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Dirk Schmelzer, CFO 29 + 30 September 2011 Company presentation TOMORROW FOCUS AG

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Dirk Schmelzer, CFO

29 + 30 September 2011

Company presentation TOMORROW FOCUS AG

63.6%

3%

33.4%=

EUR 62 million

Burda Digital GmbHManagement Board & Supervisory BoardFreefloat

Shareholdings Management Board

29 + 30 September 2011

Stefan WinnersCEObefore that: int. al. Bertelsmann Group

Dirk SchmelzerCFObefore that: Telefónica Group

Christoph SchuhMember of the Management Boardbefore that: Tomorrow Internet AG

Revenue and EBITDA 2005 - 2010In EUR million / CAGR

TOMORROW FOCUS AG - one of Germany’s leading listed internet groups

Key facts Headquarters: Munich, Germany

Employees: 614 (FTE)

Share capital: EUR 53,012,390

Admitted to Prime Standard: ‚TFA‘; ISIN DE0005495239

Share price 52wk high/low: EUR 5.37/ EUR 3.05

Share price 29 September 2011: 3.50 €

Market capitalisation: EUR 185.5 million

53.365.6 74.9 77.1

92.2

128,2

020406080

100120140160

2005 2006 2007 2008 2009Revenue

2010

2.6

7.6

11.2 9.6

12.6

18.2*

0

5

10

15

20

2005 2006 2007 2008 2009

EBITDA

2010

Company presentation | Dirk Schmelzer Page 2

TOMORROW FOCUS AG – steady growth and cash flowsupported by balanced portfolio

29 + 30 September 2011

Technology

Tran

sact

ions

Advertising

Strengths & Principles

Broadly based Internet model with well-known brands in

fast-growing markets

Natural hedge through well-balanced portfolio:

transactions business benefits from low advertising prices;

advertising business benefits from high advertising prices

Advertising business is simultaneously used as

a platform for young transactions business (exploit reach

of FOCUS Online and media marketing to stimulate

growth)

Technology segment is profitable on its own thanks to

outside ductomers but also acts as facilitator for

transactions and advertising business

TFAG revenue streams

Company presentation | Dirk Schmelzer Page 3

Transactions

29 + 30 September 2011Company presentation | Dirk Schmelzer Page 4

Hotel rating portal- & online travel agency

Revenue stream

Market position

Competitors

Prospects

Transactions segment

29 + 30 September 2011

Physician rating portalPremium online dating portal

Commission from bookings ofpackage holidays in Germany, Austria and Switzerland ; CPC in France

#1 in Germany, #1 in Poland

Expedia, Tripadvisor, Unister-Gruppe

European roll-out ofHolidayCheck business modell:Poland and France on track

Subscription revenue frommembership fees

#1 in Germany

Parship, eDarling;Internat. peers: eHarmony, Meetic

Beneficiary of marketconsolidation

Subscription revenue fromphysician premium membershipfees

#1 in Germany

Gelbe Seiten, Google Places

Beneficiary of shift from offline towards online

Company presentation | Dirk Schmelzer Page 5

Market overviewPackage holidays in Germany

29 + 30 September 2011

Market driversOnline travel market

Market trendPackage holidays in Germany

Total bookings 2010 Germany:EUR 12.0 billion , of whichEUR 2.4 billion via online bookings.

Market share of HolidayCheck in Germany: approx. 35% of packageholidays booked online.

German package holiday market set toincrease by 3.5% p.a. up to 2014.

Above-average 15% growth in online market for package holidays

Growth driven by ongoing shift fromoffline to online booking of packageholidays.

Online booking in markets such asPoland several years behindGermany, therefore greater potential

HolidayCheck comfortably placed within attractive market

Share of online travel market in GermanyPercent of revenues, 2010

AccommodationOnly

Flight Only

Car Rental Only

PackagedHoliday

75%

41%

38%

20%

Offline

Packaged holidays 2014

13.7

4.1

Shift offline-online

1.4

Market growth of 3.5% p.a.

0.3

Package holidays 2010

12.0

2.4Packageholidays

Assumingshift from20% to30%

CAGR~3.5%

Source: PhoCus Wright Inc., McKinsey

Company presentation | Dirk Schmelzer Page 6

77

42

90

11

0

50

100

150

200

250

GERDating Agency Adult DatingMatchmaking Agency Other

Market overviewDating and matchmaking in Germany 2010

29 + 30 September 2011

Market driversOnline matchmaking

Market share & Market developmentPremium online matchmaking in Germany

Market volume of online matchmakingportals in GER aroundEUR 90 million in 2010.

Three players dominate the market

ElitePartner is market leader in GER according to own estimation

Fierce competition between the Top 3

Market growth in single-digit rangeexpected

Ongoing shift from offline to online matchmaking

Online matchmaking now widelyviewed as positive.

ElitePartner is market leader in Matchmaking sector

70%

10%

20%

2006

31%

31%

20%

18%

Parship ElitePartner

eDarling Other

2011

Company presentation | Dirk Schmelzer Page 7

Market overviewNumber of physicians in Germany

29 + 30 September 2011

Market driversOnline physician rating portals

Market share & trendAmount spent by physicians on advertising(offline and online in GER)

Currently 250,000 authorisedphysicians in around150,000 medicalpractices in Germany; averagemarketing spendings EUR 1,800

The amount spent by physician on advertising in GER is estimated at EUR 250 – 300 mill. p.a., of which over 85% is still printed advertisement

Only approx.15% of advertising isbased online, even though over 60% ofpysician searches are conducted online

Market leader Jameda has a share of20% of all online physician searches in GER

Total market for physician marketing(offline & online) set to grow by 8% in 2011, compared to very strong aboveaverage growth in the online segment; tripling is expected by 2015

Ongoing shift of physician searchesfrom offline to online and thereforeincreasing willingness of physicians topurchase a jameda subscription

jameda is market leader among online physician rating portals

250,000

Physicians

Company presentation | Dirk Schmelzer Page 8

Transactions segment delivers particularly strong growth

TransactionsHolidayCheck, ElitePartner, jameda**Revenue + EBITDA 2008-2010 in EUR million

29 + 30 September 2011

51.164.5

85.5

14.9 17.2 23.7

0

20

40

60

80

100

2008 2009 2010Revenue EBITDA

*adjusted for revenue of Playboy Deutschland Publishing GmbH (sold in November 2010); **´jameda from 2011, PDP in 2010

35.8*

10.1

44.9

10.8

0

20

40

HY1 2010 HY1 2011

+ 25.4 %

+ 7.0 %

Transactions segment: Strong growth Segment with highest revenue, earnings and growth CAGR 2011 – 2013: 5 – 25% of revenue Largely stable business model

Current development: ElitePartner gains market share in highly competitive

market; #1 in Germany HolidayCheck: revenue growth above market average;

Strong #1 position Early success at HolidayCheck International:

#1 in Poland; Strong growth in visits in France

Revenue + EBITDA HY1 2010 + 2011 in EUR million

Company presentation | Dirk Schmelzer Page 9

Advertising

29 + 30 September 2011Company presentation | Dirk Schmelzer Page 10

The Advertising segment

Premium online ad network

29 + 30 September 2011

News portal

Commission income frommarketing of online advertising

#2 in Germany

InteractiveMedia, SevenOneMedia, IP Deutschland

Online advertising

#2 in Germany

Spiegel Online, Welt Online, Sueddeutsche.de

Revenue stream

Market position

Competitors

Company presentation | Dirk Schmelzer Page 11

Market overviewOVK advertising statistics 2008 - 2011

29 + 30 September 2011

Market trendAdvertising spendings in Germanyaccording to Nielsen (in EUR billion)

Market share & MarketdevelopmentReach of online ad networks in Germany

Online advertising has grownconsistently for years.

Traditional display advertising showsabove-average growth compared tosearch term marketing and affiliatemarketing.

TOMORROW FOCUS Media reachesover 30 million Germans; thisrepresents almost 60% of all online users in Germany.

TFM has continuously increased itsshare of Germany‘s online ad networks.

Ongoing shift of the advertising budgetaway from traditional forms ofadvertising in favour of online advertising.

Online advertising is steadily gainingimportance.

TFM is Germany‘s second biggest online ad network

1923 2326 31513781+20%

1476 16241867

2076+11%

268308

339

377+10%

01000200030004000500060007000

2008 2009 2010 2011eOnline advertisingSearch term marketingAffiliate-Networks

In EUR million

In million unique users per month

00,5

11,5

22,5

33,5

4

Television Daily newpapersPeriodicals Online advertising

CAGR

4.4%

-0.4%-3.0%27.7%

Company presentation | Dirk Schmelzer Page 12

Revenue and EBITDA HY1 2010 & 2011In EUR million

Advertising segment delivers strong growth in HY1 2011

29 + 30 September 2011

Advertising

19.3 19.831.9

-2.4 -1.1 -1.0

-20

0

20

40

60

80

100

2008 2009 2010

Revenue EBITDA

13.6

-1.3

17.6

0.6

-4048

121620

HY1 2010 HY1 2011

+ 27.6 %

Advertising segment: Strong market growth in HY1 2011 Online marketing is steadily gaining market

share

CAGR 2011-2013: 5 – 25 % of revenue

Currently strong growth, but reliant on theeconomic situation

Current developments: Strong growth of the premium marketer

TOMORROW FOCUS Media Positive segment EBITDA in HY1 2011;

EBIT slightly negative

Revenue and EBITDA 2008-2010In EUR million

Company presentation | Dirk Schmelzer Page 13

Technologies

29 + 30 September 2011Company presentation | Dirk Schmelzer Page 14

Revenue and EBITDA HY1 2010 + 2011 in EUR million

Renewed growth in Technology segmentfor HY1 – EBITDA above forecast

29 + 30 September 2011

TechnologiesTFT, Cellular

6.77.9

10.8

1.6 1.7 1.30

5

10

15

2008 2009 2010Revenue EBITDA

4.2

0.2

5.9

0.50

5

10

HY1 2010 HY1 2011

Revenue and EBITDA HY1 2010 + 2011 in EUR million

+ 39.1 % +197.3 %

Technology segment: strong growth at Cellular Strategic segment with technology and

mobile expertise; enabling role fortransactions- and advertising segment

CAGR 2011-2013: 5 – 10 % of revenue Next steps: expansion of external

business; improvement in profitability

Current development: Cellular once again shows significant

growth rates in the attractive fields ofiPhone, iPad and Android apps

TFT: results from external businessdevelopment not yet satisfactory

Overall revenue and earnings alreadyexceeding planned figures

Company presentation | Dirk Schmelzer Page 15

Key Figures

29 + 30 September 2011Company presentation | Dirk Schmelzer Page 16

53.3 65.6 74.9 77.1 92.2128.2

0

50

100

150

2005 2006 2007 2008 2009Revenue

2010

In EUR million / CAGR

29 + 30 September 2011

2.6

7.611.2 9.6

12.6

18.2*

0

5

10

15

20

2005 2006 2007 2008 2009EBITDA

2010

Key figures (IFRS)in EUR million 2008 2009 2010

1 RevenueGrowth rate in %

77.1+3.0

92.2+19.5

128.2+39.1

2 EBITDAEBITDA margin

9.612.4%

12.613.7%

24.018.7%

3 Depreciation 3.9 3.7 8.1

4 EBITEBIT margin

5.77.4%

8.99.7%

15.912.4%

5 Financial costs -2.7 -4.2 -2.8

6 EBTEBT margin

3.03.9%

4.75.1%

13.110.2%

7

EATEPS (in EUR)EPS before sale of Playboy and non-recurring depreciation in EUR

2.30.05

2.10.05

10.60.220.16

TOMORROW FOCUS: achieving high revenueand earnings growth since 2005

Revenue and EBITDA 2005 - 2010

*EBITDA 2010 adjusted for positive non-recurring impact of sales of shares in Playboy Deutschland Publishing GmbH (as at: November 2010)

Company presentation | Dirk Schmelzer Page 17

Trend rate of growth continues in HY1 2011

29 + 30 September 2011

Strong growth, despite seasonal investments in the transactions segment

In EUR million HY1 2011 HY1 2010* Change

1 Adjusted revenueRevenue (including Playboy)

68.068.0

53.659.2

+27.0%+15.0%

2 EBITDAEBITDA margin

8.712.8%

6.612.3%

+32.1%

3 Depreciation 2.4 2.7 -11.1%

4 EBITEBIT margin

6.39.3%

3.97.2%

+60.7%

5 Financial result -2.3 -1.8 -27.8%

6 EBTEBT margin

4.05.9%

2.13.9%

+92.6%

7 EAT 2.5 0.8 +224.0%*adjusted for revenue and earnings of Playboy Deutschland Publishing GmbH; Playboy Deutschland was sold in November 2010

Company presentation | Dirk Schmelzer Page 18

Strategy 2015

29 + 30 September 2011Company presentation | Dirk Schmelzer Page 19

Equity ratio creates financial scope for growth

Equtiy ratio vs. debt ratio 12/07 – HY1/11In per cent

29 + 30 September 2011

35.7 45.7 52.9 59.2 49.3

64.3 54.3 47.1 40.8 50.7

0%

20%

40%

60%

80%

100%

12 2007 12 2008 12 2009 12 2010 H1 2011Equity ratio debt ratio

9.7

0.0

18.9

24.4

0

5

10

15

20

25

2010 2011Net debt EBITDA

Net debt* vs. EBITDA 2010/2011

* According to audited net debt definition of PWC

3.10.0

10.0

0.00

5

10

15

20

25

2012 2013 2014 2015 2016Payable debts

Payable debts 2012 - 2014

In EUR million

In EUR million 26.5

Company presentation | Dirk Schmelzer Page 20

145.1

24.4 18.2

166.3

30.4 23.8

191.3

39.8 30.6

0

50

100

150

200

250

2011 2012 2013

Analysts research* points to further growthfor TOMORROW FOCUS in 2011 and 2013

Revenue, EBITDA and EBIT 2011 – 2013*(in EUR million)

29 + 30 September 2011

Revenue EBITDA EBIT

*2012 and 2013: Ø Analyst estimates Bankhaus Lampe, Deutsche Bank, HSBC, Landesbank Baden-Württemberg, Macquarie, M.M. Warburg;

Company presentation | Dirk Schmelzer Page 21

Strategy 2015: expansion of digital activitieswith high level of revenue and earnings growth

29 + 30 September 2011

Premise for strategy 2015: economy between stagnation and moderate growth, no recession

Expansion of purely digital-based activitiesin Advertising and Transactions segments

Revenue and earnings targets 2015 Revenue: EUR 250 million EBIT: EUR 30 – 40 million

Company presentation | Dirk Schmelzer Page 22

2011 – 2012: planned acquisitionof profitable internet companies Advertising & Transactions/ Travel segments Price range: EUR 5 to 50 million,

EBITDA multiples: 6 to 12 Acquisitions must generate a positive

earnings-per-share contribution after financing costs and purchase price allocationdepreciation

Upper limit on bank borrowings: 2x EBITDA 2010

Track record: HolidayCheck, ElitePartner, AdJug

Clear focus on earnings growth, dividend capacity and equity strength

Strategy 2015: focus on earnings growth, dividend capacity and equity strength

29 + 30 September 2011Company presentation | Dirk Schmelzer Page 23

Summary

TOMORROW FOCUS combines the qualitiesgrowth and value within a single company

29 + 30 September 2011Company presentation | Dirk Schmelzer Page 24

TOMORROW FOCUS AG | Neumarkter Str. 61 | 81673 Münchenwww.tomorrow-focus.dewww.twitter.com/tomorrowfocuswww.facebook.de/tomorrowfocuswww.youtube.com/tomorrowfocus

Contact

Armin Blohmann Head of Group Communications & Investor Relations +49 (0)89 [email protected]

29 + 30 September 2011

Dirk SchmelzerChief Financial Officer+ 49 (0)89 [email protected]

Sabine MinarConsultant Group Communications & IR+49 (0) 89 [email protected]

Company presentation | Dirk Schmelzer Page 25

Financial calendar*

29 + 30 September 2011

Date Event Location14 November 2011 Publication of interim report Q3/2011 Munich

November 2011 Analyst meeting at German Equity Forum 2011 FrankfurtCongress Centre

Ludwig-Erhard-Anlage

* Provisional dates

Company presentation | Dirk Schmelzer Page 26