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CLSA ASEAN FORUM 7-9 MARCH 2018 BANGKOK, THAILAND

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Page 1: CLSA ASEAN FORUMdata-careers.abs-cbn.com.s3.amazonaws.com/investor... · GMA 7 33.80 33.39 TV 5 6.50 5.12 ... e News/ Public Affairs Movies (Tagalog) Kids Edutainment Educational

CLSA ASEAN FORUM7-9 MARCH 2018

BANGKOK, THAILAND

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Company Overview

Financial Highlights

Industry and Competitive Landscape

Summary

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Business SegmentsMedia Networks & Studio Entertainment Cable, Satellite & Broadband

Digital & Interactive Media Consumer Products & Experiences

- Pay TV (Cable &

Satellite)

- Broadband

- Online

- Mobile

- Over-the-Top- Live events

- Theme park

- Home shopping

- ABS-CBN stores

- Free-to-Air• Entertainment

• News

• Sports

• DTT

- Global

- Film & Music

- Cable Channels

- Publishing

- Licensing

- Radio

3

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Revenue Mix

4

For the nine months ended September 30, 2017

Advertising Revenue Consumer Sales

23%13%

SkyGlobal

48%

46%

Kidzania/Retail/Others FilmsDTT

5% 4% 3%

12%

52%

Broadcast

& News

2%

S&A

Global,

& DTT

3%

Others

1%

Digital

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Free-to-Air TV

5

• Consistent leader in national audience shares and ratings among 13 FTA channels.

• ABS-CBN Free-to-air TV advertising revenues account for more than 80% of company’s total advertising revenues.

• Primetime shows contribute 77% of total Channel 2 airtime revenues.

TOTAL DAY NATIONAL AUDIENCE SHARE

Source: Kantar Media TV Audience Measurement – Total Homes, Total Philippines (Urban + Rural)Period covered excludes Holy Week

CHANNEL 2016 9M 2017

ABS-CBN* 44.70 46.19 GMA 7 33.80 33.39

TV 5 6.50 5.12

Other FTA 4.10 3.51

Other Cable 6.50 6.65

* ABS-CBN Channel 2 only.

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Source: Kantar Media TV Audience Measurement – Total Homes, Total Philippines (Urban + Rural)Period covered excludes Holy Week

Free-to-Air TV

* ABS-CBN Channel 2 only.

42 4244 43

45 45

3133 34

3634 34

12 119

7 7 6

2012 2013 2014 2015 2016 1H 2017

AUDIENCE SHARE %

TOTAL DAY

ABS-CBN 2 GMA 7 TV 5

48 4749 50 49 49

2831 32 31

33 33

119 8 7 7 6

2012 2013 2014 2015 2016 1H 2017

AUDIENCE SHARE %

PRIMETIME

ABS-CBN 2 GMA 7 TV 5

6

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7

Digital Terrestrial Television

COVERAGE AREA

Benguet

Pangasinan

Tarlac

Nueva Ecija

Pampanga

Bulacan

Metro Manila (3)

Rizal

Cavite

Laguna

Metro Cebu

Davao

Bacolod

Cagayan De Oro

Iloilo

• Launched Feb. 2015; first-mover advantage

• More than 3.6 million boxes cumulative sold as of Sep 2017

• YTD average of 160k boxes sold per month at P1,499/box

(~US$30/box)

• Significantly improved reach in Mega Manila and Central Luzon

Incremental advertising revenues expected from:

increase in ratings for existing channels

additional four free-to-air channels

2,204 2,372

2,527 2,697

2,829 2,985

3,158 3,139

3,474 3,655

2016 Jan Feb Mar Apr May Jun Jul Aug Sep

DTT CUMULATIVE SALES (IN 000's)

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0.21

0.69

1.30

2015 2016 1H2017

Yey Audience Shares (in %)

DTT: A Complete Range of Entertainment & Information Content

8

2 FTA (CH2 & CH23) + Additional 4 Channels (available only on ABS-CBN TVplus)

Ch

an

nel

Gen

re News/

Public AffairsMovies (Tagalog) Kids Edutainment

Educational

Programs

Co

nte

nt

Desc

rip

tio

n

Live broadcast of

radio format

programs on TV,

with news and

public affairs

component

An all-day Filipino

Movie Channel

that offers a wide

variety of action

and comedy

movies featuring

“Pinoy” idols

An all-day Kids’

Channel that

features a mix of

wholesome action,

fun, adventure and

edutainment

programs for boys

and girls

Curriculum-based

programs and

content for

primary and

secondary levels

Source: Kantar Media TV Measurement, Total Philippines

Average Audience Share 2015-2017

0.34

1.09

2.50

2015 2016 1H2017

Cinemo Audience Shares (in %)

3Q2017

3Q2017

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DTT : Changing the distribution landscape

9

Total Philippines – TV Households Mix by Platform

Source: Kantar Media - July- September 2017

Total

Philippines

Urban

Philippines

Mega

Manila

Metro

Manila

HOMES (in Thousands) 18,935 9,857 5,267 3,032

CABLE or DTT HOMES 36.1% 44.6% 63.3% 78.1%

Cabled Homes 23.8% 24.1% 27.5% 38.3%

DTT Homes 12.3% 20.5% 35.8% 39.8%

NON CABLE & NON DTT HOMES 63.9% 55.4% 36.7% 21.9%

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ASIA AFRICA OTHERS

Cambodia Kenya Mexico

Indonesia Nigeria Peru

Malaysia Seychelles Kazakhstan

Myanmar Tanzania

Thailand Uganda

Vietnam

Middle East

Global

10

• ABS-CBN content distributed to Filipino subscribers abroad.

• Overall viewership of more than 3.1 million as of September 2017

• Program Syndication

• Revenue Streams:

Subscription

• Cable

• DTH

• IPTV

• TFC.tv

Movie Screening

Shows / Events

Remittance

Program Syndication Territories

70

114

142

9M 2015 9M 2016 9M 2017

Program Syndication+ 25%

+ 62%

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Film Production and Distribution

11

• Star Cinema - Leading local film producer;

about 16 films for theatrical release per

year

• Revenue Streams:• Local and international theatrical sales

• Program rights from cable, and

• FTA, OTT, international sales, DVD sales,

merchandising

• One movie can generate up to Php 600M

in ticket sales locally and over US$ 2M

overseas

• Revenue sharing with theaters ~ 50%

• Growth strategies• Partnerships to operate theaters (e.g.

Citymalls)

• Open new territories (e.g. Malaysia,

Vietnam), and

• Subtitling in foreign languages to broaden

reach

Local Theatrical Receipts 9M2017 Local and Foreign Theatrical Receipts 9M2017

Star

Cinema

98%

Others

2%Star

Cinema

28%

Others

2%Foreign

Films

70%

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Sky Current Network: • Homes passed:

Cable: 2.1m

Broadband: 1m

• DTH nationwide reach

147,000

520,000

UNIQUE SUBSCRIBERS

AS OF SEPTEMBER 2017

Cable, Satellite & Broadband

12

AS OF SEP 2017 SUBSCRIBERS ARPU

Cable * 609,000 PHP 571

DTH 295,000 PHP 129

Broadband 205,000 PHP 1,128

TOTAL 1,109,000

Cable, Satellite & Broadband total revenues grew by P438M or 7%

driven by the 24% increase in overall Sky subscribers

Fiber-powered broadband Up to 8MBPS Up to 16MBPS

+ Cable Channels:

HD Cable TV 10HD; 30SD 10HD; 30SD

+ Mobile Internet 1GB 1GB

Monthly Fee PhP1,799 (US$35) PhP2,199 (US$43)

One Sky Plans (Sample)

667,000

Two-play

One-play * Excludes free tier subscribers

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Activity PlatformNo. of

Subscribers

Watching 904,944

Watching

(Overseas)72,617

Watching 63,250

Listening and

watching40,971

Reading* 253,768

Movie

Community1,058,000

*Unique users of No Ink app monthly

Digital and Interactive Media

13

ABS-CBN.com remains the #1 Philippine based website across all categories in the Philippines.

iWant TV and TFC.tv with close to

8.8M and 73k active subscribers as

of September 2017

ABS-CBN digital properties

revenue in 2017 up 26% versus

last year

ABS-CBN Mobile with close to

946,000 subscriber count as of

September 2017

3,526

6,282

8,858

9M 2015 9M 2016 9M 2017

+ 41%

+ 78%

349

607

945

9M 2015 9M 2016 9M 2017

+ 56%

+ 74%

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Digital and Interactive Media Initiatives

14

Platform

No. of

Followers/Talents

YTD

2017 Revenues 2016 Revenues % Variance

16,321,300 65,156,934 23,916,990 +172%

7,609,267 176,344,382 111,810,605 +58%

378 talents 26,856,697 16,947,571 +58%

550 talents 33,183,740 6,130,571 +441%

Programmatic N/A 49,935,158 28,083,558 +78%

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Consumer Products and Experiences

15

• ABS-CBN has franchise for the Philippines

• Opened August 7, 2015

• 10,000 sq. m. indoor facility at the Bonifacio

Global City with 1,500 visitor capacity

• With 66 establishments and 50 industry

partners as of to date

Optimize content experience:

• FreeZtyle Play

• BooZt: Star Magic Workshop, Summer Camp,

Sports Camp

• New Establishments in 2017: Film

Academy, Museum, Disaster Preparedness

Center

Generated P324M in total revenue in 9M of 2017,

224k attendance as of September.

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Consumer Products and Experiences

16

• Continuously offers new products and promos to assure

quality home TV shopping and online experience

• Generated P632M in revenues, 2% higher in 9M of

2017.

O Shopping Products

476

617 632

9M 2015 9M 2016 9M 2017

O-Shopping Revenue

+ 2%+ 23%

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Consumer Products and Experiences

17

Our events bring the ABS experience closer

to our audiences with over P218Mrevenues generated in 9M of 2017.

• Licensed fan merchandise line for various ABS-

CBN TV programs

• Licensed on-ground activation for UAAP Volleyball

• Launch of Ravelo Komiks Superheroes brand

• Floor area of ~670 sqm inside a major shopping mall

• Capacity of ~2,000 visitors per day

• Themed Products and customized offerings (e.g.

interaction with celebrities, game shows, etc.)

• Target opening date: Q2 2018

ABS-CBN INTERACTIVE ENTERTAINMENT-

BASED RETAIL EXPERIENCE STORE

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Customer Relations Management (CRM)Our Enterprise Customer Database (ECD) contains

contact information and viewing activity of our ‘known’

KapamilyasGlobal:

• TFC.tv

• IPTV

• DTH

• Films

• Remittance

• Cargo

• Concerts/events

Touchpoints:

Local:

• TV

• Radio

• Films

• Music

• Cable TV/DTH

• DTT

• Mobile

• Broadband

• Liveshows

• iWanTV

• Social Media

• abs-cbn.com

• ABS-CBN Online &

Retail Stores

• O-Shopping

• Kidzania

• Magazines/books

• Concerts/events

• Mall tours

ECD

12.6 MCustomers

Introduced loyalty program in July 2017 with more than 2.6 million registered members to date.18

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Company Overview

Financial Highlights

Industry and Competitive Landscape

Summary

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Financial Summary

20

For the nine months ended September 30, 2017

In millions PhP

6,151

7,410 7,035

9M 2015 9M 2016 9M 2017

EBITDA

27,761

31,166

29,512

9M 2015 9M 2016 9M 2017

Revenue

1,894

2,848

2,267

9M 2015 9M 2016 9M 2017

Net Income

- 5% - 5%

- 20%

+ 12%+ 20%

+ 50%

7% 9% 8%22% 24% 24%Margins

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Business Segment Report

21

For the nine months ended September 30, 2017

9M 2016 9M 2017 9M 2016 9M 2017 9M 2016 9M 2017

Media Networks & Studio Entertainment 23,652 21,248 3,179 2,556 3,270 2,605

Margin 13% 12% 14% 12%

Cable, Satellite & Broadband 6,411 6,849 69 75 44 54

Margin 1% 1% 1% 1%

Digital & Interactive Media 491 839 (361) (306) (202) (206)

Consumer Products & Experience 612 575 (39) (58) (16) (41)

Net Income NI Attributable to Parent

Segment

Operating Revenue

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908 1,038

1,422 2,216

3,197

4,652

3 Q 2 0 1 7 2 0 1 7 L E

Program Rights Cable, Satellite & Broadband Digital initiatives, Maintenance & Others

Spent and committed Php 5.5B for 9M;Php 7.9 FY 2017 estimate

5,522

7,906

Capital Expenditures

22

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Balance Sheet HighlightsIn millions PhP

For the nine months ended September 30, 2017

70,424

72,734 72,877

2015 2016 9M 2017

Total Assets

Ratios 2015 2016 9M 2017

Current 1.88 2.02 2.18

Debt-to-Equity 0.71 0.65 0.62

Net Debt-to-Equity 0.31 0.30 0.28

20,402 20,472 20,311

2015 2016 9M 2017

Total Borrowings

28,715

31,692

33,012

2015 2016 9M 2017

Equity

23

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Company Overview

Summary

Financial Highlights

Industry and Competitive Landscape

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Philippines: Age Demographics

25

Source: http://www.indexmundi.com/philippines/age_structure.htmlhttps://www.cia.gov/library/publications/the-world-factbook/geos/rp.html

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Philippines: Media Landscape

26

• Philippine household ownership of TV at 75% (17.8 million TV households)

• Metro Manila – Philippines’ primary urban market

• 13.1 M people (13% of total population)

• 3.0M TV households (17% of total TV households)

Sources: In-house media landscape study 2016; NSO

Total Philippines Metro Manila

Cable TV penetration (among TV HHs) ~24% ~34%

PC ownership (among total HHs) ~13% ~40%

Internet access at home (among total HHs) ~13% ~41%

Wireless Broadband ~6% ~12%

Wired Broadband ~7% ~29%

Mobile phone ownership (among total HHs) ~84% ~98%

Mobile phone ownership (among 16+ population) ~60% ~83%

Smartphone ownership ~30% ~61%

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Philippines: Media Market

27

Source: Media Partners Asia, 2017

Total Advertising Spend 2016 (P70.9 B)

Source: Company Data

2016 Ad Spend By Industry

Free-to-

Air

62%

Pay TV

6%

Radio

13%

Internet

10%

Newspapers

4%

Magazines

1%

Outdoor

4% Others

0.3%

Alcohol &

Tobacoo

4%

Financial

Institutions

2%

Industry &

Services

2%

Entertainment

1%Automotive

2%

Govt

Agencies

1%Others

2%

Telecom

4%

FMCG

82%

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Company Overview

Financial Highlights

Industry and Competitive Landscape

Summary

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ABS-CBN: The Philippines’ leading media and entertainment company

29

BUSINESSES

Free-to-Air √ √ √

Films and Music √ √

Global √ √

Remittance √ √

Publishing √

Pay TV √ √

Mobile √ √

Educational Theme park √

TV Shopping √

Note: TV 5 owned by First Pacific / PLDT Group

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Except for historical and operating data and other information of historical matters, the statements contained herein are “forward-looking statements”. The words “believe”, “intend”, “plan”, “anticipate”, “continue”, “estimate”, “expect”, “may”, “will” or other similar words are frequently used to indicate these forward looking statements. Any such forward-looking statement is not a guarantee of future performance and involves a number of known and unknown risks, uncertainties and other factors that could cause the actual performance, financial condition or results of operation of ABS-CBN to be materially different from any future performance, financial condition or results of operation implied by such forward-looking statement.

30

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