comparing magazines
TRANSCRIPT
Magazine name
Film genres covered
Commercial/popular or informative/artistic
Target audience
Focus on independent or blockbuster films
Still in publication
Sight and sound
All A more reverent publication, which has credibility due to its publisher- the BFI
“Filmmakers, students and cinephiles”
Both Yes
Little White Lies
All An artistic and creative publication which focuses on the art of film rather than the commercial side
Attracts a niche market of those studying/with a passion for independent film
Independent Yes
Total Film
All Popular/ general film
Any party interested in film
Blockbuster Yes
Premiere All Popular All interested in film
Blockbuster No
Empire All Populist All interested in film
Blockbuster but sometimes ‘art films’
Yes