corona business monthly - april 2010

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Volume 10 | Number 3 | April 2010 | $4 BUSINESS INSIDE: How to Go Green Guide | Green Vehicles | Green Business Profile | Santiago High School Green Project | More OFFICIAL PUBLICATION OF THE CORONA CHAMBER OF COMMERCE

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Corona Business Monthly is the official publication of the Corona Chamber of Commerce. It features articles about local businesses, government officials and local events.

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Page 1: Corona Business Monthly - April 2010

� � � � � � Volume 10 | Number 3 | April 2010 | $4

��� �BUSINESSINSIDE: How to Go Green Guide | Green Vehicles | Green Business Profile | Santiago High School Green Project | More

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OFFICIAL PUBLICATION OF THE CORONA CHAMBER OF COMMERCE

Page 2: Corona Business Monthly - April 2010

AT VALENCIA TERRACE, we’ve created a warm and welcoming dining experience that you’ll enjoy every day:

• Delicious cuisine expertly prepared by our very own Chef Philip.

• A wide variety of menu choices to delight your palate.

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• Lots of friends to socialize with over a shared meal.

• Smiling associates that show they care.

Put it all together and you’ll discover what we call The Art of Living Well.SM

2300 South Main Street | Corona, CA 92882(951) 273-1300 | WWW.KISCOSENIORLIVING.COM

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SLICESOF LIFE

Experience a Slice of Life at Valencia Terrace. Call Today to Join Us for Lunch and a

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Page 3: Corona Business Monthly - April 2010
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Table of Contents

Volume 10 | Number 3 | April 2010

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On the CoverSpring is the perfect season to gogreen. Inside our April issue you’ll find ideas about more environmentallyhealthy choices for your business - and life!

Feature StoriesGreen Business: USA Energy 10

Membership Recognition Luncheon 12

How to “Go Green” 18

Green Vehicles: Walter’s Automotive Group 20

New Board Member, Douglas C. Smith 23

Sales Discipline – Not Art or Science 24

Six-Pac Recycling Corporation 26

Santiago High School: Building a Green Future 28

Monthly ArticlesMessage from the Chairman 4Message from the President 5Legislative Update 6 Building Business Relationships 8Long-Time Chamber Member 14Anniversary Recognition 15Allan Borgen’s Restaurant Review 16Legal Opinions 22

2010 Publications Committee Jason Kimes, Chairman

Phil Adishian Jim Dorsey Bobby SpiegelLinda Carlberg Phyllis Russell Casie TryonPam Cunningham Stephanie Shapiro

Publication StaffPublisher BrandLand MarketingAdvertising Sales Casie TryonPrinting/Mailing Advantage Mailing

Corona Business Monthly is owned and published by the Corona Chamber of Commerce, which is solely responsible for its content. It is mailed monthly to all Corona Chamber of Commerce members and to all non-member Corona businesses.Total circulation: 8,100 copies. For information about advertising, call the Chamber at (951) 737-3350.

Page 16

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Page 26

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New in Town 30New Chamber Members 31In Our Community 32Ambassadors’ Committee Report 33Calendar of Events 34Corona Business Archive 36Referrals 36

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Page 5: Corona Business Monthly - April 2010

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Page 6: Corona Business Monthly - April 2010

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hile there is still a long way to go, it is undeniable that we are undergoing a quitegreen transformation. You may even call itgreen awakening. A new economic development model based on renewable energy is slowly but surely replacing an oldone based on fossil fuels. While the impact ofthis tremendous phenomenon has been mutedby the economic crisis we're embroiled in,needless to say, we are at the cusp of a greenrevolution that is undoubtedly creatingunprecedented economic opportunities.

Generally speaking, there are two aspects toreap the rewards of this emerging economy.The first and obvious one is about tapping intothe marketplace trend towards greener products and services. We all know that mostsmall businesses are limited in the time andresources they have to dedicate to cuttingdown their environmental impacts. But entrepreneurs should always take advantage of opportunities to cut unnecessarycosts and reduce waste. Through out thisissue, you will find examples and stories ofhow simple steps can translate into big profits.The second aspect of profiting from thisemerging trend requires some creative

on sustainable practices and will continue ouroutreach to the larger business community.After all, “going green” is not an only a matterof dollars and cents, it also makes good senseto embrace the virtues of being good stewardsof our Earth. When it comes to contributingfor the common good, there is not such thingas a small deed, so we are proud of our effortsthus far and I believe our message is on theright path.

As they say, luck is what happens when preparation meets opportunity. So, I encourage you to prepare your businesses to ride this wave and take fulladvantages of the opportunities that are beingcreated. In this regard, you may have to dosome of your own research and knock on relevant doors. I also hope you find the articles and stories contained in this issueboth informative and inspirational. Lastly, if you have new ideas and successstories you would like your fellow members toknow, your Chamber of Commerce is alwaysready to listen and share.

- Kerry L. Pendergast, Chairman of the Board

thinking and possibly retooling existing business strategies. It's about taking the lead inthe economic recovery and doing it with greenjobs and clean energy innovation.

Where the Opportunities Are

For flexible companies that are willing to makethe necessary changes and adopt this new phenomenon, opportunities are abundant.Governments both at the federal and state levelare creating incentives for both long and shortterm job creation. The American Recovery andReinvestment Act of 2009 (also know as thestimulus package), provides tens of billions ofdollars earmarked for renewable energy, mass transit, wind systems, retrofitting buildings and the updating of electrical grids. The State of California also provides tax creditsfor similar projects. Needless to say, thereis an immediate benefit from tapping into thefunds designated to jump start the economy.

What Your Chamber of Commerce is Doing

Here at the Corona Chamber of Commerce, weare committed to educating our membership

MESSAGE FROM THE CHAIRMAN

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Capitalizing on the Green Economy(

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Page 7: Corona Business Monthly - April 2010

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oing green has become a common two-word phrase that many businesses areusing to promote themselves. Searching 'goinggreen' on the internet through Google, a very green company, you find various listingsfrom tips to going green to eco friendly greenhotels and most everything between. Most of us want to become good corporatestewards and contribute to the overall environmental health of Southern California.

The Corona Chamber is far from a 'green facility,' however we are continually searchingfor ways to improve our carbon footprints forfuture generations. Changes can be as simpleas reviewing your current activities - if you aresimilar to me, I need help in this area - sosolicit input from friends, coworkers, etc. thatare in tune with eco friendly ideas. Other areasto turn to include the utility companies, whowill come and evaluate your energy usage andways to help you conserve. Learn how to readand monitor all utility bills to identify possibleproblems. Set your computers to hibernateduring the day. Turn desktop computers off at

night and on weekends. Wherever possible,change 50% of the lighting to energy efficienttypes; utilize day lighting (open those drapes /window coverings, etc.); change air filters and furnace filters monthly; use energy efficient thermostat settings and monitor daily(on colder days, if doable, dress with layers of clothing); when offices are closed, set backair conditioning / heating; if there are cracksin the building, repair them.

Earlier this year I received a call from SantiagoHigh School instructor Bill Brown. One of theclasses he teaches at the school deals witharchitecture and green buildings. Inside thisissue you will find an expanded story about theclass project, which they have chosen to be anew 'green building' design for our futurehome. As for operations or events, we canlearn a lot from those who offer a solution ingoing green - jokingly it was suggested we notprint or mail this issue, we simply email it orhave it as a download for readers.

While making visits throughout the businesscommunity, I have been pleased to hear thatbusinesses involved in green technology areexperiencing growth and it is profitablegrowth. The 'green industry' is truly untappedat this time; there are grants, special fundingand incentives available for these projects. I would encourage you to consider expandingyour portfolio into this arena. Those largewindmills along the Interstate became the newlandscape - for years, when first constructed,there were incentives galore, followed by taxcredits for investors. The automobile industryis reshaping itself. I remember when musclecars (powerful engines) were really popular;now we focus on miles per gallon or completely gas free usage.

Throughout this issue, there are snippets of tips and articles about members who aresucceeding in the green arena. We cannot possibly highlight all of our Chamber businesses, however feel free to check out all of our green companies on our website,www.CoronaChamber.org.

MESSAGE FROM THE PRESIDENT

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Could We Just Be a Little More Green?;

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Page 8: Corona Business Monthly - April 2010

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he Corona Chamber of Commerce hasannounced its opposition to legislation thatwould block the channeling of water from the Sacramento River to Southern California, more importantly to the City of Corona.

"Enacting AB 1594 would undermine watersupply reliability throughout SouthernCalifornia and Corona, threatening jobs andthe economic health of three quarters of thestate's population residing south of the Delta,"said Cynthia Schneider, Chair of the Chamber'sLegislative Action Committee (LAC). "In this case, it would be a major mistake to benefit the particular at the expense of thegeneral," continued Schneider.

region's water supply reliability," continuedSchneider.

Log on to: www.CoronaChamber.org andclick on the Corona Advocacy link for moreinformation on this and other items of importance tracked by the Corona Chamber of Commerce.

If passed, the legislation would revise a historic compromise and a series of lawsthat were passed just last year that addressedthe prevention of water flow to other regionsthroughout the state. The Chamber believesthat the compromise and laws appropriatelyaddressed the matter and should not berevisited. Part of the compromise is a bond,slated for the November 2010 ballot in whichvoters will decide to spend the necessarymoney to fix California's broken water systemto the north.

"AB 1594 would cause a technical decision to evolve into a political one, which will surelydelay the timing and process of securing the

LEGISLATIVE UPDATE

Historic Legislative Water Package Attacks Corona's Water Reliability

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PAID POLITICAL ADVERTISEMENT

Page 9: Corona Business Monthly - April 2010

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he Corona Chamber of Commerce hasvoiced its opposition to SB 518. The legislationwould reduce the availability of free parkingthat helps to attract customers to local shopsand businesses in certain communities.

"SB 518 would stall economic recovery and push potential foot traffic out of downtown communities that desperately need consumers," said Cynthia Schneider, Chair of the Chamber's Legislative ActionCommittee (LAC). "This regulation woulddirectly impact small businesses and wouldhurt Main Street. This is a terrible time todeter behavior of the customers that smallbusinesses rely upon to grow."

The proposed bill is sponsored by StateSenator Alan Lowenthal (D-Long Beach) and would, through a series of credits andpoints, incentivize city and county governmentsto stop providing free parking on the streetand at government offices and to reduce theamount they require businesses to provide.The Chamber believes that in jurisdictions thatprovide reliably funded public transit systems,reductions in parking availability may be a viable alternative and some of these communities have begun to independentlyexplore that option. However, due to a lack of reliable funding, limited schedules, lack offreedom of mobility and possible health concerns of some at-risk individuals,

public transit is not always a viable optionthroughout Corona.

"We need our elected officials to focus onpolicies that will help the economy," said Schneider, "and spend a little less timeinventing new government programs based onpoint systems, credit processes, and regulations that nobody really understands."

Log on to: www.CoronaChamber.org andclick on the Corona Advocacy link for moreinformation on this and other items of importance tracked by the Corona Chamber of Commerce.

Businesses Cannot Offer Free Parking?

LEGISLATIVE UPDATE

PAID POLITICAL ADVERTISEMENT

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Above: Keynote SpeakerCongressman KenCalvert gives attendees an updateon what's happeningin Washington.

Right: Award of Excellence in Manufacturing winner ProformanceManufacturing receive their award from 2010 Chairman of the Board KerryPendergast (Premier Service Bank). Left to right: Mike McGowan, Maria Reyes,Proformance President Bob Morales, Kerry Pendergast and Eleanor Morales. Back: Dagoberto Paniagua, Tim Borth, Dan Worley, Oscar Jimenez and Ryan Morales.

Left: The Award of Excellence in Retail is presented to Connie Kong of GoldenChina Restaurant, who is flanked by 2010 Chairman of the Board KerryPendergast (Premier Service Bank) and Congressman Ken Calvert.

Above: The choir from Norco College entertained guests withtheir melodic voices.

Above: Eagle Glen Golf Club was the sponsor for our firstQuarterly Membership Meeting of the year.

Right: February Good Morning Corona sponsors Nancee and Mike Zeller of Primerica receive a plaque from 2010 Chairman of the Board KerryPendergast (Premier Service Bank) for their sponsorship.

Join us for our next Good Morning Corona on April 29th at Eagle GlenGolf Club, sponsored by imortgage. Call the Chamber at (951) 737-3350or visit us online at www.CoronaChamber.org to register today!

Left: Volunteer of the Quarter winner Shawn York of Chick-Fil-A at the Crossings(center) receives his award from first Quarterly Membership Luncheon KeynoteSpeaker Congressman Ken Calvert and 2010 Chairman of the Board KerryPendergast (Premier Service Bank).

Page 11: Corona Business Monthly - April 2010

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(more Building Business Relationships on page 23)

Left: Led by Executive Director Deborah Sutton (center) CASA (Court AppointedSpecial Advocates) of Riverside County receive the Outstanding Non-ProfitAward for their efforts in helping children who are affected by the judicial system.Left to right: Brianna Miller, 2010 Chairman of the Board Kerry Pendergast (Premier Service Bank), Deborah Sutton and Marly Barkey. Back: Corona CityCouncil member Eugene Montanez, Tom Thornton, Judge C.J. Sheldon, Tanya Chavez,Gina Baker, Denise Chavez and Julia Belcher.

Right: Kaiser Permanentereceives the Award of Excellence in Service for their contribution in the medical industry. Left to right: Morelle Earl, RuthGarcia-Jaffe and 2010 Chairman of the Board Kerry Pendergast(Premier Service Bank). 2nd row: Corona City Councilmember Jason Scott, Karen Roberts and Jill Duplechan. Back: Raquel Jackson, ElizabethHayden and Pamela Coleman-Snow.

Left: City of Corona Redevelopment Director Darrell Talbert gives Good Morning Coronaattendees a much-needed economic update.

Photos by Jim Dorsey Photography

Page 12: Corona Business Monthly - April 2010

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How green is your home?

That question used to be a matter of merecuriosity until, some years ago, a series ofwidely publicized photos pinpointedheat/energy escaping from a house -through the roof, windows, chimney, wallsand doors - confirming that most homesare not at all energy efficient. As the U.S.becomes increasingly environmentally conscious, the question of wasted energyhas become more pertinent. In the not toodistant future, for example, it's expectedthat all properties for sale will require an energy efficient inspection rating,to be used by mortgage lenders in their criteria for loans. A home with a good rating could qualify for a mortgage moreeasily, due to the lowered yearly cost ofutilities.

and others, is making energy efficiencyincreasingly attractive to homeowners.Our company's Sacramento office is agreen partner with Sacramento MunicipalUtility District's Greenergy program.”

For homeowners interested in saving energy, Chris said there are several technologies to consider, all of which USAEnergy distributes and installs for bothcommercial and residential markets:

• Photo Voltaic (PV) solar panels candecrease electricity intake by 100%,plus homeowners can take advantage ofthe California Solar Initiative (CSI) program.According to Chris, the PV panels qualifyfor up to 30% Federal Tax Rebates and upto 22% State Municipality rebates.“They are easy to install and require littlemaintenance,” he added. Solar water heating also provides reductions of 600pounds per day of lung-damaging PM2.5,Nox, and other unhealthy emissions.

• Universal Coating - a water resistant andfire retardant exterior coating - offers ultraviolet ray protection that keeps thehome cooler - saving significantly on airconditioning costs.

• Low E-366 Windows are designed tolower energy bills and offer a stylishimprovement for green homes.

• KVAR Energy Controller optimizes thepower that comes into a home, increasingthe life of appliances and reducing electricity usage.

• High maintenance landscaping is a primecause of wasted utilities and water, and

To assist homeowners in evaluating theenergy waste in a home, the CaliforniaEnergy Commission established astatewide program for training andcertifying inspectors/raters to performthird-party inspections. The program,known as Home Energy Rating System(HERS), uses approved providers such as CalCertified Energy Rating and Testing Services.

A local leader in HERS inspections andenergy-efficient makeovers is UniversalSolutions for Alternative Energy, Inc.(USA Energy). Chris Curtis, CEO, said:“Energy-efficient products reduce the carbon footprint and dependence on dirtyfossil fuel by using clean alternative technologies. The savings in utility bills,plus rebates offered by utility companies

Green BusinessUniversal Solutions for Alternative Energy, Inc. (USA Energy)by Hollie Davies

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USA Energy's alternative is artificial turf,which reduces water usage by thousandsof gallons a year. The artificial turf looksrealistic, and Chris said it's “easy to cleanfor pet owners.”

The company is certified with The Leagueof California Homeowners and holds a B-1Business License and a C-46 Solar Licensethat, according to California StateRegulation, a solar installer must have inorder for a homeowner to receive aCalifornia Solar Initiative rebate.It has an “A” Rating from the Better Business Bureau.

To make going green even more convenient, USA Energy handles permitsand planning, and most products includewarranties ranging from 10 years to lifetime. Chris said the company “offers100% Guaranteed Satisfaction, financing,and leasing options.”

Universal Solutions for Alternative Energy,Inc. is located at 1101 California Ave.,Ste. 204 in Corona. Contact Chris Curtis at (951) 280-5295, and for details of products and services, go to www.usaenergyonline.net.

Another view of one of USA Energy's projects

Right: Installing solar panels is just oneway USA Energy makes buildings more environmentally friendly

Page 14: Corona Business Monthly - April 2010

Our Volunteer of the Quarter Awardwill be presented to Mike Ryan ofPrudential Financial Services. Sincefirst joining the Corona Chamber,Mike has become highly involved andis the roll-up your sleeves type of person. You will see him at manyGrand Opening Ribbon Cutting ceremonies as well as other events,including our monthly Good MorningCorona breakfast and Governmentand Transportation luncheons.Sporting the maroon Ambassadorjacket or polo shirt, Mike optimizesthe meaning of volunteer - he takestime to give back, not just with theChamber, but he is active in Rotaryand other worthwhile organizations.Mike's clientele (through PrudentialFinancial Services) consists of individuals ranging from teens toretirees. His youngest client is threemonth old. Mike's philosophy is to

help people take the uncertainty out of life. His passion for life and assisting othersled him into this career seven years ago. Prior to that, Mike was in the transportation industry for over 30 years. Mike has been married for 34 years; they have four children, seven grandchildren, and one great grandchild. You can contact Mike by calling (951) 479-1022.

The Corona Chamber of Commerce honors businesses quarterly with the coveted Award ofExcellence (A of E) recognition. The recipients will be:Kobelco EDTI Compressors, Inc. (A of E in Manufacturing);BlackWood American Grill (A of E in Retail); Inland AudioVisual (A of E in Service); Corona Symphony Orchestra(Outstanding Non-Profit) and Mike Ryan of PrudentialFinancial Services (Volunteer of the Quarter). Our sponsoris Altek Media Group.

Join us on Thursday, April 22 when Corona Mayor KarenSpiegel shares the State of the City address. It will be held at Crossroads Church (2331 Kellogg Ave). The buffet opens at 11:30am and reservations are highly recommended. Visit www.CoronaChamber.org or call(951) 737-3350 to reserve your spot today!

Receiving the Award ofExcellence in Retail isBlackWood American Grill.Recently voted "Best NewRestaurant in the Inland Empire,"the citation states: "In a day andage when gimmicks and themesoverwhelm more than entertain,and quantity takes precedenceover sheer quality, BlackWoodAmerican Grill is a throwback to classic sensibilities with a contemporary new twist. Intent on introducing an upscaledining establishment meant toinvite rather than intimidate,BlackWood American Grill'sdynamic menu features innovative takes on contemporaryAmerican cuisine in a sultry,warm and inviting atmosphere.Their wine list supports theextensive menu that BlackWoodoffers, ranging from imports andrare gems to local blue ribbon-winners and consistentbest sellers. BlackWood signature

cocktails and martinis complement their full bar selections. Truly intent on providing the best in food, ambiance and service, BlackWood American Grilldemonstrates the perfect balance of decorum and comfort, making it the perfectplace to put the doldrums of the day behind you with a glass of wine or signaturecocktail and some great jazz. Indeed, whether you want to take in a casual lunchwith business associates, friends, enjoy a sultry dinner with your beloved or hosta holiday celebration, BlackWood American Grill provides the ideal setting foryour dining experience." Located at 980 Montecito Dr. in Corona. You canreach them by calling (951) 549-7998.

AWARD of EXCELLENCE: Retail

AWARD of EXCELLENCE: Outstanding Non-Profit

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MEMBERSHIP RECOGNITION LUNCHEON

VOLUNTEER of the QUARTER

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With many non-profit organizations serving the greater Corona area, the CoronaChamber continues to be the leader in recognizing a different non-profit organizationquarterly. In April, the Corona Symphony Orchestra will receive the honor.Recognizing the convergence of musical and artistic talent in a region with a growingappetite for quality entertainment, the Corona Symphony Orchestra is a welcomeaddition to the growing cultural wealth of our region and will promote "the CircleCity" as a thriving hub for music and the arts. The Corona Symphony Orchestra creates expanding musical, cultural, and educational programs that not only entertain, but also enrich our community. The Corona Symphony Orchestra promisesto offer a uniquely rich experience for qualified musicians who are either on theirway to a career in music, or to those of similar caliber who have chosen other careerpaths. It is an environment for serious musicians to develop, enjoy, and share theirgifts with the community around them, to the mutual benefit of all. Most recently, they performed at the opening of the Fox Theatre in Riverside with Natalie Cole. You can reach them by calling Lestia Straiton at (951) 314-0924.

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The Award of Excellence in Servicegoes to Inland Audio Visual(IAV). Jim Mullennix, owner of IAV,is often a business partner with ourvarious Chamber events. Members of the Corona Chamber ofCommerce since 1995, Jim and histeam are actively involved with ourorganization. When your eventneeds that extra pizzazz, or taken tothe next level, a phone call to IAVwill ensure quality equipment withpersonal service. IAV receives positive marks from venues whooften have narrowed down theirreferral base for audio visual companies to one - Inland AudioVisual. Often they are the behind thescenes personnel that work out thedetails of your event. Their positiveapproach and customer service ishighly appreciated. IAV works withevent planners as well as with

independent clients - whatever the needs for audio, large screens, pipe anddrape, Jim and his team can assist you. Servicing the southern California region,IAV often works unusual hours, so it is best to contact them by calling (909) 798-3336.

AWARD of EXCELLENCE: ServiceAWARD of EXCELLENCE: Manufacturing

KEC, formerly EDTI (Engineering Designs Transfers, Inc.) is a world leader in the application of rotary screw compressor technology. Since its inception,KEC has specialized in compression systems for use in petrochemical processand related heavy industrial applications. Their clientele span four continents.Manufacturing to rigid API Standards and Petrochemical Industry specifications,their team of engineering and technical professionals strive to provide the finestgas compression systems available. KEC is committed to being a specialized,efficient, and innovative organization. They provide customers with superiorproducts and creative services in the field of Process Gas Compression, and similar specialized engineered systems. KEC routinely designs and manufactures compression systems for application with the gases (argon, carbon dioxide, carbon monoxide, coke oven gas, commercial refrigeration,syngas, vapor recovery, helium, hydrogen, liquefaction, methane, natural gasand nitrogen). Located at 301 N. Smith Ave. in Corona - KEC is another example of a great company headquartered in Corona. You can reach them by calling (951) 279-9400.

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Alumni of St. Edward include Bishop Flores,auxiliary Bishop of the Diocese of Orange,Congressman Ken Calvert, orthodontist Dr. JackKavanaugh, City Council member EugeneMontanez, Sylvia Fleming, entertainment lawyerBen Hofilena, All American Karate owner JohnLipari, as well as several Corona police officersand administrators and teachers in the Corona-Norco Unified School District.

The school has two school-wide service projects: during the Advent season they collectfood for food banks in the area and in theLenten season they collect toiletries for thehomeless and funds for Holy childhood aroundthe world. Each class takes on a service project(for example, the kindergarteners collect foodfor The Settlement House monthly). They alsohave Denim Days, where students donate $1 forpeople suffering from natural disasters like thefloods in Samoa and the earthquakes in Haitiand Chile. Between $700 and $1200 is raisedeach Denim Day.

The school will hold a fundraising golf tournament on May 7 at Eagle Glen Golf Club.For more information on the school or golftournament, contact them at (951) 737-2530.St. Edward School is located at 500 S. MerrillSt. in Corona. Information about the school canalso be obtained on the schools website atwww.stedwardeagles.com.

season hangs in Lister's office. The Ducks helpsponsor the school's street hockey program.The Ducks also sponsor a reading programwith the school's fourth grade students.

Lister has worked at the school for 26 years,the last nine as principal. The school currentlyhas about 400 students from pre-schoolthrough eighth grade. The school has a staff of42, including 26 teachers. The capacity is over600 and enrollment has been hurt by the recession, Lister said.

St. Edward School opened in 1947 and hasremained the only Catholic parochial school in the fast growing Corona-Norco area. It wasoriginally founded as part of St. Edward parish.There are now six parishes.

Lister said the school recently received a$10,000 grant from the American Legion inSacramento, which will enable them to addmore computers to the school. She said theschool went online about 15 years ago.

The school remains open each school day from6 a.m. to 6 p.m. so that working parents canleave their child at the school and be assured of his or her safety when they are picked up.There are day care/summer camp-like activitiesafter classes end for the students. Classes startat 8 a.m. and end at 2:45 p.m.

LONG-TIME CHAMBER MEMBER

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St. Edward Catholic Schoolby Jerry Soifer

st. Edward Catholic School, a private institution in downtown Corona, and theCorona Chamber of Commerce have anunbreakable bond. When the Chamber needsvolunteers, the school provides students whofulfill their community service requirements by volunteering at the Chamber. St. Edward students recently cracked 60 dozen eggs for theCorona Kiwanis Club annual pancake breakfast.

Former Principal Marian Fairchild enrolled theschool in the Chamber 22 years ago. "We make choices on spending dollars that willbe beneficial to the city," said current PrincipalLeilani Lister. "We are a member of the city. We want to support it any way possible. The support from our school to the communityhas been strong. The community has responded to us in our various fundraising."

Lister said she attends Chamber meetings, and when she needs to make a purchase forthe school, she looks at the Corona ChamberBusiness Directory for a Chamber member thathas what the school needs.

When the school celebrated its 60th anniversary in 2007, she said Chamber members helped the school stage the functionat the Corona Civic Center.

A framed autographed Anaheim Ducks jerseyfrom its 2007 Stanley Cup championship

Page 17: Corona Business Monthly - April 2010

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47-YEAR MEMBERCorona Regional Medical Center

31-YEAR MEMBERBest Western Kings Inn

23-YEAR MEMBERSCorona Host Lions ClubGrady Garrison's Paint & Auto Body

21-YEAR MEMBER

Rex L. Bullock, DDS

16-19 YEAR MEMBER

Gary's Woodworks

11-15 YEAR MEMBERSGreen River Golf ClubKerr & Company, Inc.

6-10 YEAR MEMBERS

Aflac - MilnerAmerican Security BankBest Buy Corona-Norco Day of the ChildFar More Transportation ServicesNCH GalleriesRam Plumbing Heating Air, Inc.

1-5 YEAR MEMBERS

BlackWood American GrillCalifornia Recovery ClinicsCircle City Miss Corona

Scholarship PageantCornerstone Escrow, Inc.Inland Communications, Inc.Juvenile Diabetes Research FoundationKathy Tank Independent Consultant

Tastefully SimpleMain Street Dental GroupPostal Annex #477Rexco Real Estate DevelopmentSmart SuitesTAPS Fish House & Brewery

Anniversary Recognition

Page 18: Corona Business Monthly - April 2010

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Corona Restaurant ReviewKabob Hutt

Allan is the host of the Let’s Dine Out Food, Travel &Entertainment radio show that airs on News Talk 590,KTIE every Saturday afternoon from 3 pm to 5 pm.You can contact Allan at [email protected] or by phone(909) 910-3463. You can also visit his website,www.letsdineoutshow.com.

Open for 3 years, Kabob Hutt is a delightful family restaurant,serving some of the best Persian dishes in the Inland Empire.The two dining rooms are tastefully decorated in colors of gold and maroon while festive Middle Eastern music filters throughoutthe dining rooms, creating the perfect setting for a most relaxingdining experience.

The menu features many of the traditional dishes that Persianrestaurants are known for, but Kabob Hutt prepares their dishes a little differently than other Persian restaurants in the area.For starters, I ordered the Tadigh ($6.00). The Tadigh featured threenice size fried and extremely crispy rice cakes topped with threestews; the Ghormeh Sabzi, a delicious blend of fresh parsley,cilantro, chives, beans and herbs, a marvelous Fesenjon, pureedwalnuts and sweet pomegranate sauce and the GheimehBademjan, fried eggplant cooked with yellow split peas in a rich

tomato sauce. All three stews were distinctively different and delicious, creating the ultimate taste and textural experience.

Next came the Borani ($5.00), the Adas Polo ($10.00) and the FreshWhite Fish with Sabzi Polo ($14.00). The Borani consisted ofsautéed eggplant with yogurt, topped with sautéed garlic, onions,mint and whey. The eggplant mixture had a thick pureed texture to it and the topping of crispy sautéed garlic, onion, and mint madethis dish oh so good, especially when smeared on the flatbreadserved at the beginning of the meal. The Adas Polo was yet anotherstunning dish. Imagine a large portion of basmati rice with raisins,lentils and cut up dates, with a Cornish hen cooked in a delicatetomato sauce served in a bowl on the side. I loved the sweet overtones of the aromatic rice and the simple yet tasty Cornish henwas very good. The final dish in this flight of courses was myfavorite, fresh White Fish which was seasoned lightly with lemonjuice and olive oil and gently charbroiled until the exterior wasslightly charred, while the interior of the fish was flaky.A large portion of basmati rice seasoned with chives, parsley,cilantro and leek and a refreshing salad with Persian cucumbersand sliced tomatoes was also served with the fish.

No Persian restaurant would be complete without kabobs and boy,do they know how to make kabobs here! The Filet Mignon Soltani($17.00) featured a large flat marinated filet mignon steak alongwith a long and tubular grilled seasoned ground beef. Both of thesemeats were charbroiled to perfection. The steak had a deliciouspronounced onion flavor and was very tender and tasty, as was theground beef. The same could be said of the Chicken Barg ($15.00),

Kabob Hutt165 Washburn Circle / Corona, 92882(951) 279-6696Hours: Sunday -Thursday 9am to 10pm

Friday & Saturday 9am to 11pmClosed on Sundays

Price Range: Lunch $6.00 & $7.00Dinner $9.00 to $18.00

Persian Cuisine

Allan Borgen’s

Right: The Fresh WhiteFish with Sabzi Polo,fresh charbroiled WhiteFish with basmati riceseasoned with chives,parsley, cilantro andleek and a salad withPersian cucumbers andsliced tomatoes

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Above: Kabob Hutt entrance and patio

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long flat pieces of boneless marinatedcharbroiled chicken breast and the LambShish Kabob ($18.00), boneless marinatedlamb served with charbroiled onions,tomatoes and green bell peppers.Both the Chicken Barg and the Lamb ShishKabob were excellent and like almost all of the other entrees, that great basmati ricewith saffron came with all of these dishes.

Kabob Hutt can accommodate small andlarge parties as well as provide excellentcatering options. In closing, Kabob Hutt is a real culinary find and one that I willremember for many meals to come.Shame on you, the fine residents ofCorona, for not telling me sooner about this restaurant!!!

Local Restaurants to Try This Month

Page 20: Corona Business Monthly - April 2010

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"������#$��$��#by Phyllis Russell

In general, you can make your business more eco-friendly by:

� Complying with existing environmental regulations for your business

� Taking further steps to save energy, water and material goods,and cut down on waste and pollution

Different industries vary in the specific steps they need to implement to become green, but here are some general steps and sample actions that mostbusinesses could use as a starting point:

� Determine usage rates of water, energy, and solid and hazardous waste generation (with an eye toward reducing allof the above)

• Assess the amount of waste your business produces

• Establish recycling program (paper, phone books,newspapers and magazines, cardboard / packing materials, beverage containers, toner cartridges, orother recyclable materialsthat your business generates)

• Reduce paper waste

� Request removal from unwanted mailing lists

� Keep your business mailing lists updated

� Reduce printing (such as emails)

� Send faxes from your computer without printing

� Design mailings that do not require an envelope

• Reduce product / other waste

� Purchase in bulk or refillable containers (reduces packaging waste)

� Maintain storage conditions to prevent material degradation

� Reduce unnecessary or duplicate purchases

� Replace redundant products (i.e. use a single multi-task cleaner instead of three or four one-task cleaners)

� Identify materials that can be reused, if not by your business,then by another business, school, or returned to the vendor

� Switch to reusable products instead of single-use disposables (mugs, batteries, pens, etc.)

“Going green" is a concept being embraced by business for a variety of reasons. The benefits are clear:saving money often tops the list, followed by consumerdemand and the chance to reach a new market.

So you're interested in greening up your business. That'sgreat, but where do you start? The good news is you areprobably already doing a lot of things to make your business greener.

Many cities in California have established voluntary "green business" certification programs. Completing thecertification process helps participating businesses takeconcrete steps toward becoming environmentally friendly,and also lets their customers know about their green credentials through use of the "Green Business" logo and website listing.

The Bay Area Green Business Program is one of the largestsuch programs, and was developed by local governments,environmental agencies and the business community.

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� Donate unused / underutilized supplies or furniture to a charity organization (Goodwill, Salvation Army, etc.)

• Make changes to conserve energy and water, reduce pollution

� Install motion-sensor light switches ininfrequently used rooms (store rooms,restrooms, break rooms, etc.)

� Install low-water use fixtures,inside and for landscaping

� Replace older equipment and lighting with more energy efficient equipment

� Set thermostat at reasonable temperature (78 for cooling,68 for heating)

� Turn off all electronics and lighting at night, and whenever rooms are not occupied

� Establish training practices and incentives for employees and management to support your efforts

• Incorporate green practices into company policy

• Encourage conservation suggestions from employees

• Train employees in more efficient business practices toreduce waste

• Establish cleaning procedures using environmentally friendly products/practices

• Encourage employees to adopt green practices outside of work

� Let your customers know about yourefforts to meet Green Business Standards

These are just a few general things you can do.To see what Corona is doing to help the planet,check out www.DiscoverCorona.com.

Page 22: Corona Business Monthly - April 2010

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In its quest to innovate green cars, the automotiveindustry has done the equivalent of 0 - 60 in twoseconds. It seems only yesterday that the industrywas focused on how to recharge electric car batteries, and yet this year manufacturers haveunveiled green cars offering an impressive combination of style, safety, fuel options, affordability and luxury.

The benefits of green cars - for consumers and theplanet - are too numerous to list in detail, but in addition to reducing our dependence on oil,green cars improve the environment, reduce healthrisks from toxic emissions, and result in significantfinancial savings for owners. Hybrid batteries are recyclable, and some carmakers are also incorporating eco-friendly materials in the manufacture of their cars. Alternative fuels includeethanol, hydrogen (which emits only oxygen andwater vapors), natural gas, and biodiesels madefrom sources such as soybean.

The popularity of green cars is most evident atWalter's Automotive Group, which offers a diverserange of German-engineered green cars. At the topis arguably one of the most beautiful cars everdesigned, green or otherwise: the Porsche 918Spyder; a 500-horsepower V8 that, according toPorsche, gets 78 MPG. As a concept car costing several hundred thousands dollars, don't expect tosee many of those on the road. At the affordableend of luxury green choices is the Mercedes-Benz

gasoline-electric hybrids to clean diesel, from convertibles to SUVs. Extremely popular arethe Mercedes S Class hybrids, along with Porsche'sCayenne S Hybrid SUV. Audi's A3 TDI, which gets 42MPG and runs on clean diesel, was voted Green Carof the Year 2010.

"It doesn't matter what model you buy, you are sacrificing very little in performance and comfort to

Smart Car starting at around $12,000, and guaranteed to turn heads wherever it goes.The Smart Car comes in different models, including a two-passenger version.

The mid-range of green cars by Mercedes, Porsche and Audi features dozens of choices thatmeet the best in green criteria yet maintain expected performance and comfort-from

Green VehiclesWalter's Automotive Group

by Hollie Davies

Above: Guests of Walter's Automotive Group's grand opening marvel at the cars on display

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give back to Mother Earth," commented SteveKienle, General Manager of Walter's AutomotiveGroup. "Our three dealerships are close together, within walking distance of each other, so it's likeone-stop shopping in an environmentally-friendlycenter. Buyers can test drive all the green optionsthey might be considering."

To understand the popularity of Walter's, you have to know there really is a Walter. Almost 50 years ago at the legendary Riverside Raceway, mechanicWalter Kienle - known for his perfection among a peer group that included Carol Shelby and DanGurney - dreamed of owning a dealership selling the finest luxury cars. Today, Walter's Mercedes-Benz is one of Mercedes-Benz' "top tenpercent" dealers in the country, and year after yearthe company has received Mercedes' Best-of-the-Best award.

In addition to Mercedes, Walter's has also becomethe dealership of choice for Porsche and Audi. Since it opened for business in 1964, Walter's hasexpanded 11 times to become the multi-facetedsales and service group it is today. Walter continuesto work every day, and his son Steve Kienle isGeneral Manager.

Steve and his wife Cathy have greatly expanded thecompany's contributions to the community. The annual Walter's Children's Charity GolfTournament has contributed approximately $2 million to the Loma Linda University Children'sHospital, and the company has received dozens ofphilanthropic awards.

In addition to green cars, Walter's Automotive Group offers a huge inventory of new and pre-ownedcars by Mercedes, Porsche and Audi at their threedealerships. To view inventory, locations and hoursof business, visit www.waltersautogroup.comand www.smartcenterriverside.com, or phone(951) 688-3332.

Photos by Jim Dorsey Photography

Left: The 2010 GreenCar of the Year, theAudi A3 TDI

Page 24: Corona Business Monthly - April 2010

When the applicable statute of limitations in these cases typically runsthree to four years, and the employee claims that they have been working 30 minutes to an hour every day without receiving overtimecompensation, these amounts, when spread out among all of youremployees, can add up to a substantial sum. The bottom line, make sure you use time clocks that cannot be altered.

The average work week prior to 1861 was 11 hours a day at 6 days a week.

Geoffrey H. Hopper, an attorney with the law firm of Hopper & Associates in Redlands, has practiced more than 25 yearsin the area of labor and employment law and has received the highestindependent evaluation available for attorneys in the United States. It is always advisable to consult with legal counsel about your own situation, since matters can vary in degree and nature.

Hopper can be reached at (909) 798-9800

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requently claims are brought by employees asserting that theyare not paid all the overtime to which they are entitled, nor are theygiven their full lunch or the two 10 minute breaks to which they areentitled under applicable law, and/or related hourly claims.

When these arise, employees often file claims with local governmental agencies, alleging violation of wage and hour lawswherein they can recover not only for the hours for which they werenot compensated, but also the penalties for the failure to timely paysuch wages. In some instances, the employees can recover theirattorney's fees. Oftentimes the penalties in these types of cases outweigh substantially the amount of the actual overtime that was not paid.

It also is not unusual for these types of actions to be brought as a class action, which can get quite expensive. (Imagine all of theemployees who have worked for you for the last four years receivinga notice that they are entitled to recover money against you if you didnot pay them all the money to which they were entitled for overtime,etc.) When this occurs by way of a class action, all the employeeswho have been disgruntled over the last three or four years areclimbing out of the woodwork to come after you, and therefore thebest defense in this situation is avoidance.

The judges and the administrative officers handling these type ofcases take the position that the burden is upon the employer for failure to pay overtime and/or all of the wages and compensation to which the employee is entitled. For a variety of reasons, employers do not use time clocks. One reason is that either they or their employees feel that such is demeaning to the employees.

In such cases, either no time cards are kept, or the time frames aresimply written in on the time cards and initialed by the supervisor.Employees voice complaints that for them to have to fill out a timecard, means that the employer does not trust them. While withoutbeing too blunt, the reality is that most employers and supervisorsdo not trust employees when it comes to this topic and/or frequentlyemployers and supervisors abuse the overtime laws.

If as an employer or supervisor you are required to defend yourselffor failure to pay overtime, and you do not use a system that cannotbe altered, such as a time clock, then usually the judge or theadministrative judge will take the position that you, the employer or supervisor, have failed to meet the burden required by law.

Often the judge or jury will find in favor for the employee, especiallyin those situations wherein the employee brings in a calendar wherein they claim that they have been writing down for their ownrecords, the amount of hours that they have normally worked.

LEGAL OPINIONS

Using Time Clocks for Hourly Employees

F

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Douglas C. Smith is the managing partner at SmithMitchellweiler, LLP, a law firm with its principal office in Riverside. He has extensive experience in both state andfederal court, and has won over 95% of his jury trials.His emphasis is on business litigation, civil rights, medicalmalpractice and healthcare, labor and employment law,personal injury and military law, and his firm also counselsclients in many operational and management areas, as well as providing representation in the area of contracts and

transactional law, estate planning and probate matters. He is a veteran of the United StatesMarine Corp. and currently serves as a Lieutenant Colonel in the California Air NationalGuard with the 163rd Reconnaissance Wing, where he is the Staff Judge Advocate of thewing's legal office. Douglas will be joining us as our legal counsel.

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Above: Mantra Indian Cuisine & Banquetowners Nidhi and Sumit Sharma (center) areflanked by their chef, Ajit Singh (left), Corona City Council member Eugene Montanezand Corona Mayor Karen Spiegel (right). Theirdaughter, Sania Sharma, stands in front.Located at 480 N. Main St. in Corona, they offer a daily lunch buffet and extensive menu. Stop bytoday or give them a call at (951) 739-9401.

Above: The friendly staff of AllstarCollision are ready to help with whateveryour auto body or paint needs may be.Headed by owner Dean Seif (far left), they have served Corona and the surrounding area for 15 years and have builta reputation around excellent customerservice and quality work. Allstar Collision islocated at 522 Railroad St. in Corona andcan be reached at (951) 279-9161 orviewed online at www.allstarci.com.

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(continued from page 9) Introducing New Board Member

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Douglas C. Smith

Page 26: Corona Business Monthly - April 2010

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The term discipline is often applied to the way we raise our kids,and as it applies to our daily struggles with 'self-control'.But what if we applied it to our business?

Some experts argue whether selling is an art or science.I claim that it's neither. It is, and forever shall be, a discipline that is executed using art (selling skills) and science (sales process).The discipline part of the equation is this: dedicated application day after day, week after week, will yield results.

Sound monotonous? Monotony is an important attribute of a proven system that works and is successfully applied time & again.To avoid becoming perfunctory, your system requires the “art”of providing exceptional quality service with a smile, your unique personality, and a custom-tailored approach for each client.

In my 18+ years in sales, one fact has become more and more clear:the best sales people are also the most disciplined.They let nothing come in the way of achieving their goals.

Dedicated application is the key to success. We can say we understand sales process, but do we actually carry out our process withthe daily discipline it requires? We can be the most skilled presenter and closer, but without the discipline to deliver the message consistently and accurately, success could be thwarted.

Here's how to more completely apply yourself to the discipline of sales:

Learn and Apply a Specific Sales ProcessThe same sales process will not work for everyone. Industries,personalities, preferences for technology vs. hand-writtenare different. Each requires a variation on the sales discipline theme.What works best for you?

Build Your Sales SkillsThis can be done in many ways, but the most beneficial methods I've found are:

• Find a mentorConnect with someone who has 'been there & done that'

• Do a personal SWOT AnalysisFind out your personal and company's Strengths, Weaknesses,Opportunities & Threats. “Where does it hurt and how do we fix it?”

• Peak Performance TimeUnderstand when you're at your best. For example, if you're amorning person, you should attend the early-morning networking

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breakfast (e.g. Good Morning Corona) or if you're a night owl, go to evening events; realize that it's up to you to determine whatactivities done at which times will yield the highest payoffs.

• Read booksVisit the library, borrow one from a friend,or visit www.SalesBooks.com for somegreat books from top-selling authors and industry-leading experts. Challenge yourself.Read different kinds of books, and grow.

• Attend seminarsOnline, teleseminars, live events, etc. are available almost every day. Find topics that help you strengthen areas where you feel you could/should be stronger.

• Hire a sales or business coachSomeone who can be a confidante,encourager, and accountability partner

As you search for a sales process that works,understand that you will discover for yourself,perhaps through trial and error, a process thatworks. The elements of the process may be similar to those of others, but the dedicated application is the key to success.

Stuck? Look for new ideas. Chamber Events,SCORE Counseling Sessions, and public forumseminars from folks like Zig Ziglar are all wonderful for motivation, direction,and information. Take that information, piece it upwith your personality and preferences, and you'lldiscover how the Science, Art, and Discipline ofSales will help you improve your performance,confidence, and earnings.

Bradford Moore, MBA and Kerry Martin-Moore of3:17 Consulting Services provide valuable salestraining and proven sales resources to help salesteams and companies increase sales and improveprofitability. Contact [email protected].

Page 28: Corona Business Monthly - April 2010

Long before recycling became a movement and long before the wordgreen was more than a color, there was Six-Pac Recycling and GilbertValenzuela, the man who founded the Corona-based company. That was in 1984, and today he's still at the shop every day of the week.At least his family isn't far away.

Two of Gilbert's sons, Roger, 33, and Omar, 29, are general managers.Blanca, his wife of 35 years, is at the shop most of the time. A third son,Mario, has a demolition business, so he's often around as well.“We grew up at Six-Pac,” Roger said of his brothers. The boys workedthere as teens while attending Corona High School, then after collegeRoger and Omar returned to the plant at their father's request. “We had some bad years, then in 2003 business turned around with a rise in commodity prices.”

The “bread and butter” for the consumer side of the recycling industryhas always been a limited number of materials such as aluminum cans,plastic water bottles, glass bottles, newspaper and cardboard.

Describing commercial recycling, Roger used AmerisourceBergen, Corona pharmaceutical company, as an example. “We'll pick up its recy-clable materials and packaging, weigh it at our plant, and mail them acheck.” It's then repackaged and sold to a paper mill. “Most of it, about80 percent, goes overseas to China, then it returns to the United Statesduring Christmas season in the form of gift packaging.”

A few years ago, Gilbert, 62, decided that Six-Pac would accept polystyrene, more commonly known as Styrofoam, a trademark of DowChemical. Styrofoam, for good reason, is one of the evil words in theenvironmental world. Manufactured from petroleum, it is highly flammable, and uses a chemical, benzene, which is a known human carcinogen, in its production. It also takes a very long time to breakdown in the environment.

Before 2005, Roger said, discarded Styrofoam found its final restingplace in landfills. “My father thought, 'Why not recycle it? It doesn't have

SIX-PACRECYCLING CORPORATIONby Peter Fischetti

(Left to right) Blanca, Gilbert, Omar, Mario and Roger Valenzuela of Six-PacRecycling stand in front of blocks of recycled material at their Corona recycling center.

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much value, but at least we can keep it out of landfills.' His goal is to divert all material other than hazardous waste from landfills. We don't makeany money from Styrofoam, but we'll find a home for it.”

Technology has made a big difference in how Six-Pac operates today, Roger said. “It used to bethat every transaction was written on a little piece of paper; now our software gives us a statement atthe end of every day. There's also less labor becauseour machinery today automatically separates andbales the materials.”

And the perception of recycling has changed aswell. “Before, 'green' was there, but no one paidmuch attention to it,” Roger said. “Now, every cityand county is going green.” And, he added, that'sgood for the environment - and for Six-Pac.

Six-Pac Recycling is located at 1430 E. Sixth St.in Corona. It is open Monday to Friday from 8 a.m.to 4:30 p.m., and Saturday from 8 a.m. to 1 p.m. For more information, call (951) 734-2910.

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Page 30: Corona Business Monthly - April 2010

Santiago High School: Building a Green Futureby Phyllis Russell

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Seeing into the future is a tricky business.However, understanding what is important to the younger generation canprovide insight into where we are headed.

That young adults are concerned with theenvironment is evidenced by the creationof environmentally-focused curriculums.Santiago High School is leading the waywith its Earth Academy, which is a pioneering 4-year program focused onsustainability, and all its social, legal andpractical implications.

Bill Brown teaches Architecture atSantiago, and has selected the Chamber asthe special project for his Green BuildingDesign 1A/1B course. The classes' firstproject was a residential design,with the group of 12 students splitting

In late May or early June, the students willpresent their designs, which will include ascale concept plan, interior and exteriorelevation sketches, site plan and floorplans, along with mechanical,electrical and plumbing plans.

According to Bill, who is a member of theGreen Building Council, green buildingstandards are currently voluntary,but will be transitioning to a mandatorysystem. His class is designed to give thestudents a step up over their future competition, as they will graduate withcutting-edge knowledge of the technologyand planning required to meet greenguidelines and requirements.

Building green is a trend we will be seeingmore of, with examples close at hand.Very close, in Woodcrest, is RiversideCounty's first green building - theWoodcrest Community Library. Designedby HMC Architects,** the library openedin November of 2007 and features:

� Natural light from large windows and plentiful sky lights

� Porous pavement parking lot and walkways

into teams to create 6 different greendesigns using the same infill site.

The Chamber is next on the list for a theoretical redesign; the class will use theChamber as the subject for their commercial design project. The class willproduce designs for In March,the students met and interviewedChamber staff to determine the needs anduses of the building. With this information and the existing site plan inhand, the students will use the LEED*rating system to make their designs asgreen as possible while meeting the needsand desires of the Chamber.

The final step for the student teams is topresent their designs - to the class, andalso to their “client,” the Chamber. Above: Joshua Massey, Kelsey Burkett and Chris

Hughes review their preliminary design for thenew Chamber floor plans with their GreenBuilding Design class instructor, Bill Brown.

Above: Santiago High School Green Building Design students Devin Pines,James Josselyn, Chris Hughes, Kelsey Burkett, Joshua Massey, Gregory Tomlinson,Tommy Rosales, Mario Garcia, Anthony Rodriguez, Cameron Marquez andAdrian Martinez gather with their instructor, Bill Brown, as they begin their classproject, an eco-friendly building design for the Corona Chamber.

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��Improves air and water quality��Enhances and protects ecosystems and biodiversity��Conserves natural resources��Reduces operating costs��Improves employee productivity and satisfaction��Makes a statement to your clients and customers��Improves air, thermal, and acoustic environments��Contributes to overall quality of life

i s p r o u d t o b e G R E E N

� Water-conserving plumbing fixtures

� Low VOC building materials (emit low levels of volatile organic compounds)

� Design elements intended to reduceenergy consumption and utility bills

Another civic project by HMC Architectsis The Frontier Project*** in RanchoCucamonga. The Frontier Project is a 14,000 square foot multi-use demonstration building with PlatinumLEED certification designed to showcaseenvironmentally-friendly technology and building design. The building wasdeveloped by of The Frontier ProjectFoundation and Cucamonga Valley WaterDistrict with the goal of influence andadvance building technologies toward thesustainable and environmentally-friendly.

So, while our Santiago High School students are practicing on the Chamberbuilding now, we can perhaps look forwardto a time when they will design our futurehome, office building or library.

* Leadership in Energy and EnvironmentalDesign, U.S. Green Building Council:www.usgbc.org

** www.hmcarchitects.com*** www.frontierproject.com

Page 32: Corona Business Monthly - April 2010

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In 1656 Thomas Ady, physician, loved his bedso much, he said: “The bed be blest that I lieon,” despite the fact that his mattress contained horsehair and sacking, a little strawthrown in for good measure, and gave him anaching back every morning. A few hundredyears later - recognizing the value of a goodnight's sleep - physicians and consumersexpect a whole lot more from our blest bedsthan horsehair; we want cloud soft comfort,total body support, and eco-friendly productsthat won't hurt the planet. And that's just whatAnatomic Global, Inc. has been providing forthe past 20 years with their EcoMemoryFoammattresses, pillows and pads.

“When Anatomic first opened in Corona in1991, we specialized in manufacturing for themedical industry,” said David Farley, CEO, “but a few years ago we moved permanentlyinto consumer products. We now employ 130people and have distribution throughout theU.S. and Canada.”

In the past, memory foam has provided comfort but not support, but Anatomic's products are very different, created with several layers and seven zones that conform tothe natural shape of the body, providing built-in lumbar support. Ady would undoubtedly bless these beds a few times over,as do consumers who use them.

'Eco' isn't just a gratuitous part of the productname. “It's in our roots,” explained David.“We do more than follow a trend. EcoMemoryFoam sets the industry standard

for minimal petroleum use and replaces itwith 100% plant-based oils, such as soy andcastor, that use less energy to process. When you add the fact that EcoMemoryFoam is manufactured in the U.S. in a patented zeroemissions chamber, you can see how we havedeveloped innovative processes that truly limitour carbon footprint and impact on the environment.” Consumers of traditional memory foam often complain of “sleepinghot,” but David explained thatEcoMemoryFoam's open-cell surface resistsbody heat retention. “Our product dissipatesheat nine times faster than other products, so you sleep cooler throughout the night.”Even Anatomic's shipping is eco-friendly, compressing the mattresses prior to shipping.

Anatomic Global's concern for the planet hasalso set an awesome charitable example: After Hurricane Katrina, Anatomic's WorldBednon-profit initiative, along with business partners and the Red Cross, provided over11,000 hurricane victims with a better night'ssleep. In response to the devastating Haitianearthquake, Anatomic has partnered with businesses such as FXI Foamex Innovations,UPS, Deslee Textiles, Royal Packaging,and Brookwood Companies to deliver 200,000field beds to the people of Haiti.

Anatomic Global, Inc.by Hollie Davies

NEW IN TOWN

“When one has lost so much, the ability tosleep should not be amongst the missing,”David observed. “From the beginning of thiseffort it has been my personal concern thatour response to the Haitian disaster be properly timed and that there be confirmationthat everything we send into Haiti is going tobe truly used and useful. So we are taking ourtime and doing due diligence with CARE,World Vision, and Catholic Relief Services.”

The WorldBed program is open to outsideparticipation and Anatomic can help otherCorona businesses become an advocate andrealize their vision to help out. To make a corporate donation or services to this program, contact David at (951) 371-8101or visit the website at www.worldbed.org.

Anatomic Global, Inc. is located at 1241 OldTemescal Rd. in Corona. For a full description of the company's products, see www.ecomfortmattress.com. EmailDavid at [email protected].

Photo provided by Anatomic Global, Inc.

Above: A woman displaced by the recent earthquake in Haiti shows off the World Bed she received from Anatomic Global.

Page 33: Corona Business Monthly - April 2010

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Vocational Training - Special NeedsThe Arc of Riverside County8138 Mar Vista Ct.Riverside, CA 92504James Stream (951) 688-5141

New Chamber MembersAttorneySmith Mitchellweiler, LLP4204 Riverwalk Pkwy., Ste. 250Riverside, CA 92505Douglas Smith (951) 509-1355

Automobile - Repair & ServiceB & D Automotive1210 E. 6th St., Ste. CCorona, CA 9287982Brian Hazelwood (951) 279-5082

Bookkeeping ServiceAccurate Bookkeeping ServicesCorona, CA 92883Joalene Rollison (619) 988-2095

ContainersCasillas Roll Off, Inc.Corona, CA 92879Sylvia Casillas (951) 415-0002

Contractor - General1-800-24Seven Construction & Restoration1353 Old Temescal Rd., Ste. 127Corona, CA 92881Michael Lancaster (800) 247-3836

Contractor - PaintingAll Pro Painting, Inc.19151 Diplomat Ave., Ste. 100Corona, CA 92881William Plaza (951) 340-1475www.allpropaintinginc.com

Beauty Salon - Equipment & SuppliesHair & Beyond Beauty Supply & Salon1312 E. Ontario Ave., Ste. 108Corona, CA 92881Ricgh Wogoman (951) 582-9116www.hairandbeyondsalonsupply.com

InsuranceCornerstone Surety & Insurance Agency, Inc.43391 Business Park Dr., Ste. C-6Temecula, CA 92590Tim Baker (951) 296-6800www.cornerstonesurety.com

Landscape MaintenanceNew Way Landscape and Tree Services, Inc.21657 1/2 Temescal Canyon Rd.Corona, CA 92883Connie Clark (951) 722-6813

Manufacturers - MattressAnatomic Global, Inc.1241 Old Temescal Rd.Corona, CA 92881Laura Castro (951) 371-8101www.anatomicglobal.com

OptometristCorona Optometry1501 Rimpau Ave., Ste. B104Corona, CA 92880Lupe Torres (951) 898-2010www.coronaoptometric.com

PrintingPreferred Choice Printing680 E Parkridge Ave., Ste. 100Corona, CA 92879Diane Barilone (951) 549-0951www.preferredchoiceprinting.com

Real EstateJousting Real Estate4160 Temescal Canyon Rd., Ste. 102Corona, CA 92883Ash Sater (951) 277-7770www.jousting.com

RestaurantHacienda Guadalajara1353 W. 6th St.Corona, CA 92882Carlos Rodriquez (951) 735-5946

S G C Japanese Restaurant113 E. 6th St.Corona, CA 92879Steve Kim (951) 738-0650

Retail - MerchandiseNordstrom3601 Tyler St.Riverside, CA 92503Heather Lolli (951) 351-3190

Telecommunications WiringOmnicomm609 Corona Ave.Corona, CA 92879Mark Rusler (951) 736-8107

Tree TrimmerCircle City Tree ServiceCorona, CA 92882William McClain (951) 768-4564

Page 34: Corona Business Monthly - April 2010

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In OurCommunityAirs on Time Warner Cable TV

(Channel 29) at 7 p.m.

April 2010 TV Guide Produced by Tina Hunt

April 6 NBA Star Juaquin HawkinsHost: Carissa HerreraGuest: Houston Rockets

Juaquin Hawkins“The benefits of playing basketball”Sponsor: Today's Youth Non-Profit

Organization

Coming in May:Mayor Karen Spiegel's State of the City Update

April 13 NBA Star Juaquin HawkinsHost: Jeremy HuntGuest: Houston Rockets

Juaquin Hawkins“Basketball -

A health benefit workout”Sponsor: Today's Youth Non-Profit

Organization

April 20 & 27NBA Star Juaquin HawkinsHost: Today's Youth Cast MembersGuest: Houston Rockets

Juaquin Hawkins“The secrets of becoming a great

basketball player”Sponsor: Today's Youth Non-Profit

Organization

Page 35: Corona Business Monthly - April 2010

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t's that time of the year again that we start preparing for our largest fundraiser "The Race to Monte Carlo."This year your Ambassadors will be involved in helping to make the event even more successful.

We utilize the proceeds from this event to provide member services to the business community. Through prior year's success, we have invested in creating our Legislative Action Committee. This group ofbusiness leaders is the watchdog for business-friendly legislation as well as the voice for business regardingany adverse job killers.

This year "The Race to Monte Carlo" will be chaired by Mark Neely (Windy Plum Farms). Mark is not only an Ambassador, but also a Board Member. Mark currently has a few sponsorship opportunities still available, and if you are interested, please contact him at (951) 272-9243 or the Chamber office at (951) 737-3350.

Therese Marquez (Gold Star Promotions) will be working with Mark and heading up the Silent Auctionitems. If you have a service or product that you would like to donate for the auction, please do not hesitate to contact Therese at (951) 741-0400. We are asking for your assistance in this area. Your aid and partnership is important and vital to the Corona Chamber being able to offer these services as well as othermember benefits.

If you want to know how you or your company can get involved, join us at noon on the second Monday of every month, or give me a call at (951) 707-9633. I look forward to hearing from you.

Ambassadors’ Committee Report:by Jerry Wilson / Committee Chairman

Ambassadors on the Move

IAmbassador

Committee Chairman

Jerry Wilsonimortgage

(951) [email protected]

Corona at Eagle Glen2225 Eagle Glen PkwyNW Corner of I-15 & Cajalco(951) 371- ENVY (3689)

Page 36: Corona Business Monthly - April 2010

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Chamber EventsThursday, April 1, 8, 15, 22 and 29 9 AMS.C.O.R.EBusiness counseling & advice Cost: FREELocation: Corona Chamber of Commerce904 E. Sixth St.Contact: Corona Chamber for appointments

at (951) 737-3350

Thursday, April 1, 8 and 15 11:30 AMCORONA NETWORKING $OLUTIONSCost: $20 ($15 with RSVP) Location: Golden China Restaurant1185 Magnolia Ave. #GContact: Corona Chamber at (951) 737-3350

Monday, April 5 12 PMCOMMUNITY SERVICES NETWORK MEETINGLocation: Corona Chamber of Commerce904 E. Sixth St.Contact: Corona Chamber at (951) 737-3350

Wednesday, April 14 2-5 PMSEMINAR: HOW TO GET A JOB, KEEP A JOB &CREATE A JOBSpeaker: Julie AustinCost: $59Location: Corona Chamber of Commerce904 E. Sixth St.Contact: Julie at (310) 479-1600Register online at www.jobsecurityseminar.com

Thursday, May 6, 13, 20 and 27 9 AMS.C.O.R.EBusiness counseling & advice Cost: FREELocation: Corona Chamber of Commerce904 E. Sixth St.Contact: Corona Chamber for appointments

at (951) 737-3350

Thursday, May 6, 13 and 20 11:30 AMCORONA NETWORKING $OLUTIONSCost: $20 ($15 with RSVP) Location: Mi Tortilla487 Magnolia Ave.Contact: Corona Chamber at (951) 737-3350

Tuesday, May 25 4:30 PMNEW MEMBER RECEPTIONCost: FREE to new members Location: Backwoods BBQ & Steakhouse370 N. McKinley St.Contact: Corona Chamber at (951) 737-3350

Thursday, May 27 6:30 AM GOOD MORNING CORONA Sponsor: Peppermint RidgeSpeaker: Kenneth M. Young,

Riverside County Superintendent of SchoolsCost: $20 members ($15 if paid one week in

advance) / $30 non-members Location: Eagle Glen Golf Club1800 Eagle Glen Pkwy.Contact: Corona Chamber at (951) 737-3350

Community Events Thursday, April 1 All DayCENSUS DAY 2010Sponsor: U.S. Census BureauContact: Ron Williams at (951) 952-6291

or [email protected] for more information

Wednesday, April 7 9 AM-12 PM“UP YOUR COMMUNICATION”WORKSHOP FOR SUPERVISORSSponsor: Riverside Community College DistrictSpeaker: Lee Lesser, MAOBCost: $75 or call for group and package ratesLocation: CoronaContact: (951) 571-6486 or 6456 for more

information and registration.This is the first workshop in a series of seven.

Thursday, April 8 - Sunday, April 11 SPRING BREAK CARNIVALLocation: The Promenade Shops at Dos Lagos Call (951) 736-5003 or visit www.cnusd.org

for times and more information

Thursday, April 22 11:30AMSTATE OF THE CITY LUNCHEONSponsor: Altek MediaSpeaker: Corona Mayor Karen SpiegelCost: $50 Chamber members or $450 for

a table of 10 $75 Non-members or $750 for a table of 10

Location: Crossroads Church2331 Kellogg Ave.Contact: Corona Chamber at (951) 737-3350

Thursday, April 29 6:30 AM GOOD MORNING CORONA Sponsor: imortgageSpeaker: Rob Field, Deputy Director,

Economic Development Agency of Riverside County

Cost: $20 members ($15 if paid one week in advance) / $30 non-members

Location: Eagle Glen Golf Club1800 Eagle Glen Pkwy.Contact: Corona Chamber at (951) 737-3350

Monday, May 3 12 PMCOMMUNITY SERVICES NETWORK MEETINGLocation: Corona Chamber of Commerce904 E. Sixth St.Contact: Corona Chamber at (951) 737-3350

Thursday, May 5 5-7 PMMEGA MIXERCost: FREE to attendLocation: Alvarez Lincoln/Mercury/Jaguar8501 Auto Dr., RiversideCo-host opportunities available!Contact: Corona Chamber at (951) 737-3350

Calendar of EventsEvents listed are open to the public. Call contact person before the eventto verify time and place. Some events are free, while others are not.For a complete listing of community events, call the Chamber at (951) 737-3350, or go to www.CoronaChamber.org for the latest updates.

Page 37: Corona Business Monthly - April 2010

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Monday, April 26 8:30 AMMAKING YOUR PRIVATE COMPANY BOARD OFDIRECTORS MORE EFFECTIVESponsor: Manufacturing Executive InstituteCost: $349 for one person, $244 for

subsequent attendeesLocation: 140 N. Maple St. #106Contact: Maggie Watson at (951) 736-2114

or [email protected]

Wednesday, April 28 5:30 PMVOLUNTEER RECOGNITION BANQUETSponsor: Volunteer Center of Riverside CountyCost: FREE for nominated volunteers,

$40 for guestsLocation: Moreno Valley Conference JRCC CenterContact: Belinda Jones at (951) 328-8280

or [email protected]

Saturday, April 10 9 AM-1 PMHEALTH & SAFETY EXPOSponsor: Corona-Norco PTACost: FREELocation: Lee Pollard High School185 Magnolia Ave.Contact: Mary Ybarra at [email protected]

Sunday, April 11 2 PMHOLOCAUST REMEMBRANCE DAY

YOM HASHOAHSpeakers: Holocaust survivorsCost: FREELocation: Congregation Beth Shalom2790 California Ave.Contact: (951) 733-1836 for information

Saturday, April 17 10 AMCOUNTY OF RIVERSIDE BACKYARD COMPOSTING PROGRAM WORKSHOPCost: FREELocation: Stratton Center2008 Martin Luther King Blvd., RiversideContact: (951) 486-3200

Tuesday, April 20 9 AM-2 PMCITY OF CORONA BLOOD DRIVESponsor: City of CoronaCost: FREELocation: City Hall Multipurpose Room,400 S. Vicentia Ave.Contact: Lana Yoshimura at (951) 817-5824

or [email protected] www.lstream.org

Wednesday, April 21 9 AM-12 PM“HOW TO TURN GOOD EMPLOYEES INTO GREAT EMPLOYEES” WORKSHOP FOR SUPERVISORSSponsor: Riverside Community College DistrictSpeaker: Lee Lesser, MAOBCost: $75 or call for group and

package ratesLocation: CoronaContact: (951) 571-6486 or 6456 for more

information and registration.This is the second workshop in a series of seven.

Saturday, April 24 10 AM-2 PMDAY OF THE CHILDCost: FREELocation: City Park930 E. Sixth St.Contact: Tina Hunt at (951)340-9876

or [email protected]

Saturday, April 24 10 AMCOUNTY OF RIVERSIDE BACKYARD COMPOSTING PROGRAM WORKSHOPCost: FREELocation: Palm Desert Library73-300 Fred Waring Dr.Contact: (951) 486-3200

Page 38: Corona Business Monthly - April 2010

)��*������� ���+������'���,())��'��-������.��Are you doing business with a non-Chamber business? Do you have a friend who could benefit from Chamber membership? Of course you do!

The Chamber is providing somemotivation for you to refer potential members:

First, when your prospect joins theChamber, your name, company andphone number will be listed in theCorona Business Monthly.

Second, you’ll receive $25 credittowards up to half of any Chamberpurchase, such as your own membership fees and attendance atChamber events.

Finally, when you refer five applicants who become Chambermembers, you’ll receive a FREE one-eighth page color ad in CoronaBusiness Monthly – a $480 value!

For a referral form and more information about the program,call the Chamber at (951) 737-3350.

Below is the newest list of memberswho have referred new members:

Tamara SchaeferPaychex, Inc.(951) 202-3567

Karen SpiegelSpiegel

Enterprises(951) 737-4570

Mark NeelyWindy Plum

Farms(951) 272-9243

Carolyn CoutsCouts Heating

& Cooling, Inc.(951) 278-5560

Janet RuslerLaw Office

of Bradley J. Hague

(951) 340-2842

Helen CherryLegacy Fine

Portraiture & Videography

(951) 776-3003

Kerry PendergastPremier

Service Bank(951) 274-2400

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Page 39: Corona Business Monthly - April 2010
Page 40: Corona Business Monthly - April 2010

904 East Sixth StreetCorona, CA 92879

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