DENSO Philosophy, Vision, Spirit

Contributing to a better world by creating value together with a vision for the future

Customer satisfaction through quality products and servicesGlobal growth through anticipation of changeEnvironmental preservation and harmony with societyCorporate vitality and respect for individuality

To be creative in thought and steady in actionTo be cooperative and pioneeringTo be trustworthy by improving ourselves

Management Principles

Mission

Individual Spirit

The DENSO Philosophy

Contribute to environmental load reduction through energy efficiency/conversion/storage

To Society

To Automotive Society

Preserve the Planet

Contribute to security/safety in automotive-related fields through technologies

To Society

To Automotive Society

Security and Safety

Protecting lives, preserving the planet, and preparing a bright future for generations to come

The DENSO Spirit

Value and beliefs inherited through the years and the source of our strength and competitiveness.

Foresight – Vision, Creativity, ChallengeCredibility – Quality first, On-site Verification, Kaizen (Continuous improvement)

Collaboration – Communication, Teamwork, Human Development