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10 Pitfalls to Avoid When Replatforming to Shopify Plus Replatforming & Optimizing Shopify Plus Mini Series: Day 1

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Page 1: Day 1  bv accel + add-shoppers (1)

10 Pitfalls to Avoid When Replatforming to Shopify Plus

Replatforming & Optimizing Shopify Plus Mini Series: Day 1

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Your presenter

Andrew PizulaDirector of eCommerce Solutions

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I. About BVAccel

II. About Shopify Plus

III. 10 Pitfalls

IV. Q&A

V. Wrap Up

Summary

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BVAccelFastest growing Shopify Agency in the the world and the only agency who is an official top partner with:

We’ve Transformed over 50 brands:

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About Shopify PlusA cloud based, fully hosted enterprise ecommerce platform for high volume

merchants.

● Fully Hosted● Unlimited Bandwidth● 0% Transaction Fees● 99.99% Server Uptime● Dedicated Account Manager● Migrate from Magento offer● Shopify Scripts● Editing the checkout look and feel● Discount and Giftcard API● Dedicated EV cert

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10 Pitfalls to AvoidHow to recognize the most common pitfalls with examples

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#1

“I need a platform that will let me develop anything I want.”

Do you want to be a technology company or focus on selling your products?

Pick an ecommerce platform that enables your marketing team to scale the business

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#2

“I need to be on the platform that my largest competitors are on.”

Shopify can now do things that the big players can do at a fraction of the cost.

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#3

Shiny Object Syndrome

Don’t re-platform with the intention of implementing every bell and whistle you’ve

ever imagined

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#4

“I want the most unique looking site out there.”

There needs to balance between Design + Conversion

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#5

“We must preserve all features!”

Define the features are critical to your business and what brings the most value.

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#6

“It has to be perfect when it launches!”

Don’t extend your timeline for features that may not be critical. Outline an MVP, launch it, and build

features over time.

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#7

“We can just rely on the newer system to handle it.”

Yes, you are implementing a new ecommerce system, but make sure it

supports your operations.

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#8

When you build it they will come!

Don’t forget about the top of the funnel! Focus on attracting the right customers!

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#9

Don’t sweat the small stuff

80% of your revenue will come from 20% of your feature list.

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#10

Thinking that features will work

Don’t think it, prove it with data. Become data driven.

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Additional Questions for Andrew?

[email protected]@BVAccel

To learn more about BVAccel, visit:

www.bvaccel.com

Join us tomorrow at 2pm EDT for Day 2 of our Replatforming & Optimizing Shopify Plus

Mini Series!

Be prepared for more actionable insights from another BVAccel expert, along with AddShoppers Director of Growth, Peter

Messmer.