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KELLY DARBY PORTFOLIO

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Branding: Logos, Website, Social Media work

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KELLY DARBYPORTFOLIO

Design RuleA good design

elegantly combines th e

company culture wi th what th e

company does

DES

IGN

PH

ILO

SOPH

Y

BRAN

DIN

G PH

ILOSO

PHY

THE

RED

TH

REA

D

THE STO

RYAngie and Tracy came to me with a need for a logo and website that would help portray their lovely personalities and passion for the English language in a way that also blended their own story of being American expats. We focused on the target market of Swedes who would want to better their second language skills in English and also on the niche of be-ing “business-minded and creative” Americans who have their own personal hand-crafted style.

Customer:The Red Thread

Ser vice:Logo & Website Branding

Date:November 2013

English Writing and Editing Services

Hello!

““ We have gotten such a posi ti ve response on our fantastic logo and websi te created by Built By Kelly! Sh e listened to what we wanted and complied wi th even th e most specific requests. Our websi te really reflects th e level of creati vi ty and passion for design that Kelly possesses. We can't recommend h er highly enough! -Angie and Tracy of Th e Red Thread

AU

STIN

CO

NSU

LTIN

G

austin consultingGROW YOUR BUSINESS

THE STO

RYMichelle Brosdal is an American expat who moved first to Sweden and then to Norway with her family. She started Austin Consulting with many ideas to help other businesses. During our talks I could see that she was driven and able to help in many areas: sales, self-confidence, business planning, financial studies. The problem was how to boil all this down to one main message to her clients. We were throwing around tagline ideas when, clear as day, it hit me.: Austin Consulting helps GROW YOUR BUSINESS.

Customer:Austin Consulting

Ser vice:Full Branding Exploration: Logo, Stationary, Cards, Social media

Date:August 2013

grow your businessaustin consulting

Rosenborggata 10Suite 102225 34 Malmö Swedenwww.austinconsult.com

grow your businessaustin consulting

Rosenborggata 10 | Suite 102 | 225 34 Malmö, Sweden | +46 (0) 11 22 33 44www.austinconsult.com

GROW YOUR BUSINESSaustin consulting

austin consulting

MICHELLE BROSDALOWNER

t: +46 (0)7 33 11 22 33 m: +46 (0)7 22 11 22 33f: +46 (0)3 33 11 22 33

[email protected]

austin consulting

MICHELLE BROSDALOWNER

t: +46 (0)7 33 11 22 33

m: +46 (0)7 22 11 22 33

f: +46 (0)3 33 11 22 33

[email protected]

austin consulting

MICHELLE BROSDALOWNER

t: +46 (0)7 33 11 22 33

m: +46 (0)7 22 11 22 33

f: +46 (0)3 33 11 22 33

[email protected]

GROW YOUR BUSINESSaustin consulting

austin consulting

MICHELLE BROSDALOWNER

t: +46 (0)7 33 11 22 33 m: +46 (0)7 22 11 22 33f: +46 (0)3 33 11 22 33

[email protected]

austin consulting

MICHELLE BROSDALOWNER

t: +46 (0)7 33 11 22 33

m: +46 (0)7 22 11 22 33

f: +46 (0)3 33 11 22 33

[email protected]

austin consulting

MICHELLE BROSDALOWNER

t: +46 (0)7 33 11 22 33

m: +46 (0)7 22 11 22 33

f: +46 (0)3 33 11 22 33

[email protected]

““ Th e first thing that impressed me was th e time sh e took to understand my business and my target market . Sh e also asked me oth er questions to determine what kind of style I might prefer. As an American who was in terested in mar-keting to both a Scandinavian and American audience, I felt that sh e developed a professional logo that could be effecti ve in both markets. -Mich elle Brosdal

austin consultingGROW YOUR BUSINESSlinkedIn avatar

austin consultingGROW YOUR BUSINESS

austin consultingGROW YOUR BUSINESS

LUN

D T

RAN

SLAT

ION

TE

AM

THE STO

RY

Lund Translation Team found itself with a logo that no longer represented them. The structure of the company had changed somewhat drastically and many of the current team members felt no connection to the graphic identity that their old logo was portraying. In order to rejuvenate enthusiasm within the team and to really figure out what each member’s thoughts were, I hosted a Brainstorming Session in which we used different methods to figure out what the company culture of Lund Translation Team was TODAY and what they hoped for the future.

Customer:Lund Translation Team

Ser vice:Rebranding Workshop

Date:February 2014

Brainstorming Sessionfor

Lund Translation Team

“ “This was a professional and very well thought-out sessionto h elp us towards our rebranding goals!

-Cajsa Lovisa Gustafsson

VEN

TURE

LA

B - L

UN

D

THE STO

RYVenture Lab needed to get the word out FAST to fill up seats for their program for aspiring young female entrepreneurs. They were intrigued about the idea when I mentioned guerilla marketing to them. It solved all of their problems-- it was extremely low-cost, simple to implement, quick and would receive at-tention from exactly the people that they wanted to attract: young, innovative female minds. I submitted two different ideas that activated the bus station in the middle of Lund, Botulfsplatsen, and areas outside the student union building at Lund Univerity.

Customer:Venture Lab - Lund

Ser vice:Guerilla Marketing forTro På Dina Idéer! A Program for Female Entrepreneurs

Date:March 2014

BEFO

RE

AFTER

OV

ERV

IEW

MICHELLE BROSDALOWNER

t: +46 (0)7 33 11 22 33 m: +46 (0)7 22 11 22 33f: +46 (0)3 33 11 22 33

[email protected]

MICHELLE BROSDALOWNER

t: +46 (0)7 33 11 22 33 m: +46 (0)7 22 11 22 33f: +46 (0)3 33 11 22 33

[email protected]

consultingconsultingMICHELLE BROSDAL

OWNER

t: +46 (0)7 33 11 22 33

m: +46 (0)7 22 11 22 33

f: +46 (0)3 33 11 22 33

[email protected]

MICHELLE BROSDALOWNER

t: +46 (0)7 33 11 22 33

m: +46 (0)7 22 11 22 33

f: +46 (0)3 33 11 22 33

[email protected]

consultingconsulting

MICHELLE BROSDALOWNER

t: +46 (0)7 33 11 22 33

m: +46 (0)7 22 11 22 33

f: +46 (0)3 33 11 22 33

[email protected]

ResorAtt ta dig dit du aldrig trodde du skulle nå!

Resor

FAITH GEORGEOWNER

t: +46 (0)7 33 11 22 33

m: +46 (0)7 22 11 22 33

f: +46 (0)3 33 11 22 33

FAITH @ USRESOR.COM

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