color considerations on a dark background

19
Color considerations on a dark background Group 1 Jeff Ernst, Faye Huang, Yen Chang, Jimmy Lin

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Page 1: Color Considerations on a Dark Background

Color considerations on a dark background

Group 1Jeff Ernst, Faye Huang, Yen Chang, Jimmy Lin

Page 2: Color Considerations on a Dark Background

Clear

Straightforward

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Jan Feb Mar Apr May

Usually We Use a White Background

Page 3: Color Considerations on a Dark Background

Dark Backgrounds are Cumbersome

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Jan Feb Mar Apr May

Distraction from data itself

Heavy background

Visual fatigue

Page 4: Color Considerations on a Dark Background

Distraction from data itself

Heavy background

Visual fatigue

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Jan Feb Mar Apr May

Dark Backgrounds are Cumbersome

Page 5: Color Considerations on a Dark Background

Distraction from data itself

Heavy background

Visual fatigue

0

1

2

3

4

5

Jan Feb Mar Apr May

Dark Backgrounds are Cumbersome

Page 6: Color Considerations on a Dark Background

Dark Backgrounds are Cumbersome

Distraction from data itself

Heavy background

Visual fatigue

0

1

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Jan Feb Mar Apr May

Page 7: Color Considerations on a Dark Background

But There Are Some Exceptions

Tone, brand awareness, given conditions…etc

Page 8: Color Considerations on a Dark Background

Let’s Try to Use Black

Survey item A

Survey item B

Survey item C

Survey item D 9%

9%

12%

33%1%

5%

8%

11%

Survey Results: Team X

Strongly Disagree Disagree Neutral Agree Strongly AgreePercent of Total0% 20% 40% 60% 80% 100%

Survey item Aranked highest for team X

Dissatisfaction was greatest forSurvey item D

Examine the hierarchy

Adjust dark colors

Check the hue and contrast

Add gradience

Page 9: Color Considerations on a Dark Background

Preserve The Order of Information

Examine the hierarchy

Adjust dark colors

Check the hue and contrast

Add gradience

Survey item A

Survey item B

Survey item C

Survey item D 9%

9%

12%

33%1%

5%

8%

11%

Survey Results: Team X

Strongly Disagree Disagree Neutral Agree Strongly AgreePercent of Total0% 20% 40% 60% 80% 100%

Survey item Aranked highest for team X

Dissatisfaction was greatest forSurvey item D

Page 10: Color Considerations on a Dark Background

Survey item A

Survey item B

Survey item C

Survey item D 9%

9%

12%

33%1%

5%

8%

11%

Survey Results: Team X

Strongly Disagree Disagree Neutral Agree Strongly AgreePercent of Total0% 20% 40% 60% 80% 100%

Survey item Aranked highest for team X

Dissatisfaction was greatest forSurvey item D

Preserve The Order of Information

Examine the hierarchy:

Adjust dark colors

Check the hue and contrast

Add gradience

Title

Cat. 1

UpperText

Cat. 2

Label

Cat. 3

Cate-gory

5 colors for 7 purposes

Page 11: Color Considerations on a Dark Background

Survey item A

Survey item B

Survey item C

Survey item D 9%

9%

12%

33%1%

5%

8%

11%

Survey Results: Team X

Strongly Disagree Disagree Neutral Agree Strongly AgreePercent of Total0% 20% 40% 60% 80% 100%

Survey item Aranked highest for team X

Dissatisfaction was greatest forSurvey item D

Avoid Poor Color Combinations

Title

Cat. 1 Cat. 2 Cat. 3

Cate-gory

Examine the hierarchy

Adjust dark colors to

Check the hue and contrast

Add gradience

brighter ones

UpperText

Label

Page 12: Color Considerations on a Dark Background

Use Color Sparingly

Survey item A

Survey item B

Survey item C

Survey item D 9%

9%

12%

33%1%

5%

8%

11%

Survey Results: Team X

Strongly Disagree Disagree Neutral Agree Strongly AgreePercent of Total0% 20% 40% 60% 80% 100%

Survey item Aranked highest for team X

Dissatisfaction was greatest forSurvey item D

Examine the hierarchy

Adjust dark colors

Check the hue and contrast

Add gradience

Page 13: Color Considerations on a Dark Background

Use Color Sparingly

Survey item A

Survey item B

Survey item C

Survey item D 9%

9%

12%

33%1%

5%

8%

11%

Survey Results: Team X

Strongly Disagree Disagree Neutral Agree Strongly AgreePercent of Total0% 20% 40% 60% 80% 100%

Survey item Aranked highest for team X

Dissatisfaction was greatest forSurvey item D

brighter darker remove the color

Examine the hierarchy

Adjust dark colors

Check the hue and contrast

Add gradience

Page 14: Color Considerations on a Dark Background

Shed Some Light on Your Audience

Survey item A

Survey item B

Survey item C

Survey item D 9%

9%

12%

33%1%

5%

8%

11%

Survey Results: Team X

Strongly Disagree Disagree Neutral Agree Strongly AgreePercent of Total0% 20% 40% 60% 80% 100%

Survey item Aranked highest for team X

Dissatisfaction was greatest forSurvey item D

brighter darker remove the color

Examine the hierarchy

Adjust dark colors

Check the hue and contrast

Add gradience

Page 15: Color Considerations on a Dark Background

Make Your Dark Charts Successful

Consider the hue and contrast

Use greyscale

Use gradient background

Page 16: Color Considerations on a Dark Background

Make Your Dark Charts Successful

Consider the hue and contrast

Page 17: Color Considerations on a Dark Background

Make Your Dark Charts Successful

Consider the hue and contrast

Use greyscale

Use gradient background

Page 18: Color Considerations on a Dark Background

Make Your Dark Charts Successful

Consider the hue and contrast

Use greyscale

Use gradient background

Page 19: Color Considerations on a Dark Background

Thanks