ContentMutual

The World’s 1st Quality Content Exchange

by: Joshua TobkinThe World’s 1st Quality Content Exchange

The World’s 1st Quality Content Exchange

What Do We Do?

The World’s 1st Quality Content Exchange

We empower you to monetize and manage your Digital Articles, Videos, Podcasts, and Images

We Enable Your Content to be Republished and paid for on a Pay-Per-View Basis

The World’s 1st Quality Content Exchange

What Do We Do?

The World’s 1st Quality Content Exchange

Original Article

Listed on Content Mutual

Republished with Permission

The World’s 1st Quality Content Exchange

What’s The Problem?• Copyrighted Content Is Being Stolen,

and the losers are the creatorsPermission is required to republish content but thisnormally takes days and weeks.Our solution takes mere minutes.

• Quality Content Is Expensive To ProducePublishers are pressured to engage their audiences or they will lose them. But Producing that much original content is very expensive

The World’s 1st Quality Content Exchange

Our Solution• ContentMutual is a Marketplace to…

List your content for a fee and allow Publishers to compensate Individual Creators on a pay-per-view basis

• Our Patent Pending Technology…Enables Creator’s content to display on other people’swebsite with tracking analytics, thus enabling micro-transactionsand control

We Provide Digital RightsManagement (DRM)

The World’s 1st Quality Content Exchange

(Manage who is allowed to republish your copyrighted content)

Analytics

The World’s 1st Quality Content Exchange

Monetization

The World’s 1st Quality Content Exchange

Platform

The World’s 1st Quality Content Exchange

The World’s 1st Quality Content Exchange

source: TechCrunch.com

Internet Ad-spend in Billions:

Total Addressable Market

$74.4+ $71.1+ $15.1 =$160,000,000,000($160 Billion Ad Spend Online) every single year

Predicted for 2016:

The World’s 1st Quality Content Exchange

ContentMutual Enables:• Content Creators to receive more

exposure and pay-per-performance

• Republishers to quickly filter and find relevant content to republish on their site

• All Terms Negotiation, Tracking, and Payment handled via our Platform

The World’s 1st Quality Content Exchange

Why We Matter• We enable individuals to monetize and

manage their copyrighted works easily

• We’re promoting a Shift of control back to the Original Content Creators

• We’re rebalancing the Online Publishing Ecosystem by providing more transparencyand curbing copyright infringement

The World’s 1st Quality Content Exchange

How We Make $• Our fee is 20% of all content that is

facilitated through our platform • For example,

A publisher finds an article listed on ContentMutual he likes and pays the content creator $3 per 1000 page views. 1 month and 100K page views later, the Publisher would have compensated the content owner $300. Our cut would be 20% of the $300

The World’s 1st Quality Content Exchange

Why This Works• Publishers are able to monetize content

usually around $2-$10 per 1000 page views • As long as the publisher is monetizing the

content (usually via Ads) at a greater rate than the cost to acquire the license, the publisher will generate profit beyond the original cost of the content.

• A virtuous cycle begins…

The World’s 1st Quality Content Exchange

Team

Joshua Tobkin Founder & CEO

Gjergj Shinistaj Co-founder & Investor

Co-founder and Lead Developer

Masataka Kubo Advisor & Investor

Will ChangAdvisor & Investor

Joerg Joergenson CFO & Investor

ContentMutual

The World’s 1st Quality Content Exchange