“You’re every bit as much a brand as Nike, Coke, Pepsi, or the Body Shop. To start thinking like your own

favorite brand manager, ask yourself the same question the brand managers at Nike, Coke, Pepsi, or the Body

Shop ask themselves:

What is it that my product or service does that makes it different?We are CEOs of our own companies: Me Inc. Create a message and a strategy to promote the brand called You.”

Tom Peters OVERVIEW

Come and participate in this breakthrough learning experience to become a stronger communicator, enhance your presentation skills, increase confidence and hone the brand that is YOU!

Anticipated takeaways include:

• Understand why you must develop a personal brand

• Discover the three secrets of Leadership Presence: appearance, voice and strength of message.

• Learn strategies for closing the confidence gap.

• Master the language of Leadership with 5 simple action steps.

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Professionals at all levels who would like to:

o Create their brand

o Take their brand to the next level

Professionals who are responsible for maintaining

Senior Managers brands such as:

o Communications Specialists

o Personal Assistants

o Executive Assistants

TARGET AUDIENCE

CREATING A

PERSONAL

TM

Venue: Arthur Lok Jack Graduate School of Business, Max Richards Drive, North West, Mt. Hope

Cost: TTD1,800

662-9894 ext. 157, 286

7:30am – 8:40am: Registration & Breakfast

8:40am – 8:45am: Safety Briefing & House Rules

8:45am – 8:55am: Welcome Remarks

9:00am – 11:55am: Creating a Powerful Personal Brand -

Libby Gill

12:00pm – 1:00pm: Lunch

1:05pm – 4:00pm: Developing Personal Marketing Tools -

Michelle Mischier

4:15pm – 4:30pm: Certificates Distribution

AGENDA

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Libby Gill is the former Head of Commu-

nications and Public Relations for Sony,

Universal and Turner Broadcasting. She

is the Founder and CEO of executive coaching and consult-

ing firm Libby Gill & Company. An international speaker,

bestselling author and former Dallas Morning News column-

ist, she has shared her success strategies on CNN, NPR, the

Today Show and in BusinessWeek, Time, The New York

Times, Wall Street Journal, and more.

Libby helps established and emerging leaders at companies

such as Avery Dennison, Cisco, Disney-ABC, GoDaddy,

Kellogg’s, Microsoft, Oracle, PayPal, Royal Caribbean, Safe-

way, Warner Bros., and Wells Fargo, drive passion and high

performance.

Michelle Mischier has specialized in

communication skills and has industry

experience as a Corporate Meeting Plan-

ner for the last ten years. She lectures at

the Arthur Lok Jack Graduate School of Business in the

George Washington Event Management Certificate

Program. Prior to starting her own company, Michelle was

the Communications Specialist at the Ministry of Housing,

and has worked in several government Ministries, including

as an Advisor at the Office of the Prime Minister. Ms. Mischi-

er has also served as the Deputy Chairman of the Eastern

Regional Health Authorities, as well as a member of the

Board of Directors of the Trinidad and Tobago National

Commission for Self Help.

SPEAKER BIOS

Michelle MischierBusiness Development Consultant

Libby Gill,Executive Coach,

International Speaker & Author

openenrolment@lokjackgsb.edu.tt

Contact:

Tamara Edwards or Keila Fraser

SECTION 1: PERSONAL DATA

First Name Other

(Month) (Year) Sex: M F

Vehicle Reg #

Job Title:

Organisation:

Work Address:

Home Address:

Work #: Cell # E-mail:

I.C.E. #I.C.E.

Name:

Please choose one (1) of the following: Chicken Fish Vegetarian

I am allergic to :

SECTION 3: WITHDRAWAL POLICY

I hereby certify that all statements on this registration form are true and correct.

Print Name

SECTION 4: PAYMENT DETAILS

Payment Options: Linx, Certi�ed Cheques and Company Cheques

Company:

Address:

Contact Person

Tel: Email:

Note: Payments are to be made at least Five (5) working days in advance of Workshop

645-6700 (Ph) | 662-1411 (Fax)Contact Number:

Invoicing Details ( please �ll out if Company is paying )

Designation

SECTION 2: DIETERY RESTRICTIONS

COMPANY STAMP/AUTHORISATION

Date of Birth:(Day)

Name:(Surname)

Participants Signature

Contact Person in the Event of an Emergency (ICE)

Any participant withdrawing from a programme two (2) working days before its commencement will incur an administrative charge of 50% of programme fees. If a participant withdraws during the course of the programme, he/she will still be liable for 100% of programme fees. Cancellations from this programme must be communicated to the coordinators via emails.

Create your Personal BRAND

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