UXPA 2012 Tribune Company

Design by Committeein an Agile environmentMyths, tricks & strategies...

Pradeep Nayar@DesignOnMyMindUX PrincipalTribune Company

Kevin LeebroderickUX ArchitectTribune Company

Design by Committeein an Agile environment

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Participatory DesignOur Goal:

more than

150 years

old

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AGILEWe’re

...almost

Agile = Collaboration

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A major stakeholder wants to replace our mobile sites with a responsive site.

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Scenario:

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PamProject Manager

Hey..Scott (Stakeholder) wants us to wrap our heads around this whole responsive design thing...

...I know Sunil (Software Architect) just attended a conference where he heard someone talk about it...

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PamProject Manager

... Patrick (product manager) spoke to Bob and told him that we’ll brainstorm some idea...

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PamProject Manager

... I’m going to schedule a meeting for us to talk...Can you get some your “creative” UX people for the meeting?

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PamProject Manager

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NEVER GET EVERYONE IN A ROOM TO “BRAINSTORM” A SOLUTION

Why?

People get excited about solutions that don’t solve the problem

Some solutions are not cohesive with the overall experience

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PEOPLE INVOLVED

Stakeholders

Developers

UX

QA

Product Mgr Project Mgr

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SPHERES OF INFLUENCE

UX Team

Stakeholders

ProjectTeam

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Tip #1

Sketch several ideasReview with UX peersCritique & repeat

Within the UX team

Believe in your solution

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Tip #2

Within the UX team

Never go alone...always tag team

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Tip #3

With the project team (Product, QA, Dev)

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Step 1: WORK WITH DEVELOPERS

Developers

UX

Remember• They can be your best friend or worst enemy• Include them early in a solution• Show them examples of what you like and don’t like• Explain the thought behind a design• Thank them for a job well done• Always remind them...we are trying to make a better product

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Step 2: WORK WITH PRODUCT

UX

Remember• They are your closest ally• There is a grey area...work it out• You are there to make them look good• They help you push “hard” features forward

Product Mgr

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Step 3: WORKING WITH QA

UX

Remember• If UX is the quarterback then QA is the receiver• They assure the quality of the experience• They are the final line of defense before the customer

QA

Always present, never email

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Tip #4

With stakeholders

It’s not a warWe’re all in this together

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Final Tip

UXPA 2012 Tribune Company

QUESTIONS?

UXPA 2012 Tribune Company

Thank You.