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Corporateportfolio

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SECTION 1: STRATEGY. PHILOSOPHY

SECTION 2: NMG MANAGEMENT

SECTION 3: DECADE OF SUSTAINED GROWTH

SECTION 4: NMG ASSETS STRUCTURE AND SHARES

SECTION 5: MULTI-FORMAT BROADCASTING | IZVESTIA MIC

SECTION 6: ON-AIR TELEVISION | REN TV CHANNEL

| CHANNEL FIVE

РАЗДЕЛ 6: ЭФИРНОЕ ТЕЛЕВИДЕНИЕ | CHANNEL ONE

SECTION 7: PRINTED MEDIA AND DIGITAL | IZVESTIA

РАЗДЕЛ 7: ПЕЧАТНЫЕ СМИ И DIGITAL | SPORT-EXPRESS

РАЗДЕЛ 7: ПЕЧАТНЫЕ СМИ И DIGITAL | METRO PETERSBURG

SECTION 8: TELEPRODUCTION AND CONTENT | ART PICTURES

SECTION 9: SUBSCRIPTION TELEVISION | VIASAT RUSSIA

РАЗДЕЛ 9: ПЛАТНОЕ ТЕЛЕВИДЕНИЕ | MEDIA ALLIANCE

SECTION 10: TECHNOLOGIES | AMBERDATA

SECTION 12: PROFESSIONAL ORGANIZATIONS

SECTION 13: SOCIAL RESPONSIBILITY

SECTION 14: AWARDS

010306070810 131516182021232527

293037

NMG CORPORATE PORTFOLIO | AGENDA

Agendanm-g.ru

SECTION 11: SALES HOUSE | NATIONAL ADVERTISING ALLIANCE

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NMG CORPORATE PORTFOLIO | SECTION 1: STRATEGY. PHILOSOPHY OF WORK

nm-g.ru

Strategy. Philosophy

GoalNational Media Group CJSC is the largest private media holding in Russia playing an essential role in the development of the industry, technologies and products on the media market.

The leading media holding in Russia in terms of audience, profits and efficiency. Ongoing capitalization growth and maximal cashflow for shareholders.

Key values

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• Leadership• Professionalism• Social responsibility

• Innovative thinkin g• Best talents

NMG CORPORATE PORTFOLIO | SECTION 1: STRATEGY. PHILOSOPHY OF WORK

nm-g.ru

Strategy. Philosophy

Strategic priorities NMG Strengths

• Creating, distributing and monetizing entertainment and information contentacross all user environmentsEstablishing international partnerships and utilizing the world's best practicesFraming and boosting effectiveness of the main componentsof the market ecosystem

Structuring the market for distributing and monetizing professionalcontent in the digital environmentMaximizing the synergy of assets

• High-quality asset portfolio

Extensive media management experience in Russia

Unique partnerships with international media holdings

••• •

•

•

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NMG CORPORATE PORTFOLIO | SECTION 1: NMG BOARD OF DIRECTORS

nm-g.ru

NMG Board of Directors

Alina KabaevaChairman of the Board of Directors Members of the Board of Directors

Graduated from Moscow State University of Service Studies in 2007. Graduated from Lesgaft National State University of Physical Education, Sport and Health in St. Petersburg in 2009.

Member of the Russian rhythmic gymnastics squadfrom 1996 to 2007.

From 2005 to 2007 – member of the Public Chamber Commissionfor Charity and Volunteering Development.From December 2007 to September 2014 – deputy of the State Duma of the Federal Assembly of the Russian Federation from the All-Russian political party United Russia (the Republic of Tatarstan), member of the party United Russia.From February 2008 to September 2014 was Chairman of the National Media Group’s Public Council. Since October 2014 elected Chairman of the Board of Directors of National Media Group.Has government awards – Order of Friendship and Order of Service to the Fatherland 4 Class, as well as the title of the Merited master of Sports.

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• Kirill Kovalchuk• Olga Paskina• Vladimir Lukin• Dmitry Mansurov• Vladislav Barankov• Winner of the 28th Olympic games in 2004 in Athens

• Bronze winner of the 27th Olympic games in 2000 in Sydney• Two-time world overall champion (1999, 2003)• Five-time overall champion of Europe (1998–2000, 2002, 2004) • Six-time overall champion of Russia (1999–2001, 2004, 2006, 2007)


nm-g.ru

NMG Management

Olga PaskinaDirector General, CJSC National Media Group

Elena VermanFirst Deputy Director General

Graduated from the Law Faculty of the Volgograd State University, and the Economic Faculty of the Volgograd State Technical University.Degree in Executive Management from the Wharton School, University of Pennsylvania (USA); Diploma of the Business Leadership Program from the University of California, Berkley (USA).From 2002 to 2008, Director of Legal Affairs and Director for HR and Organizational Efficiency at JSC Sun InBev Brewery.From 2008 to 2013, President, member of the Board of Directors at Prof-Media, one of the largest private media holdings in Russia.From 2014 to 2015, Director General for North-Eastern Europe at Discovery Networks.From 2015 to 2016, Head of Media Alliance, Head of Discovery Holdings, Joint Venture of CJSC National Media Group and Discovery Communications.Since 2016, Director General at CJSC National Media Group.

Graduated with honors from the Moscow Technical University of Communicationsand Information, majoring in telecommunication enterprise economics and management; graduated from the Stockholm School of Economics.Prior to joining the media sector, she had been holding leadership positions for a decade at VimpelCom OJSC and VimpelCom Ltd.From 2013 to 2014, Finance Vice President at ProfMedia Holding.From 2014 to 2015, Deputy Chairman of the Executive Board and Finance Director at OJSC Gazprom-Media Holding, participated in the acquisition and integration of ProfMedia assets.From 2015 to April 2016, Director for Operating Business at the Russian Direct Investments Fund (RDIF).In April 2016, appointed First Deputy Director General at National Media Group.

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nm-g.ru

NMG Management

Alexey YanchishinDeputy Director General for Strategy and Investments

Olesya LaninaDeputy Director General for Leg al Affairs

Alexey UrazovDeputy Director General for Strategic Communications and Public Relations

Graduated from the Moscow Aviation Institute, majoring in Automated Control Systems, and Economics.From 2007 to 2012, Senior Analyst at Basic Element. Responsible for business planning and development of assets pricing models.From 2012 to 2015, Strategy Senior Manager at ProfMedia. Upon the merger of ProfMedia with Gazprom-Media Holding, transferred to an equivalent position at the integrated company. Responsible for integrating ProfMedia assets into Gazprom-Media Holding.In 2015, Director for Strategy and Business Development in North-Eastern Europe at Discovery Communications, responsible for the business planning of Discovery restructuring in Russia.In 2016, Deputy Director General for Strategy and Investments at CJSC National Media Group.

Graduated with honors from Moscow State University, Faculty of Economics, with a degree in law. Holds a PhD in law. Since 2005 worked in the leading law firms specializing in consulting and representation of interests in international commercial arbitration, as well as in legal accompaniment of M&A deals. From 2010 to 2014 was Deputy Director of Legal Affairs of the holding ProfMedia. From 2015 to 2016 was Director of Legal Affairs and was responsible for the legal accompaniment of the Discovery Networks company group activity and for the legal protection of their interests in Russia and the countries of the northeastern Europe. Since June 2016 is Deputy Director General of Legal Affairs of the National Media Group.Authored a monograph on Civil regulation of the clause on retaining ownership in contractual obligations, as well as a number of articles in legal printed media.

Graduated with honors from Moscow State University, Faculty of History, with a degree in History of International Relations. Holds a PhD in history of International relations. From 2007 to 2011 – worked as a news reporter at «Russia-1» TV-channel and as a news anchor at the «Zvezda TV» network run by the Russian Ministry of Defence. From 2011 to 2012 – worked at the communications consultancy “Mikhailov & Partners” supporting projects in the public and political sphere. In 2012 headed the information division of PJSC Rosneft Oil Company where worked over the company’s public positioning strategy. From 2015 to 2017 spent a year as PR Director at «RT-Business Development», Russian investments holding of State Corporation Rostec. In March 2017 became Deputy Director General for Strategic Communications and PR at CJSC National Media Group.

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NMG CORPORATE PORTFOLIO | SECTION 3: DECADE OF SUSTAINED GROWTH

nm-g.ru

Decade of sustained growth

National Media Group established by merging the media assets of Rossiya Bank, Alexey Mordashov, Surgutneftegas and the Sogaz Insurance Group.

The Group strengthens its presence in the printed media segment. It purchases Metro St. Petersburg,popular regional newspaper,and increases its stake in the federal newspaper Izvestia.

Strategic partnership concluded with Discovery Communicationsfor managing the Russian-language channels of the Discovery Group (9 television channels, including Discovery Channel, TLC, Animal Planet and Eurosport).

March, 2017, NMG purchases 100% stake at Amber Data, leading Russian technological platform for managing anonymized user data on the Internet.

2008 2011 2013 2014 2015 2016 2017

The Holding takes leadership positions in the television segment through the acquisition of shares in Channel One, REN TV, and CTC Media. The Holding expands into the broadcasting segment through acquiring the leading news radio station Russian News Service.

The Holding enters the market of producing television and cinema content through acquiring stake in Art Pictures Vision.

The holding expands into the subscription of TV segment. It concludes partnershipwith Viasat Group (15 television channels, including TV 1000 Russkoye Kino, TV 1000, TV Action, Viasat History), and purchases a portfolio of Turner TV channels in Russia (CNN news channel, children’s Cartoon Network and Boomerang). The Group extends its presence in the printed media segment: in March, 2016, NMG acquires 25% of JSC Sport-Express.In September 2016, the share in JSC Sport-Express increases to 75%.

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NMG CORPORATE PORTFOLIO | SECTION 4: NMG ASSETS STRUCTURE AND SHARES

nm-g.ru

NMG assets structure and shares

82 % 72.4 % 25 %

100 % 75 % 100 % 80 %

80 % 80 % 100 %

Professional organizations

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NMG CORPORATE PORTFOLIO | SECTION 5: MULTI-FORMAT BROADCASTING | IZVESTIA MIC

MIC Izvestia

Izvestia MIC is the first multimedia information center in Russia

iz.ru

100% 52.4 mln 1,500 peopleNMG’s share TV contacts per month united editorial team

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NMG CORPORATE PORTFOLIO | SECTION 5: MULTI-FORMAT BROADCASTING | IZVESTIA MIC

Director GeneralVladimir Tyulin

Izvestia MIC is the first multimedia information center in Russia established based on the channels of REN TV and Channel Five, and Izvestia newspaper.Izvestia MIC is a multi-purpose platform for generating content for all broadcasting media (TV, print, online), which also includes the Internet portal of IZ.ru allowing for both 24/7 news TV broadcasting and publishing on social and political issues.

Having united the editorial and technical capabilities of several federal media, Izvestia MIC stands out with a unique audience coverage (52.4 mln TV contacts and 26.3 million digital contacts per month), and one of the largest editorial teams in the country comprising over 1,500 people.

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Military Secret

DobrovOnAirThe mostshocking hypotheses

6.19%7.7% 6.33%

NMG CORPORATE PORTFOLIO | SECTION 6: ON-AIR TELEVISION | REN TV CHANNAL

REN TV channel

ren.tv

Audience: All 25–54, 2016

82 %NMG’s share

6.1the channel’s share in 2016;

ranks 5th in terms of the basic audience All 4+

the most dynamic share growth among competitors

+22%

Top 10of the most visited news resources

880employees

19 mlnunique website users

per month

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News 6.35%

NEWS

is our calling



49years oldthe youngest news audience amongst competitor channels

+27%the fastest growing

prime time

Top 4in the ranking of channels

with the most popular information broadcasting

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Film screening and TV series by REN TV

ren.tv

The best Hollywood blockbusters —every weekday at 8 p. m. and 11 p. m. on REN TV:

The planet’s most rated, high-grossing TV series:

The Game of Thrones

6.5%

The Expendables 11.74%

300: Rise of an Empire 8.3%

Penny Dreadful 5.1%

Casino Royale 9.3%

John Carter 8.5%

Fathers 10.3%

Blade: Trinity 8.5%

The Lord of the Rings: The Return of the King 8.0%


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NMG CORPORATE PORTFOLIO | SECTION 6: ON-AIR TELEVISION | CHANNEL FIVE

Channel Five5-tv.ru

Channel Five is one of the largest private television channels in Russia

72.4% 1,250NMG’s share the channel’s share in 2016.

A robust top 4 in terms of the basic audiences

of All 4+ and All 18+

employees

Аудитория: все 25 – 59, 2016 год

Highlights 6.9% “Now” news-block 8.31%

5.9%

Аудитория: все 25 – 59, 2016 год

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Director GeneralYury Shalimov

NMG CORPORATE PORTFOLIO | SECTION 6: ON-AIR TELEVISION | CHANNEL FIVE

The channel offers terrestrial analogue broadcasting at own frequencies to over 93 million people in 1,292 inhabited localities. Channel Five consistently ranks forth amongst federal TV channels for the All 18+ audience.

The eventful history of Channel Five and its impeccable reputation ensure high viewer loyalty, and help build a multi-million audience. Channel Five first went on air in July, 1938; and since October 2006, it became the only federal channel broadcast from St. Petersburg.


Trace (series) 7.91% Detectives (series) 7.48%

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Channel One

The country’s most popular TV channel

Channel One leads the national TV broadcasting. The channel has the biggest audience coverage, with its programs watched by over 140 million people. It broadcasts all genres and formats ranging from news and authorial programs, talk shows and children’s programs up to documentary investigations, new Russian and foreign films, best series and reality shows.

In 2002, the channel went international. Today, Channel One Russia is available all over the world.

1tv.ru

25%NMG’s share

98.8%audience reach

in Russia

Director GeneralKonstantin Ernst

NMG CORPORATE PORTFOLIO | SECTION 6: ON-AIR TELEVISION | CHANNEL ONE

Top 1 project Voice (Golos)

on the 2016 TV program rating

11.57%the channel’s share

in 2016


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Izvestia Izvestia newspaper is one of the oldest printed publications in Russia

izvestia.ru

100%NMG’s share

280 thous.readers per edition

10.3 mlnunique website users

Top 3in the online newspaper

traffic ranking

MOSTcited media amongst federal newspapers

170employees

NMG CORPORATE PORTFOLIO | SECTION 7: PRINTED MEDIA AND DIGITAL | IZVESTIA

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The history of Izvestia dates back to 1917, which is why is deserves the right to be called one of the oldest publications in Russia. Issued five times a weekly from Monday to Friday, the newspaper draws the attention of over 280 thousand readers.

Izvestia is one of the most important sources of social, political, and business news. The newspaper covers political, economic, business, cultural and sport events in Russia and worldwide.

In 2017, it became the most cited newspaper, with the website of izvestia.ru ranking first in terms of the citation rate amongst the websites of daily business publications, the number of unique visitors of which reached 540 thousand people per day.

NMG CORPORATE PORTFOLIO | SECTION 7: PRINTED MEDIA AND DIGITAL | IZVESTIA

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NMG CORPORATE PORTFOLIO | SECTION 7: PRINTED MEDIA AND DIGITAL | SPORT-EXPRESS

Sport- Express

sport-express.ru

Sport-Express is a popular daily sports publication

360 thous.the audience of one edition

6 mlnunique website users

per month

Top 3in the sports website traffic ranking employees

200

75%NMG’s share

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NMG CORPORATE PORTFOLIO | SECTION 7: PRINTED MEDIA AND DIGITAL | SPORT-EXPRESS

Director GeneralSergey Novikov

The newspaper was founded in 1991. It is published by Sport-Express Publishing House, which also includesa specialized online portal and a mobile application. The newspaper is issued six times a week, and gets distributed to over 309 cities and towns in Russia and the CIS.

Sport-Express is the most cited online sports sports resource in Russia. Sport-Express has a circulation of 290 thousand copies, with the audience of one edition being 360 thousand readers.

In 2001, it became a member of European Sports Magazines, an association of football-related publications.

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NMG CORPORATE PORTFOLIO | SECTION 7: PRINTED MEDIA AND DIGITAL | METRO PETERSBURG

Metro Petersburg

metronews.ru

Director GeneralGrigory MatyzhevПИТАЕТ НОВОСТЯМИ

/ ECNESERP LABO BRASIL / CANADA / CHILE / CHINA / COLOMBIA / CZECH REPUBLIC / ECUADOR / FINLAND / FRANCE /GUATEMALA / HOLLAND / HUNGARY / ITALY KOREA / MEXICO / NICARAGUA / PERU / PORTUGAL / PUERTO RICO / RUSIA / SWEDEN / USA

ИНФОРМАЦИЯ В УДОБНОМ ВИДЕ

УТЕШАЕТ НОВОСТЯМИ

/ ECNESERP LABOLG/ BRASIL / CANADA / CHILE / CHINA / COLOMBIA / CZECH REPUBLIC / ECUADOR / FINLAND / FRANCE /GUATEMALA / HOLLAND / HUNGARY / ITALY KOREA / MEXICO / NICARAGUA / PERU / PORTUGAL / PUERTO RICO / RUSIA / SWEDEN / USA


РАЗВЛЕКАЕТ НОВОСТЯМИ

/ ECNESERP LABOLG/ BRASIL / CANADA / CHILE / CHINA / COLOMBIA / CZECH REPUBLIC / ECUADOR / FINLAND / FRANCE /GUATEMALA / HOLLAND / HUNGARY / ITALY KOREA / MEXICO / NICARAGUA / PERU / PORTUGAL / PUERTO RICO / RUSIA / SWEDEN / USA


ВДОХНОВЛЯЕТ НОВОСТЯМИ

/ ECNESERP LABOLG/ BRASIL / CANADA / CHILE / CHINA / COLOMBIA / CZECH REPUBLIC / ECUADOR / FINLAND / FRANCE /GUATEMALA / HOLLAND / HUNGARY /KOREA / MEXICO / NICARAGUA / PERU / PORTUGAL / PUERTO RICO / RUSIA / SWEDEN / USA


Metro Petersburg is the main printed publication of St. Petersburg

It is daily read by over 700 thousand men and women aged from 20 to 54 with a high school or university degree. The target audience comprises young and proactive dwellers of St. Petersburg. In 2016, the newspaper provided media support to over 20 events in St. Petersburg.

100%NMG’s share on the advertising

market of St. Petersburg

712 thous.readers of one edition

No.1

2.8 mlnpeople or 63%

of St. Petersburg population — the newspaper’s audience in 6 months

employees220

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NMG CORPORATE PORTFOLIO | SECTION 8: TELEPRODUCTION AND CONTENT | ART PICTURES

Art PicturesVision

Art Pictures Vision is one of the leading producers of TV films and series for the largest TV channels in Russia

art-pictures.ru

80%NMG’s share

Youth Hockey League 13.9% 9%To Survive After

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NMG CORPORATE PORTFOLIO | SECTION 8: TELEPRODUCTION AND CONTENT | ART PICTURES

Company ManagementFedor Bondarchuk, Sergey Arlanov, Dmitry Tabarchuk

Quality content, serious approach to creating TV projectsArt Pictures is a Russian film major operating on the Russian and international markets for the production of telefilms and series.

Art Pictures Vision was established in 2012 by the founders of Art Pictures Group of Companies. The Company’s debut projects including the telefilm

Dog’s Work (Sobachya Rabota) (eight episodes) and the series One, Two, I love you (Raz, Dva! Lyublyu Tebya). 2013 saw the launch in Russia of the large-scale hockey film (40 episodes) called Youth Hockey League (Molodezhka).

In 2016, CTC channel launched the second and third seasons of To Survive After (Vyzhit Posle) (9% share, All 10–45). In May 2016, the comedy series Run-Away Relatives(Beglye Rodstvenniki) from Art Pictures Vision was broadcast for the first time. In April 2017, the melodrama Birth Certificate (Svidetelstvo o Rozhdenii) was launched on VGTRK channels(16.1% share, All 25+).Run-away Relatives

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NMG CORPORATE PORTFOLIO | SECTION 9: SUBSCRIPTION TELEVISION | VIASAT RUSSIA

Viasat Russia

viasat.su

Viasat Russia is one of the largest players of the Russian subscription television market

80%NMG’s share

Top 1ranks TV1000 in the segment

of foreign film channels

4largest film studios

cooperate with Viasat

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NMG CORPORATE PORTFOLIO | SECTION 9: SUBSCRIPTION TELEVISION | VIASAT RUSSIA

Director GeneralAleksey Krol

Viasat Group is one of the three largest players on the Russian subscription television market,and ranks third in the HUT terms amongst non-terrestrial channels.

The company owns 15 popular subscription television channels in Russia and the CIS, including film, entertainment, educational and sport

TV channels, such as TV1000, TV1000 Action, TV1000 Russkoe Kino, Viasat History, Viasat Nature, etc. The company possesses the right to broadcast film premieres from the leading studios, such as Twentieth Century Fox, Sony Pictures Television, Warner Bros и NBCUniversal almost immediately after their release in movie theatres.

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NMG CORPORATE PORTFOLIO | SECTION 9: SUBSCRIPTION TELEVISION | MEDIA ALLIANCE

Media Alliance

mediaalliance.ru

Media Alliance is one of the leaders on the Russian subscription television market

80%NMG’s share

No.1in its segments on

the Russian subscription television market

70employees

60 mlnpeople —

the audience reach

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NMG CORPORATE PORTFOLIO | SECTION 9: SUBSCRIPTION TELEVISION | MEDIA ALLIANCE

Director generalGrigory Lavrov

Media Alliance was founded in October, 2015 by National Media Group and Discovery Communications. The company’s portfolio includes the world renowned brands of the Discovery Networks family, such as the educational and entertainment Discovery Channel, the women’s channels TLC and ID Xtra, the animal science channel Animal Planet, the scientific Discovery Science, the men’s channel DTX and the sports channels Eurosport 1, Eurosport 2 and Eurosport News. Media Alliance possesses television channels of the Turner family, such as the children’s channels Cartoon Network and Boomerang, and the news channel CNN.

In 2016, four television channels held leading positions in their categories in the Russian subscription television segment.

Bolshaya Tsifra awards were given to Eurosport 1 as the best sports channel, and Discovery Channel, as the best documentary and educational channel. TLC was named the leading channel for women as according to the Zolotoy Lyuch award. The share of Animal Planet,Russia’s leading science channel about animals, exceeded 1.5 times its competitors in terms of the share and daily reachof the audience All 18–54.

Due to the best quality content and effective programming, Media Alliance channels occupy unique niches and attract unique loyal audiences.

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NMG CORPORATE PORTFOLIO | SECTION 10: TECHNOLOGIES | AMBERDATA

AmberDataamberdata.ru

AmberData is the leading technological data management platform in Russia

AmberData is a high-tech platform for managing depersonalized user data on the internet. The platform allows aggregating and segmenting user data based on social and demographic characteristics, interests, online buying history and other parameters. These segments are then used for an in-depth analysis and comprehension of the audience’s behavior and needs.

AmberData helps boosting the efficiency of monetizing the content and platforms under both advertising and transactional models. Today, the Company’s technologies are used for analyzing the Internet audiences of REN TV, Channel Five, sport-express.ru, izvestia.ru, in the segments of IPTV subscription television and online video.

100%

400

NMG’s share

segments of user interests for the analysis

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National Advertising Alliance was founded in 2016 upon the initiative of the largest Russian media holdings for selling TV advertising.

NAA aims to establish and develop a single trading platform incorporating the interests of the television industry and balancing the interests of advertisers and broadcasters under dynamically changing conditions of the advertising market. As of today, NAA controls over 95% of the country’s TV advertising.

National Media Group is one of the founders of National Advertising Alliance alongside Channel One, VGTRK and Gazprom-Media Holding. Each media holding holds a 25% stake in the company. The Board of Directors includes the founder’s representatives, namely Olga Paskina, NMG Director General, Konstantin Ernst, Director General of Channel One Oleg Dobrodeyev, VGTRK Director General, and Dmitriy Chernyshenko, Director General of Gazprom-Media Holding.

NMG CORPORATE PORTFOLIO | SECTION 11: SALES HOUSE | NATIONAL ADVERTISING ALLIANCE

National Advertising Alliance

NAA is a one-stop shop for the selling of TV advertising

Director GeneralSergey Vasilyev

NMG: 25% :KRTGV 25%

Gasprom Media Holding: 25% Channel One: 25%

OWNERSHIP SHARES

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NMG CORPORATE PORTFOLIO | SECTION 12: PROFESSIONAL ORGANIZATIONS

Professional organizations

Telemeasurement Industry Committee

In May 2014, NMG became a member of the Telemeasurement Industry Committee. The TIC in Russia includes all participants of the industrial community, including TV broadcasters, advertisers and advertising agencies. The TIC aims at building an effective and transparent mechanism for the industrial monitoring of telemesurements, and providing for their development in line the needs of the industry.

www.jic.tv

The Committee for Industrial Television Awards (TEFI)

Late in 2013, NMG became a founding shareholder of the non-commercial partnership Committee for Industrial Television Awards. Since 2014, the Committee of Industrial Television Awards acts as an organizer of the TEFI, which is a reputed television award given for the highest achievements in the television industry.

www.tefitv.ru

Media Communication Alliance

In 2013, NMG became one of the founders of the non-commercial partnership Media Communication Alliance. The Alliance primarily aims at facilitating the development of the industry, combining the efforts of broadcasters, operators of multi-service communication networks, and rightholders. The MCA develops approaches to improving the quality of services, creating a single system for analyzing market data, promoting and perfecting legal forms of creating, providing and using media content.

www.np-mks.ru

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NMG CORPORATE PORTFOLIO | SECTION 13: SOCIAL RESPONSIBILITY

Social ResponsibilitySocial responsibility and involvement is a basic principle NMG business strategy. It is only natural for socially responsible media holdings to provide information support to charity and socially important projects. The powerful capabilities of media to draw attention to the issues of individuals as well as social groups do not only help extend real aid thereto but also inculcated the sense of involvement and unindifference to those in need.

NMG takes special care of children who have encountered hardships at the very dawn of their lives. The Holding's media resources cover charity projects, and develop proprietary editorial formats for supporting orphaned children needing custody or treatment. Moreover, employees of the Holding's companies provide targeted aid to children in orphanages.


Running Hearts charity race

In May 2017, NMG for the first time became a title media partner of the Green Marathon called Running Hearts, which was held in 54 cities of Russia. Apart from the capital, the Green Marathon was held in 53 cities from Kaliningrad to Vladivostok. Over 75 thousand people participated in total, with around 10 thousand people in the capital.

#Bezhim So Smyslom (Run With Impact) are not just words, but a good motivator for people

The purpose of the Green Marathon Running Hearts is to raise mo ne y for expanding the range of the early aid to young children with special developmental needs and their family members. The project is carried out by the Naked Heart Foundation within the program Each Child Deserves a Family.

What you care most is to make it to the finish li ne. What a child with needs cares most is to be supported at the very start!

The Naked Heart Foundation is an international charity organization established by Natalia Vodyanova in 2004. It primarily aims at creating a system of free services to families raising children with special needs, and building inclusive play parks and playgrounds for children of all ages and capabilities. Alongside with this, the Fund aims at bringing to life its key mission, which is fostering the development of an inclusive society, which is open to people with special needs.

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Angel DayIn 2016, the kindest TV programme on Channel Five helped 36 children from orphanages find their families who love and cherish them

Channel Five is airing a unique project whose authors do not only aim at drawing great attention to the issue of orphanhood but also set an applied goal, which is to find parents to the orphans participating in their programme. Every episode is about a particular child from an orphanage. Launched in 2013, the project helps bring to life the most cherished dreams of children who happened to have little joy in their lives.

The programme helped find families to 42 children in 2015, and 37 children in 2016. Since early 2017, 10 children got a mother and a father. Over the entire life of the project, 135 children participating in Angel Day (Den Angela) found their families, with 167 episodes aired these years. Angel Day (Den Angela) is a programme about love, which children from orphanages are so badly deprived of.

Under the Angel Day framework, Channel Five annually provides charity support to several orphanages in the Leningrad Region. Svirstroy Orphanage received a Volkswagen Caddy minivan as its 2015 New Year gift. The gifts of past years inlcude three outdoor playgrounds (Kingisepp orphanage, Vyborg orphanage RODNICHOK, Tikhvin orphanage), two Volkswagen Caravelle minivans (Tikhvin orphanage, Budogosh orphanage), five kitchen furniture units for apartment-type groups for the Family Orphanage project (Vyborg orphanage RODNICHOK).


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Good Deeds DayChannel Five broadcasts Good Deeds Day(Den Dobrykh Del) every Thursday under the slogan “Tomorrow is too late. Help now!”

PROJECT PARTNERS

Podari Zhizn (Gift Of Life) Charity

Fund “Pomogi.org” (“Help.org”) Charity Fund

Detskiye Serdtsa (Children's Hearts) Regional Charity Non-Governmental Fund

Liniya Zhizni (The Line of Life) Children Charity Fund

SVET (LIGHT) St. Petersburg Charity Fund to Children with Cancerous Diseases

Miloserdie (Mercy) Orthodox Aid Service

For several years, Channel Five has been cooperating with charity funds helping sick children. More than one hundred of young children received the vital treatment thanks to the viewers of Channel Five and their support.On 5 February 2015, the Channel launched the weekly charity promotion The Day of Good Deeds on Channel Five. Each Thursday the Channel talks about a child needing an urgent treatment. During the entire day, anchors of various programmes ranging from the entertaining news program Morning on Channel 5 (“Utro na 5”) up to the night news Now (Seichas) broadcast at 10 p. m. introduce “the hero of the day” to the viewers for as many people as possible to help the child cope with the disease. The promotion is supported by image commercials with special graphics and Russian celebrities throughout the entire broadcasting day.

The first day of the promotion brought in over 16 million rubles transferred by the viewers of Channel Five for the 4-month-old Kirill needing a costly emergency heart surgery. This did not only suffice to treat Kirill but also operate other young patients.


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Jointly with WorldVita Children Charity Fund, REN TV launched a weekly promotion for helping severely ill children Together We Will Cope! (Vmeste My Spravimsya!)

PROJECT PARTNERS

WorldVita Children Charity Fund

Clinics in Russia, Germany, Israel, USA, Singapore, Great Britain, Republic of Hungary, the Czech Republic

Television channels, publications, and radio stations, such as RBC TV, Echo of Moscow, Kommersant FM, RBC, Forbes, Vedomosti, TASS, Interfax, Gazeta.ru, Lenta.ru

Every week on the REN TV channel and website, the Company's staff presents the story of a child in need. Any viewer can help them by transferring money via a text message, bank card, PayPal, or e-wallet. The project founders are confident that joint efforts will enable children with cancerous, hematologic, heart and other rare, severe and intractable diseases get the treatment they need in Russian and foreign hospitals with the most up-to-date treatment approaches and state-of-the-art medical equipment, which have the highest children recovery rates.

As of now, children received over 1.3 billion rubles from over 7 million individual and 5 thousand corporate charity givers. Over 2,485 children have been helped, with the treatment success rate nearing 100%.


REN + WorldVita = Together We Will Cope!

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Become Santa Claus!Together with Nashe Radio radio station, REN TV launched a project which provided everyone with the opportunity to play Santa Clause, and bring to life the wish of a child from Solnyshko Filimonki Orphanage (The Sun)

PROJECT PARTNERS

Solnyshko Filimonki Orphanage

Nashe Radio

Multimedia Holding

Together with Nashe Radio radio station, REN TV runs a charity project on the New Year’s Eve called Become Santa Claus! (Stan Dedom Morozom!) for children from Solnyshko Filimonki Orphanage. Any viewer or listener could play the winter’s key character, Santa Claus. For this, they had to fulfil a wish from a letter. The letters by children from the Solnyshko Filimonki Orphanage could be found on a special website.

The project participants were offered to choose a child's letter from the list, and make a gift. The gifts were transferred to the children at a special charity concert organized by REN TV and Nashe Radio. New Year songs and dances were performed by Andrey Dobrov, anchor of the night news on REN TV, Stasya Shulga, Head of REN TV Press Center, the singers Yuta and Sergey The Spider Troitsky, Nata Uridia, Chief Brand Manager at Multimedia Holding, and others.


Children Like ChildrenOn the eve of September 1, REN TV run the initiative Children Like Children (Deti Kak Deti!) for the professional vocational guidance to children from Solnyshko Filimonki OrphanageREN TV employees have been visiting children from the Solnyshko Orphanage for several years to provide them with a caring and cordial atmosphere, and just to set up merry celebrations. Within the framework of Children Like Children! (Deti kak Deti!),every kid was asked a difficult question of “Who will I become when I grow up?” Children drew pictures about who they want to become, after which the employees helped them bring to life the images of their future professions.

The Channel did its best to try and bring their memories to life having organized for a photo session with children dressed up as spacemen, teachers, doctors, ballet dancers,and artists, thus having set up a real celebration with clowns, a petting zoo with exotic animals, and cotton candy. Every child got photos to remember the day.

Real StoriesIzvestia newspaper run a number of charity initiatives and projects. The company has always had caring employees

The Izvestia newspaper provided targeted aid to those needing it most. By publishing real life stories about overcoming hardships, the newspaper urges to compassion, mercy, and mutual support.Izvestia is a regular media sponsor to events helping severely ill and orphaned children.

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NMG CORPORATE PORTFOLIO | SECTION 14: AWARDS

AWARDSNATIONAL MEDIA GROUP2016

CHANNEL FIVE2016TEFI INDUSTRIAL TELEVISION AWARD

CHANNEL ONE2016BOLSHAYA TSIFRA 2017

2015TEFI INDUSTRIAL TELEVISION AWARD

VIASAT2014MEDIA BRAND

2014TEFI INDUSTRIAL TELEVISION AWARD

SPORT-EXPRESS2016

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• Rating of Young Media Managers of Russia, Olga Paskina

• The best morning programme – Morning on Channel Five(U tro na 5)

• 2014, TEFI Industrial television award• The nest talk show – Open Studio

(Otkrytaya Studia)• Top-rated film channel• Special Award “For the Outstanding Contribution into the Development

of Satellite Broadcasting”

• The best morning programme – Good Morning (Dobroe Utro)• The best reporter – Alexey Zotov, Children’s Hospice story• The best anchor of an entertainment program –

Ivan Urgant, Night Urgant (Vecherniy Urgant)• The best event of the broadcasting season – Immortal March initiative

• The Channels’ Best Image Promo Video –Viasat History, the awardee

• The best entertainment programme – Voice (Golos) • The best reporter – Alexey Zotov, The Impossible is Possible story• The best anchor of an entertainment program – Ivan Urgant, Night Urgant (Vecherniy Urgant)• The best sports programme – The First Olympic (Perviy Olimpiyskiy)• The best on-air promotion – Olympic Promotion on Channel One

GQ AWARD• The Producer of the year – Konstantin Ernst• A Face from TV – Dmitry Nagiev

• Physical Culture and Sports National Award• The Best Printed and Media Sports Publication

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REN TV2016PROMAXDBA UK FESTIVAL• The Promo for a Drama Series – The Americans series, the awardee

MEDIA BRAND• The Promo Video for a Film or Series – Game of Thrones. Doubles • The Best Non-Broadcast Promo Campaign – the Iron Throne tour

2015 MEDIA BRAND• The Best Promo Video of an entertainment programme, life-style programme,

comedy show, sports programme – This is my Home (Eto Moy Dom) video • The Best On-Air Promo Campaign for a Film or Series –

The Boundaries of Time (Granitsy Vremeni) series

2014MEDIA BRAND• The Best Promo Video for a documentary, analytical, or news programme,

special episode or special coverage – the documentary project “Behind Seven Seals” (Za Sem’yPechatyami), news show Spare Time(Svobodnoye Vryemya), documentary project Fatal Love (Rokovaya Lyubov)

• The Best Promo Video of an entertainment programme, life-styleprogramme, comedy show, sports programme – reality showFour Weddings (Chetyre Svadby)

• The Best Promo Video for a Special On-Air Event including specialbroadcasts, holidays, and calendar celebrations – special projectVictory Day (Den Pobedy)

• The Best On-Air Promo Campaign for a Film or Series – SherlockHolmes television series

• The Best On-Air Promo Campaign for any Television Programme —documentary project Mission Royal House (Operatsiay Korolevsky Dom)

IZVESTIA2016MEDIALOGIA RATING• Top 2 on the Most Cited Publications Rating

2015MEDIA MANAGER OF RUSSIA, NATIONAL AWARD• “For the revival of the brand and creation

of a respectable publication”, Alexander Potapov

MEDIALOGIA RATING• Top 2 on the Most Cited Publications Rating

2014MEDIALOGIA RATING• Top 1 on the Most Cited Publications Rating

ART PICTURES VISION2015GQ AWARD• Producer of the Year – Fedor Bondarchuk

2014CINEMA AND TELEVISION PRODUCERS ASSOCIATION AWARD• The Best Television Miniseries (5–24 episodes) –

series Youth Hockye League (Molodyozhka)

GEORGE NATIONAL CINEMA AWARD• Russia’s Best Drama Series – series Youth Hockye League

(Molodyozhka)


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MEDIA ALLIANCE2016BOLSHAYA TSIFRA• Discovery Channel — The best documentary and educational channel according to the viewers’ vote • Animal Planet — The best documentary and educational channel according to the professional jury • Eurosport 1 — The best sports channel according to the professional jury

ZOLOTOY LYUCH• TLC — The best women’s channel

2017BOLSHAYA TSIFRA• Discovery Channel — the best documentary and educational channel according to the viewers’ vote • Eurosport 1 — The best sports channel according to the professional jury and the viewers’ vote

METRO PETERSBURG2016ST. PETERSBURG GOVERNMENT JOURNALISM AWARD

119034, Russia, Moscow,Prechistenskaya Embankment, 13, building 1+7 (495) [email protected]

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