csw broadband at the intelligent cities conference 19th june 2013

1SYNCHRONOSS PROPRIETARY

Mobile Innovation for a Connected World

Getting it right first time –

Demand analysis and cost modelling for Superfast Broadband at CSW Broadband

Chris Page

[email protected]

Jeff Bygrave

[email protected]

mailto:[email protected]



2SYNCHRONOSS PROPRIETARY 2

Agenda

Agenda

Addressing the issue…

Planning for success

Visualising the results

Q&A


Synchronoss helps the customer manage content at the device, and helps the operator achieve true end-to-end visibility from subscriber content on the device and in the cloud, to network planning, construction, and management.

About Synchronoss


About Coventry, Solihull and Warwick (CSW) Broadband

These areas make up the CSW Region:• Coventry City• North Warwickshire Borough• Nuneaton and Bedworth Borough• Rugby Borough• Solihull Metropolitan Borough• Stratford-on-Avon District• Warwick District

Needed to deliver the Government’s 2015 targets, that everyone should be able to access broadband at speeds of at least 2Mbps and that superfast broadband should be available to 90% of premises in each authority.


CSW Broadband Project Aims

Benefit the maximum number of citizens

Remove the barrier of connectivity for businesses to do business in the sub-region

Ensure a network deployment that contributes the most to the underlying fibre infrastructure across the sub-region

cswBroadband.org.uk


Timeline

3rd March 2012 – Local Broadband Plan approved

26th October – Open Market Review completed

20th January 2013 – Public Consultation completed

28th January 2013 – ITT Issued

9th April – responses received

10th - 24th April – responses evaluated

May 2013 – Contract with BT, negotiations & signature

6th June – Project launch

March 2014 – target date for first connections


How has the data and mapping analysis helped CSW Broadband?

Some examples

“As a result of our pre-procurement discussions with the broadband providers we have received updated Open Market Review data that shows an extra 44,690 properties now being brought into the commercial roll-out, meaning that the money within the CSW Broadband project will go that much further.”

“Thanks to the information provided by our local communities through their Local Broadband Champions and the surveys on our website, our team has been in discussions with BT about areas that have been omitted from their commercial roll-out plans.”

“At both Warwick Gates and Coton Park we were able to show that there were sufficient potential subscribers for superfast broadband services to make a clear business case for BT to invest in these areas.”

“Through the data that we have collected over the past couple of years we have good knowledge of our area and so were able to apply to BDUK for additional funding. This means that with match funding an additional £750,000 has been brought to the project, which has yet to be allocated to the rollout programme.”


State Aid Categories

White, Grey and Black classifications

From Open Market Review data:

White - no broadband infrastructure exists or is unlikely to be developed in the near term – intervention areas

Grey - only one broadband network operator is present

Black - at least two or more broadband network providers are present


Outcome

Amber – subject to survey, White – 2+ Mbps Original OMR map


NGA: Coventry 92%, Solihull 96%, Warwickshire 91% (Stratford 75%)


How did Synchronoss help?

Geospatial network analysis and processing

CSW wanted to get a more definitive answers to the following questions:

− How do FTTP and FTTC solutions compare in their region

− How many premises are suitable for intervention

− How accurate is the 3rd party data provided, e.g. cabinet locations

For the ‘White area’ premises:

− Which were likely to achieve Superfast Broadband speeds after intervention

− Which premises would be the cheapest to connect via FTTP


Addressing the issue…


Demographics of Demand

Building block for additional analysis

AddressBase© Premium data

− Rich, complex & comprehensive address dataset

− Part of the PSMA suite of data

Defining an ‘address’

− Is the delivery point the same as the geographical address?

− Streets can be vertical… hard to visualise.

Demand registration, Benefit Index

− Is a tennis court, monument, farm outbuilding or school generator building a candidate for broadband?

Data stewardship

− Ownership lies between OS, BDUK, LA, etc.


Joining the dots…

Finding the common reference

Address Base

− Full and standardised address record and GPS coordinates

− Contains Residential & Business categories

− Contains Multiple Occupancy codes

BT

− Provide Copper Cabinet to Postcode lists

Commercial providers

− Provide postcodes/cabinets planned for future SFB deployment

Link them all together via Postcode to provide

− Full premise list for ‘White’, Grey and Black areas

− Classification for each address as Business demand, Residential demand or No demand

− Relationship between each premise and feeding cabinet


A picture tells a thousand words, Deep Zoom maps

Map data and sources

Ordnance Survey Master Map

− OnDemand service

Road and path details

− Connected data routes

Open Street Map

− Community mapping data

Google StreetView

Map provides the Base for visualisation of address records


Local Broadband plan

Extract from the CSW Local Broadband Plan*

“Given their significant presence, understanding the likely footprint of BT’s rollout of superfast broadband is key to ensuring that our interventions are targeted on the areas of greatest need”

“This [BT] data will underpin the advice and guidance we provide to ensure community efforts and activities are as fully informed as possible”

* http://www.cswbroadband.org.uk/documents/CSW-LBP-Submitted-20120301-REDACTED-20120501.pdf

http://www.cswbroadband.org.uk/documents/CSW-LBP-Submitted-20120301-REDACTED-20120501.pdf





Community Engagement


Local Broadband champions

Community engagement

200 Local broadband champions

Over 10,000 online Survey responses:

− Validate supplier broadband speed

− Register demand

Providing hard copies of the surveys to those who are unable to access them online

Presenting project information to local community groups


BT Cabinet locations

BT supplied list not 100% accurate

Some BT cabinet locations not correct…

Essential for estimating BB speeds from FTTC based solutions

Crowdsourcing of BT cabinet locations

Community involvement informs solution requirement


Updated Exchange and Cabinet locations

More accurate straight line distance diagram for each cabinet

* Exchange names altered

Cabinet

Exchange


Planning for success…


Plan for success

Why would a LA want to plan a network?

Understand the likely costs for each supplier proposal

− or at least the quantities of work and materials required

Share proposed solutions and engage further with the community

Validate supplier assumptions or 3rd party data during tender process

Demonstrate value for money

Sometimes the ‘law of averages’ just isn’t good enough…


FTTC Network Modelling

Overview of data processing

BT/local champion provided X,Y coordinates for Exchange and Cabinet

− Easy to find straight line distances between cabinet/exchange and Postcode

…but, straight line distances are the shortest possible path between two points - implies being closer to the cabinet than in reality

− Better to use road network to find a path between each premise and cabinet locations

Ideally BT would (know?) share the route data or loop length

− However, data not part of supplier provided information

Significant differences between direct and road distances

− Some premises connect to direct to the Exchange (EO DP) some homes are connected via intermediate cabinets


Limitations of straight line cabinet distances

2km more via the road than as a straight line distance

Straight line distance:~ 60Mbps

Indirect line distance:<24Mbps


FTTP Network Modelling

Summary of processing

Plan a 100% Fibre to the Premise network for whole region

− Define rule set for potential network architecture (PON, P2P)

− Input typical/actual/estimated costs

Calculate quantities of trenching, fibre & equipment required.

Estimate cost per home passed for all 400,000 premises

Use cost data to analyse cost v demand

− Select premise for inclusion in project


Synchronoss and Comsof software tools used to simulate networks

Creating a FTTP configuration

Trench costs

Splice costs


Generate Bill of Materials for each sub-region

Quantities are accurate, costs are indicative


Visualising the results


End results, calculated distances from feeding location

Distances from feeding Exchange or Cabinet -


Sample FTTP plan

Fully automated and connected FTTP network

Cable quantities


Drilling down into the detail

Make decisions at a macro or micro scale

Understand local cost variation

− Engage with community

− Confirm network design

− Propose alternative solutions


Finding sweet spots


Identifying premises within reach of FTTC


Analysis of local community solution - Tysoe


Summary


Wrap up – key messages

Recap of presentation

Address records fundamental to engagement with suppliers and data analysis

Local engagement stimulates community interest and improves data quality

Synchronoss provide tools to model network options

− Estimate costs

− Validate 3rd party data, such as cabinet distances

Use of data, processing and local knowledge can make a difference…


Community Engagement in action

Making the money go further…

“As a result of our pre-procurement discussions with the broadband providers we have received updated Open Market Review data that shows an extra 44,690 properties now being brought into the commercial roll-out, meaning that the money within the CSW Broadband project will go that much further.”

“Thanks to the information provided by our local communities through their Local Broadband Champions and the surveys on our website, our team has been in discussions with BT about areas that have been omitted from their commercial roll-out plans.”

“At both Warwick Gates and Coton Park we were able to show that there were sufficient potential subscribers for superfast broadband services to make a clear business case for BT to invest in these areas.”

“Through the data that we have collected over the past couple of years we have good knowledge of our area and so were able to apply to BDUK for additional funding. This means that with match funding an additional £750,000 has been brought to the project, which has yet to be allocated to the rollout programme.”

csw broadband at the intelligent cities conference 19th june 2013

Technology