design science research: foundations and trends€¦ · seminal work on dsr in the information...
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John Venable, Curtin University
Design Science Research: Foundations and Trends
DSR Foundations & Trends © Venable 2019 1
John Venable, Curtin University 07/02/2019
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DSR Foundations & Trends © Venable 2019
What is Design Science Research? What is Design Theory? What activities are part of DSR? DSR Trends
• Development and evaluation of DSR methodologies • Development and evaluation of methods, techniques,
and tools supporting DSR• Extension of DSR to other (non-IS) domains• Refinement of Design Theory and Design Principles• Development of DSR knowledge bases• DSR Genres
Overview
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What is Design Science Research?
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DSR Foundations & Trends © Venable 2019 4
Hevner et al (2004) This paper is the seminal work on DSR in the information systems
field; it is very influential and heavily cited. Largely follows (but extends) the ideas of March and Smith, 1995 (Sal
March is a co-author of both papers). “The design-science paradigm seeks to extend the boundaries of
human and organizational capabilities by creating new and innovative artifacts.” (p. 75)
“In the design-science paradigm, knowledge and understanding of a problem domain and its solution are achieved in the building and application of the designed artifact.” (p. 75)
“The design-science paradigm has its roots in engineering and the sciences of the artificial (Simon 1996). It is fundamentally a problem solving paradigm.” (p. 76)
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DSR Foundations & Trends © Venable 2019
“Research that invents a new purposeful artefact to address a generalised type of problem and evaluates its utility for solving problems of that type” (p. 142)
Purposeful Artefact (in IS) includes system, method, methodology, technique, tool, procedure, practice, or any other technology (in the very general sense of Plato’s use of the Greek word ‘techne’).Invention includes derivation, design, development, construction, prototyping, or other way of creating something new.
Venable & Baskerville (2012)
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DSR Foundations & Trends © Venable 2019
“A perceived difference between what is and what ought to be” David Kroenke (2006) Problems are subjective and perceived – often differently
by different people.Different (often unstated) understandings of “what is”: undesirable consequences and causes of ‘the’ problem (usually not just one!).Different values give rise to different ideas of “what ought to be” and whether, how, and why “what is” is undesirable.
What “ought to be” concerns a desirable state for the problem perceiver(s), not some “ultimate (moral) good”.
The Concept of a Problem
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Ordinary Problem Solving (practice) is related to a particular, situated problem (or group of related problems)
Particular stakeholders
Design Science Research should be related to a type, kind, or class of problems
Relevant to typical classes of stakeholdersPurposeful artefact can be applied to solve an instance of a class of problemsSignificance comes from how significant the problem is (number of instances of the type of problem x consequences of an instance) and the effectiveness of the solution to solve it value of improvement
Ordinary Problem Solving vs DSR(Design Practice vs Design Research)
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Design Science Research: Design Theory
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Type I: Analysis - Says what is. No causal relationships. No predictions are made. Type II: Explanation - Says what is, how, why, when, and
where. Provides explanations but not prediction with any precision. There are no testable propositions. Type III: Prediction - Says what is and what will be.
Provides predictions and has testable propositions but not well-developed justificatory causal explanations. Type IV: Explanation and Prediction – Combines III & IV. Type V: Design and Action - Says how to do something.
Gives explicit prescriptions for constructing an artefact to achieve a goal (e.g. solve a problem).
DSR Foundations & Trends © Venable 2019
Types of Theory (Gregor 2006)
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Formalised knowledge of the outcomes of Design Science Research Fits Type V theory by Gregor (2006): Theory for
Design and Action Needs to be clear and precise = actionable Needs to be testable, verifiable and/or refutable Different forms have been proposed in the
literature
DSR Foundations & Trends © Venable 2019
Design Theory
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Walls et al. (1992) Van Aken (2004, 2005) Venable (2006) Gregor and Jones (2007) Baskerville & Pries-Heje (2010) Venable (2013)
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Versions of Design Theory
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DSR Foundations & Trends © Venable 2019
Kernel Theory
Meta-Require-ments
Kernel Theory
Meta-Design
Testable (product)
hypotheses
DesignMethod
Testable (process)
hypotheses
IS Design Theory (Walls et al, 1992)
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Kernel Theory and Design Theory (Goldkuhl 2004)
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Kernel Theory
Design Theory
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Anatomy of a Design Theory (Gregor and Jones, 2007) (1)
Component Description
Core components
1) Purpose and scope “What the system is for,” the set of meta-requirements or goals that specifies the type of artifact to which the theory applies and in conjunction also defines the scope, or boundaries, of the theory.
2) Constructs Representations of the entities of interest in the theory.
3) Principle of form and function
The abstract “blueprint” or architecture that describes an IS artifact, either product or method/intervention.
4) Artifact mutability The changes in state of the artifact anticipated in the theory, that is, what degree of artifact change is encompassed by the theory.
5) Testable propositions Truth statements about the design theory.
6) Justificatory knowledge
The underlying knowledge or theory from the natural or social or design sciences that gives a basis and explanation for the design (kernel theories). 14
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Component DescriptionAdditional components
7) Principles of implementation
A description of processes for implementing the theory (either product or method) in specific contexts.
8) Expository instantiation
A physical implementation of the artifact that can assist in representing the theory both as an expository device and for purposes of testing.
DSR Foundations & Trends © Venable 2019
Anatomy of a Design Theory (Gregor and Jones, 2007) (2)
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What activities are part of DSR?
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Develop/Build
•Theories•Artifacts
Justify/Evaluate•Analytical
•Case study•Experimental•Field study•Simulations
Environment
PeopleRolesCapabilitiesCharacteristics
OrganisationStrategiesStructure & CultureProcesses
TechnologyInfrastructureApplicationsCommunications ArchitectureDevelopment Capabilities
Knowledge Base
FoundationsTheoriesFrameworksInstrumentsConstructsModelsMethodsInstantiations
MethodologiesData Analysis
TechniquesFormalismsMeasuresValidation
Criteria
Businessneeds
Applicableknowledge
Application Additions
Hevner et al (2004)
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Hevner (2007)
Three-Cycle View of DSR
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Purposeful ArtefactInvention/Design
Enhancement or creation of a method, product, system, practice, or
technique
TheoryBuilding
Solution Space and Problem theories Utility theories or
hypothesesProblem
DiagnosisUnderstand problem space
Problem causes and consequences
Purposeful Artefact Evaluation
Formative EvaluationSummative EvaluationNaturalistic Evaluation
Artificial Evaluation
Multi-Method DSR Context Framework (adapted from Venable 2006)
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Design Science Research: Current and Ongoing Trends
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Development and evaluation of DSR methodologies Development and evaluation of methods,
techniques, and tools supporting DSR Extension of DSR to other (non-IS) domains Refinement of Design Theory and Design
Principles Development of DSR knowledge bases DSR Genres
Some Trends in DSR
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Design Science Research: Methodologies
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DSR Methodologies (in fact all research methodologies) are themselves designed artefacts. Therefore, ideas of DSR apply to their
development and evaluation (Venable and Baskerville, 2012).Methods, Models, Techniques, and Tools for
DSR are also designed artefacts, therefore DSR ideas can (should!) be applied to them.
A Design Science of Methodologies
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Systems Development Research Process (SDRM, Nunamaker et al. 1990) DSR Process Model (DSRPM, Vaishnavi &
Kuechler, 2004, 2015) DSR Methodology (DSRM, Peffers et al. 2008) Action Design Research (ADR, Sein et al.
2011) Participatory Action Design Research (PADR,
Bilandzic & Venable 2011) Soft Design Science Methodology (SDSM,
Pries-Heje et al. 2014)
Some DSR Methodologies/Processes
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Construct a Conceptual Framework
Develop a System
Architecture
Analyze & Design the
System
Build the (Prototype)
System
Observe & Evaluate the
System
SDRM Systems Development Research Process
#1 Systems Development Research Methodology (SDRM) Nunamaker et al (1990)
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#2 - DSR Process Model (DSRPM)Vaishnavi and Kuechler (2004, 2015)
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#3 - Design Science Research Methodology (DSRM) Peffers et al (2008)
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#4 Action Design Research (ADR)Sein et al (2011)
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3. Intuit and abduce the general
solution2. Inspire and create the general
problem and general
requirements
7. Construct specific solution
1. Learn about specific problem
5. Design specific solution for specific
problem
Real World
Design Thinking
8. Ex Post Evaluation
4. Ex Ante Evaluation (General)
6. Ex Ante Evaluation(Specific)
#5 Soft Design Science Methodology (SDSM) Pries-Heje et al. (2014)
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#6 Participatory Action Design Research (PADR) Bilandzic and Venable (2011)
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Development of Methods and Techniques Supporing DSR
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Problem Diagnosis and Ideation in DSR• CCM4DSR (Venable 2014, ongoing)
Design of DSR Evaluations• FEDS (Venable et al 2016)• MEDS (ongoing)
Managing Risk in DSR• RMF4DSR (Pries-Heje et al. 2014)• TRiDS (Venable, vom Brocke, and Winter 2017)• MeRMaiDS (ongoing)
Choosing a DSR Methodology• Venable, Pries-Heje, and Baskerville (2017)
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Some Methods & Techniques for DSR
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Justificatory Knowledge
Design Knowledge
Problem
Artefact
Design Process Evaluation
Objective Idea Context
Design Canvas (Morana et al. 2017)
MyDesignProcess.com
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Extension of DSR from IS/ITto Non-IS Domains
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Management Accounting (especially Accounting Information
Systems) Human Computer Interaction (HCI) and User
Experience (UX) Education (especially education technology) Law
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Some Areas Adopting DSR Ideas
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The DSR research paradigm applies in any applied field, which universally develop new technological means to solve problems and make improvements.
(Venable, 2010) Not just Information Systems Not just “IT Artefact”
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DSR Applicability
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DSR can be used to develop any kind of artefacts relevant to any applied discipline. All applied disciplines (e.g. engineering,
business, medicine, law) create new ways to solve important problems.
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Appropriate Topics for DSR (Venable 2010)
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Accounting: Auditing methods and tools Finance: Financial instruments, predictive models Management: Staff selection methods,
organisational culture management methods Marketing: Viral marketing techniques Operations and Production Management:
Optimisation algorithms, manufacturing processes Supply Chain Management: Integrated supply
chain systems, RFID, automation Cross Disciplinary: Knowledge management
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Example Purposeful Artefacts in Various Business Disciplines (Venable 2010)
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Refinement and Evolution of Design Theory
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Theory is the language of academia. Producing Design Theory “legitimises” DSR. Many DSR researchers consider theorising in
DSR to be too difficult and rate provision of design theory low compared to other evaluation criteria (Venable 2009, 2014). Some have argued for simpler forms of design
theory.
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Dilemma in Design Theory
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“If you want to achieve Y in situation Z, then something like action X will help” (2004, p. 227)
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Technological Rules (Van Aken 2004, 2005)
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Kernel theories aren’t required“Why” the solution works isn’t essential (but still very useful!)
Design method isn’t essential (unless it’s the purposeful artefact itself)
Testable hypotheses are restatements of the theory
(but not an essential part of the theory itself) A Utility (or Design) Theory is not “prescriptive”
Prescription depends on the utility of other solution means and the current ‘state of the art’
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Theory Discussion (Venable 2006, 2013)
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The solution space (solution means/approachincluding key components
and relationships)
Utility theories re.effectiveness, efficiency,efficacy in solving problems
The problem space(problem understandings including parts, causes,
and consequences)
Utility Theories in IS DSR (Venable 2006)
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Purposeful artefact X (when applied properly) will provide utility A to solve problems of type Y Purposeful artefact X (when applied properly)
will provide improvement of type Y Purposeful artefact X (when applied properly to
problems of type Y) is more effective, efficacious, or efficient (Checkland and Scholes, 1999) than purposeful artefact Z
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Utility Theory Forms (adapted from Venable 2006)
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Explanatory Design Theory(Baskerville & Pries-Heje 2010)
General Design General RequirementsExplains
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Utility Theory (Venable 2013a)General Design
• Components• Relationships• Principles of form
and function• Artefact
mutability
General Requirements• Desired goals• Functional
requirements (if known)
• Constraints or anti-goals (to avoid)
Has utility for• Efficacy• Effectiveness• Efficiency
Design Theory Should be … Actionable Non-prescriptive (suggestive of possible action) Rigorously evaluated and true (demonstrably has utility) Tolerant of the dynamic nature of reality
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Design Principles (Chandra et al. 2015)
Design Principles should contain …1. “Information about the actions made possible through
the use of an artefact” 2. “Information about the material properties making that
action possible”3. “The boundary conditions under which the design will
work”
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DSR Contribution Types(Gregor & Hevner 2013)
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Contribution Types Example ArtefactsMore abstract, complete, and mature knowledge
More specific, limited, and less mature
knowledge
Level 3: Well-developed design theory aboutembedded phenomena
Design theories (mid-range and grandtheories)
Level 2. Nascent design theory — knowledgeas operational principles/architecture
Constructs, methods, models, designprinciples, technological rules.
Level 1. Situated implementation of artifact
Instantiations (software products orimplemented processes)
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Development of DSRKnowledge Bases
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Builds on ideas of digital libraries and knowledge-based systems. If DSR knowledge outcomes can be formalised
as design theory (or an ontology of design theory), then it can be codified and reasoned with. (Reiterer, 2018)
• Search for relevant artefacts for a particular problem.
• Automatically summarise knowledge codified from extant papers. (Reiterer, 2018)
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Toward DSR Knowledge Bases
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Genres of DSR
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Forms of DSR (Gregor & Hevner 2013)
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Solution Maturity
Low
Improvement:Develop new solutions for
known problemsResearch Opportunity and Knowledge Contribution
Invention:Develop new solutions for new
problems Research Opportunity and Knowledge Contribution
High
Routine Design:Apply known solutions for known problemsNo Major Knowledge
Contribution (therefore not Research!)
Exaptation:Extend known solutions
to new problems (e.g. Adopt solutions from other fields)Research Opportunity and Knowledge Contribution
High Low
Application Domain maturity
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Genres of Inquiry (Baskerville et al 2015)
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Nomothetic
Idiographic
ScienceDesign
NomotheticDesign
NomotheticScience
IdiographicScience
IdiographicDesign
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Justificatory Knowledge
Design Knowledge
Problem
Artefact
Design Process Evaluation
Objective Idea Context
Design Canvas (Morana et al. 2018)
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Questions?
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Baskerville, R. L., M. Kaur, and V. C. Storey (2015) “Genres of Inquiry in Design-Science Research: Justification and Evaluation of Knowledge Production”, MIS Quarterly, Vol. 39 No. 3, pp. 541-564/September 2015.
Baskerville, R. and J. Pries-Heje (2010) “Explanatory Design Theory”, Business Information Systems Engineering. Vol. 2010. No. 5, pp. 271-282.
Bilandzic, M. and J. R. Venable (2011) “Towards Participatory Action Design Research: Adapting Action Research and Design Science Research Methods for Urban Informatics”, Journal of Community Informatics special issue on University-Community Partnerships, Vol. 7 (2011), No. 3, http://ci-journal.net/index.php/ciej/article/view/786/804.
Chandra, L., S. Seidel, and S.Gregor (2015) “Prescriptive Knowledge in IS Research: Conceptualizing Design Principles in Terms of Materiality, Action, and Boundary Conditions”, Proceedings of the 48th Hawaii International Conference on System Sciences, IEEE, pp. 4039-4048.
Goldkuhl, G. (2004) "Design Theories in Information Systems – A need for multi-grounding", Journal of Information Technology Theory and Application, Vol. 6, No. 2, pp. 59-72.
Gregor, S. (2006) “The Nature of Theory in Information Systems”, MIS Quarterly, Vol. 30, No. 3, pp. 611-642.Gregor, S. and A. Hevner (2013) "Postioning and Presenting Design Science Research for Maximum Impact", MIS Quarterly, Vol. 37 No. 2,
pp. 337-355/June 2013.Gregor, S. and D. Jones (2007) “The Anatomy of a Design Theory”, Journal of the Association for Information Systems, Vol. 8, No. 5, Article
19.Hevner, A. (2007). “A Three Cycle View of Design Science Research”, Scandinavian Journal of Information Systems. Vol. 19, No. 2, Article
4.Hevner, A., S. March, J. Park, and S. Ram (2004). “Design Science in Information Systems Research”, MIS Quarterly, Vol. 28, No. 1, pp.
75-105.Kroenke, D. (2006). Introduction to MIS: A Modular Approach. Prentice-Hall, Englewood Cliffs, NJ, USA.Morana, S., M. Scheid, M. Gau, and I.Benke (2018). “Research Prototype: The Design Canvas in MyDesignProcess”, Proceedings of the
13th International Conference on Design Science (DESRIST 2018), Chennai, India, 3-6 June 2018.Peffers, K., T. Tuunanen, C.E. Gengler, M. Rossi, W. Hui, V. Virtanen, and J. Bragge (2008) “A Design Science Research Methodology for
Information Systems Research”, Journal of Management Information Systems. Vol. 24, No. 3, pp. 45–77.Peffers, K., T. Tuunanen, and B. Niehaves (2018) “Design science research genres: introduction to the special issue on exemplars and
criteria for applicable design science research”, Vol 27, No. 2, pp. 129-139.Pries-Heje, J., J. R. Venable, and R. Baskerville (2014) “Soft Design Science Methodology”, in Situated Design Methods, O. E. Hansen, J.
Simonsen, C. Svabo, S. M. Strandvad, K. Samson and M. Hertzum (eds.), MIT Press, Cambridge, MA, USA, ISBN: 9780262027632, July 2014.
Reiterer, E. H. R. (2018) Design and Evaluation of DSRCRSA: An Ontology-Based Approach to Design Science Research Content Representation and Summarisation. PhD Thesis, Curtin University, Perth WA Australia, available at http://hdl.handle.net/20.500.11937/59735.
Sein, M. K., O. Henfridsson, S. Purao, M. Rossi, and R. Lindgren (2012) “Action Design Research”, MIS Quarterly, Vol. 35, No. 2, pp. 1-20.Sun, Y. and P. B. Kantor (2006). “Cross-Evaluation: A new model for information system evaluation”, Journal of the American Society for
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