description of cement industry in mexico
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Description of cement industry in Mexico?
CEMEX
Mexico
As the top cement and ready-mix concrete manufacturer in Mexico, we have nationwide marketcoverage Modern p!ants on the country"s At!antic and #acific coasts ena$!e us to take advantage
of !ow-cost marine transportation to the %&, Centra! and &outh American, and Cari$$ean
markets
&ee more at' http'((wwwcemexcom(A$out%s(Mexicoaspx)sthashs*gp+kdpuf
%ser $ase
Cement is primari!y a retai! product in Mexico .etai! sa!es of cement through distri$utors
account for more than / percent of Mexico"s demand 0ecause individua!s account for as much
as 1 percent of Mexico"s tota! demand, strong $rand identification and an extensive distri$ution
network are necessary for success in the market CEMEX owns the registered trademarks forMexico"s most popu!ar cement $rands such as Cemento Monterrey, Cemento 2o!teca, and
Cemento An3huac
4a!ue initiatives
5n &eptem$er 6/, we announced a p!an to construct a new ki!n at our 2epeaca cement p!ant in
#ue$!a, Mexico 2he current production capacity of the 2epeaca cement p!ant is approximate!y
1* mi!!ion tons of cement per year 2he construction of the new ki!n, which is designed to
increase our tota! production capacity in the 2epeaca cement p!ant to approximate!y 76 mi!!ion
tons of cement per year, is expected to $e comp!eted in 6*8
5n 6*, we !aunched the Construrama program, a registered $rand name for construction
materia! stores 2hrough the Construrama program, we offer to an exc!usive group of our
Mexican distri$utors the opportunity to se!! a variety of products under the Construrama $rand
name, a concept that inc!udes the standardi9ation of stores, image, marketing, products and
services As of Decem$er 1*, 6*1, approximate!y 71 independent concessionaries with more
than *,867 stores were integrated into the Construrama program, with nationwide coverage
- &ee more at' http'((wwwcemexcom(A$out%s(Mexicoaspx)sthashs*gp+kdpuf
http://www.cemex.com/AboutUs/Mexico.aspx#sthash.s1gp40Nk.dpufhttp://www.cemex.com/AboutUs/Mexico.aspx#sthash.s1gp40Nk.dpufhttp://www.cemex.com/AboutUs/Mexico.aspx#sthash.s1gp40Nk.dpufhttp://www.cemex.com/AboutUs/Mexico.aspx#sthash.s1gp40Nk.dpuf
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Company #rofi!e
CEMEX is a g!o$a! $ui!ding materia!s company that provides high-:ua!ity products and re!ia$!e
service to customers and communities in more than ; countries throughout the wor!d, and we
maintain trade re!ationships in over * nations +vdpuf
ey @igures'-
&ee more at' http'((wwwcemexcom(A$out%s(Company#rofi!easpx)sthash=&sw>+vdpuf
A global industry leader
• Annual sales of US$15.71 billion
• One of the leading cement manufacturers in the world
•
World's leading sulier of ready!mi" concrete# and one of the world's largest suliers of aggregates• One of the world's to traders of cement and cliner
• %lose to & emloyees worldwide
Sales (istribution)
See more at* htt*++www.ceme".com+AboutUs+%omany,rofile.as"-sthash.Ss/w0&.duf
http://www.cemex.com/AboutUs/CompanyProfile.aspx#sthash.QSsNwZ4v.dpufhttp://www.cemex.com/AboutUs/CompanyProfile.aspx#sthash.QSsNwZ4v.dpufhttp://www.cemex.com/AboutUs/CompanyProfile.aspx#sthash.QSsNwZ4v.dpufhttp://www.cemex.com/AboutUs/CompanyProfile.aspx#sthash.QSsNwZ4v.dpufhttp://www.cemex.com/AboutUs/CompanyProfile.aspx#sthash.QSsNwZ4v.dpufhttp://www.cemex.com/AboutUs/CompanyProfile.aspx#sthash.QSsNwZ4v.dpuf
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Key Company Figures
Worldwide resence 2as of (ecember 31# 41&
• ,resence in more than 5 countries worldwide with aro"imately & emloyees
• Annual roduction caacity of aro"imately 6& million metric tons of cement
• 41& annual roduction leels of 5 million cubic meters of ready!mi" concrete and 18 million metric tons
of aggregates
• 55 cement lants 2lus 14 cement lants with a minority articiation# 1#73 ready!mi" concrete facilities#
3&1 aggregate 9uarries# 433 land!distribution centers# and 3 marine terminals
See more at* htt*++www.ceme".com+:nestor%enter+;ey%omany
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http'((wwwcemexcom(5nvestorCenter(eyCompany@iguresaspx http'((wwwcemexcom(5nvesto
rCenter(eyCompany@iguresaspx
Business Strategy
Co achiee our mission# our strategy is to create alue by building and managing a global ortfolio of integrated
cement# ready!mi" concrete# aggregates# and related businesses. We accomlish this by ensuring that we*
Dalue our eole as our main cometitie adantage E
Fel our customers succeed E
,ursue marets that offer long!term rofitability E
Gnsure sustainability is fully embedded in our business E
At %G=G# we ensure sustainability is fully embedded in our business strategy and day!to!day oerations. Our goal
is to roide building solutions that meet the needs of a resource!constrained world# to minimiHe the ecological
footrint of our oerations# and to foster closer relationshis with all of our releant staeholders.
Among our riorities# we loo to tae the lead in sustainable construction through the deeloment of roducts#
serices# and building solutions for a low!carbon economy. We also actiely articiate in low!income housing
rograms and high!scale infrastructure ro>ects.
=oreoer# as art of our efforts to reduce our ecological footrint# we increase our use of alternatie fuels and raw
materials# imroe our energy efficiency# and contract renewable ower where feasible. Additionally# we otimiHe air
9uality# waste management# and recyclingI diminish disturbances from noise and dustI and imlement biodiersity
action lans at our 9uarries.
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%ement is a fine owder# obtained from the calcination at 1#&5K% of a mi" of limestone# clay# and iron ore. Che
roduct of the calcination rocess is clinerLthe main ingredient of cementLthat is finely ground with gysum and
other chemical addities to roduce cement.
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"otal Current Assets !,#1!, $,2%2,
Nong Cerm :nestments 1#3&6# 1#1#
,roerty ,lant and G9uiment 13#77# 15#77#
Joodwill ! !
:ntangible Assets 13#147# 13#357#
Accumulated AmortiHation ! !
Other Assets ! !
(eferred Nong Cerm Asset %harges 1#88# 1#635#
"otal Assets 3!,&3%, 3%,##1,
'iabilities
%urrent Niabilities
Accounts ,ayable 3#78# 3#841#
Short+%urrent Nong Cerm (ebt 68 34#
Other %urrent Niabilities 781# &45#
"otal Current 'iabilities $,!!3, !,$!#,
Nong Cerm (ebt 14#68# 10#
Other Niabilities 5#116# #331#
(eferred Nong Cerm Niability %harges 1#3&4# 1#368#
=inority :nterest 1#158# 1#1&1#
/egatie Joodwill ! !
"otal 'iabilities 2(,!2, 2%,(&%,
Stoc)holders* +uity
=isc. Stocs Otions Warrants ! !
Bedeemable ,referred Stoc ! !
,referred Stoc ! !
%ommon Stoc 7#1&8# #761#
Betained Garnings 1#&78# 3#74#
Creasury Stoc ! !
%aital Surlus ! !
Other Stocholder G9uity 46# 341#
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"otal Stoc)holder +uity #,#&$, 1,1#!,
-et "angible Assets .!,232,/ .3,1%3,
CEMEX- Building
Solutions.3gp
B< 5& CEME2 MADE?
* Mining the raw materia!
imestone and c!ay are $!asted from rock :uarries $y $oring the rock and setting off exp!osives
with a neg!igi$!e impact of the environment, due to the modern techno!ogy emp!oyed
6 2ransporting the raw materia!
Bnce the huge rocks have $een fragmented, they are transported to the p!ant in dump trucks or
$y conveyor $e!t
1 Crushing
2he :uarry stone is de!ivered through chutes to the crushers, where it is reduced $y crushing or pounding to chunks approximate!y * inches in si9e
+ #rehomogeni9ation
#rehomogeni9ation is the proportiona! mix of the different types of c!ay, !imestones, or any other
re:uired materia!
; .aw materia! storage
Each of the raw materia!s is transported separate!y to si!os, where it !ater wi!! $e added in
specific amounts according to the particu!ar type of cement $eing produced
/ .aw materia! mi!!
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