county analytics ltd slide 1 identifier trends in digital publishing era paul jessop founder and...

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ounty analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow, CAPP China Digital Publishing Conference Beijing, China – July 15 th , 2014

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Page 1: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

county analytics ltd slide 1

Identifier Trendsin Digital Publishing

EraPaul Jessop

Founder and Director, County Analytics LtdHonorary Research Fellow, CAPP

China Digital Publishing ConferenceBeijing, China – July 15th, 2014

Page 2: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Last Year

Focus:

• Making standards

• Publisher workflow

Page 3: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Today• Trends in thinking

about identifiers• Trends in work on

identifiers

Page 4: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Careful• “Academic” and

precisely defined• Practical and real

world

Need Both

Trends in thinking

Trends in activity

Page 5: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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TRENDS IN THINKING

Page 6: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Identifiers are Important

• Short• Precise• Agreed• Flexible

Page 7: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Identifying the Right Thing

Vehicle Identification

Number (VIN)

Registration Plate Number

Driving Licence Number

Model Name

Page 8: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Why Identify?• Safety recall

– Vehicle Identification Number• Speed camera

– Registration Plate Number– then Driving Licence Number

• Spare parts– Model Name

Page 9: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Great Care Needed (1)

• Are we to identify the book?– Or the edition of the book– Or the contents of the book

(independent of the format)– Or the contents of the book

(independent of the language)

Page 10: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Great Care Needed (2)

• Are we to identify the author?– Or the name they write

under?– Or the English version of

the name?– Or their name before they

were married?– Or the nick-name?

Page 11: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Or Does it Matter?• In simple cases we can be “careless”

– Normal writers have only one name– Most songs are recorded only once– Most books see only one edition

• But it can get complex later• Maybe without you knowing

Page 12: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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TRENDS IN ACTIVITY

Page 13: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Trends in Identifier Activity

1. Market Driven

2. Actionable

3. Interoperable

Page 14: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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1. MARKET DRIVEN

Page 15: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Market DrivenSignificant costs in• development• operation

so…

Identifiers need business justification

Page 16: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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But…• Identifiers serve many purposes• Unhelpful to have many identifiers for

same things• New applications emerge quickly

Page 17: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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So…• Identifier developers need to be smart:• Create identification schemes where

– Numerous applications supported

but– An overall business case is justified

• Different users trust each other’s numbers

Page 18: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Example – Postal Codes

• Developed to enable delivery of post

but used for • Market analysis• Insurance profiling• In-car navigation

Who would pay today for a postal code scheme?

Page 19: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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2. ACTIONABLE

Page 20: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Actionable• Usable by machines

Identifier Represen-tation

Machine Action

GTIN Point of Sale Purchase

Page 21: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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“Well defined”• “Actionable” must not use secret

technology• People must be able to find out how to use

it• Typically a web API• So you can follow links automatically

Page 22: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Examples - EIDR• http://doi.org/10.5240/5868-409E-7BFB-536A-6067-E

<FullMetadata><BaseObjectData><ID>10.5240/5868-409E-7BFB-536A-6067-E</ID><StructuralType>Abstraction</StructuralType><Mode>AudioVisual</Mode><ReferentType>Movie</ReferentType><ResourceName lang="en" titleClass="release">Star Wars</ResourceName><AlternateResourceName lang="en">Star Wars Episode IV: A New Hope</AlternateResourceName><AlternateResourceName lang="de">Krieg der Sterne</AlternateResourceName><AlternateResourceName lang="fr">La guerre des étoiles</AlternateResourceName><AlternateResourceName lang="it">Guerre stellari</AlternateResourceName><AlternateResourceName lang="es">La guerra de las galaxias</AlternateResourceName><AlternateResourceName lang="en">Star Wars: A New Hope</AlternateResourceName>…

Page 23: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Examples - ISNI• http://isni.org/0000000121331026

ISNI: 0000 0001 2133 1026 Name: Obama, BarackObama, Barack HuseinObama, Barack HusseinObama, Barack Hussein (II)Obama, BarakObama, BaraksObama, BarryObamah, BaraḳObamy, BarackaOpāmā, Parāk

Page 24: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Example Application• Receive recording identifier• Resolve to reference metadata for identity• Resolve to rich metadata including ISNIs

of artists• Resolve ISNIs to other creations such as

books with ISBNs• Resolve ISBNs at online bookstore to offer

to buy

Page 25: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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3. INTEROPERABLE

Page 26: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Interoperability• Working together by design

1,435 mm

Page 27: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Types of Interoperability

• “Chained” interoperability– (see previous example)– Including other identifiers in metadata

• Common field definition– e.g. Date of publication– Format “1/7/2014” vs. “7/1/2014”– Definition of “publication”

• Common technology

Page 28: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Examples• ISNI metadata contains other identifiers

and links• DOI Data Dictionary for DOI based

identifiers• EIDR identifiers based on DOI and Handle

Page 29: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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OVERALL TRENDS

Page 30: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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Trends are Conflicts• Scepticism vs. Enthusiasm

– Movies vs. Music• Proprietary vs. Open

– Amazon vs. others• Registered vs. “Mined”

– ISBN vs. ISNI• Steady state vs. Progressive

– ISBN vs. ISNI

Page 31: County analytics ltd slide 1 Identifier Trends in Digital Publishing Era Paul Jessop Founder and Director, County Analytics Ltd Honorary Research Fellow,

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[email protected]