connecting with new dorks

12
(Marketing Using Social Medial Tools) John and Scott Meyer, 9 Clouds, Inc. AURP 2010 International Conference Sept 15, 2010, Minneapolis, MN, USA Connecting with New Dorks:

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Social media has changed the way younger generations communicate. To connect with these "new dorks", businesses need to learn how to use this technology efficiently and must position themselves as experts and a resource for online and offline visitors.

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Page 1: Connecting with New Dorks

(Marketing Using Social Medial Tools)

John and Scott Meyer, 9 Clouds, Inc.

AURP 2010 International Conference

Sept 15, 2010, Minneapolis, MN, USA

Connecting with New Dorks:

Page 2: Connecting with New Dorks

Entrepreneurs today are different:

http://www.mylot.com/w/image/2324048.aspx

Page 3: Connecting with New Dorks

We're a bit different.

Page 4: Connecting with New Dorks

Nearly 50% of Americans have social media profiles

95% of millennials are on social networks

The fastest growing demographic on Facebook is

55-65 female Facebook is the 3rd largest country with over

500 million users

56% of people check social media every day(Arbitron and Edison Research, 2010)(socialnomics, 2010)(Retrevo, March 2010)

Page 5: Connecting with New Dorks

1/8 couples married this year in the US met on social media

 

48% of social media users check it

before getting out of bed

78% of people trust peer recommendations while

14% of people trust ads

80% of companies use social media in

recruitment(socialnomics, 2010)

Page 6: Connecting with New Dorks

Numbers ≠ Scary

Numbers = Opportunity

Page 7: Connecting with New Dorks

Be an expert.Share resources.Succeed.

Your opportunity is to:

Page 8: Connecting with New Dorks
Page 9: Connecting with New Dorks
Page 10: Connecting with New Dorks

YellowSandbox.com- Get started with social media

Learn Organize Train

Page 11: Connecting with New Dorks

Social Media = ROI Return On Investment |Risk Of Ignoring

Page 12: Connecting with New Dorks

Q & A