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    Creative Problem Solving

    Training Topics: Understanding the process of Creativity and Problem Solving

    Removing Blocks and Barriers to finding the best solution

    Looking at Problem Solving in 2 steps:

    Problem Identification Problem Solving and Decision Making

    Problem Solving Tools:

    Problem Identification

    SWOT Analysis

    Pareto Principle

    Problem Re-statement (5 Whys)

    Problem Solving

    Brainstorming

    Cause and Effect Analysis

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    Learning Outcomes

    After studying this chapter, you should be able to: Understand the link between problem solving and

    organizational success

    Recognize that problems are a normal part oforganizational life and a sign of organizational health

    Proactively apply problem finding to bring continuous

    improvement to the workplace

    To enable delegates to analyse a problem so thatappropriate problem solving techniques may be applied

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    To recognise the importance of dealing with the cause ofa problem, rather than just dealing with the effect of aproblem

    To learn how to generate alternative solutions, usingcreative thinking and brainstorming

    To learn the different stages of the decision making

    process and understand the importance of each stage inensuring effective decisions are made

    To enable delegates to apply the problem solving and

    decision making model to the workplace

    Learning Outcomes (contd)

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    How DO we solveproblems?

    How SHOULD wesolve problems?

    Because our mindscannot cope with the

    intricacies of complexproblems, we settle for

    partial solutions, thustending to oversimplify.

    Keep an open mind.

    Analyze the situationby breaking downthe problems into

    smaller parts.

    Structure yourfindings.

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    What is Problem-Solving?

    The world is full of problems

    A Problem is:

    A situation in need of improvement

    A goal, intention, or desire

    A project or task

    An obstacle to be overcome

    Problem solving is a part of living.

    Without a process, one may become overwhelmed

    with options.

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    What is Creative Problem-Solving?

    Creativity = uniqueness, innovation

    Creative problem-solving (CPS) ~ Design

    A sequence of actions that lead to a specificgoal or product.

    An intentional, process with a purpose.

    To be effective, a problem solving process must beconsistent AND flexible.

    Creative Problem-Solvers make living look easy.

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    Why is Problem Solving so Challenging?

    Analysis is the core element of

    efficient problem solving. However,

    human beings tend to avoid

    Analytic Structure as we are not

    taught those techniques at early

    ages.

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    What is Structuring?

    Structuring is to analysis what a blueprint is to

    building a house, it is like a road map for a trip.

    It helps the mind make sense out of complex

    problems.

    It allows us to compare and weigh one element

    against another.

    It focuses on one element at a time.

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    Attitudes That Kill Creative Ideas

    Not practical for operating.

    Dont be ridiculous.

    It isnt in the budget.

    Were not ready for that.

    We dont have time.

    Weve never done it before.

    Well be the laughing stock.

    Thats not our problem.

    Cant teach an old dog new tricks.

    Youre two years ahead of your time.

    That beyond our responsibility.

    Its too radical a change.

    We tried that before.

    Top management will never go for it.

    It costs too much.

    Has anyone else tried it?

    Lets form a committee.

    Are our competitors doing it?

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    The Relationship among Objectives, Problem Solving, andDecision Making

    Problem

    Exists whenever objectives are not being met.

    What is happening vs. what is wanted tohappen

    Problem Solving

    The process of taking corrective action tomeet objectives.

    Decision Making

    The process of selecting an alternative courseof action that will solve a problem.

    First decision is whether to take correctiveaction.

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    Problem Solving and Decision Making

    The Relationship among the ManagementFunctions, Decision Making, and ProblemSolving

    Managers need to make proficient decisions

    while performing the functions of management.

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    The Decision-MakingModel

    A six-step process thatwhen properly utilizedincreases chances of

    success in decisionmaking and problemsolving.

    Exhibit 41

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    Decision-Making Styles

    Reflexive Style Makes quick decisions without taking the time

    to get all the information that may be neededand without considering all the alternatives.

    Reflective Style Takes plenty of time to make decisions,

    gathering considerable information andanalyzing several alternatives.

    Consistent Style

    Tends to make decisions without either rushingor wasting time.

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    Decision Structure

    Programmed Decisions Recurring or routine situations in which the

    decision maker should use decision rules ororganizational policies and procedures to make

    the decision. Nonprogrammed Decisions

    Significant and nonrecurring and nonroutinesituations in which the decision maker should

    use the decision-making model.

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    Decision Structure Continuum

    Exhibit 42

    Nonprogrammed Decision:Significant, nonrecurring, and nonroutine(Longer period of time to make decisions)

    Programmed Decision:Nonsignificant, recurring, and routine

    (Shorter period of time to make decisions)

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    Decision-Making Conditions

    Certainty Each alternatives outcome is known in

    advance.

    Risk

    Probabilities can be assigned to eachoutcome.

    Uncertainty

    Lack of information or knowledge makes theoutcome of each alternative unpredictablesuch that no probabilities can bedetermined.

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    Decision-Making Models

    Rational Model (Classical Model) The decision maker attempts to use

    optimizing, selecting the best possiblealternative.

    The Bounded Rationality Model

    The decision maker uses satisficing,selecting the first alternative that meets theminimal criteria for solving the problem.

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    Continuum of Decision-Making Conditions

    Exhibit 43

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    Potential Advantages and Disadvantages of Using Group Decision Making

    Potential Advantages1. Better-quality decisions

    2. More information,alternatives, creativity,and innovation

    3. Better understanding ofthe decision

    4. Greater commitment tothe decision

    5. Improved morale andmotivation

    6. Good training

    Potential Disadvantages1. Wasted time and slower

    2. Satisficing

    3. Domination and goaldisplacement

    4. Conformity and

    groupthink

    Exhibit 44

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    Continua for Classifying a Problem

    Exhibit 45

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    Continua for Classifying a Problem (contd)

    Exhibit 45 contd

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    Define the Problem

    Distinguish Symptoms from the Cause of theProblem

    List the observable and describableoccurrences (symptoms) that indicate a

    problem exists. Determine the cause of the problem.

    Removing the cause should cause thesymptoms to disappear or cease.

    Symptom: Customer dissatisfaction Cause: Poorly trained employees

    Solution: Implement customer relationstraining program for employees

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    Set Objectives and Criteria

    Setting Objectives Involves establishing clear objectives that

    will make for better decisions.

    Objectives state what the decisions should

    accomplish in solving a problem or takingadvantage of an opportunity.

    Setting Criteria

    Involves setting standards that analternative must meet to be selected as thedecision that will accomplish the objective.

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    Generate Creative Alternatives

    Innovation The implementation of a new idea

    Product innovation (new things)

    Process innovation (new way of doing things)

    Creativity

    A way of thinking that generates new ideas

    The Creative Process

    Preparation

    Incubation and illumination

    Evaluation

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    Stages in theCreative Process

    Exhibit 46

    Become familiar with the problem; generate

    as many solutions as possible.

    Take some time before working on theproblem again to gain additional insight.

    Before implementing the solution, evaluatethe alternative to be sure it is practical.

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    Group Decision-Making Techniques That Foster Creativity

    Exhibit 47

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    Generating Creative Alternatives

    Brainstorming The process of suggesting many possible

    alternatives without evaluation.

    Synectics

    The process of generating novel alternativesthrough role playing and fantasizing.

    Nominal Grouping

    The process of generating and evaluating

    alternatives using a structured voting methodthat includes listing, recording, clarification,ranking, discussion, and voting to select analternative.

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    Generating Creative Alternatives (contd)

    Consensus Mapping (Ringi) The process of developing group agreement

    on a solution to a problem.

    Delphi Technique

    The process of using a series of confidentialquestionnaires to refine a solution.

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    Decision Tree

    Exhibit 48

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    Plan, Implement, and Control

    Plan Develop a plan of action and a schedule of

    implementation.

    Implement the Plan

    Communicate and delegate for direct action.

    Control

    Use checkpoints to determine whether the

    alternative is solving the problem. Avoid escalation of commitmentto a bad

    alternative.

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    Participative Decision-Making:Time-Driven Model

    The model is a decision tree that

    works like a funnel. Define the

    problem statement; then move from

    left to right and answer each

    question by responding either high

    (H) or low (L), skipping decisions

    that are not appropriate to thesituation and avoiding crossing any

    horizontal lines. The last column

    indicates the appropriate leadership

    decision-making style for that

    situation.

    Exhibit 411a

    Source:Adapted from Victor H. Vroom, Leadership and theDecision-Making Process, Organizational Dynamics 28(4),p. 87. Copyright 2000 with permission from Elsevier.

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    Participative Decision-Making:Development-Driven Model

    The model is a decision tree

    that works like a funnel. Define

    the problem statement; then

    move from left to right and

    answer each question by

    responding either high (H) or

    low (L), skipping decisions thatare not appropriate to the

    situation and avoiding crossing

    any horizontal lines. The last

    column indicates the

    appropriate leadership

    decision-making style for thatsituation.

    Exhibit 411b

    Source:Adapted from Victor H. Vroom, Leadership and theDecision-Making Process, Organizational Dynamics 28(4),p. 87. Copyright 2000 with permission from Elsevier.

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    Time-Driven versus Development-Driven Model

    Making effective decisionsthrough maximum

    development of groupmembers

    Making effective decisionswith minimum cost

    Emphasizes groupdevelopment

    Emphasizes timelydecision making

    Has a long-term horizon,as group developmenttakes time.

    Has a short-termtime horizon

    Time-Driven Development-Driven

    Value

    Orientation

    Focus

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    Creative Problem Solving Tools &Techniques

    Root Cause Analysis Technique - Five Whys

    Fishbone Diagram (Ishikawa Diagram)

    Basic Questions to Ask in Defining the Problem(regardless of the technique used)

    - Who - When

    -What - Why

    - Where - How

    Mind mapping

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    The Problem Solving Process 8 Disciplines

    D1 - Use a team approach

    D2 - Describe the problem

    D3 - Implement and verify interim containment actions

    D4 - Define and verify root causes

    D5 - Verify the correction action(s)

    D6 - Implement permanent corrective actions

    D7 - Prevent problem recurrence

    D8 - Congratulate the team

    Creative Problem Solving Tools &Techniques

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    Root Cause Analysis Technique - Five Why

    Benefits Of The 5 Whys Help identify the root cause of a problem.

    Determine the relationship between different

    root causes of a problem.

    One of the simplest tools; easy to complete

    without statistical analysis.

    http://www.isixsigma.com/index.php?option=com_glossary&id=56&Itemid=228http://www.isixsigma.com/index.php?option=com_glossary&id=56&Itemid=228
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    When Is 5 Whys Most Useful?

    When problems involve human factors or

    interactions. In day-to-day business life; can

    be used within or without a Six Sigma project.

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    How To Complete The 5 Whys

    1. Write down the specific problem. Writing the issue helps you

    formalize the problem and describe it completely. It also helps

    a team focus on the same problem.

    2. Ask Why the problem happens and write the answer down

    below the problem.

    3. If the answer you just provided doesn't identify the root cause

    of the problem that you wrote down in step 1, ask Why again

    and write that answer down.

    4. Loop back to step 3 until the team is in agreement that the

    problem's root cause is identified. Again, this may take fewer

    or more times than five Whys.

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    5 Whys Examples

    Problem Statement: You are on your way home from workand your car stops in the middle of the road.

    1. Why did your car stop?- Because it ran out of gas.

    2. Why did it run out of gas?

    - Because I didn't buy any gas on my way to work.3. Why didn't you buy any gas this morning?

    - Because I didn't have any money.4. Why didn't you have any money?

    - Because I lost it all last night in a poker game.5. Why did you lose your money in last night's poker game?- Because I'm not very good at "bluffing" when I don't have

    a good hand.

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    In the examples the final Why leads the team to astatement (root cause) that the team can takeaction upon.

    It is much quicker to come up with a system thatkeeps the sales director updated on recent salesor teach a person to "bluff" a hand than it is to try

    to directly solve the stated problems abovewithout further investigation

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    5 Whys And The Fishbone Diagram

    The 5 Whys can be used individually or as a partof the fishbone (also known as the cause andeffect or Ishikawa) diagram.

    The fishbone diagram helps you explore allpotential or real causes that result in a singledefect or failure. Once all inputs are established

    on the fishbone, you can use the 5 Whystechnique to drill down to the root causes.

    http://www.isixsigma.com/index.php?option=com_k2&view=item&id=1416:the-cause-and-effect-aka-fishbone-diagram&Itemid=200http://www.isixsigma.com/index.php?option=com_k2&view=item&id=1416:the-cause-and-effect-aka-fishbone-diagram&Itemid=200http://www.isixsigma.com/index.php?option=com_k2&view=item&id=1416:the-cause-and-effect-aka-fishbone-diagram&Itemid=200http://www.isixsigma.com/index.php?option=com_k2&view=item&id=1416:the-cause-and-effect-aka-fishbone-diagram&Itemid=200
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    Fishbone Diagram (Ishikawa Diagram)

    Ishikawa diagrams (also called fishbone diagrams, orherringbone diagrams , cause-and-effect diagrams, orFishikawa) are causal diagrams that show the causes of acertain event -- created by Kaoru Ishikawa (1990).

    Common uses of the Ishikawa diagram are product designand quality defect prevention, to identify potential factorscausing an overall effect.

    Each cause or reason for imperfection is a source ofvariation. Causes are usually grouped into major categoriesto identify these sources of variation

    http://en.wikipedia.org/wiki/Causal_diagramhttp://en.wikipedia.org/wiki/Causehttp://en.wiktionary.org/wiki/eventhttp://en.wikipedia.org/wiki/Kaoru_Ishikawahttp://en.wikipedia.org/wiki/Product_designhttp://en.wikipedia.org/wiki/Product_designhttp://en.wikipedia.org/wiki/Kaoru_Ishikawahttp://en.wiktionary.org/wiki/eventhttp://en.wikipedia.org/wiki/Causehttp://en.wikipedia.org/wiki/Causal_diagram
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    Description

    The fishbone diagram identifies many possiblecauses for an effect or problem.

    It can be used to structure a brainstormingsession.

    It immediately sorts ideas into useful categories.

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    When to Use a Fishbone Diagram

    When identifying possible causes for a problem.

    Especially when a teams thinking tends to fall

    into ruts.

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    Fishbone Diagram Procedure

    Materials needed: flipchart or whiteboard, marking pens.

    Agree on a problem statement (effect). Write it at the center rightof the flipchart or whiteboard. Draw a box around it and draw ahorizontal arrow running to it.

    Brainstorm the major categories of causes of the problem. If this isdifficult use generic headings:

    Methods

    Machines (equipment)People (manpower)

    Materials

    Measurement

    Environment

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    Write the categories of causes as branches from the mainarrow.

    Brainstorm all the possible causes of the problem. Ask:Why does this happen? As each idea is given, the

    facilitator writes it as a branch from the appropriate category.Causes can be written in several places if they relate to

    several categories.

    Again ask why does this happen? about each cause. Write

    sub-causes branching off the causes. Continue to ask

    Why? and generate deeper levels of causes. Layers of

    branches indicate causal relationships.

    When the group runs out of ideas, focus attention to placeson the chart where ideas are few.

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    Fishbone Diagram Example

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    For example, under the heading Machines, the

    idea materials of construction shows four kinds

    of equipment and then several specific machinenumbers.

    Note that some ideas appear in two differentplaces. Calibration shows up under Methods

    as a factor in the analytical procedure, and alsounder Measurement as a cause of lab error.

    Iron tools can be considered a Methodsproblem when taking samples or a Manpower

    problem with maintenance personnel.

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    453Copyright 2006 Thomson Business and Economics. All rights reserved.

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    Brainstorming A Creative Technique

    Brainstorming is a great way of generating radical ideas. During the brainstorming process there is no criticism of

    ideas, as free rein is given to people's creativity (criticism

    and judgment cramp creativity).

    Individual Brainstorming:

    It is best for generating many ideas, but tends to be

    less effective at developing them.

    Can be risky for individuals. Valuable but strange

    suggestions may appear stupid at first sight.

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    Group Brainstorming:

    tends to develop fewer ideas, but takes each idea

    further

    needs formal rules for it to work smoothlygroup brainstorming sessions are usually

    enjoyable experiences, which are great for creating

    cohesion in a team

    Brainstorming A Creative Technique