cpe 2017 program guide (1)-min
TRANSCRIPT
C U R R I C U L U M
S T U D E N T P R O F I L E
C O U R S E D A T E S
C O S T & C O N T A C T
I N - C O M P A N Y T R A I N I N GF O R T E A M S
2017 Guide
cpe | 1C E R T I F I E D P O R T E X E C U T I V E
Curriculum
1 (866) 219-6563 | [email protected]
MODULE 1: The Worldwide Commercial
Transportation System Common modes of
travel / The intermodal route / Regulatory
checkpoints / The logistics chain / The shipper /
Freight forwarder/logistics planner /
Transportation / Cost / Regulatory oversight /
Consignee / Industry professionals / Cargo /
Ground transportation / Marine Ship Crews
MODULE 2: The Port industry The maritimeindustry / Costeffectiveness / Shipping
statistics / Transportation links / Ports and the
Logistics chain / Intermodal / The International
Port Industry / 2015 top 15 North American –
container port TEU rankings / U.S. Port
rankings / Canadian port rankings2015 / Trade
Corridors / The Coasts / Great lakes and St.
Lawrence / Trade routes / Types of ports / Port
ownership / Port functions / The port industry in
the new millennium / The 2008 economic cliff /
Since 2008A slow climb back / The industry’s
other trades since 2008 / Recent US and
Canadian port projects / Port challenges / The
challengesU.S. FMC study 2012 / Influences
on ports / Fleet changes / Successful vs.
Stagnant ports / Examining our strengths and
weaknesses
MODULE 2A: Language Of The Portindustry Language of the port industry /
Proper terminology is critical / Termsport
types / Common terms used in the industry
/ Types of cargo / Typical neobulk cargoes
/ Containerized cargo / Container
advantages / The container / Containers /
Throughput / Tonnage / Ship’s registered
tonnage / Lightweight tons / Ship tonnage
gross tonnage / Ship tonnagenet tonnage /
Ship tonnagedisplacement / The plimsoll
mark / The international load line / Ship
tonnagecargo related
MODULE 3: Port Governance AndManagement The port collective / Public
vs. private terminals / Port management
organizations / Management – operation
arrangements / Public port governance /
Canada & U.S. Public port models /
Canada & U.S. Ports are symbiotic /
Canadian port industry / Canada maritime
act / Canadian port authorities / Other
Canadian ports / Canadian port divestiture /
U.S. Port governance / U.S. Public port
governance / Types / Municipal ports /
State ports / State port councils / U.S.
federal ports / State or municipal port
commissions / U.S. Port authorities /
Day 1
cpe | 2C E R T I F I E D P O R T E X E C U T I V E
Curriculum
1 (866) 219-6563 | [email protected]
MODULE 3 (cont): Public ownership increasedwhen industry changes forced a shift from the
private sector / Growth through necessity /
Preservation for new public use / Old becomes
new again / Most effective goal is to meet both
public and private needs / Public vs. private
management / Management considerations /
Effective management
MODULE 4: The Marine Terminal Objectives /Purpose / Classifications / General purpose
terminals / Container terminals / Roll onroll off
(RORO) terminals / Dry bulk / Liquid bulk
terminals / Break bulk / Cruise terminals / Ferry
terminals / Special purpose / Military / Non
marine terminals / Terminal layout / Air freight
facilities / Warehousing and transit facilities /
Valueadded services / LTL and consolidation /
Cargo transloading and dispersal / Bonded
storage Add a little bit of body text
MODULE 5: The Harbor And The VesselVoyage Objectives / The voyage / Arrival
requirements / Port selection / Definitions /
Commercial port geography
MODULE 6: Maritime Terminal OperationsMarine terminal functions / Operational
parameters and focus / Operational
objectives / Cargo management / Ancillary
activities / Terminal functionality / Vessel
handling / Cargo handling vessel to/from
terminal / Cargo handling cycle /
Equipment Cargo handling equipment /
Gantry cranes / Mobile harbour cranes /
Yard gantry cranes /Straddle carriers /
Reach stackers / Top loaders / Spreaders /
Yard hustlers / Computer based terminal
operating system / Outbound processing /
Vehicle and cargo inspection system /
Cargo storage / On dock rail / Marine
terminal shore side operations / Port and
vessel operation
Day 1 (cont) Day 2
cpe | 3C E R T I F I E D P O R T E X E C U T I V E
Curriculum
1 (866) 219-6563 | [email protected]
MODULE 7: Cargo Management Concepts ofcargo management / Cargo classifications /
The ocean bill of ladingB/L / B/L basic types /
Customs regulations / Commercial invoice /
Government invoice / Certificate of origin /
Regulatory agencies / Security agencies / Pre
arrival review system (PARS)Canada / TIR
EIR (trailer or equipment interchange receipt /
Cargo protection / The stowage plan / Planning
the stow / Packing and stacking / Theft / Cargo
surveys / Cargo claims / Parties that handle
cargo / Booking cargo / Carrier tariffs / The
common carrier / Freight forwarders / Customs
house brokers / NVOCC / Vessel chartering /
Types of charter parties / Standardized charter
parties / Charter party terms / Detention & per
diem / Demurrage / General average / Logistics
interruptions
MODULE 8: Transportation PricingTransportation costing / Rates and costs are
generally based on volume / The shipper
generally bears the cost / Shipper base costing
/ The logistics plan / Logistics considerations /
Ocean shipping modes / Ships / Ocean going
barge / Selecting options / Base rates / Special
rates / Other rate structures / Costs just seem
to keep stacking up / Common pricing mistakes
/ Terms of sale / F.A.S.Free alongside ship /
F.O.B.Free on board / Originfreight collect /
Port selection / Petroleum is easiest to price /
Trucks / Moving cargo is about details
MODULE 9: Regulatory Requirements andLegal Issues International regulations /
International obligations / Outgoing vessels
/ Incoming vessels / Legislation / Acts –
general operations / Acts – security and
shipping / Legislative process / Regulation
and measures / General maritime
regulations / TAT jurisdiction / Judicial
impacts / Federal court / Where to be heard
/ Canadian Human Rights Commission /
International / Cargo damage disputes /
Disputes / Military cargoes / The enforcers /
Canada / United states / National
transportation system restoration plan /
Common legal issues
Day 2 (cont)
cpe | 4C E R T I F I E D P O R T E X E C U T I V E
Curriculum
1 (866) 219-6563 | [email protected]
MODULE 10: Tariffs, Terminal Regulations andOperating Plans What’s in a tariff? / Tariff is an
implied contract / Content / Purpose / Scope
and Application / Rights of port or terminal /
Insurance / Control of vessels / Control of cargo
/ Control of property / Hazardous materials /
Other provisions in the tariff / Rates and
charges / Dockage or berthage / Wharfage /
Free time / Demurrage (above free time) /
Miscellaneous charges / Terminal rules and
regulations / Operating plans / Types /
Composition
MODULE 11: Safety and Security / US andCanada objectives / CBSA / USCBPS / Core
efforts / Food and agricultural responsibility /
Civilian and military treated similar / Inspections
– inbound and outbound / Port security and port
security plans / Enforced by flag state
regulatory agencies / Port security planning /
Port security plans / Terminal and facility
security plans / Marine terminal security plans /
Vessel security plans / Port security plan
application / Port and terminal safety plans /
Causes of accidents / Safety regulations / How
plans are developed / Integration into practice /
Regulators / Canada: Transport Canada MTSR
/ US: MTSA: Coast Guard 33CFR / Facilities
100% of port workforce requires training /
Vessels 100% of port workforce requires
training
MODULE 12: Emergency Planning andResponse Objectives / Emergency
management / Goals / Port emergency
plan / Common topics / Common elements
Ports that handle specialized cargo need
customized plans / Privacy concerns /
Spans of control / Common Agreements /
Incident command system / ICS functions /
ICS incident commander / ICS command
staff / Incident command structure /
Incident command center / ICS advantages
/ Priority of work / Post incident restoration /
Unity of command / Unified command
structure (UCS) / Span of control / Public
relations / Safe Port Marketing / The media
/ Role of the ports / Role of the port
executive / Role of drills and exercises /
Drill participation / National transportation
system restoration plan / Summary
MODULE 13: Business Development andMarketing Objectives / The success of a
port is based on a diverse economic mix /
Fundamentals / Business development /
Success is based on best utilization of
current assets / Utilization / Port planning
and development / Planning principles /
Community planning / Planning is the high
altitude view / Incorporates reasonable
investment
Day 3
cpe | 5C E R T I F I E D P O R T E X E C U T I V E
Curriculum
1 (866) 219-6563 | [email protected]
MODULE 13 (cont): Requires stakeholderrelationships / Utilizes targeted marketing /
Marketing / Different than sales / Marketing
foundations / Marketing tools / Cyberspace /
Media / The personal relationship is a very
effective marketing tool / Tracking your efforts /
Questions to ask / Measurements
MODULE 15: Administration and FinanceCost is key / Fixed costs / Variable costs /
Port efficiency impacts costs / Shipper
costs / Costs are most affected by labour /
The way ports and facilities are managed
impacts costs / Facility Management /
Management Arrangements / Management
/ Staff functions and goals / Who manages
the port / The port director / Deputy port
director / Operations manager / Manager of
administration and finance / Marketing
manager / Manager of regulatory
compliance / Manager of security /
Terminal management / Terminal Staffing /
Terminal manager / HR director / Budget
and finance manager / Procurement
manager / Communications and technology
manager / Other admin staff / Marine
manager / Other Ops staff / Support staff /
Port finance / Sample terminal budget /
Management and labour / Stevedore
longshoremen / The longshoring gang /
Contract / Largest NA unions / A&F
summary
MODULE 14: Port and Facility
Management Property management /
Facility management / Ports are part of the
larger community / The perception? Ports
are just a bunch of docks / For every pier
there needs to be supporting upland /
Upland terminal requirements / Open piers
are most flexible / Length of ship plus
length of lines bow & stern / Container
terminals use / Numbered grids for box
staging / Access and expansion / Water
accessexpansion / Shallows can be filled /
Incorporate support services / Valueadded
services / Get involved with roadway
planning / Major offproperty port
considerations / Risk management of
marine infrastructure assets / The issues /
Common problems / Implications – legal &
financial / Key components of successful
property management
Day 3 (cont) Day 4 (cont)
Day 4
cpe | 6C E R T I F I E D P O R T E X E C U T I V E
Curriculum
1 (866) 219-6563 | [email protected]
MODULE 16: Public and Media Relations What
is public relations / The port’s public / The
general public / Public as stakeholders / What
is a crisis? / Possible crisis / Activists fuel crisis
/ The image of the port / Concern for the
environment / The port and marine environment
/ Why a crisis has legs / The news needs news
/ News outlets are an effective vehicle / You
cannot turn a bad story into a good story but
you can compete for attention / Negative
publicity often leads to kneejerk reactions /
Negative press / The slippery slope / Litigation /
The public relations response plan / Make
media contacts / Working with the media / The
media conference / The opening statement /
Some other key points / Be prepared for other
than the press / Consider direct initiative /
Manage information / Understand the mode /
Best results / Some news is good news
MODULE 17: Strategic and Master PlanningPlanning is the foundation of management /
Types of planning / What is the difference? /
Strategic planning is setting goals for the port
organization / Purpose of strategic planning /
Purpose of master planning /
Transportation/logistics planning / Cargo
planning / Overall planning concepts / Plan
development / Port planning is broad / Terminal
planning is very specific
MODULE 17 (cont): The terminal plan /Intermodal terminals / Intermodal terminal
development / Intermodal terminal
evolution / All terminals function the same
way / Throughput and yield / Communities
can limit terminal use / Executing the plan /
Engaging the planners / Good public
information and education is the key /
Undertaking the planning process /
Develop a conditional survey of facilities /
Compare the historic trends to potential
and perspective business / Develop
infrastructure plans / Secure funding /
Create benchmarks / Understand how to
use consultant(s) / The master plan
process / Define objectives / Identify
strengths and weaknesses / Business
analysis and development plan / Develop a
strategic plan / Include the required details
Product: strategic action plan and
implementation schedule / Year one action
items / Year one to five action items / 510
year action items / 10 + year action items
Day 4 (cont)
Day 5Practical Exercises
Exercises
cpe | 7C E R T I F I E D P O R T E X E C U T I V E
Two of the most common questions we get askedby people interested in taking the Certified PortExecutive Program are "Who are your Alumni?"and "Would someone with my background fit intothe course?".
With that in mind, we thought that it would behelpful to give a quick demographic snapshot ofour 400+ CPE Alumni as a group.
CPE Alumni: Country of Origin
Alumni hail from13 countries withthe largest groupscoming from theUnited States(57%) and Canada(35%).
Student ProfileCertified Port Executive Alumni. Who are they?
1 (866) 219-6563 | [email protected]
cpe | 8C E R T I F I E D P O R T E X E C U T I V E
Most common job titles of CPE Alumni
Generally speaking our Alumni are of twotypes: 1) Industry experienced managerswho are looking to refresh theirprofessional qualifications 2) People newto the industry who are looking to quicklyimmerse themselves into the maritimeworld.
CPE Alumni: Male : Female Ratio
The chart aboveshows the mostcommon job titlesof CPE Alumni byrelative size.
Student ProfileCertified Port Executive Alumni. Who are they?
The chart aboveshows the mostcommon job titlesof CPE Alumni byrelative size.
While the men taking the coursestill outnumber the women, we'veseen a steady increase in thenumber of female alumni over theyears.
1 (866) 219-6563 | [email protected]
cpe | 9C E R T I F I E D P O R T E X E C U T I V E
CPE Alumni by Industry Segment
Almost 50% of our Alumni are from PortAuthorities.The next largest segment arefrom Terminal Operators at 23%. Thebalance of our Alumuni come from adiverse set of segments including logistics,law enforcement and governmental toname just a few.
Student ProfileCertified Port Executive Alumni. Who are they?
"Having a full understanding of all the operations of the Portand how departments and roles work together to achieve an
overall goal is a valuable asset to our workforce and thiscourse provided that comprehensive overview.
Dr.Noel Hacegaba, CPE Alumni, Chief Commerical Officer, Port of Long Beach
1 (866) 219-6563 | [email protected]
cpe | 10C E R T I F I E D P O R T E X E C U T I V E
What is the cost for the program?$3995.00
Cost & Contact
The 5 days of instruction
Course material (printed & digital copies)
Your CPE Certificate upon course completion
Refreshments and light snacks during the course
Free alumni registration to the Port Management
Network Forum
1 (866) 219-6563 | [email protected]
For more information please contact:
This covers:
Dean HoveySmith
VP, Sales & Marketing, CPE Program
Toll Free: 1 (866) 2196563
Tel: 1 (902) 2004726
Email: [email protected]
cpe | 10C E R T I F I E D P O R T E X E C U T I V E
Why consider incompany trainingfor your team?
Rayburn Doucett, BPA President & CEO,Port of Belledune
In-Company Training for Teams
TIME EFFECTIVE. Having one of our
instructors lead the Certified Port Executive
course on your premises minimizes outof
office time and eliminates the need for
employee travel to and from an offsite training
location.
COST EFFECTIVE. Incompany training
reduces or eliminates the travel costs, lodging
and perdiems costs associated with offsite
training. We estimate these costs to be
approx. $2,500 per student.
TAILORED TO YOUR COMPANY’S
REQUIREMENTS. Incompany training
allows for greater tailoring of the course
content to your organization’s specific
requirements. A closed class, incompany
environment also allows for greater
openness and discussion about internal
company issues than would be the case in
an open class situation.
1 (866) 219-6563 | [email protected]
For more information please contact:Dean HoveySmith
VP, Sales & Marketing, CPE Program
Toll Free: 1 (866) 2196563
Tel: 1 (902) 2004726
Email: [email protected]
"It is very important to haveour team receive up to datetraining as the transportationindustry is ever evolving. Theknowledge and skills learnedat the CPE Certified PortExecutive course arefundamental for us"
1 Time effective2 Cost effective3 Tailored to your requirements
cpe | 11C E R T I F I E D P O R T E X E C U T I V E
Course Dates
1 (866) 219-6563 | [email protected]
Tortola, BVI, Mon, Jan 16 Fri, Jan 20, Click to Register Now
Palm Beach, FL, Mon, Feb 20 Fri, Feb 24, Click to Register Now
Vancouver, BC, Mon, Feb 27 Fri, Mar 3, Click to Register Now
New Orleans, LA, Mon, Mar 6 Fri, Mar 10, Click to Register Now
San Francisco, CA, Mon, Apr 24 Fri, Apr 28, Click to Register Now
Houston, TX, Mon, May 22 Fri, May 26, Click to Register Now
Long Beach, CA, Mon, Jun 5 Fri, Jun 9, Click to Register Now
Charleston, SC, Mon, Jun 26 Fri, Jun 30, Click to Register Now
Hamilton, ON, Mon, Jul 10 Fri, Jul 14, Click to Register Now
New York, NY, Mon, Sept 11 Fri, Sept 15, Click to Register Now
Vancouver, BC, Mon, Oct 2 Fri, Oct 6, Click to Register Now
New Orleans, LA, Mon, Oct 16 Oct 20, Click to Register Now
Houston, TX, Mon, Oct 30 Nov 3, Click to Register Now
Miami, FL, Mon, Nov 13 Nov 17, Click to Register Now
2017