clouded vision - we are smpte · traditional playout chain with best of breed devices and sdi...
TRANSCRIPT
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Clouded Vision
Can the public cloud replace traditional
broadcast infrastructure?
December 2017
James Gilbert, CEO Pixel Power Ltd
• How has technology evolved to facilitate cloud broadcasting?
• What are the practicalities of moving to a cloud deployment?
• Should you consider it – weighing up the pros and cons
• Demonstration
• Q&A
December 2017 Can the public cloud replace traditional broadcast infrastructure?
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Technology Evolution (1)
Traditional playout chain with best of breed devices and SDI infrastructure
December 2017 Can the public cloud replace traditional broadcast infrastructure?
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Technology Evolution (2)
Channel In a Box – Collapse multiple (but not all) functions into a single device
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Technology Evolution (3)
Replace hardware devices with software modules, SDI interconnect with IP streams
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Technology Evolution (4)
Virtualize the software modules and run them anywhere
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What are the practicalities of moving to a cloud deployment ?
December 2017 Can the public cloud replace traditional broadcast infrastructure?
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Commercial Considerations
• Standardise workflows
• Managed service or run your own
• Choosing a provider
• Choosing a payment model
• Staffing
• Security
December 2017 Can the public cloud replace traditional broadcast infrastructure?
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Commercial Considerations
• Standardise workflows
• Managed service or run your own
• Choosing a provider
• Choosing a payment model
• Staffing
• Security
December 2017 Can the public cloud replace traditional broadcast infrastructure?
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Commercial Considerations
• Standardise workflows
• Managed service or run your own
• Choosing a provider
• Choosing a payment model
• Staffing
• Security
December 2017 Can the public cloud replace traditional broadcast infrastructure?
10
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Commercial Considerations
• Standardise workflows
• Managed service or run your own
• Choosing a provider
• Choosing a payment model
• Staffing
• Security
December 2017 Can the public cloud replace traditional broadcast infrastructure?
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Commercial Considerations
• Standardise workflows
• Managed service or run your own
• Choosing a provider
• Choosing a payment model
• Staffing
• Security
December 2017 Can the public cloud replace traditional broadcast infrastructure?
12
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Commercial Considerations
• Standardise workflows
• Managed service or run your own
• Choosing a provider
• Choosing a payment model
• Staffing
• Security
December 2017 Can the public cloud replace traditional broadcast infrastructure?
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Technical Considerations
• Location
• Standards
• Streams and content transfer
• New set of suppliers
• Distribution
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Technical Considerations
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• Location
• Standards
• Streams and content transfer
• New set of suppliers
• Distribution
Technical Considerations
• Location
• Standards
• Streams and content transfer
• New set of suppliers
• Distribution
December 2017 Can the public cloud replace traditional broadcast infrastructure?
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Technical Considerations
• Location
• Standards
• Streams and content transfer
• New set of suppliers
• Distribution
December 2017 Can the public cloud replace traditional broadcast infrastructure?
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Technical Considerations
• Location
• Standards
• Streams and content transfer
• New set of suppliers
• Distribution
December 2017 Can the public cloud replace traditional broadcast infrastructure?
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Practical example – AWS based Disaster Recovery
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Why you SHOULD embrace the cloud
• Scalable
• Flexible
• Everywhere
• Choice of pricing models
• Enables new revenue generating opportunities
• Enables unified workflows for linear, VOD and OTT
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Why you might want to wait
• Limited choice of vendors
• Lack of adopted standards
• Interoperability issues
• Economics
• Skills availability
December 2017 Cloud playout is ready today; could you or should you make the move?
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Summary
• Linear playout in the cloud is possible today
• Migration from SDI to IP to Virtual solutions will take time
• Invest in technology which has proven cloud deployment capability
• Be prepared to change your workflows and acquire new skills
• The biggest challenge is not technical
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People are the biggest challenge, not the technology
But… Solution providers can help
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Demonstration
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• AWS Hosted
• Local Control
• Zixi used for contribution and monitoring
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Questions ?
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