daimler financial services at a glance 2013

7/28/2019 Daimler Financial Services at a Glance 2013

1/15

Daimler Financial Services at a Glance.

Company Overview 2013.


2/15

Company Overview 2013 | 3

Foreword

Customers all over the world rely on products from Daimler Financial Services

and with good reason, our nancing offers make peoples dreams of owninga Mercedes come true. Thanks to our leasing packages, customers always look

forward to checking out the latest model. Moreover, our insurance solutions

guarantee that our customers receive especially favorable insurance premiums

if they drive safe cars such as those from Mercedes-Benz.

As different as our products may be, they clearly have one thing in common:

outstanding service quality. For this reason, we had more leasing and

nancing contracts last year than ever before. In fact, more than 2.8 million

cars and trucks were on the road thanks to our nancial services. On average,

we nance or lease four out of ten Daimler vehicles worldwide.

All of this exemplies the growing demand for leasing and nancing solutions.

At the same time, the rapid spread of smartphones is creating totally new

channels to organize personal mobility, especially in large cities. We also want

to play a major role in shaping this trend. Our car2go mobility concept makesus the global market leader for exible carsharing services. However, our plans

go much further than that. Our moovel smartphone app enables customers to

compare various transportation systems with just a tap on the screen in order

to nd a personalized route that takes them from point A to point B.

We help people to get ahead, no matter whether you want us to nance your

dream car or truck eet, provide you with an all-inclusive care-free leasing

package that includes insurance and maintenance, manage your commercial

eet, enable you to re-equip your dealership, or simply drive a car2go vehicle

to your next appointment. And, we have lots more planned for the future.

Pleasant reading! We invite you to learn more about us and our plans.

We aim to become the leading

provider for nancial and mobility

services.Klaus Entenmann,

Chairman of the Board of Management of Daimler Financial Services AG


3/15

4 | Daimler Financial Services at a Glance Company Overview 2013 | 5

Outstanding nancial services

Daimler Financial Services offers a comprehensive range of automotive nancial

services. The products range from leasing and nancing offers to nancialservices for dealerships, commercial eet management, insurance solutions

and banking services. All of these offers help customers make their automotive

dreams come true, support the Daimler Groups vehicle sales and promote

customer and dealer loyalty. Studies show that customers who lease or nance

their vehicles remain loyal to their brands much longer than those who

purchase their cars outright. They also more frequently invest in new vehicles

and high-end equipment packages.

Financing

We are helping people ulll their dreams o owning a car by offering

them competitive loans and the possibility of inuencing their monthly

payments by selecting the size of the down payment and the duration of the

contract. This allows them to remain nancially exible and still own a

Mercedes in the end. Option nancing provides customers with even more

leeway, as they can decide whether to keep their vehicles by paying theresidual value or concluding a follow-on nancing agreement until the

contract expires. Alternatively, customers can return the vehicle and switch

to the latest model. Moreover, Daimler Financial Services of fers balloon-

payment nancing in many countries so that customers can enjoy especially

favorable monthly installments.

Leasing

We provide customers with maximum fexibility. Thanks to our attractive

leasing offers, customers benet from low monthly payments. The payment

is determined individually for each customer, depending on the duration of

the contract and the total distance traveled. At the expiration of the contract,

customers can decide whether they want to switch to a new vehicle. This

ensures that customers can regularly look forward to driving the latest model

and it also allows them to obtain tax breaks in many countries. Another

attractive product is service leasing, in which the monthly payment alsocovers the cost of a comprehensive range of individually selectable services

such as maintenance, insurance products and the repair of damage caused

by wear and tear.


4/15


Insurance

We oer reliable protection not only through our safe vehicles, but also

by means of attractive insurance products. Our motor insurance provides

comprehensive coverage and guarantees that damaged vehicles are always

repaired by specialists who use genuine spare parts in accordance with the

manufacturers instructions. Customers can drive with even more peace

of mind with our warranty insurance, legal expenses insurance, payment

protection insurance and purchase price protection. If an automobile is

totaled, the last of these products covers the gap between the price of a newvehicle and the resale value paid by a full automotive coverage policy. And

because we are convinced of the high quality of our work, we also provide

our own insurance coverage. Among other things, our Corporate Insurance

unit insures all of Daimlers production facilities, as well as its shipments and

product liability risks.

Fleet management

We ensure smooth and efcient eet operations, thanks to eet management

concepts that provide commercial customers with tailored packages for the

procurement, use and maintenance of vehicles. Our specialists not only create

appropriate nancing and leasing solutions, but also take care of all eet-

related services such as repairs, tire replacement and fuel card management.

We take a holistic approach to mobility in order to provide our customers with

economical, state-of-the-art eet solutions. We can also incorporate electric

vehicles into customers eets if they desire or enable employees to share carswithin companies. A central contact person who knows the customers precise

goals and requirements provides top-quality personal advice. Offering efcient

mobility solutions to our customers is our approach to cutting eet costs and

improving employee motivation.

Banking Services

We open up new opportunities with credit cards that provide our customers

with nancial leeway and all-round protection all over the world and with exible

investments in which they benet from favorable terms. In Germany, for example,

the Mercedes Card provides customers with accident and breakdown coverage,

foreign travel health insurance, travel cancellation insurance, rental car liability

insurance and a range of interesting rewards programs. In Germany, Mercedes-

Benz Bank offers customers attractive investment opportunities. Our call money

accounts, xed-interest rate accounts and savings plans are just as reliable as

the vehicles from Daimler.

Our vision is simple but ambitious: Working closely with our automotive

colleagues, we want to be the rst-choice provider of nancial and mobility

services for our customers and dealers. We want to attain this goal by

contributing to Daimlers sales and nancial success; creating added value

for our customers, dealers and vehicle brands; offering our employees

attractive possibilities for professional development; and fullling our socialresponsibilities.


5/15


Innovative mobility services

Besides offering nancial services, Daimler Financial Services is a pioneer

in the development of innovative mobility services. With our state-of-the-artsmartphone-based services, we open up a new dimension of mobility for

our customers and raise exibility to a new level. Through its car2go brand,

Daimler Financial Services is already one of the worlds leading providers of

carsharing services. The mobility platform moovel enables customers to nd

the best way to get from point A to point B even if they arent traveling by car.

Besides offering these services, we are working on additional intelligent

mobility solutions for the future. We have consolidated all of these services

at the Daimler Financial Services subsidiary Daimler Mobility Services GmbH.

car2go

We are enabling our customers to get ahead with our exible mobility

service car2go. Customers can rent smart brand vehicles at any time and on

the spur of the moment and leave the car anywhere within the area covered

by the service when the trip is over. Customers can nd the vehicles on their

smartphones or computers and only have to pay for the actual rental period,which is charged by the minute. The rental fee also covers the cost of parking,

fuel, taxes and insurance. Besides allowing customers to save money, the

service helps to protect the environment, since the smart is an extremely

environmentally friendly automobile and car2go even utilizes electric vehicles

in selected cities. In this way, the pioneer for exible mobility concepts gives

people the opportunity to experience electric mobility at rst hand.

moovel

Finding the best way to get rom point A to point B is easy with the

smartphone app moovel. The system allows customers to compare the costs

and travel times of various mobility options such as car2go, taxis, ridesharing

services and local public transportation. At the beginning of 2013, the app

was already available for Stuttgart and Berlin.

Intelligent parking solutionsWere making it easier or drivers to fnd a parking space, thanks to new

technologies that simplify the process of nding, booking and paying for parking

spaces. Customers can already book and pay for parking spaces online in the

U.S. and Canada through our strategic partner GottaPark and plans are being

made for additional cooperation projects for intelligent parking in urban areas.

Strong partnerships

We are shaping the uture o mobility through strategic partnerships thatincrease exibility and the range of options for our customers. For example,

the Group has a nancial interest in the company that provides the myTaxi

smartphone app, as well as in carpooling.com, whose mitfahrgelegenheit.de

portal is the market leader in Germanys carpooling segment. Daimler also has

an interest in the tiramizoo platform for arranging inner-city courier services.

Within the framework of car2go, the Group also cooperates with the Europcar

rental company, local governments and numerous public transport companies.

Flexibly mobile with car2go: The market leader for exible carsharing is

already represented in the following cities: Ulm, Austin, Hamburg, Vancouver,

Amsterdam, San Diego, Vienna, Dsseldorf, Washington D.C., Portland, Berlin,

Toronto, Calgary, Miami, Cologne, Stuttgart, London and Seattle.

State 2012


6/15


(in millions of euros) 2012 2011 12/11

% change

EBIT 1,292 1,312 -2

Revenues 13,550 12,080 +12

New business 38,076 33,521 +14

Total portfolio 79,986 71,730 +12

Europe 34,536 31,173 +11

Americas 34,060 30,605 +11

Africa & Asia Pacic 11,337 9,936 +14

Portfolio (in units) 2,837,267 2,612,000 +9

Employees (Dec. 31) 7,779 7,065 +10

Contract volume in 2012 by market (in millions of euros)

Contract volume in 2012 by vehicle segment (in units)

Key gures

Daimler Financial Services

UK 5,205

Canada 3,792

Brazil 3,394

Japan 2,825

Australia 2,347France 2,237

China 2,187

Italy 1,772

Daimler Financial Services contract volume(in millions of euros)

Daimler Trucks 337,196

Mercedes-Benz Vans321,223

Daimler Buses 46,271

Other Brands 208,331

20092007 2008 2010

63,353

58,35059,143

63,725

20122011

79,986

71,730

All segments 2,837,267

United States 25,661

Germany 17,761

Other 12,805

Mercedes-Benz Cars1,924,246


7/15


Close to customers in 40 countries

7,065

7,779

Americas 1,5881,794

Africa & Asia Pacic 1,152 1,471

Europe 4,325 4,514

2011 2012Employees (Dec. 31, 2012)

Taiwan Hongkong

China

Germany

UK

France Italy

Netherlands

Belgium

Luxembourg

Switzerland

Austria

Spain

Portugal

Denmark

Sweden

Hungary Poland

Czech Republic

Slovakia

Slovenia

Croatia

Greece

Turkey

Romania

Russia

Singapore

Canada

United States

Mexico

South Africa

South Korea Japan

Thailand

New Zealand

Australia

Brazil

Argentinia

India

Malaysia


8/15


The world behind the numbers

For Daimler Financial Services, social responsibility and high employer appeal

are two sides of the same coin. Thats because we want to fulll our corporatesocial responsibilities as well as being the employer of choice for employees

and job applicants. We strive to achieve both of these goals every day, and we

do so with commitment and enthusiasm.

Corporate social responsibility

Daimler Financial Services is involved in social and cultural projects all over

the world. This involvement is an integral element of our corporate culture.

In the last year alone, individual employees and even entire departments and

units implemented over 250 projects. In this way, we are giving something

back to society and ensuring that working at Daimler Financial Services will

remain a special experience.

Corporate volunteering. Daimler Financial Services offers its employees a

broad range of corporate volunteering opportunities. On the Day of Caring,for example, Daimler Financial Services gives its employees one day off from

work so that they can jointly assist social institutions or get involved in

community projects. In 2012, for instance, employees renovated an inner-city

playground and park in Germany, cleared a nature preserve in New Zealand

of an imported noxious weed and built houses for needy families in Nepal.

Our strategic partners for these and many other projects include SOS

Childrens Villages and Habitat for Humanity. In addition, our Moved by

Ideas program supports the private volunteering activities of our colleagues.

Whenever three or more employees are involved in the same nonprot

activity, Daimler Financial Services pays for the projects materials up to a

certain limit.

Education.Our partnership with the Beyond Basics program is helping public

school children in the Detroit metropolitan area to discover their strengths and

talents. Through special courses that promote academic excellence and expandthe participants horizons, the program provides at-risk children and teenagers

with assistance and additional educational opportunities. Through their work

in various volunteer programs, hundreds of colleagues have contributed to

Beyond Basics since the partnership was formed. Another education program

that opens up new opportunities for needy children is Rally to Read, in which

employees from Mercedes-Benz Financial Services have been involved for


9/15


the past 12 years. For this South African project, colleagues visit remote

and needy rural schools, where they distribute books and other instructional

materials.

Sponsorship o art and culture. Because cultural activities encourage

innovative thinking and promote social and economic progress, Daimler

Financial Services sponsors art and culture projects and institutions

worldwide. These partnerships benet not only the recipients but also our

employees. In Berlin, for example, our employees are granted free admissionto 25 cultural institutions, including the Pergamon Museum and the Old

and New National Galleries. In Stuttgart, Mercedes-Benz Bank is the main

partner of the Kulturfabrik Theaterhaus, which offers our employees

discounted tickets for many of its events. In the U.S. and Canada, Daimler

Financial Services cultivates partnerships with several renowned art

academies, including the Cranbrook Academy of Arts in Michigan, the

Ontario College of Art & Design, the Southern Methodist University and

the Christian University in Texas. In this way, art students and employees

from Daimler Financial Services can enter into a dialogue about art and

innovation.

Daimler Financial Services: An attractive employer

Transforming one persons idea into a globally leading service: Our successful

car2go mobility concept demonstrates that a companys greatness depends

on its employees enthusiasm and ideas. At Daimler Financial Services, thisinsight isnt just a theory; its everyday reality. We want to be the best employer

for our staff members and one of the rst companies that job-seekers consider.

To enable us to continuously enhance our corporate culture, we promote

direct discussions throughout the company and focus on partnerships that

are characterized by trust, quick implementation and a customer-oriented

approach. Even more importantly, we are always open to employee feedback.

One example of this is the global employee survey that is regularly conducted

by the independent Great Place to Work Institute. The results of the most

recent survey are encouraging, as eight out of ten respondents consider

Daimler Financial Services a very attractive employer overall. In the U.S.,

Canada and Portugal, jobs at our company are among the most sought-after

positions in the country.


10/15


August 1: Daimler Financial Services becomes the rst captive automobile

nancing company in China to enable private and commercial customers to

lease vehicles.

August 16: Mercedes-Benz Bank goes on Facebook to intensify its direct

dialogue with customers.

September 1: In Canada, Daimler Financial Services ranks ninth on the list of the

most popular national employers, as ascertained by the independent Great PlaceTo Work survey. The rankings also show that the subsidiaries in the U.S. and

Portugal are among the most popular companies in their respective countries.

October 2: The new call center of Daimler Financial Services national

subsidiary in China takes rst place in the Industry Promising Star of the Year

category of the Best Customer Contact Center & CRM Awards 2012.

November 7: Daimler Financial Services establishes a new subsidiary in

Malaysia. The new company, which is called Mercedes-Benz Services Malaysia,

offers customers many attractive automotive nancial services. Following the

establishment of the new subsidiary, Daimler Financial Services is represented

in 40 countries.

November 21: In Argentina, Daimler Financial Services achieves an impressive

index value of 95 percent in a customer satisfaction study. In Mexico, the localnational subsidiary ranks rst in a dealer satisfaction survey.

November 23: MoneyWeek magazine presents Daimler Financial Services

in China with its Best Auto Finance Product Award 2012 in recognition of the

companys nance-leasing product. The Daimler Financial Services national

subsidiaries in Taiwan and Australia take rst place in dealer satisfaction

surveys.

November 29: car2go is launched in Daimlers home town of Stuttgart. In the

city, the market leader for exible carsharing operates Germanys largest eet

of electric vehicles, encompassing 300 battery-electric smart brand cars.

November 29: For the rst time ever, the company manages nancing and

leasing contracts worth over $30 billion in the U.S. No other country in the

world accounts for such a large contract volume at Daimler Financial Services.The Americas region has a combined portfolio of over $40 billion.

December 10: Mercedes-Benz Bank celebrates its 25th anniversary. Over

the past quarter of a century, the company has become one of Germanys top

three automotive banks with an associated direct banking business.

Milestones in 2012

February 20: The new BharatBenz brand is launched in India. To accompany

the launch, Daimler Financial Services begins to offer nancing and insuranceproducts for trucks from this locally manufactured Daimler brand. At the end of

the year 2012, the Indian Daimler Financial Services subsidiary already had a

contract volume of over 100 million.

April 19: Mercedes-Benz Bank becomes the new main sponsor of the German

premier league soccer team VfB Stuttgart. In the 2012-2013 season, the VfB

players wear the banks name on their jerseys.

May 15: Mercedes-Benz Bank launches a mobile rate calculator. It enables

customers to use their smartphones or tablet PCs to calculate the nancing

and leasing rates of a Mercedes-Benz car from anywhere and at any time.

May 31: In Canada, Daimler Financial Services captures rst place in two of

the three main categories of the dealer satisfaction survey conducted by the

renowned J.D. Power market research institute.

June 1: Stephan Unger is appointed to the Daimler Financial Services Board

of Management, where he becomes Head of Finance & Controlling.

June 15: Daimler Financial Services new sale&care program makes electric

mobility affordable for everyone, as customers dont have to buy the battery,

which is the most expensive component in an electric vehicle, but only rent

it. The offer also includes regular maintenance, servicing and if necessary

fast replacement of the battery.

July 11: The new smartphone app moovel brings together information about

the transport services offered by a wide range of mobility providers so that

users can nd out how to get from point A to point B most conveniently.

Following an initial pilot project in Stuttgart, the app is launched in Berlin in

the fall of 2012.

July 18: For the fourth time in a row, Mercedes-Benz Bank comes out on top in

Autohaus Bankenmonitors Premium Vehicle category. The banks nancial

services for the smart brand win the Niche Vehicle category for the second time.


11/15


12/15


Daimler at a Glance

Daimler AG is one of the worlds most successful automotive companies.

With its divisions Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans,Daimler Buses and Daimler Financial Services, the Daimler Group is one of the

biggest producers of premium cars and the worlds biggest manufacturer of

commercial vehicles with a global reach. Daimler Financial Services provides

nancing, leasing, eet management, insurance and innovative mobility services.

The companys founders, Gottlieb Daimler and Carl Benz, made history with

the invention of the automobile in the year 1886. As a pioneer of automotive

engineering, Daimler continues to shape the future of mobility today: The

Groups focus is on innovative and green technologies as well as on safe and

superior automobiles that appeal to and fascinate. For many years now,

Daimler has been investing continually in the development of alternative drive

systems with the goal of making emission-free driving possible in the long

term. So in addition to vehicles with hybrid drive, Daimler now has the broadest

range of locally emissionfree electric vehicles powered by batteries and fuel

cells. This is just one example of how Daimler willingly accepts the challengeof meeting its responsibility towards society and the environment.

Daimler sells its vehicles and services in nearly all the countries of the world

and has production facilities on ve continents. Its current brand portfolio

includes, in addition to the worlds most valuable premium automotive brand,

Mercedes-Benz, the brands smart, Freightliner, Western Star, BharatBenz,

Fuso, Setra and Thomas Built Buses. The company is listed on the stock

exchanges of Frankfurt and Stuttgart, Germany (stock exchange symbol DAI).

In 2012, the Group sold 2.2 million vehicles and employed a workforce

of 275,000 people; revenue totaled 114.3 billion and EBIT amounted to

8.6 billion.

Daimler Group

(in millions of euros) 2012 2011

Revenue 114,297 106,540

Western Europe 39,377 39,387

thereof Germany 19,722 19,753

NAFTA 31,914 26,026

thereof United States 27,233 22,222

Asia 25,126 22,643

thereof China 10,782 11,093

Other markets 17,880 18,484

Employees (December 31) 275,087 271,370

Investment in property, plant and equipment 4,827 4,158

Research and development expenditure 5,644 5,634

EBIT 8,615 8,755Value added 4,185 3,726

(including discontinued operations)

Net prot (loss) 6,495 6,029

Earnings (loss) per share (in ) 5.71 5.32

EBIT by division

(in millions of euros) 2012 2011

Mercedes-Benz Cars 4,389 5,192

Daimler Trucks 1,714 1,876

Mercedes-Benz Vans 541 835

Daimler Buses -232 162

Daimler Financial Services 1,292 1,312


13/15


14/15


Mercedes-Benz Cars

Daimler Trucks

Mercedes-Benz Vans

Daimler Buses

Daimler Financial Services

Daimler Brand Portfolio


15/15

Daimler Financial Services AG,

Global Corporate Communication

Stuttgart, Germany

www.daimler-nancialservices.com

daimler financial services at a glance 2013

Documents