a deterrent, theyshould be as unobtrusive aspossible. They should be fixed on tothe fascia and painted in a colour,which incorporates the box into theoverall design of the shop.

• Internal lighting can be used as a means to detercriminals. During closing hours good lighting,which illuminates the whole shop interior and isvisible from the street, can encourage people towindow shop and also reduces the likelihood of abreak in. The lighting should generally not be sostrong as to illuminate the area outside the shop,as this might affect the character of the area.

• Residential use of floors above the shop canprovide numerous benefits to the shop owner. Aswell as an additional source of income 'living overthe shop' is a cheap and effective way of improvingsecurity. Having a consent presence over thepremises is one of the most efficient ways ofreducing crime and vandalism and often involveslittle alteration which might affect the character ofthe building.

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Where security alarms are fitted as a deterrentthey should be chosen so as to be as

unobtrusive, in terms of colour, size andlocation as possible

New window designs, whichincorporate smaller pane sizes,have the advantage of bothdeterring entry and being cheaperand easier to replace if breakagesdo occur

Design Sheet 9:Signs and Advertisements

• The regulations around advertisement consent are complex and it isstrongly recommended to take early consultation with a planningoffice before altering or providing a new sign.

• Carefully designed signs can enhance the quality of a shop front orbuilding. In contrast, too much information should be avoided - it willonly serve to clutter the appearance of the building and reduce thevisual impact of the sign.

• Fascia signs should simply state the traders name and wherenecessary the type of business. The lettering should be in proportionwith the shopfront and building as a whole and should be in a style,which conveys the image of the shop and is easily read.

• A proliferation ofwindow stickersand advertise-ments will alwaysdetract from thequality of the shopfront and are bestavoided.

• Hanging signs can provide interest and character to thesurroundings. Traditional signs should be painted boards hanging orsupported by a simply bracket at fascia level, but contemporaryhanging signs can also provide great visual interest to the streetscene when they are finished to a high standard.

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Shopfronts showing an excessive use of window stickers and sandwich boardscan detract from the shopfront and limit the opportunity for easy window

shopping

Well thought outdesigns, which useimages instead of text,can often producememorable imageswhich enhance thecharacter of historicareas, as this sign inUlverston demonstrates

Simple hangingsigns, withelegant andrefined script,can be just aseye-catching asmore ambitioussigns, if wellconstructed andwritten

This sign is a goodcontemporaryexample of aprojecting sign. It provides interestto the street sceneand reflects thecharacter anddesign of theshopfront.

• Where a fascia board is notavailable lettering can be fixeddirectly on to the building, but itshould be of an appropriatestyle and scale. Lettering canalso be painted or etcheddirectly onto display windows. This can be used togreat affect in sensitive locations, as it involves nophysical alteration to the exterior of the building.

• The use of illumination is strongly deterred inhistoric areas, as it can affect the specialcharacter of an area and is often unnecessary.Internally illuminated signs will not normally bepermitted and externally lit signs should be of avery high standard, with the light fitting beingconcealed.

• Business nameplates are allowed, but they shouldnot be illuminated, no more then one should bedisplayed for each person, partnership or companyin the building and those larger then 0.3m² willrequire advertisement consent.

• Traders located in yards without a street frontageshould use carefully designed signs at the yardentrance. Ideally traders should join together toproduce a standard ladder or group sign, ratherthan a jumble of small signs.

• Sandwich boards can give the appearance ofclutter in the townscape, and can be a hazard tothe disabled and visually impaired if not carefullydesigned and positioned. These will bediscouraged in favour of a suitable alternative,such as hanging and group signs.

9An uncoordinated clutter of signs inthe entrance to a yard can conflictwith each other and so reduce theiroverall impact

Businesses with premisesin yards should give

thought to producing ajoint group sign for the

whole yard

Historic signs, such as thisone in Kendal, add

distinctiveness to an areaand should be retrained

Design Sheet 10:Policies

Policy S2 - South Lakeland Design Code

All new development is expected to take account of the followingSouth Lakeland Design Code. Planning permission will not be givenfor development, which fails to take proper account of that Code:

1. Character: The design of new buildings should take account ofexisting distinctive local character. This should not exclude goodcontemporary architecture in keeping with its surroundings. A goodoriginal design will be preferable to a poor copy of past style.

2. Setting: The setting of any building should be carefullyconsidered, whether in the countryside or in a built-up area.Attention should be paid to its impact on public views into, over orout of the site. Those views should not be significantly harmed andopportunities should be taken to enhance them or open-up newviews. In the countryside, or on the edge of settlements, buildingsshould be located to sit comfortably in the landscape and skylinedevelopment should be avoided.

3. Context: New buildings should relate effectively to others aroundthem adding interest and variety. New roofs should respect theroofscape of the area.

4. Proportion: New buildings should be well proportioned and inscale with their surroundings. Extensions should be in scale andcharacter

with the building to which they are added. Where appropriate,elevations should be in proportion with one another and withsurrounding buildings. The size, spacing and location of openingsshould also be in proportion and related to the function of thebuilding, and harmonious with its architectural style. Shopfrontsshould acknowledge the character and architectural style of upperfloors; they should distinguish between separate buildings, be ofmaterials and colours appropriate to the building, and be wellproportioned in themselves.

Policy S11 - Provision for Disabled People

In proposals for new development, or alterations toexisting buildings, to which the general publichave access, the District Council will seek tonegotiate appropriate provision for people withdisabilities, particularly where Part M of the

Building Regulations does not apply.10

Policy S12 - Crime and Design

The opportunity to limit or deter crime shall be taken into accountin the location, layout, landscaping, lighting and detailed design ofall new development.

Policy S14 - Shop Fronts

Well-designed and appropriate shop fronts whether original orreproduction should be retained wherever practicable and restoredas necessary. New shop fronts should relate in scale, proportion,materials and decorative treatment to the façade of the buildingand, where appropriate, to adjacent buildings and/or shops fronts.All proposals shall comply with the District Council's "Shop Frontsand Signs" Design Guide which forms Supplementary PlanningGuidance.

Policy S15 - External Blinds

Proposals to affix external blinds or awnings will not be permittedunless they form a discreet, integral part of the premises and do notdetract from the character and appearance of the building and thesurrounding street scene.

Policy S20 - Control Over Advertisements

New advertisements and signs, which require approval, will bestrictly controlled in order to ensure compatibility with theirsurroundings and to minimise clutter in the landscape andsettlements. The District Council will operate particularly strictcontrol in Conservation areas, the open countryside and in respectof internally illuminated signs.

The policies listed below may also be relevant in somecases and may provide useful background policyinformation.

Policy C15 - Listed Buildings and Their Settings

Policy C16 - Control of Development Affecting Conservation Areas

Policy C17 - Article 4 Directions

Policy S13 - Security Measures in Town Centres

Policy S16 - External Cashpoint Machines

Policy S21 - Areas of Special Control ofAdvertisement

Appendix F: Security Measures to Retail andCommercial Premises in South Lakeland

Appendix H: Areas of Special Control ofAdvertisements (ASCA) 10