course title google's online power tools that you need now!
DESCRIPTION
Google PlacesTRANSCRIPT
Course TitleGoogle's Online Power Tools That You Need NOW!
• Google Places
• Google Places• YouTube
• Google Places• YouTube• Google Analytics
• Google Places• YouTube• Google Analytics• Google Webmaster Tools
• Google Places
GOOGLE PLACES
• Google Places:• Own your Google Maps listing• Includes reviews from other
leading sites• Offer deals/include media to
enhance the experience
YOUTUBE
YOUTUBE• #3 traffic rank in the US• Over 2 billion videos viewed daily• #2 search engine behind Google• 24 hours of video uploaded per
minute
GOOGLE ANALYTICS
GOOGLE ANALYTICS• Essential for marketing.• Allows you to track visitors from all referrers,
including search engines, display advertising, pay-per-clicknetworks, email marketing.
• Gives detailed reports & helps you to direct your advertising dollars most effectively.
GOOGLE WEBMASTER TOOLS
GOOGLE WEBMASTER TOOLS• Submit and check a sitemap• Check and set the crawl rate, and view
statistics about how Googlebot accesses a particular site
• Generate and check a robots.txt file• List internal and external pages that link to
the site
GOOGLE WEBMASTER TOOLS• See what keyword searches on Google led to
the site being listed in the SERPs, and the click through rates of such listings
• View statistics about how Google indexes the site, and if it found any errors while doing it
Here are three takeaways from this session by Mike Nessen. Bring these ideas to back to your business and see what results you generate!
Takeaway 1: http://www.google.com/analytics/
Takeaway 2:http://www.google.com/webmasters/tools/
Takeaway 3: http://places.google.com/business
Top Three Top Three TakeawaysTakeaways
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THANK YOU!!THANK YOU!!