Creating Innovation & Value Experience

Copyright 2018 @ Kart Block LLC

info@27avenue.com

Ecommerce Marketplace

Powered by KartBlock

27avenue.com

Basic Questions

Answer : The KartBlock ecosystem at its core is a combination of e-commerceplatform, digital wallet, and Tokenized reward mechanism. A simple yetpowerful idea behind this ecosystem is directly rewarding the customers/users for their valuable contribution to the Kart Block platform, withoutthe need for any middlemen.

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Answer : KartBlock is the provider of underlying blockchain technology to27avenue.com An eCommerce marketplace operating since 2013 in Indiaand Singapore. Blockchain technology has already begun to change the faceof the internet and our online interaction. With global operations and cross borderpayments seen as a problem area in this industry. Therefore, the solution is ablockchain implementation to create a decentralized eCommerce marketplace,Faster transactions secured by the smart contract and tokenized payments.

Answer : It is imperative to sustain a working business model and solve thepersistent issues in the conventional eCommerce space that a token be created.A reward mechanism on behavioural activity will not function without an own token.

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What is KartBlock?

What Problems Does KartBlock Solve?

1. Eliminating middlemen and Commissions, reducing the product cost by 35%

2. Cross Border payments and Transaction charges

3. Integration of multiple loyalty programs by tokenized rewards

4. Secured Data with control and power to run analytics

Why Use BlockChain?

Why do you need your own token?

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Answer : Not only is the demand increasing from the existing consumers, butalso sincere efforts are being made to add new customers to the e-commerceecosystem. This increase is because of two major factors viz deep penetrationof the internet and convenience. Around 67% of the Millennials and 56% of theGen-X prefer to search and purchase on e-commerce sites rather than physicalstores.

Answer : Around 47% of the world population has access to the internet.The percentage is much larger than the reach of Banks. The need is to digitizethe fast-paced lifestyle of the millennials. Thus, with internet being available toroughly half of the world population, every global E-commerce store has ~3.5 billionpotential customers

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Answer : With over 6 years of operations in the eCommerce space as an existingbusiness with a 15-member team which is well qualified and experienced to handlelarge scale online operations. Collectively the team has over 25 years of relevantindustry experience

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Answer : We have an operational platform that was being re-engineered with newlook and feel creating a working prototype that needs to be integrated with ablockchain. We will release the MVP before the end of token sale

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Answer : We currently have signed with metamorph.pro to be listed on theirexchange immediately after the token sale and are in the process of finalizingmore exchanges for the same, we will be listing on exchanges in the primegeographic locations of our users.

How big is the Market Opportunity?

How do you compare to the competitors?

How qualified is your team?

How advanced is your MVP?

Which exchanges you'll be listed on?

10 What's your roadmap?

2015 : Inception of 27avenue

2016 : International Expansion

2017 : Q2 – Pivot to blockchain implementation

2017 : Q4 – Preparation of Token Sale

2018 : Q1/Q2 – Team building and Technology Planning

2018 : Q3 – Token Sale

2018 : Q4 – Token Distribution and Exchange listing

2019 : Full Scale operations and expansion

5 years after ICO questions

Provided there is no more speculation, what would yourvelocity of token be (VOT - how many times a year a tokenpasses hands on average - 20 per year is a standardassumption, but varies case to case)?

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Answer : Velocity of the token depends upon this fact that after one tradewhether the token is burnt or enters into the system again. In case where thetoken enters into the system again then the answer would be based oncustomer base. which can also be specified by number of transactions

What would your Circulating Supply of Tokens be (CSOT)?12Answer : 40,00,00,000 (400 million)

What should your token output volume (TOV - Number ofTransactions*Size of Transactions = Share of TAM*TAM(Total Addressable Market) be in order for the token priceto be worth base ICO price at your estimated velocity(token price = TOV/(VOT*CSOT))?

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Number of transactions (Number of customers in a year factored bychurn rate * number of orders per customer) 3,66,300 (3360*109)

Size of transactions (items per order * average order value) - $ 163.80(12.60*$13)

Token output volume (a*b) = 6,00,00,000

CSOT - 40,00,00,000

Velocity - Depends upon the above question

Token price (c/d) - $ 0.15

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How would the network value be calculated (examples areMetcalfe's law - n*n and Odlyzko's law - n*log(n), dependson the network)?

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Answer : This would be square of the total customer base which we expectin coming 5 years

15 What do you think the actual token output volume would be?

Answer : 6,00,00,000

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Answer : $ 0.15

Based on the actual TOV, VOT and CSOT, what'd the price ofthe token and token market cap be?

17 What ARR does this give people who bought the token atthe base price?

Answer : Average rate of return (ARR) that the utility token would provide tothe customers on a tentative level averaged out across the life of the tokencomes around 23%. The model is not complete in full for demonstrating theabove, but we have got a fair sense of the number after multiple iterations

18 What'd the correlation to other crypto and non-crypto assets be?Answer : The question has also been addressed in the white paperwhere we have mentioned how tokens and platform both are linked to thecrypto instruments

19 What'd the monthly/yearly volatility be?Answer : As per our experience and collective calculations this is nothing butthe churn rate with respect to the e-commerce platform i.e. in this case 15%.

20 What's the Sharpe Ratio (Excess returns divided by risk.Formula: (ARR crypto asset - ARR risk free asset) / StandardDeviation), Standard Deviation = yearly volatility.)Answer : Sharpe ratio cannot be calculated for the purpose of utility-basedtokens as the returns generated for the utility token holders by the way ofappreciation in the value of tokens, and no dividend / returns in the form ofinterest being pegged on the ICO to find returns over volatility

THANK YOU...!

Creating Innovation & Value Experience

Copyright 2018 @ Kart Block LLC

info@27avenue.com

Ecommerce Marketplace

Powered by KartBlock

27avenue.com