coastal cottage - cloudinaryres.cloudinary.com/general-assembly-profiles/image/... · 2015. 9....
TRANSCRIPT
coastal cottageMegan Masciana
goal To gain more reservations through marketing and eventually become a/the main site.
objective To convince young professionals, families and travelers to rent this space instead of other places around the world because of the beautiful views and fun local activities
while i’m talking
How well does my site design reflect my brand and industry?
How well are the users needs represented in my design?
How well does the site meet the clients business goals?
process1
logo2
execution3
next steps4
process
competition Other sites use large photos, modern clean design and have a friendly feeling. They advertise to a range of places while our goal is to advertise one property.
audience We are targeting people who want a relaxing and luxury vacation near the beach with great views and fun surroundings.
mood board
mood board
website sketches this set of lo-fidelity comps/wire framing shows a warm and happy color scheme that evokes sunshine.
website sketches this set of lo-fidelity comps/wire framing shows a warm but muted color palate, which was chosen specifically to match the colors found within the brand photography.
typefaces
Caviar DreamsFont Squirrel
Open SansGoogle Fonts
Coastal Cottage
Charm, Comfort and Spectacular Views
photo study this set of photos conveys the beautiful views of both the river and the beach, which is a benefit of this unique listing.
photo study this set of photos conveys the beautiful views of both the river and the beach, which is a benefit of this unique listing.
photo study this set of photos conveys the feel of the house.
photo study this set of photos conveys the activities in the area.
logo
execution
ui inspiration site prototype
Circle Hover FeatureInVision
InVision Mock-upcoastal cottage Photo Gallery Feature
Etch
next steps
Create and brand social media accounts.
Finish Building & thinking through all web pages.
T-shirt Concepts
resources
resources
PhotographyClient Inventory Little Visuals: http://littlevisuals.co/Unsplash: https://unsplash.com/ Typography Font Squirrel: http://www.fontsquirrel.com/Goggle Fonts: https://www.google.com/fonts
IconsIcon Finder: https://www.iconfinder.com/
Interactive Prototype InVision: https://projects.invisionapp.com
