Dave Ratner

Premium Topics

Dave Ratner treats his audience to first hand “Big Dog” business success secrets that leave attendees begging for more. As a professional speaker, independent retailer, and pet product developer, Dave connects with customers on a daily basis. With common-sense, forehead-slapping insights on management, sales, marketing, customer service and customer loyalty his engaging and laughter-filled keynotes and trainings pack in the crowds. Businesses across the country have used his strategies to increase revenues and compete with their own “Big Dogs” in the marketplace.

Dave’s career spans a humble start in an abandoned gas station selling soda, to an enviable independent award winning retail business. He’s presented to both houses of Congress and is top dog with media too. His business

savvy and marketing genius regularly land him on the pages of The Wall Street Journal, Pet Age, and countless Associated Press stories.  

Dave is a unique breed in the speaking industry because he’s still out in the field running along side where his audiences are. Combining humor and current real-world examples that hit home and stick, he knows all the

tricks when it comes to breeding customer loyalty and training businesses to be more successful.

Come, sit, stay and enjoy a treat of laughter-packed tricks

that help all small businesses be the best of show.

All topics can be customized to your audience. Keynotes and workshops available for most topics.

CUSTOMER SERVICE - ENTREPRENEURSHIP

Creating Customer Love How to get and keep LOYAL customers Based on Dave’s critically acclaimed book, Customer Love: Make Your Customers Love You So Much They’ll Never Go Anyplace Else!

ADVERTISING, SALES AND MARKETING

Lead the Pack in Sales & MarketingBad to the bone marketing tips that wont’ break the bankThis interactive and fun seminar is chock full of creative and cost effective ways to advertise and market your business. Bring your note pad as Dave fires off rounds of ideas customized for your audiences market.

MANAGEMENT AND LEADERSHIP | ENTREPRENEURSHIP

How to Beat the Snot Out of the Big Dogs 10 things to do as soon as you get back to the storeThis session is filled with easy-to-implement “musts” that all businesses should already be doing. Audience members will leave with a list of simple things that every business owner/manager must do to compete with national chains and own their local market.

ENTREPRENEURSHIP

Lessons Learned From the Top Dogs Trade secrets from the titans of the business world Wag more and bark less and you’ll make friends for life - with customers, vendors, contacts and employees. Dave shares first-hand tips from lead dogs in business that give attendees a leg up.

HUMAN RESOURCES AND MANAGEMENT

Let the Dogs Out!You are who you hire. In this program attendees learn how to stay out of court. No bones about it, every manager has made a bad hire. Dave comes to the rescue and lays it on the line.

Audiences learn how to beat the snot out of the

big dogs from a guy who actually does it!

Small business and retailers

best friend

Rave Reviews

There’s no doubt in my mind that large retail companies can learn a lot from Dave Ratner’s ingenuity, enthusiasm, and ability to connect with customers. His innovative ideas and passion for retail makes him a perfect fit to serve as one of our industry’s greatest advocates: a distinguished member of NRF’s Board of Directors.Matthew ShayNational Retail Federation President and CEO

At the recent eTail West conference, Dave Ratner gave a ter-rific presentation on how small retailers can win against big chains — real world examples from somebody who worked his way up from the bottom.Al McClainRetailWire

A Few Satisfied Customers

Retail Marketing Expert Interviews

Contact Information:

Dave Ratner1-888-763-2738151 Springfield • St. Agawam, MA 01001www. daveratner.com • dave@daveratner.com

Should you hire Dave to speak to your group? All I can say is we have asked him to present at the National Retail Federation Big Show in New York for an unprecedented 4th consecutive year. Audiences love him!William “Mac” McDonald, Marketing & Brand Management Coordinator NR

Dave has captured the essence of being a successful entrepre-neur in a captivating and humorous style that is both fasci-nating and inspiring.Julie Gardner, Executive VP and Chief Marketing OfficerKohl’s Department Stores

ASI (Advertising Specialty Institute)Hamden BankNational Retail federation – 4 consecutive years!Billiards Association of AmericaHH Backer trade shows – 8 years in a row!Superzoo – 5 years in a rowAPPMA – 4 years in a rowGreater Springfield chamber of Commerce –3 times in 10 years

Florence Savings BankMaybury Material HandlingWest Brookfield Savings BankWBR conferencesRetail Advertising and Marketing AssociationPetland INC. StoresDirect Marketing Association

CUSTOMER SERVICE - ENTREPRENEURSHIP

Creating Customer Love How to Get and Keep GOOD Customers Don’t dig a hole with your customers. Creating rich customer ex-perience and cultivating fierce customer loyalty. Based on Dave’s critically acclaimed book, Customer Love: Make Your Customers Love You So Much They’ll Never Go Anyplace Else!

Attendees learn: • cost effective ways to get your message to the folks you want

as customers• how to keep your customers coming back• tips for getting existing customers not only to come back but

tell their friends• learn how Dave does it and how each practice can be cus-

tomized to your business

I have built a pretty successful business concentrating on mak-ing sure my existing customers not only come back but tell their friends to shop in my stores. You will learn how I do it and how you can adapt my practices to your business.” —Dave

Dave RatnerTopics and Workshop DescriptionsAll topics are available as 60-90 minute speeches or multi-hour workshops

ADVERTISING, SALES AND MARKETING

Lead the Pack in Sales Bad to the bone marketing tips that won’t break the bankIncreasing small business and retail sales through creative mar-keting. You can’t “out advertise” the big guys but you can “out market” them! This interactive and fun seminar is chock full of creative and cost effective ways to advertise and market your business. Bring your note pad as Dave fires off rounds of ideas customized for your audiences market.

Attendees learn: • how to craft good ads• where, when, and how often to run those ads• how to get lots of free publicity• how to not advertise but “market” your business

“Increasing small business and retail sales through creative mar-keting is fun and affordable with these proven tips I use for my shop advertising and marketing.” – Dave

MANAGEMENT AND LEADERSHIP | ENTREPRENEURSHIP

How to Beat the Snot Out of the Big Dogs10 Things to Do as Soon as You Get Back to the StoreThis session is filled with easy-to-implement “musts” that all businesses should already be doing. Dave apologizes if this “duh” filled session hits a nerve. It’s time to stop yipping about best practices and get dirty. Audience members will leave with a list of simple things that every business owner/manager must do to compete with national chains and own their local market.

Attendees learn: • how to make customers LOVE your business• the secrets of building fierce customer loyalty

“Compete with national chains by owning your local market. As obvious as it seems it’s the small business owners and managers who pay attention to the details and put customers first that lead the pack to success.” – Dave

“At the recent eTail West conference, Dave Ratner gave a terrific presentation on

how small retailers can win against big chains — real world example

from somebody who worked his way up from the bottom.”— Al McClain RetailWire

• how to exploit what the big guys simply can’t do• how to compete with national chains by owning your local market

ENTREPRENEURSHIP

Lessons Learned From the Top Dogs Trade secrets from the titans of the business world Audience members gain business insights they can put into practice tomorrow. Dave shares first-hand tips from lead dogs in business that give attendees a leg up. Guess what? Wag more and bark less and you’ll make friends for life – with customers, vendors, contacts and employees.

Attendees learn:• the difference between true titans and titan wanna-be’s• to lead the pack with respect and empowerment• to create a unique service or product that will create a buzz• to wag more and bite less

“I am SO fortunate to be in a position to interact with some of the real titans of the business world. To say that I am humbled in their presence is an understatement. The opportunity to listen to them, get to know them, and ask them questions about how they run their businesses has provided me with an incredible amount of wisdom and knowledge. If I am really lucky, I will put a fraction of what I have learned to use! In this session I will share many inspiring and amusing stories and con-versations I have had with these folks. I am certain you will get a few takeaways from this one!”—Dave

HUMAN RESOURCES AND MANAGEMENT

Creating Customer LoveMake Your Customers Love You So Much They’ll Never Go Anyplace Else

Read the book! If belief leads to trust, and trust leads to customer loyalty, then consider this one of the most practical handbooks on how to start a love affair with your custom-ers. If belief leads to trust, and trust leads to customer loyalty, then consider this one of the most practical handbooks on how to start a love affair with your customers.

Let the Dogs OutYou Are Who You Hire!Advancing retail and small business management to build excellent teams.Dave manages over 150 employees in his 8 retail stores. In this program you will learn how to stay out of court. No bones about it, every manager has made a bad hire. Dave comes to the rescue and lays it on the line, advancing retail and small business management to build excellent teams. Dave receives more emails following this session than any speech or work-shop he gives. Small business owners and managers thank Dave for giving them the kick they needed to lick their wounds and move on with a more loyal and dependable crew.

Attendees learn:• why it is so important to have a great crew • what you need to do to how to get a great crew and keep a

loyal crew • what you need to do to foster a fabulous working environment. • how to hire and yes, how and when to fire people.

“I promise,this session will light a fire under your butt!”—Dave

C

No Speaker is worth their salt if they don’t have a book...

“There’s no doubt in my mind that large retail companies can learn a lot from

Dave Ratner’s ingenuity, enthusiasm, and ability to connect with customers.

His innovative ideas and passion for retail makes him a perfect fit to serve as

one of our industry’s greatest advocates: a distinguished member of NRF’s Board of Directors.”— Matthew Shay

National Retail Federation President and CEO

Contact Information:

Dave Ratner1-888-763-2738 • www. daveratner.com • dave@daveratner.com 151 Springfield • St. Agawam, MA 01001