Strap line-A tag line is a variant of a branding slogan typically used in marketing materials and advertising. Here the strap line is used to advertise the celebrities who will be included in the magazine. It draws the audience to buy the magazine, because will want to know why the celebrities are strap lined.

The text is aligned to the left it is placed like this to border the main image and not to distract the reader too much from the central image

The masthead which is the name of the magazine is in bold red colour, along with the picture it gives a seductive colour and will stand out in a line of competition magazines.

This is the main cover line which takes up more than a quarter of the front page. The main cover line uses bold font which is red and black and attracts the reader because the colours are quite alarming. It brings the readers eyes straight to the magazine.

This magazine cover is effective because all the colours complement each other. The uses of red, black white and a hint of orange, is successful because it doesn’t make the front cover look crowded and cramped. The image and text complement each other and the text is used around the main image which attracts the reader. The magazine doesn’t really use any margins. The image and spread across the margins. The magazine only uses one main image, which could stand many other genres of music. The image is giving full eye contact to build a degree of intimacy between you and the reader. The only in which we know the genre of the magazine is because the celebrity is a recognised R&B star.

Main image which is foregrounded the picture is of the Beyoncé who is headlined in the main cover line. This picture has been used because it is a very seductive picture of the celebrity and attracts male and female readers. The picture is very sexual and attractive.

Advert, is placed on the front page to attract people to buy into the station.

Cover line this is aligned left but placed on the right of the page, to border the central image and compliment the central image

This magazine has used three columns, but this is more obvious than the ‘Rolling Stones’ magazine. The bold text is placed behind the main celebrity who is brought in front. The way in which the main image is symbolising the RnB genre. The celebrity is giving full eye contact with camera, creating a degree of intimacy with the audience. The main image overlaps the masthead because the image is meant to be the main item on the front cover. The main image is of a semi –nude man which creates sensuality and lust between the reader and the artist. The cover lines feature a lot of music topics from the UK and USA, there is a reference to artists and their record label. The cover lines are aimed at fans and people who might be serious about the RnB genre of music. The barcode is placed at the front of the magazine. The advert for next issue if placed at the bottom right hand corner of the magazine to entice the reader to the next issue, it’s a preview. The main image is dominant but is complimented by the bold choices of font colour and font sizes, the use of red along with the sensuous main image, creates a high degree of sexual tension between the reader and the artist.

Advert for next issueThe layout revolves three columns in this magazine, the same in

which VIBE has used three columns. This magazine has used one male on the right, one make on the left and a male in the centre, to divide the magazine into three columns. All three men are giving the camera full eye contact with the camera to produce a degree of intimacy with the reader. They have dressed the main image to represent the genre of indie music, they are dressed typically in black leather jackets,. They have used a colour scheme of red, black and white; these colours attract the reader to the magazine also to stand out on the top shelf. The colours are used much more subtly than VIBE. The main cover line is left aligned, similar to VIBE. They have used four cover lines which are left aligned on the left side of the page. This magazine hasn’t used a barcode like the ‘VIBE’ magazine. The cover line ‘Rock Band vs. Guitar Hero’ entices the audience to the indie theme, draws the audience into the magazine. ‘

This magazine uses four cover lines which are all aligned to the left

Main cover line- they want the audience to read the magazine, and understand where the celebrities are coming from.

This magazine has stuck to two column using the main image as a break up for the page. The magazine uses feature well, aligned to the right of the page. It has been broken up into two, “<features>” and “<fashion>”. The contents page is always set out in this particular style, because it creates a house style for VIBE music magazine.

The main image in the contents page of VIBE magazine is normally of a celebrity.

This magazine uses two grids, it is effective because it keeps the magazine very simple . The tone of this contents page is unisex, it appeals to both its female and male audience. The content is very simple and straight to the point. The image is married to the text which keeps it very simple.

The colours are grey, white and black, this is a very simple way of keeping the text simple. Yet so elegant which is the normal house style in which VIBE goes for.

The magazine on the right, aligns the text to the right, which is not the typical house style for VIBE magazine. the magazine on the left ‘Boardwalk’, the text is aligned to the right. With the feature again to the left. This magazine marries the text to the images, with the use of numbers on the images. ‘Boardwalk’ sticks to a very simple colour scheme with only black and white and colour only seen in the images. VIBE music magazine is an R&B magazine , which plays up to the genre by the use of seductive women. The contents page uses a tint, on the left hand of the page, which adds colour but doesn’t over dramatize the contents page

This contents page uses, three columns. There is not a lot of white space in comparison to the VIBE magazine. ‘CONTENTS’ is in a much larger font also. This contents page isn’t broken up into equal grids, which could be argued to be because of the Indie/Folk genre of the magazine.

The magazine is broken also similarly into three columns, it is broken up much neater than the Indie/Folk magazine. ‘CONTENTS’ is in much smaller font, which allows the images to be the forefront.