course structure and syllabus

Executive Business Management Programme: Pune Batch 2015 Course Structure

Subject Faculty Sessions

Hours Days

Principles of Management Mr. Sydney Prabhu 4 12 2

Managerial Economics Dr. Harkant Mankad 10 30 5

Marketing Management Mr. Sagar Narsian 10 30 5

Financial and Cost Management Mr. S. M. Fakih 12 36 6

Individuals and Organizational Effectiveness Ms. Jaya Joshi 4 12 2

Operations Management Mr. Boman Moradian 12 36 6

Quantitative Methods for Managers Mr. C. Y. Nimkar 4 12 2

Business Law Mr. Anant Amdekar 5 15 2.5

Strategic ManagementMergers and Acquisitions

Mr. S. M. Fakih 8 24 4

International Business and Trade Policy Mr. Sudhakar Kasture 4 12 2

International Finance Mr. K. Parameswaran 4 12 2

Business Communication Ms. Malvika Nagarkar 4 12 2

Strategic Cost and Profitability Management Mr. M. Hariharan 6 18 3

Human Resource Management Mr. Richard Valladares 4 12 2

Supply Chain and Logistics Management Dr. Suhas Rane 4 12 2

Corporate Tax Mr. Sunil Gabhawalla 4 12 2

Capstone Project IGTC Faculty 5 15 2.5

Total 102 312 52

Teaching Pedagogy: Lectures, Presentations, Case Studies, Management Games, In-Class Assignments and Group Work

Continuous Assessment in every subject based on a combination of tests, home assignments and presentations

Final Assessment based on the submission and presentation of an integrated Business Plan 75% attendance is a pre-requisite for certification of the programme

Indo-German Training Centre | Indo-German Chamber of Commerce2-B Vulcan Insurance Building | Veer Nariman Road | Churchgate | Mumbai (Bombay) 400020 Tel: +91-22-22822002 | Fax: +91-22-22853941 | Email: [email protected] | Internet: www.igtcindia.com

Executive Business Management Programme: Pune Batch 2015 Course Syllabus

Principles of ManagementSyllabus No of HoursManagement as a ProfessionManagerial Functions and Activities of ManagementConcepts, Practices and Applications to all Functional Areas

12 hours

Managerial Economics Syllabus No of HoursManvani’s VUCA world. Discussion on major drivers of contemporary macroeconomics with reference to changing demography, shifting global economic balance, impact of technology, Euro debt crisis and exchange rate regime and Rouble crisis. Oil price decline – a boon or a bane?

6 hours

Basics of Banking, Bank Balance Sheet and Monetary Policy, Derivatives. Flexible exchange rate and liberalism of 1980s and 1990s. Housing Bubble and Crisis 2008

6 hours

Keynesian Economics and its implication. Global structural imbalance. IMF and Dollar Standard. Post-War global growth. Crisis of 1971 and end of Gold linked dollar standard, Oil crisis

6 hours

Global Economic Crisis 2008 and continuing. European debt problem 3 hoursDemand, Supply, Elasticity and price 3 hoursMarket Structure and Pricing. Perfect Competition, Monopoly, Monopolistic Competition and Oligopoly. DuPont Ratio and its implication

6 hours

Marketing ManagementSyllabus No of Hours

Introduction, Overview, Scope - laying down the foundations of marketing 3 hours

Value, Value Chain Analysis, Strategic Orientations and Marketing Mix 3 hours

Segmentation, Targeting, Positioning 3 hours

Product, Product Life Cycle, New Product Development 3 hours

Pricing Strategies 3 hours

Marketing Plans, Customer Relationship Management 6 hours

Buying Behavior 6 hours


Advertising, Communication, Branding 3 hours

Financial Management and Management AccountingSyllabus No of HoursOverview of P&L Statement, Balance Sheet – understanding basic financial terms

What else is in an annual report?3 hours

Financial Performance Evaluation Ratio Analysis – Specific aspect of performance Overall Performance – Dupont Chart

3 hours

Basic Financial Concepts: Tax Shield, Depreciation, Accounting Standards etc 3 hoursWorking Capital Management and Financing – Operating Cycle – DIV, DSO 3 hoursBasic Management Accounting Concepts: fixed costs / variable costs, segregating fixed & variable costs from mixed costs, direct / indirect cost, opportunity costs etc

3 hours

Application of Marginal Costing in Decision Making e.g. pricing decision, export of domestic sale etc

3 hours

Overhead Allocation – Basis of allocation, overhead in product costing 3 hoursBreak-even Analysis and its applications 3 hoursCash Flow Statement 3 hoursCapital Budgeting – payback period, DCF – NPV / IRR 3 hoursSensitivity Analysis in Capital Budgeting – importance of non-finance factors and trade-offs 3 hoursValue Based Management – Cost of Capital, Value Drives Tree, KPI 3 hours

Individuals and Organizational EffectivenessSyllabus No of HoursPersonality, Values, Attitudes and Perception 6 hoursMotivation, Learning and Leadership 6 hours


Operations ManagementSyllabus No of Hours

Introduction to Operations Management 3 hours

Management Game 6 hours

Attack on Non-Obvious Waste 3 hours

Variability Analysis 6 hours

Types of Operations Systems (Manufacturing & Services) 3 hours

Automation and Capacity Decisions 6 hours

Theory of Constraints & Role of Costing 3 hours

Action Agenda and Basis of Competitiveness 3 hours

TQM 3 hours

Quantitative Methods for Decision Making Syllabus No. of hoursDescriptive statistics - Importance of Statistics to Management thinking, data collection, presentation, numerical measures of central tendency and dispersionNormal distribution and its applications

3 hours

Time Series Forecasting Methods - Moving Average Method, Exponential Smoothing Method, Holt's Method, Holt-Winter's Method

3 hours

LP models 3 hoursTransportation Models, Production process Models 3 hoursInventory Models and Simulation 2 hours


Business LawSyllabus No of HoursBrief Landscape of Legal systems in India (India jurisdiction structure, types of laws, major courts, consumer forums, quasi-judicial system), Legal approach to businessContract Act: Fundamental conditions for a valid contract, void contract and voidable contracts. Various remedies available for breach of contract: sue for damages, liquidated damages, sue for specific performance, sue for an in junction and sue on quantum meruit.

3 hours

Sale of Goods Act: Sale Agreement V/s Agreement to sell, Sale V/s Contract for Labour and Work, Sale V/s Hire-purchase agreement, Hire-purchase agreement V/s Sale by installments; when the title in the goods is transferred to the buyer.

3 hours

Passing of risk, Conditions: implied & expressed, Warranties: implied & expressed, remedies of the unpaid seller. Product warranty, Service warranty (important points to be covered), Sending legal letter to Customer for Non-payment, what remedies available?

3 hours

Factories Act, Labour Laws and Employment BondsIntellectual Property Rights – Patents and CopyrightsFuture Perspective: Digital Law and Corporate Governance Law

3 hours

Presentation and Viva 3 hours

Strategic Management Syllabus No of HoursThe framework of Strategic ManagementVision/Mission/Objectives/ValuesExternal environment analysis – PESTEL analysis

3 hours

External environment analysis - Porter’s Five ForceInternal environment analysis - Value ChainSWOT Analysis

3 hours

Business Level Strategy – generic strategies (a) Low cost (b) Differentiation and (c) Focus 3 hoursBusiness Level Strategy – Blue Ocean strategy 3 hoursCorporate Level Strategy – (a) Vertical integration and (b) Diversification 3 hoursModes of growth – (a) Build (b) Borrow and (c) BuyOrganization structure, culture and strategy

3 hours

Mergers and Acquisitions 6 hours


International Business and World Trade Policy Syllabus No of HoursInfluential Factors behind International Trade of 21st Century; World Trade Organization (WTO); Trade facilitation

6 hours

World Merchandising Trade in Goods and Commercial Services, 2013India’s trade direction and trends ; Current Economic Scenario

6 Hours

International Finance Syllabus No of HoursEmerging Trends in Global FinanceImport Finance - Structuring Import Transaction through Letter of Credit, Bank Guarantee and Stand by Letter of Credit; Merchanding Trade, High Sea Sales, Suppliers Credit and Buyers Credit; Regulation in International Trade and methods of Trade Settlements

6 Hours

Export Finance - Pre & Post Shipment FacilitiesNew Techniques in Managing Receivable; International Factoring, Forfaiting and Line up Credit; Understanding Forex market and Exchange Rates; Managing Currency Exposure.

6 Hours

Business Communication Syllabus No of HoursBusiness Emails; fine tuning email drafting for improved persuasive/ negative messages; diplomatic messages to clients and seniors; goodwill messages

3 hours

Business reports; drafting proposals and business plans effectively 3 hoursBusiness meetings; understanding the role of interpersonal skills 3 hoursWinning Presentations; reaching your audiences, tailoring the content; organizing the presentation; presenting effectively

3 hours


Strategic Cost and Profitability ManagementSyllabus No of HoursGoal Congruence and Goal Conflict; Changing Cost Perspective 3 hoursSustaining Inequality of Value, Price and Cost; the framework of Strategic Cost Management; Interpreting Cost numbers

6 hours

Cost Management at the Design stage; Aligning Processes to Purpose – Lean Thinking Perspective and Kaizen Costing

3 hours

Cost of Quality; Inter Organizational Cost Management 3 hoursAligning People to Process – Financial Measures of Performance; Aligning People to Process – Non-Financial Measures, Balanced Score Card and Lean Accounting

3 hours

Human Resource Management Syllabus No of HoursIntroduction to HR and its role in the organization today 3 hoursCompetency Based Practices – Recruitment, Induction, Employee Engagement, Development, Performance Assessment and Management

6 hours

Compensation, Rewards and Operational HR 3 hours

Supply Chain and Logistics Management

Syllabus No of Hours

SCM Concept & Scope : Changing Business Scenario, Need for Integrated Approach, Evolution of SCM concept and its inter-relationship with Business Strategy,Role of Logistics in SCM

3 hours

SCM Tools & Techniques : Single Pc. Flow, SMED, VMI, CPFR, 5SProcurement & Inventory Management: EOQ and sensitivity, ABC, VED, Strategic Sourcing, Supply Contracts, JIT and Lean Management

3 hours

Inventory Management : EOQ, ABC & VED Concepts, Kraljic Model Inventory Control in a Manufacturing set Up

3 hours

4 Types of Supply Chains: Efficient, Responsive, Risk-Hedging, Agile.What's right supply chain for my products?

3 hours


Corporate Tax Syllabus No of HoursDirect Taxes - Introduction to Taxation Systems, Income Tax on Businesses, Other Direct Tax Obligations – TDS, Minimum Alternate Tax, Dividend Distribution Tax, Withholding Tax Regime, Introduction to Transfer Pricing Provisions

3 hours

Indirect Taxes (Centre) - Central Excise Duty, Service Tax, Customs Duty 3 hoursIndirect Taxes (State) - Value Added Tax, Central Sales Tax, Taxation of Works Contracts 3 hoursWay Forward – Introduction to Direct Tax Code and Goods and Service Tax 3 hours

Capstone Project The objective of the Capstone Project is to apply the knowledge and learnings assimilated in all the above modules in an integrated manner toward the development of a business plan for your existing organization or for a new product. The business plans will be made in groups of 3 – 4 participants. The groups will be required to look at project from all managerial angles – marketing, production, funding, profitability and human resource perspectives. Guidance for executing the business plan will be available from professors teaching at IGTC. Faculty Reviews 6 hoursFinal Presentations and Vivas 9 hours

*IGTC reserves the right to change the faculty, syllabus, and course structure of the programme, as per the changes in the academic and corporate environment


course structure and syllabus

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