B K Arora GM Technology bk_arora@dbcorp.in

RUN BETTER WITH

News Paper Tech Journey• Information without using any

Information Technology

• News written by hand and composed on Phototypesetting Machines.

• Imaging done using Photographic technique

• Printed using Rotary Letterpress Machines

DB Printing ExcellenceSTATE OF ART PRINTING FACILITY

Printing Centers263 Editions per Day

55 Lacs

62 75State-of-the-art printing machines

2.2Million Copies per Hour

4,712 News Pages per Day

12 Ton Ink Consumption per Day

500 Ton News Print Consumption per Day

15K News Paper Drop Points

Copies per Day 2500 Reporters

Zid Karo The result of “ZID” that Bhaskar is at this stage and similar with SAP as they are

celebrating 20th Year in India.

The Success Story of SAP is similar to Dainik Bhaskar. Bhaskar did Innovation and Transformation in the Indian Media Industry and became

➢ First News Paper in India to start Color printing in Year 1996

➢ First News Paper in India to start Model having the Order from Readers before launching the Edition

➢ First News Paper in India to change the barricade of Language

➢ Passionate to Become Number 1 from Day 1 in every new launch

…..Zid Karo

➢ First News Paper in India to adopt SAP as ERP Application in Year 1999

➢ First News Paper in India went on SAP EHP7

➢ First News Paper in India to adopt the SAP Fiori Application

➢ First Media House in India to adopt SAP IS Media in Digital Business

➢ Would be first Media to go on HANA with IS Media in April 2017

Key Elements of Success Story of Edition Launch Secondary Research - To identify potential for a new player

➢ Study of demographics, psychographics, business potential etc Area-wise micro mapping of the town

➢ Classification-wise Households, commercial establishments etc

Two rounds of pre-launch survey under a well defined model of Reader acquisition ➢ First Round – we cover the universe to know the need gaps and expectations

➢ Second Round – Connect again with the first phase result on what should the product be Success formula is the

➢ Scale of execution with help of latest Technology support ➢ Belief that we’ll be able to meet the expectation of our readers ➢ USP even after 20 Years of first such successful attempt at Jaipur Edition

Before entering the market, our team thoroughly study and analyse the market :

a) Area Wise – Planning & Scanning SEC wise

b) Households – Location wise

c) Commercial - Road Side Markets, Hospital, Hotels, Shops, Malls, Industries /Corporate, Saloons, Cash Sale Points etc.

We divide the City into N Geographical Division based on size of city further divide into Zones & Areas From where the Areas can be controlled affectively and to avoid unnecessary traveling to the field staff.

We found opportunity and scope in the market through Readership and Circulation Analysis, we initiate a Ground Study of the market for the same.

Ground Approach to Market

Two phase Survey is planned to connect readers with Bhaskar

1st Phase Survey Objective: To know the reader better and understand the need gap To backed up with huge brand noise in the town

2nd Phase Survey Objective: Connect them by meeting their expectations & book

their Order pre-launchBook the under subscription

Our “Approach” to Readers

Biscoman Building

Dak Bungalow Chowk

Jagat trade Centre

Frazer Road

The latest case of our Patna Edition Our Visibility in Patna Markets

Impact of our visibility in the Market

Is Print dying Print is growing @ 8.7%

TV with 12.5%

Radio with 21.2 % and 

Internet is growing @ 48.19%Source : AdClub

The Competitor of Print is Social Media

group's other business ventures

7 states, 30 stations the voice of India

Fastest growing radio station in india to achieve break even in just 3 years.

Gujarat • Rajasthan • Madhya Pradesh • Punjab Chhattisgarh • Maharashtra • Haryana

Ahmedabad

Surat

ChandigarhJalandhar

Amritsar

Bilaspur

Raipur

GwaliorJodhpur

Udaipur Kota

Jaipur Ajmer

Indore Bhopal Jabalpur

Nagpur

Nagpur

DB Digital, has nine digital portals with over 2million unique visitors.

The website offers its readers with a rich experience of latest news, exhaustive views speckled with numerous photographs and videos that have meted out its success.

db mobile appFrom Newspaper to Being PaperlessContextual, Location Based, Customer Profiled Content

3.5 mn App downloads till date

Coal based thermal power plant in Chhattisharh - Operating

THE POWER OF DREAMS

1,200 MW 1,320 MWCoal based thermal power plant in Madhya Pradesh (In-Progress)

? DB Power Limited is one of the leading energy players in India

? Committed to set up facilities at various strategic locations across India to generate around 5000 MW of coal based power

? The 1200 MW (2x600 MW) maiden coal based power project in Chhattisgarh is already operational

? The plan was Synchronized with coal

SAP Journey in Bhaskar Group Companies Year SAP Product Business

2001 Gone Live 4.0 b Media

2007 Gone Live ECC 6.0 IS Media Media Print

2011 Gone Live EHP 4 Textile

2014 Gone Live EHP 6 Power Generation

2015 Upgraded to EHP 7 Media

2015 Gone Live IS Media Digital Media

2016 Gone Live Fiori App Media

SAP Landscape @ Bhaskar HP Unix Oracle 12c

SAP DMS NW/EP

EHP 7 IS Media

BI/BO Qlik

9.9 TB C - 84 M – 432

111 Plants 134 B Areas 107 S Orgs

80,000 Suppliers

8,50,000 Customers

30,000 Sales Orders

IS Media MAM

Login Booking

Scheduling Packages Schemes

Online Payment Booking ID Created

IN HOUSE COUNTERS FOR WALK IN Customers

AUTO FLOW Approvals of Deals/

Discounts within SAP

QLIK BI for Reports

Discounts, Deals & Schemes.

Upload /Create Material Credit/Cash

Spot Invoicing

CHANNEL PARTNERS & ADVT AGENCIES

Create/Upload Material Material Approval Workflow

Credit & Online Payment

SELF SERVICE INTERFACE FOR END

CUSTOMERS

Schemes Upsell

Translate Upload/Create Material

Online Payment Email/ SMS

After Publishing Ad Details with Page No. transferred to SAP and Invoice Generation

Material Uploaded to PitStop for Pre flight. Material Renamed

Auto Invoice sending within SAP to Advt

Agencies with Epaper Link

SAP Application – Digital On Line Advt

SAP Architecture in Power Generation

SAP Projects System

SAP Plant Maintenance & Production Planning

SAP Materials Management

(Procurement & Inventory

Management)

Plant SCADA System / OSI PI

SAP Finance & Controlling Module SAP Quality Management

HR ApplicationSAP Document Management

System EHS

SAP BI Reporting and Dashboard

Our values similar to SAP

TRENDSETTER We continuously strive to be differentiators in terms of all our

offerings, proactively incentivizing risk taking abilities and push the

boundaries of our journalistic passion.

RESULT ORIENTED Have a clear focus on goals. We are metrics driven in our reader connect, business

operations and in our measurement

of stakeholder’s satisfaction.

ANALYTICAL The group follows a

logical and data driven approach in all

its endeavors.

CONNECTED Strive to establish a

strong ground connect.

Our finger is always on the pulse of our readers,

customers, channel partners and employees.

Past is Waste Paper

Present is News Paper

Future is Question Paper

but

Print and SAP will never Die

thank youFrom an IT supported to IT Enabled to IT Led Organization