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CRUISE LINES AND PORTS: HOW TO P ARTNER TO INCREASE P ASSENGER VOLUMES AND ENHANCE PROFITABILITY FEBRUARY 15, 2017 SAN DIEGO TOM SPINA, DIRECTOR, BUSINESS DEVELOPMENT GLOBAL PORT & DESTINATION DEVELOPMENT GROUP

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Page 1: CRUISE LINES AND PORTS: HOW TO PARTNER TO …aapa.files.cms-plus.com/2017Seminars/17Cruise/Tom Spina.pdfcruise lines and ports: how to partner to increase passenger volumes and enhance

CRUISE LINES AND PORTS: HOW TO PARTNER TO INCREASE

PASSENGER VOLUMES AND ENHANCE PROFITABILITY

FEBRUARY 15, 2017

SAN DIEGO

TOM SPINA, DIRECTOR, BUSINESS DEVELOPMENT

GLOBAL PORT & DESTINATION DEVELOPMENT GROUP

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PUERTA MAYA, COZUMEL, MEXICO

PROJECT SITE – PRE CONSTRUCTION

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PUERTA MAYA, COZUMEL, MEXICO

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PUERTA MAYA, COZUMEL, MEXICO

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GRAND TURK, TURKS & CAICOS ISLANDS

PROJECT SITE – PRE CONSTRUCTION

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GRAND TURK, TURKS & CAICOS ISLANDS

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GRAND TURK, TURKS & CAICOS ISLANDS

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GRAND TURK, TURKS & CAICOS ISLANDS

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MAHOGANY BAY, ROATAN, HONDURAS

PROJECT SITE – PRE CONSTRUCTION

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MAHOGANY BAY, ROATAN, HONDURAS

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MAHOGANY BAY, ROATAN, HONDURAS

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AMBER COVE, PUERTO PLATA, DOMINICAN REPUBLIC

PROJECT SITE – PRE CONSTRUCTION

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AMBER COVE, PUERTO PLATA, DOMINICAN REPUBLIC

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AMBER COVE, PUERTO PLATA, DOMINICAN REPUBLIC

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PALACRUCEROS, BARCELONA, SPAIN

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SAN JUAN, PUERTO RICO

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Manhattan Cruise Terminal – New York City

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Brooklyn Cruise Terminal – New York City

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LONG BEACH CRUISE TERMINAL, CA

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CRUISE INFO

There are a total of 24 ports in US.

There are hundreds of islands in the

Caribbean, containing more than one-hundred

ports of call for small cruise operators.

In addition, many larger cruise operators use

their own private islands as ports of call.

Caribbean and neighboring ports of call

Page 21: CRUISE LINES AND PORTS: HOW TO PARTNER TO …aapa.files.cms-plus.com/2017Seminars/17Cruise/Tom Spina.pdfcruise lines and ports: how to partner to increase passenger volumes and enhance

THE WEST COAST NEEDS A “REFRESHER”

For over 40 years, the cruise product has remained the same.Cruise lines need ITINERARIES not PORTS.

Long Beach Los Angeles San Diego

Ensenada Cabo San Lucas Mazatlán Puerto Vallarta

Current 7-day Region

Page 22: CRUISE LINES AND PORTS: HOW TO PARTNER TO …aapa.files.cms-plus.com/2017Seminars/17Cruise/Tom Spina.pdfcruise lines and ports: how to partner to increase passenger volumes and enhance

THE WEST COAST NEEDS A “REFRESHER”

For over 40 years, the cruise product has remained the same.Cruise lines need ITINERARIES not PORTS.

Long Beach Los Angeles San Diego

Ensenada Cabo San Lucas Mazatlán Puerto Vallarta

Current 3 or 4 - day Region

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ECONOMIC IMPACT OF THE

CRUISE INDUSTRY (2017)

Puerta Maya Passenger Crew Mahogany Bay Passenger Crew

Average Spend Per Person $119.89 $52.02 Average Spend Per Person $86.51 $32.37

Estimated Arrivals 1,800,000 720,000 Estimated Arrivals 505,000 195,000

Total $215,802,000 $37,454,400 Total $43,687,550 $6,312,150

Grand Total $253,256,400 Grand Total $49,999,700

Grand Turk Passenger Crew Amber Cove Passenger Crew

Average Spend Per Person $88.75 $50.41 Average Spend Per Person $66.41 $42.38

Estimated Arrivals 880,000 348,000 Estimated Arrivals 430,000 170,000

Total $78,100,000 $17,542,680 Total $28,556,300 $7,204,600

Grand Total $95,642,680 Grand Total $35,760,900

*Based on respective destinations in BREA's last published report (2015) Economic Contribution of Cruise Tourism to the Destination Economies

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24Amber Cove, Puerto Plata, Dominican Republic

THANK YOU!