criterios esenciales que debe tener el stand en una feria internacional
DESCRIPTION
Criterios esenciales que debe tener el stand en una feria internacionalTRANSCRIPT
Stand behaviour &
motivational issues
Bogota, Colombia
September 2012
Joost Pierrot &
Christophe Landuyt
How trade fairs work
How trade fairs work
How trade fairs work
How trade fairs work
Excursion I: typecasting exhibitors & booth staff
Excursion I: typecasting exhibitors & booth staff
Excursion I: typecasting exhibitors & booth staff
Excursion I: typecasting exhibitors & booth staff
Excursion I: typecasting exhibitors & booth staff
Excursion I: typecasting exhibitors & booth staff
Excursion I: typecasting exhibitors & booth staff
Excursion I: typecasting exhibitors & booth staff
Excursion I: typecasting exhibitors & booth staff
Excursion I: typecasting exhibitors & booth staff
Q & A
What have we learned from this presentation?
1) A good attitude is essential to make a first contact.
2) Visitors need to feel welcome on the stand.
3) We have to train and motivate our staff.
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