creative industry lecture 2 a b color form and space

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COLOR, FORM AND SPACE Creative Industry I: Visual Art Lecture No. 3 Philippine Women’s College of Davao Wilfred Dexter Tañedo

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Page 1: Creative Industry Lecture 2 a b color form and space

COLOR, FORM AND SPACECreative Industry I: Visual Art

Lecture No. 3Philippine Women’s College of Davao

Wilfred Dexter Tañedo

Page 2: Creative Industry Lecture 2 a b color form and space

General Instructions Read through the Power Point

Presentation and Do the Plates and Project for each Element of Design.

Submission of All Plates and Project is on October 17, 2016.

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Definition of Color refers to reflected light on an object as

seen by the human eye.

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3 Properties of Color Hue = the name of the color

example red, yellow, blue, etc.

Intensity = the strength and vividness of the color. example color blue as "royal" (bright, rich, vibrant) or "dull"

(grayed).

Value = the lightness or darkness of the color

Also remember:

Tints- are created by adding white to a color Shades- are created by adding black to a color Tones- are created by adding gray to a color

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The Color WheelPrimary Colors solid colors; no other colors can create themSecondary Colors equal combination of two primary colorsTertiary Colors unequal combination of two primary colors or combination of three or more colors TRIVIA: The first circular color diagram

was designed by Sir Isaac Newton in 1666.

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Color Schemes and Its Effects

Complimentary Colors

Pairs of colors which, when combined, cancel each other out. This means that when combined, they produce a grey-scale color like white or black. When placed next to each other, they create the strongest contrast for those particular two colors. The high contrast of complementary colors creates a vibrant look especially when used at full saturation. This color scheme must be managed well so it is not jarring.

Complementary color schemes are tricky to use in large doses, but work well when you want something to stand out. Complementary colors are really bad for text. They are located opposite each other in the Color Wheel.

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Color Schemes and Its Effects Analogous Colors

Analogous color schemes use colors that are next to each other on the color wheel. They usually match well and create serene and comfortable designs.

Analogous color schemes are often found in nature and are harmonious and pleasing to the eye.

Make sure you have enough contrast when choosing an analogous color scheme.

Choose one color to dominate, a second to support. The third color is used (along with black, white or gray) as an accent.

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Color Schemes and Its Effects Triadic color scheme A triadic color scheme uses colors that are evenly spaced around the color wheel.

Triadic color schemes tend to be quite vibrant, even if you use pale or unsaturated versions of your hues.

To use a triadic harmony successfully, the colors should be carefully balanced - let one color dominate and use the two others for accent.

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Color Schemes and Its Effects

Split-Complementary color scheme

The split-complementary color scheme is a variation of the complementary color scheme. In addition to the base color, it uses the two colors adjacent to its complement.

This color scheme has the same strong visual contrast as the complementary color scheme, but has less tension.

The split-complimentary color scheme is often a good choice for beginners, because it is difficult to mess up.

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Color Schemes and Its Effects Rectangle (tetradic) Color Scheme

The rectangle or tetradic color scheme uses four colors arranged into two complementary pairs.

This rich color scheme offers plenty of possibilities for variation.

Tetradic color schemes works best if you let one color be dominant.

You should also pay attention to the balance between warm and cool colors in your design.

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Color Schemes and Its Effects Square Color Scheme The square color scheme is similar to the rectangle, but with all four colors spaced evenly around the color circle.

Square color schemes works best if you let one color be dominant.

You should also pay attention to the balance between warm and cool colors in your design.

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Color Temperature in Painting Color temperature described the overall

color range in a composition, can compare the relationship between two colors, or describe the difference between two similar hues.

Color temperature can be used for emotional effect, or set up the lighting of environment of a scene.

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Understanding Color Temperature Temperature within a Color

Color temperature is not always used to describe the relationship between different colors as it is sometimes applied to the difference between two variants of the same color. Looking at the two versions of green on the right, we can see one appears cooler than the other.

The same is true looking at two versions of orange. We can see that one orange appears warmer than the other.

This is true of any comparison between two similar colors. Besides value or saturation differences we will find temperature differences as well.

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Color Temperature in Painting

Warm Colors Cool Colors

Such as red, yellow and orange – can spark a variety of emotions ranging from comfort and warmth to hostility and anger.

A warm color is one that gives the viewer a sense of warmth, energy, or heat, such as the colors of the sun.

Such as green, blue and purple – often spark feelings of calmness as well as sadness.

A cool color is a color that gives a sense of coolness, cold, or stillness, such as the colors of the ocean.

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Plates for Color

Plate No. 3: The 12-Color Wheel Plate No. 4: Complimentary Colors Plate No. 5: Warm and Cool Colors

Materials: Compass, Pencil, Brush, Acrylic Paint

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Plate No. 3: 12-Color Wheel

INSTRUCTIONS Plate 33: The 12-Color Wheel

Landscape orientation; follow the proper margin rule

Use Watercolor for the colors

Use pencil to draw the circle and lines and after painting INK your work with your techpen.

The circle should be 6 inches in diameter.

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Plate 4: Complimentary Colors

Landscape orientation; follow the proper margin rule

Use Watercolor for the colors

Use pencil to draw the circle and lines and after painting INK your work with your techpen.

Each box should be 2.5 x 2.5 inches

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Plate 5: Warm and Cool Colors

A> Use white and black paint to create a tint and shade of color B>Revise this diagram into only 3 color bands instead of 6 color bands. Each band of color should be 2 inches thick C>The middle band should be the base color. The top color should be cooler (use white) and the inner color should be warmer (use black)D>Use the 12 Color Wheel E> The circle should have a diameter of 6 inches.

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ELEMENT OF ART: FORM

Physical characteristics Varieties of Form

Form in relations to other Elements of Art

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Form a form is a three-dimensional

geometrical figure (i.e.: sphere, cube, cylinder, cone, etc.), as opposed to a shape, which is two-dimensional, or flat.

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Form In a broader sense, form, in art, means

the whole of a piece's visible elements and the way those elements are united.

Form allows the viewers to mentally capture the work, understand it and attempt to analyze it.

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Rendering Form in a 2D

When drawing representationally, the goal is to create the illusion of form.

To create the illusion of form by understanding how light reacts on the object.

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Understanding Form Light reacts on objects and is communicated to viewers through

several factors. Adjusting these areas with values of the local color will result in the illusion of form in a drawing or painting.

The highlight is the area where light is hitting the object directly.

The midtone is the middle value of the local color of the object.

The core shadow is the area(s) that is shaded on the object.

The cast shadow is the area(s) that is shaded on surrounding objects and surfaces because of blocked light.

The reflected highlight is the area on an object that is lighter because of reflected light off of surrounding objects.

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Plates for Form

Plate No. 6: Types of Form(Technical Pen #3, #5, #8, Pencil)Plate No. 7: Rendering Form in 2D using Pencil(pencil)Plate No. 8: Rendering Form in 2D using Watercolor (pencil, watercolor)

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PLATE No. 6: Types of Form

• Orientation is Portrait; Follow the proper margin

• Each box should be 2 x 2 inches • Follow the style of drawing for

each box• Stippling is also known as

pointillism; Use your techpen for Hatching, Crosshatching and Stippling and use Pencil only on Blending

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Plate No. 7: Rendering Form in 2D using Pencil

Landscape orientation; follow

Create a tonal value by blending the shades of your pencil. You may use your fingers or tissue or cotton tips to blend the pencil.

Follow the image presented.

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Plate No. 8: Rendering Form in 2D using Water Color

• Orientation is Landscape; Follow the proper margin

• Adjust the size of each form to fit the space of your plate.

• Use Pencil to sketch and paint using water color.

• DO NOT INK your work• Use only the color blue to paint this

work.

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UNDERSTANDING THE ELEMENT OF ART: SPACE

DefinitionCharacteristicsManipulations

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Defining space Refers to the area within, around, above or below an object

or objects. It is important to creating and understanding both two

dimensional or three dimensional works of art. With three dimensional art the space things occupy is real as is the space around object. In two dimensional art this is definitely not the case. Two dimensional art exists on a flat surface, so if something looks three dimensional- it is an illusion.

Note: Even the most realistic paintings or photographs are illusions. Two dimensional artists use a number of "tricks" for creating the illusion of depth in their art.

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Characteristics of space: positive or negative

POSITIVE SPACE: SUBJECT

NEGATIVE SPACE: BACKGROUND

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Characteristics of space: open or close

OPEN: SHAPE IS “VISUALLY FORMED” CLOSE: SHAPE IS

DEFINED

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Characteristics of space: shallow or deep

Shallow: objects very close to the viewer

Deep: may show objects up close but objects are shown far away too.

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Characteristics of space: 2-dimensional or 3-dimensional

2-Dimensional having or appearing to have length and width but no depth.

3-Dimensional having or appearing to have length, width, and depth.

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ARTIST MANIPULATION OF SPACE Foreground the ground or parts situated, or parts situated, or represented, in the front; the portion of a scene nearest to the viewer Middleground an intermediate position or area, a halfway point Background the part of an image represented as being at maximum distance from the frontal plane

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Plate 9: CHARACTERISTICS OF SPACE CHART Create 6 Boxes of 2.5 inches each; Label each box

accordingly Create your own interpretation of the space manipulation

PPOSITIVE SHALLOW 2-DIMESIONAL

NEGATIVE DEEP 3 DIMENSIONAL

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PROJECT for COLOR, SPACE and FORM You will be paired with a classmate and

be required to assemble a cut-out diorama of a famous Philippine Architectural Interest

In a one page short bond paper, Write a short Historical Background of your Diorama

Final Submission: October 17, 2016