copyright notice brandaid project presentation. page 2 client ostec (russia) project ostec:...
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BrandAid Project Presentation
Page 2
Client Ostec (Russia)
Project Ostec: Rebranding
Industry Microelectronics
Timeline Sep 07 - Aug 08
Services Research Positioning Integrated brand (Consumer and Employer brands)
Logo Design and Guideline Brand Guidelines Communication Plans
Results Relaunch was made in reason to defend #1 position at market. We reach that goal
Page 3
Client Ostec
Page 4
Client Magisters (Ukraine)
Project Magisters: New identity development
Industry Legal advice
Timeline Oct 07 - Aug 08
Services Logo Design and Guideline Brand Guidelines
Results New identity for company
Page 5
Client Multiregion (Russia)
Project Multinex: new brand development
Industry Telecommunication
Timeline Sep 07 - Jan 08
Services Research Positioning Name development Logo Design and Guideline Brand Guidelines Communication Plans
Results New umbrella brand for different services delivered to homes by wire was born
Page 6
Client LIA (Ukraine)
Project Vodomir: new brand development
Industry Consumer Goods / Drinking Water
Timeline Jan 07 - Jan 08
Services Research Positioning Packaging Design Name development Identity and Brand Guidelines Communication Plans
Results Start of brand new idea of water delivery from different sources under one brand to different country regions
Page 7
Client LIA
Page 8
Client Bunge (Ukraine)
Project Oleyna: Rebranding
Industry Consumer Goods / Eatable oil
Timeline Apr 06 - Oct 07
Services Brand Guidelines Positioning
Logo Design and Guideline Communication Plans
Results Relaunch was made in reason to defend #1 position at market. We reach that goal
Page 9
Client Bunge
Page 10
Client AMP (Ukraine)
Project Carpatia: New brand development
Industry Consumer Goods / Drinking Water
Timeline Nov 06 - Oct 07
Services Brand Research Positioning Logo Design and Guideline Packaging Design Brand Guidelines Communication Plans
Results New brand for growing market
Page 11
Client BeST (Belorussia)
Project BEST: Rebranding
Industry Telecommunication / Cellular provider
Timeline Nov 06 - Sep 07
Services Brand Research Positioning Logo Design and Guideline Packaging Design Brand Guidelines Communication Plans Supervision of every step of launch campaign
Results Jump from #3 to #2 in Belarus
Page 12
Client BeST
Page 13
Client LIA (Ukraine)
Project Jazz: New brand development
Industry Shopping mall
Timeline Nov 06 - May 07
Services Name development Logo Design and Guideline Brand Guidelines Outdoor and Indoor design
Results Stable growth in traffic and turnover every year
Page 14
Client Teamo (Ukraine)
Project Teamo: New brand development
Industry Consumer Services / Chain of Souvenir shops
Timeline Nov 06 - Jan 07
Services Name development Logo Design and Guideline Brand Guidelines
Results New brand for empty market. +2 shops every year around Ukraine
Page 15
Client ICDI (Ukraine)
Project ICDI: New brand development
Industry Development company
Timeline May 07 - Jun 07
Services Logo Design and Guideline Brand Guidelines
Results New brand for growing market
Page 16
Client ICDI (Ukraine)
Project Miriada: New brand development
Industry Shopping mall
Timeline Nov 06 - Jan 07
Services Name development Logo Design and Guideline Brand Guidelines Outdoor and Indoor design
Results Stable growth in traffic and turnover every year
Page 17
Client ICDI
Page 18
Client ArtFood (Ukraine)
Project DeGusto: New brand development
Industry Fastfood chain
Timeline Feb 07 - Jun 07
Services Logo Design and Guideline Brand Guidelines Outdoor and Indoor design
Results New brand for growing market
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Client ArtFood
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Client KievMedPreparat (Ukraine)
Project Arterium: New company brand development
Industry Pharmaceutical industry
Timeline Oct 05 - Dec 06
Services Research Positioning Name development Identity Brand Guidelines Plan of new differentiation of company Communication Plan
Results New identity for company; New company image. Growth of company 20% per year
Page 21
Client Ramburs (Ukraine)
Project Indelika: New brand development Industry Consumer Goods / Turkey
Timeline May 06 - Aug 06
Services Name developmentLogo Design and Guideline Brand Guidelines
Results New brand for emerging market of turkey meat. Plus 30% of turnover every year
Page 22
Client Prospera (Ukraine)
Project Avtofresh: New brand development
Industry Car Wash Service
Timeline Oct 06 - Dec 06
Services Name development Logo Design and Guideline Brand Guidelines Station indoor design
Results New brand for empty market
Page 23
Client Prospera
Page 24
Client Prospera (Ukraine)
Project Prospera: New brand development
Industry Management company
Timeline May 06 - Sep 06
Services Name development Logo Design and Guideline Brand Guidelines
Results New brand
Page 25
Since 2000 we successfully
completed more than
300 branding projects in 30 categories
Page 26
2001 2002 2003 2004 2005 2006 2007
Automobiles / Motor vehicles 1 3 Fuel / service stations 3 Real estate development 2 3Household chemistry 1 1 Household appliances 1 1 Office accessoires 2 Cosmetics 1 1 1 1 Internet services 1 1 1 2Research 1 1 Furniture 1 1 Medical services 1 1 Mobile communication 1 3 2Oil refining 1 Footwear 1 1 2Education / Training 2 Apparel / Clothing 2 1 2Food products 24 39 38 24 13 15 7Entertainment 1 Retail 6 4 2 6 4 5Technical services 1 1 2 1Mass media 1 1 4 Construction supplies / Ready-mix paints 1 1 1 1 1 1Tobacco 3 1 Transporting services 1 1IT-services 2 2Service 2 2 1Telephony / Voice services 1 2 1 Pharmaceutics 1 1 1 3 1Financial services 3 3Legal services 1 1Toys 1
Total: 28 55 50 47 35 41 34
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