dairy industry in saudi arabia

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Dairy Industry in Saudi Arabia MORDOR INTELLIGENCE

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Page 1: Dairy industry in saudi arabia

Dairy Industry in Saudi Arabia

MORDOR INTELLIGENCE

Page 2: Dairy industry in saudi arabia

Topic’s CoveredIntroduction

Fresh Milk Sector

Butter Sector

Yogurt Sector

Cream Sector

UHT Sector

Cheese Sector

Major Companies

Best Opportunity

Page 3: Dairy industry in saudi arabia

IntroductionMonarchical government, much more stable than some neighbors

$1.6 trillion GDP, growth rate at 5.8%

Budget deficit at 1.7%, low compared to most of world

Currently exporting more than importing

Population of above 27 million

Page 4: Dairy industry in saudi arabia

Saudi Arabia has the best fresh milk

• High industry standards

• Government investment in technology, packaging, distribution

• Investment in top cattle, highest yields

Considered to have best fresh milk in Gulf region

• Increasing per capita

• Health conscious population

• Estimated growth at 11.62% per year to 2020

Consumption of fresh milk increases tremendously

• Production growth expected to increase by 4.9% per year to 2020

Allows an opportunity for domestic production

• Huge difference between consumption and production

• High level of imports provide the difference in demand

Self sufficiency goal not achieved0 1,000,000 2,000,000 3,000,000 4,000,000 5,000,000

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Imports help support fresh milk demand (tons)

Consumption Production Imports

Page 5: Dairy industry in saudi arabia

Farmers escape butter production

Declining production

•Low output

•High technology costs

•Increased prices per unit

•Results in lower exports

Consumption has been growing

•Expected to grow at 4.69% per year up to 2020

•Higher per capita income allows purchases of costly domestic butter

•Peak demand during Ramadan and Hajj

Imports rising as they are cheaper than homegrown butter

•96% of cheese consumed in the country are provided through imports

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2010 2011 2012 2013 2014 2015

Ailing Butter Manufacturing Industry (tons)

Consumption Imports Production Exports

Page 6: Dairy industry in saudi arabia

Health benefits spur demand for yogurt

Yogurt (labaney) a traditional diet in Saudi Arabia and Middle East

Saudi Arabia focuses on increasing production with expected annual growth rates of 5.39%

Consumption increasing

•Younger generations want to remain healthy

•Demand peaks in April, but very stable throughout the year

•Companies increase product line of yogurt to attract consumption with newer flavors and varieties

Imports rising since consumption growing faster than production

68.64 tons

48.4 tons

consumption production

Page 7: Dairy industry in saudi arabia

Cream is an irreplaceable part of the Saudi diet

Production growth is expected to rise even further

•Growing at 28.9%

Consumption is expected to grow even faster than production

•Growing at 34.73%

•Consumption growth higher than production growth

• Imported goods required to meet demand

Peak period between March to May

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2010 2011 2012 2013 2014 2015

Growth rates gradually increasing production, consumption

Production Consumption Production Growth Consumption Growth

Cream growing strong, consumers going stronger

Page 8: Dairy industry in saudi arabia

UHT faces stiff competition from fresh milk

UHT has longer shelf

life

Fresh milk is consumed more

• More available

• Healthier

Production of UHT milk

growing at 8% per year upto

2020

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2007 2008 2009 2010 2011 2012 2013 2014 2015

Fresh Milk growing faster than UHT (metric tons)

Fresh Milk Production UHT Milk Production

3 month moving avg. Fresh Milk 3 month moving avg. UHT

Page 9: Dairy industry in saudi arabia

High cheese production allows increasing exports

Cheese production

growing over 17% per year

Consumption is decreasing by 9% per year

•Health concerns have led to decline

Surplus in market, allows

increase in exports

Demand higher in

winter months

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Majority of Production exported (in ton)

Production Consumption

Page 10: Dairy industry in saudi arabia

Major Companies in Saudi ArabiaAl Safi Danone

• Known for producing all dairy products from 100% fresh milk

• High quality products with a strong, experienced management.

Almarai

• Largest vertically integrated dairy company in the world

• Leader in processed and unprocessed cheese market, 23% market share

• Holds 31% market share in drinking milk sector, 47% market share in retail value of yogurt sector

• Fresh dairy has seen profitability increase by 14% in 2012

Halwani

• Expansion in operations in Jeddah

• Specializes in tahina and cheese products

Page 11: Dairy industry in saudi arabia

Saudi Arabia shows the strong potential

Goal to be Self Sufficient in Dairy• Highest producer of dairy in region• Produces fresh milk, yogurt, cream, cheese• Growing in the sectors

Government support• Providing newest technologies• Subsidies

Fresh Milk Sector Growing • Production CAGR at 10.38%• Consumption CAGR at 11.62%• Demand stronger than supply

Consumption of yogurt well above production• Health benefits• Traditional diet• Consumption CAGR at 12.25%• Production CAGR at 5.39%

Imports Production

Consumption

Cream is becoming a necessity• Part of diet, irreplaceable• Peaks in March-May• Larger growth in consumption than production• Imports increasing

Saudi Arabia has bright prospects• Stable government• GDP of $1.6 trillion, growing at 5.9%• Low unemployment, 5.6%• High per capita, $53,000

Page 12: Dairy industry in saudi arabia

WHO WE ARE?

Mordor Intelligence has the world’s most inclusive research on the GCC Dairy Market. We monitor and analyze industry trends around the world, including in-depth analysis on market entry, market share and market size – from qualitative analysis to qualitative with market data.

Mordor Intelligence data and market analysis supports your organization’s awareness of the GCC Dairy Market and the greater competitive atmosphere, ensuring accurate and focused strategies for your business.

Report on GCC Dairy Market helps the organizations looking forward towards market entry. It also helps existing organizations and entities and supports in strategy formation for nurturing your business.

A resource for your entire organization, Mordor Intelligence market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.