cmgr_chat

7/28/2019 CMGR_Chat

1/19

CMGR ChatCMGR Chat

Stats and Transcripts

By Tweet Category for iPad

Date: 04/17/2013

Analysis of the session 'CMGR Chat' created with Tweet Category

7/28/2019 CMGR_Chat

2/19Analysis of the session 'CMGR Chat' created with Tweet Category

Session CMGR Chat

Statistics

772 11594 363 281

31 0 3

2.317.536 ImpressionsPotential impact

6,7

442.059 UsersPotential reach 3.844

Categories

Category Total

tweets

% Original

Tweets

RT User

Replies 283 37 281 2 49

Other tweets 216 28 180 36 68

Answer 2 49 6 45 4 29

Answer 4 47 6 39 8 26

Answer 5 45 6 34 11 22

Links 45 6 31 14 34

Answer 1 36 5 25 11 22

Answer 3 32 4 28 4 20

Rest of categories 19 2 15 4 12

Charts

num.

tweets

time

1

00:0017 apr

1

02:40

2

05:20

10

08:00 10:40

3

13:20

32

16:00

713

18:40

10

21:20 00:0018 apr

num.

users

num.

followers

4

0-50

6

50-100

3

100-150

5

150-200

3

200-250

4

250-300

9

300-400

8

400-500

6

500-750

6

750-1000

11

1000-1500

35

1500-5000

9

5000-10000

6

>10000

num.

tweets

per user

num. users

631

112

33

24

35

33>5

Most Active Users

JPedde

68tweets

4612followers

KellyLux

67tweets

5977followers

TheJournalizer

34tweets

1399followers

4debng

31tweets

11205followers

5ChelseaRhane

30tweets

2194followers

6DistrictOfAris

30tweets

1676followers

7apdolan

29tweets

2863followers

7/28/2019 CMGR_Chat


Potential Reach

Replies

Other tweets

Potential Impact

Replies

Other tweets

Users

Other tweets

Replies

Original tweets

Replies

Other tweets

Retweets

Other tweets

Links

Charts

Category Total

tweets

% Original

Tweets

RT Users Impressions Potential Reach Tweets/

User

Followe

User

Replies 283 37 281 2 49 886.714 249.894 5,8 5.099Other tweets 216 28 180 36 68 609.630 169.829 3,2 2.497

Answer 2 49 6 45 4 29 148.293 62.059 1,7 2.139

Answer 4 47 6 39 8 26 126.085 48.921 1,8 1.881

Answer 5 45 6 34 11 22 134.040 50.016 2,0 2.273

Links 45 6 31 14 34 164.153 121.680 1,3 3.578

Answer 1 36 5 25 11 22 105.298 52.620 1,6 2.391

Answer 3 32 4 28 4 20 109.027 44.281 1,6 2.214

Answer 6 14 2 12 2 7 22.125 11.244 2,0 1.606

Pictures 5 1 3 2 5 12.171 12.171 1,0 2.434

7/28/2019 CMGR_Chat


115 12,8 6,7 20.152

Most active users

JPedde

68tweets

KellyLux

67tweets

TheJournalizer

34tweets

tweets

tweets

Most popular users

unmarketing

146.586followers

JustinFlitter

33.598followers

CMIContent

30.868followers

followers

followers

Users with the highest impact

KellyLux

400.459impressions

debng

347.355impressions

JPedde

313.616impressions

impressions

impressions

Most participative users

JPedde

9num. categories

ChelseaRhane

8num. categories

DistrictOfAris

8num. categories

num. categories

num. categories

Retwitters

KellyLux

7num. of RTs

TheJournalizer

7num. of RTs

pushingvision

7num. of RTs

num. of RTs

num. of RTs

Most original users

JPedde

64original tweets

KellyLux

60original tweets

debng

31original tweets

original tweets

original tweets

3844

1

Very low

0 to 10

followers

3

Low

10 to 50

followers

14

Medium-low

50 to 200

followers

24

Medium

200 to 500

followers

12

Medium-high

500 to 1000

followers

46

High

1000 to 5000

followers

15

Very high

>5000

followers

7/28/2019 CMGR_Chat


Annexes

7/28/2019 CMGR_Chat


Category

Answer 1Tweets to answer 1

25 22 11 52.620 105.298 1,1tweets users retweets potential reach potential impact tweets /

user

Most Active

Users

1.JPedde2.ChelseaRhane

3.KellyLux4.apdolan5.TheJournalizer

Tweets from this category

@jphil33Jennifer Phillips

RT @KellyLux: Q1. What constitutes a tragedy that will require a shift

in your regular practice? What are the factors? #cmgrchat

@KellyLuxKelly Lux

Q1. What constitutes a 'tragedy' that will require a shift in your regular

practice? What are the factors? #cmgrchat

@JPeddeJenn Pedde

6 action packed questions today... so look @Kellylux's direction for Q1.

#CMGRchat

@mbhahnMichael Hahn

a1 tragedy is an unfortunate event, not only loss of life and injuries but

other things as well #cmgrchat

@TheJournalizerElliot S. Volkman

A1 a tragedy that affects your brand comes in different forms. Local,

national, global #cmgrchat All require shifts on scheduled

programming

@JmodioJoe Amodio

A1. A tragedy could be a natural disaster, a an accident, an attack.

Anything destructive or harmful #cmgrchat

@ChelseaRhaneChelsea Hickey

A1: It can vary, but when there is a strong emotional reaction, surprise,

shock & dismay. A time when promos are unnecessary#cmgrchat

@DistrictOfArisAris Kyriakopoulos

A1: Any loss of life or limb is a tragedy. As to changing your strategy?

Is the story being talked about in the community? #cmgrchat

@sgoodacreSimon Goodacre

A1) I would say either it has to make the news, or it has to directly

affect your community (institution, business, whatever) #cmgrchat

@ShinranshoniKameron K.

A1: Obviously any natural disaster, PR issue, or anything harmful or

destructive. #cmgrchat

@KellyLuxKelly Lux

A1. When I see all the journalists in my stream talking about an

'unforeseen event' that is obviously cause for concern. #cmgrchat


A1 p2: When the majority of the world/nation stops & is hanging

onto the news - not a time for business as usual #cmgrchat

@debngDeborah Ng

A1. I believe it's the emotional reaction of a community. And we have

to act out of respect to our individual communities. #cmgrchat

@apdolanAmanda P Dolan

A1 The 'tragedy' piece alters the entire content of & energy of our

social feeds. (Everything from a famous death to a natl issue)

#cmgrchat

@sarahehowardSarah Howard

A1) Typically any national event/anything emotionally gripping the

country. Important to keep local tragedies in mind too. #cmgrchat

@stirlingdmDiane Stirling

A1 - disruptions #cmgrchat

7/28/2019 CMGR_Chat


@OfficeHookyJayJay Donovan

A1. Factors: whether community want/need/expect brand to address

tragedy. Is there chatter happening with/on brand? #cmgrchat

@YouTernDaveDave Ellis

That's pretty much your litmus test right there RT @ChelseaRhane: A1

p2: not a time for business as usual #cmgrchat

@GenuineJackJack DeManche

A1- a tragedy is a serious event that impacts or alters an the day to

day life of members of your community. #CMGRchat

@debngDeborah Ng

A1. "tragedy" doesn't have to be on the national level. It's an

unfortunate event that impacts a community. #cmgrchat


A1 #cmgrchat - scope and scale of impact = tragedy

@JPeddeJenn Pedde

A1) Any act of violence resulting in massive bloodshed on domestic

soil. Large scale international events involving US citizens.

#CMGRchat


A1: Knowing your audience/community means knowing what a

'tragedy' is, to *them*. #cmgrchat

@SaraBethMcPSara McPherson

Yes RT @apdolan: A1: Knowing your audience/community means

knowing what a tragedy is, to *them*. #cmgrchat

@JPeddeJenn Pedde

A1) I think turning off automated clears out the clutter for those using

social to find friends, loved ones, information. #cmgrchat

@socialrobinRobin R-G

Agreed MT @JPedde: A1) turning off automated clears out the clutter

for those using social to find friends, loved ones, info #CMGRchat

7/28/2019 CMGR_Chat


Category

Answer 2Tweets to answer


user

Most Active

Users

1.KellyLux2.debng

3.ChelseaRhane4.GenuineJack5.apdolan



RT @JPedde: Q2) What are the first steps you take online after

determining a tragedy that requires a shift in priorities? #cmgrchat

@JPeddeJenn Pedde

Q2 coming up! #CMGRchat

@KellyLuxKelly Lux

Look @jpedde's way for Q2.. #cmgrchat

@JPeddeJenn Pedde

Q2) What are the first steps you take online after determining a

tragedy that requires a shift in priorities? #CMGRchat

@TheCMgrTheCommunityManager

Q2) What are the first steps you take online after determining a

tragedy that requires a shift in priorities? #cmgrchat #cmgr


A2 unschedule/reschedule all posts- whatever your brand has to say

can wait - applies to bloggers too, your post can wait #cmgrchat


A2 Stop automated posts, consider brand's response to tragedy, if any

#cmgrchat

@JmodioJoe Amodio

A2. Here we go, taking down scheduled posts. #cmgrchat

@debngDeborah Ng

A2. Determine if a statement needs to be made, for example a

heartfelt message or condolences. #cmgrchat

@leapingwomanLeaping Woman

Q2: First, suspend automatic posts. #cmgrchat

@OfficeHookyJayJay Donovan

A2.) Check scheduled posts and suspend if necessary. #cmgrchat


A2: Cancel scheduled tweets/posts! Stop promoting your brand, listen

to the conversation, address event as warranted #cmgrchat


A2 p2 if you're not sure what to say, stay silent. No one is expecting

you to chime in condolences unless you're attached #cmgrchat

@kferguson10Kristin Ferguson

A2: Review anything you have planned and scheduled and determine

if it should be stopped. #cmgrchat

@JmodioJoe Amodio

A2. Expressing your condolences. #cmgrchat

@ErinSlickErin Bush

For the love of god, yes.RT @leapingwoman: Q2: First, suspend

automatic posts. #cmgrchat

7/28/2019 CMGR_Chat



A2: Decision-time. Making a decision about: a) how the tragedy affects

your community and b) how to address it "right" #cmgrchat


A2) Turn off scheduled posts immediately. #cmgrchat

@debngDeborah Ng

A2. After a statement is made (if needed) go dark on social. But you

don't need to do it with a lot of fanfare. Just do it. #cmgrchat


A2: Get a sense of what social media as a whole is doing - esp. your

competitors and industry peers #cmgrchat

@BennaCombsBenna Combs

I agree. RT @OfficeHookyJay: A2.) Check scheduled posts and

suspend if necessary. #cmgrchat

@SusanBColeSusan Cole

A2. Step 1: Make sure everyone on the PR team knows what is

happening. Align priorities. #cmgrchat


A2: Turn off scheduled content/social ads if applicable. Loop in the

right parties if needed. #cmgrchat

@KelseyDoreenKelsey Atkinson

A2. The very first thing I do is delay all scheduled posts, then read as

much information as I can and make a plan from there. #cmgrchat

@debngDeborah Ng

A2. Also, be sure to have a discussion with your team to make sure

everyone is on the same page. #cmgrchat

@samdunsigerSamuel Dunsiger

A2: Suspend all automated posts/tweets and assess whether

personalized posts should be made to address the tragedy. #cmgrchat


A2 Comments are not always appropriate from a brand. Unless you

can directly help (Red Cross, Google's runner finder, etc) #cmgrchat


A2 p3: for the love of all things social, don't hijack the topic/hashtag to

self-promote (cough @parenting) #cmgrchat


+1 RT @YouTernDave: A2: Get a sense of what social media as a

whole is doing - esp. your competitors and industry peers #cmgrchat


A2- Stop and/or halt your normal operate processes. Example- content

sch., atuo-tweets, etc. (1 of 2) #CMGRchat

@KellyLuxKelly Lux

A2. We turn off any scheduled posts in the event that something

horrible has happened and just stay quiet. #cmgrchat


A2) Delete any scheduled messages. Determine if any members of

your community are near the scene. Keep your ear to the ground.

#cmgrchat

7/28/2019 CMGR_Chat



A2) @JPedde asks Why? Stop scheduled posts (whether automated

or not) because a crisis demands a personal evaluation and response.

#cmgrchat


A2- Collect info or only gain an understanding and calm down before

you think about publishing again (2 of 2) #CMGRchat


A2 #cmgrchat And saw that @iSchoolSU did that re: Boston


A2. If your services are directly impacted by said tragedy (closing

down/canceling events, etc) - announcing that is likely first. #cmgrchat

@KellyLuxKelly Lux

A2. I look to see what other brands are doing, and if they are

continuing on or just ignoring the situation, it doesn't look good

#cmgrchat

@debngDeborah Ng

A2. And for goodness sakes, stop going online and incessantly calling

out anyone who forgets to suspend the auto posts. #cmgrchat

@NancyWhiteNancy White

In discussion based cmmty, open a space to talk about it (not talking

broadcast/tweet) #Cmgrchat Q2

@kferguson10Kristin Ferguson

Agreed RT @debng: A2. And for goodness sakes, stop going online

and calling out anyone who forgets to suspend the auto posts.

#cmgrchat


A2. Consider how your brand/voice can shift toward compassion,

consideration, & utility, if it can. Don't force it - be natural.

#cmgrchat


A2 Don't get in the way of information. Nobody wants to read your

recipe when breaking news is still developing #cmgrchat


A2- I personally unfollowed ppl on Monday publishing irrelevant info so

I could just be reading what was going on. #Boston #CMGRchat


So true. RT @TheJournalizer: A2 Dont get in the way of info. Nobody

wants to read your recipe when breaking news... #cmgrchat


Thank you! (witch hunt) RT @debng: A2. stop going online and

incessantly calling out anyone who forgets to suspend the auto posts.

#cmgrchat

@KellyLuxKelly Lux

A2. We had an interest in the BOS event because many students are

from the area, and many alums live there. Made sense for us.

#cmgrchat

7/28/2019 CMGR_Chat


Category



user

Most Active

Users

1.KellyLux2.JPedde

3.debng4.SaraBethMcP5.hugeheadca


@JPeddeJenn Pedde

RT @KellyLux: Q3) Have a system of checks/balances when it comes

to continuing with content? (ie avoiding what @Epicurious did)

#CMGRchat

@KellyLuxKelly Lux

A3. We also tend to express condolences in event of a nationwide

tragedy, as I believe pp want to see that, rather than nothing

#cmgrchat

@KellyLuxKelly Lux

Q3. Do you have a system of checks and balances when it comes to

continuing with content? (ie avoiding what @Epicurious did) #cmgrchat


A3 brand managers have got to have common sense. Common sense

would have fixed @epicurious 's problem. #cmgrchat


MT @KellyLux: Q3. Do you have a system of checks and balances

when it comes to continuing with content? #CMGRchat

@KellyLuxKelly Lux

A3. Since I'm a team of two, it's pretty easy for me to 'stop the

presses' #cmgrchat


Q3) Do you have a system of checks / balances when it comes to

continuing with content? (ie avoiding what @Epicurious did) #cmgrchat

@debngDeborah Ng

A3. I send a list of guidelines to my team about tweeting with sensitivity

and suggest some best practices. #cmgrchat


A3: wait a day-ish to resume posts,but don't piggyback off the news,

hijack hashtags or try to tie your brand into it for clicks #cmgrchat


A3: We coordinated internally via email about our messaging and

when to start promoting events again #cmgrchat

@hugeheadcaJim Ducharme

q3) i wouldn't over complicate it.You need a general policy when a

disaster happens, stop automated tweets then check details.

#cmgrchat

@ErinSlickErin Bush

Yes. RT @debng: A3. I send a list of guidelines to my team about

tweeting with sensitivity and suggest some best practices. #cmgrchat


A3: We're a pretty small team so it's easy for us to coordinate.

#cmgrchat


A3) Not really, we just go back and review all of our outgoing content.

#cmgrchat

@KelseyDoreenKelsey Atkinson

A3. Most basic rule is don't try to use the tragedy to benefit your

brand/company/community in any way. #cmgrchat


q3) keep the guidelines basic, general and easy for everyone to make

a judgement call on. #cmgrchat

7/28/2019 CMGR_Chat


@KellyLuxKelly Lux

1,000x YES RT @KelseyDoreen: A3. Most basic rule is dont try to use

the tragedy to benefit your brand/company/community in any way

#cmgrchat


A3) You need to have a simple policy before a crisis happens. Then

notify everyone internally that it's been triggered. #cmgrchat

@JPeddeJenn Pedde

Logic. RT @KelseyDoreen: A3. Most basic rule is dont try to use the

tragedy to benefit your brand/company/community in any way

#CMGRchat

@debngDeborah Ng

+100 RT @KelseyDoreen: A3. Most basic rule is dont try to use the


#cmgrchat


Yes, yes. RT @KelseyDoreen: A3. Most basic rule is dont try to use

the tragedy to benefit your brand/company/community in any way

#cmgrchat


100% RT @KelseyDoreen: A3. Most basic rule is dont try to use the


#cmgrchat


A3) Thankfully I just have myself to be responsible for, but I keep an

eye on other brands/communities. #cmgrchat

@mbhahnMichael Hahn

a3 never inject your brand into the sympathy, acknowledge but

promotion is tacky and unwanted #cmgrchat

@KellyLuxKelly Lux

A3. I saw it pretty early on since I follow tons of journalists, probably

within seconds. At first only one blast had occurred... #cmgrchat


Smart. RT @TheJournalizer: A3 - We waited to see what our users

were doing. As they returned back to other topics, so did we

#cmgrchat

@debngDeborah Ng

A3. If you want to tweet share useful links that will help. For example

folks shared a Google doc of places to stay in Boston. #cmgrchat

@KellyLuxKelly Lux

MT @debng: A3. If you want to tweet share useful links. For example

folks shared a Google doc of places to stay in Boston. #cmgrchat


Yes! MT @debng: A3. If you want to tweet share useful links. For

example folks shared a Google doc of places to stay in Boston.

#cmgrchat

7/28/2019 CMGR_Chat


Category



user

Most Active

Users

1.KellyLux2.ChelseaRhane

3.JPedde4.TheJournalizer5.debng


@KellyLuxKelly Lux

RT @JPedde: Q4 coming up! 6 today. (I think the most weve ever

done, ha). #cmgrchat

@JPeddeJenn Pedde

Q4 coming up! 6 today. (I think the most we've ever done, ha).

#CMGRchat

@JPeddeJenn Pedde

Q4) OK, you made a mistake. How do you correct that mistake and

apologize to your community? #CMGRchat


Q4) OK, you made a mistake. How do you correct that mistake and

apologize to your community? #cmgrchat #cmgr


A4 - plainly, quickly, sincerely. Best apology. #cmgrchat

#cmgrchat

@debngDeborah Ng

Q4.If you let an automated tweet through, let it go. I don't think

anything needs to be said. #cmgrchat


A4 Make one simple, personal statement immediately from the

offending account #cmgrchat - Come back later w/ in depth apologylater.


A4: You really have to be sincere and transparent. People can easily

tell when they're being lied to or given a stock answer. #cmgrchat


A4 Be genuine and timely - honesty is everything. #cmgrchat

@courtneyangwinCourtney Angwin

Q4) ALWAYS admit and apologize when your wrong, never try to hide

something it will come out eventually #cmgrchat


A4: Don't wait for backlash to pile up. Own it. Use firm, sincere

wording. If a statement is needed, announce it's forthcoming

#cmgrchat


A4: don't be defensive & don't try to pretend it never happened

#cmgrchat

@mbhahnMichael Hahn

a4 once you delete it prior to the apology you admit you screwed up

before the apology therefore people share it #cmgrchat


q4) Apologize honestly, openly. Give people a chance to share their

reactions good or bad and tell them how you will make it right

#cmgrchat

@debngDeborah Ng

Q4. But do apologize if appropriate. Pretending stuff didn't happen is

lame and you'll get called out on it. #cmgrchat


A4) Don't delete and draft a sincere apology asap! Respond to

comments and don't hide from the problem. #cmgrchat

7/28/2019 CMGR_Chat



A4 cont'd: don't make audience feel as if THEY were wrong for calling

you out - YOU did it - own it #cmgrchat


A4 pt 2: @KitchenAid was a textbook example of how to do it right

during the debate #cmgrchat

@KellyLuxKelly Lux

A4. There is a difference between being clueless (automated tweets)

and not understanding the gravity of a situation. #cmgrchat

@KTAquinnKatie Ann Quinn

A4: you will not be taken seriously if you copy and paste. Fake apology

#cmgrchat

@KellyLuxKelly Lux

A4. What boggles my mind is HOW COULD ANYONE NOT KNOW in

this case?? #cmgrchat


Love this MT @districtofaris: A4: Don't wait. Own it. Use firm, sincere

wording. If statement needed, announce it's coming #cmgrchat


A4) Timeliness is key. Apologize quickly & efficiently. Avoid

additional posting for some time (unless update is needed). #cmgrchat


Agreed! RT @ChelseaRhane: A4 contd: dont make audience feel as if

THEY were wrong for calling you out - YOU did it - own it #cmgrchat

@JPeddeJenn Pedde

A4 Why not create a quick video? Record an apology, acknowledge

the mistake. #CMGRchat


A4: Sincere and *concise*. "Methinks she doth (apologize) too much"

applies here. And yes, don't copy/paste apologies #cmgrchat


Video's a great idea RT @JPedde: A4 Why not create a quick video?

Record an apology, acknowledge the mistake. #cmgrchat


A4: Don't delete. Never delete. Acknowledge the mistake and

apologize for it. #cmgrchat

@debngDeborah Ng

A4. And "Oops. My bad.LOL" isn't an apology, just for future reference.

#cmgrchat


HA RT @debng: A4. And "Oops. My bad.LOL" isn't an apology, just for

future reference. #cmgrchat


lol nope it's an excuse RT @debng: A4. And "Oops. My bad.LOL" isn't

an apology, just for future reference. #cmgrchat

@KellyLuxKelly Lux

A4. It is fairly obvious which brands have multiple levels of approval

and which understand that SM happens in real-time. #cmgrchat

7/28/2019 CMGR_Chat



+1 RT @JPedde: A4 Why not create a quick video? Record an

apology, acknowledge the mistake. #CMGRchat

@KellyLuxKelly Lux

A4. Waiting hours and hours to say something makes everything

worse, once you mess up. #cmgrchat

@debooneDana Boone

Spot on. "@KellyLux: A4 There is a difference between being clueless

(auto tweets) & not understanding the gravity of a situation

#cmgrchat"


A4) Only do a video after you've made it right in text. An angry Twitter

mob may not stop to view a video. #cmgrchat


Please tell me no one actually did that :) RT @debng: A4. And "Oops.

My bad.LOL" isn't an apology, just for future reference. #cmgrchat

@debooneDana Boone

Agreed! "@leapingwoman A4 Only do a video after you've made it

right in text. Angry Twitter mob may not stop to view a video.

#cmgrchat"


A4 Also wonder - CMGR be likely to inform execs internally - per

@hugeheadca - in crises? Like brands that offered help #cmgrchat

@adammagliacAdam Magliac

"@ChelseaRhane: A4: don't be defensive & don't try to pretend it

never happened #cmgrchat" Ignorant people always do this

7/28/2019 CMGR_Chat


Category



user

Most Active

Users

1.KellyLux2.apdolan

3.stirlingdm4.DistrictOfAris5.JPedde


@mhaprisoMargaret Aprison

RT @kellylux: Q5. What are some ways that a community can do to

help after a tragedy? #cmgrchat

@KellyLuxKelly Lux

Q5...on it's way. #cmgrchat

@KellyLuxKelly Lux

Q5. What are some ways that a community can do to help after a

tragedy? #cmgrchat

@mbhahnMichael Hahn

a5 take the pulse of the community, find out if they want to do

something like the tech community did with 35k in donations

#cmgrchat


A5: Google Doc of places to stay was a great idea. Also,

@legalseafoods offered free chowder and water to first responders

#cmgrchat


A5: restaurants have offered food/water, large spaces offer

shelter/place to meet, employees volunteer, if local #cmgrchat


a5) do what social does best - share resource info and compassion.

#cmgrchat


A5. Being there. Money talks (if it's to the correct, vetted place),

sharing resources, human kindness/support, not rubbernecking.#cmgrchat


Q5) What are some ways that a community can do to help after a

tragedy? #cmgrchat #cmgr


A5: Find your resources and what you can do to help. @twilio did a

great job at creating a free VOIP calling for folks in Boston. #cmgrchat


A5) Depends on the tragedy, location, etc., but generally touting

counseling services, methods to help ($, blood donation), etc.

#cmgrchat


A5 Offer calls to family; if permitted, offer resources of brand. In

Boston, ppl offered rooms, rides to stranded marathoners #cmgrchat


A5: They can offer advice, answer questions, give information on

resources #cmgrchat

@debngDeborah Ng

Q5. Share emergency numbers, etc. Stay away from charities unless

you're 100% sure they're legit. #cmgrchat


Yup RT @debng: Q5. Share emergency numbers, etc. Stay away from

charities unless you're 100% sure they're legit. #cmgrchat

@debngDeborah Ng

A5. REach out to individual members of your community who may be

involved. See what you can do to help. #cmgrchat

7/28/2019 CMGR_Chat



A5.5) Though unless the tragedy was local I wouldn't recommend

doing new posts about it; prefer individual tweets/replies. #cmgrchat

@KTAquinnKatie Ann Quinn

A5: free resources are great but they have to be narrowed to the

communities needs to be effective #cmgrchat

@debngDeborah Ng

A5. Most important, Tweet confirmed facts. Not rumor or speculation.

#cmgrchat

@KellyLuxKelly Lux

A5. If your brand has resources that are needed by those affected by

tragedy, that's always helpful, but also good PR (honestly) #cmgrchat


Key: RT @debng: A5. Most important, Tweet confirmed facts. Not

rumor or speculation. #cmgrchat


A5: Depending on the tragedy, location, community/brand/company,

you can offer donations, your brand's resources, etc. #cmgrchat

@JPeddeJenn Pedde

Yes. better to be right than fast. RT @debng: A5. Most important,

Tweet confirmed facts. Not rumor or speculation. #CMGRchat


A5 After 9/11, I wrote my co. exec's letter to Gov Pataki offering

resources. #sobering. Memorable assignment. #cmgrchat

@JPeddeJenn Pedde

A5 Encourage the community to do things and that you'll help if they

come forward. #CMGRchat


A5) Sometimes just talking can help. Sharing support links is also

great. #cmgrchat

@KellyLuxKelly Lux

A5. For ex, Anheuser-Busch donates truckloads of canned H20 to

disaster relief, gesture of good will by a co. who can afford it

#cmgrchat

@KellyLuxKelly Lux

A5. Unless you're in the news business, brand should not be tweeting

updates for the most part. #cmgrchat


A5 cont'd: For example, @Google had the person finder tool to help

folks find loved ones at the Boston Marathon. #cmgrchat


A5: Ask & offer. Be ready with kitten videos & stories of hope

to combat the horror we're inundated with. #cmgrchat


Totes agree RT @KellyLux: A5. Unless you're in the news business,

brand should not be tweeting updates for the most part. #cmgrchat


A5 @JPedde - You mean CMGR act as liaison/contact point ?

#cmgrchat

7/28/2019 CMGR_Chat


@KellyLuxKelly Lux

A5. @theverge got killed on twitter because they were a tech blog live

blogging the BOS event. Accused of traffic bating #cmgrchat

@KellyLuxKelly Lux

A5. I received an email from 'Luxury Link' (travel site) saying best way

to honor Boston is to travel there this summer. Thoughts? #cmgrchat


A5 @KellyLux A little too soon! #cmgrchat

7/28/2019 CMGR_Chat

19/19

Category



user

Most Active

Users

1.apdolan2.stirlingdm

3.mhapriso4.sarahehoward5.socialrobin



RT @thecmgr: Q6) What are some good & bad examples of post-

tragedy use of social media after this week's events? (Not epicurious)

#CMGRchat


Q6) What are some good & bad examples of post-tragedy use of

social media after this week's events? (Not epicurious) #CMGRchat


A6: The @Yankees and @RedSox cmgr exchanges were absolutely

precious. Teared-up. #cmgrchat #BostonMarathon


Yes! RT @apdolan: A6: The @Yankees and @RedSox cmgr

exchanges were absolutely precious. Teared-up. #cmgrchat

#BostonMarathon #CMGRchat


A6) Not SM, but was still receiving Tax Day offers via email. Saw some

brands tweeting "live" updates. #cmgrchat


A6 my fav TV show, @TheFollowingFox, dropped show-night tweets -

assume due to graphic/crime nature of images; sensitivity shown

#cmgrchat


A6. Social media was years ahead of the Boston TV news media with

twitpics, updates, links. Social = incredible resource to have.#cmgrchat


A6 cont'd) Personally really disliked seeing photos tweeted over &

over by folks "for awareness". Seemed disrespectful of victims.#cmgrchat


A6. The #TDFamilyTravel Twitter party was postponed in light of the

events in Boston. I think that was very respectful. #CMGRchat


A6 @JPedde Did newspapers drop paywalls again? Hadn't checked

#cmgrchat


A6. If we haven't yet - we should reach out to the cmgrs of these

brands and say "You did it right" publicly to encourage :) #cmgrchat


A6 Seems better way: wait month or so, sponsor travel Boston

campaign #cmgrchat

@dougw_yomegoDoug Wilson

Q6) @InjusticeGame postponed their live 'Battle Arena' stream this

week as a mark of respect.Kudos.More important things going

on.#CMGRchat

cmgr_chat

Documents