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Gary Hope

Cloud Data Solution Architect

Microsoft South Africa

Email: [email protected]

Twitter: @GaryHope

Digital transformation is the next industrial revolution

Industrial Revolution 4.0

Steam, water,

mechanical

production

equipment

Division of labor,

electricity, mass

production

Electronics,

IT, automated

production

Blurring the

physical and

the digital

divide

1784 1870 1969 2016

Digital Masters perform better

FASHIONISTASRevenue: +6%

Profitability: -11%

Market Value: -12%

DIGITAL MASTERSRevenue: +9%

Profitability: +26%

Market Value: +12%

Revenue: -4%

Profitability: -11%

Market Value: -7%

BEGINNER

Revenue: -10%

Profitability: +9%

Market Value: +7%

CONSERVATIVE

Dig

ital C

ap

ab

ility

Leadership Capability

+9% Revenue

Creation

+12%Market

Valuation

+26%Profitability

86% of CEOs consider Digital their #1 priority

CEOs believe

technology will

transform their business

more than any other

global trend

Source: PWC CEO Survey

Trends that will

transform

business, next five

years (%)

Technological advances

Demographic shifts

Shift in global economic power

Resource scarcity & climate change

Urbanization

Digital Transformation

Digital Transformation Customer Outcomes

Microsoft is focused on empowering every individual and every organization to achieve more through Digital Transformation.

Building better, stronger

engagements by

harnessing data

representing a complete

view of your customer,

then drawing actionable

intelligence, predictive

insights that can deliver

personalization at scale.

Engage your

customers

Reinventing products,

services and business

models using digital

content to capitalize on

emerging revenue

opportunities.

Transform

your products

Optimizing operations to

reshape customer

relationships and service

models by gathering data

across a wide, dispersed

set of endpoints, and

drawing insights through

advanced analytics that

can be used to introduce

improvements on a

continuous, real time basis.

Optimize your

operations

Empowering employees

with tools that fuel

collaboration and

productivity, while

mitigating the risks that

come with providing

freedom and space to

employees.

Empower your

employees

It all starts with data

Image by David Somerville

Intelligence(cognitive and AI)

Cloud(and serverless)

Big Data & IoT(especially real-time)

Three major trends are converging

We now face a world of connected data

1985 1990 1995 2000 2005 2010 2015 2020

CONNECTED

DIGITAL

ANALOG

Data is a key strategic asset

$1.6TAdditional business value captured

by companies that are leaders in

using data assets to their advantage

Source: IDC, 2014

10%Percent of organizations expected

to have a highly profitable business

unit specifically for productizing and

commercializing their data by 2020

Source: Gartner, 2016

The cloud offers limitless computing power

Speed EconomicsScale

So where is this cloud anyway

67Years

25Years

15Years

The time to adapt to disruptions is shrinking

Source: BBC

A hundred years ago, the average lifespan of a

company listed on the S&P 500 index was 67 years

75% of the S&P 500 will be new

(not on the index today)

25% of the S&P 500 will

be ones on the index today

In the 2020s…

Improving visibilityand making accurate predictions

Exploring new business opportunities

• Remote monitoring

• Demand forecasting

• Risk and compliance

management

Getting the right products to the right places

• Inventory management

• Supply chain optimization

• Marketing mix

optimization

Offering customers exactly what they want, when they want it

• Personalized offers

• Product recommendations

• New product introduction

Fixing problems proactively before they start

• Predictive maintenance

• Operational efficiency

• Customer servicei

mprovement

• Cross-sell and upsell

• Product-as-a-service

• New data-driven

services

Here’s how successful businesses are staying ahead

Customer InsightCustomer

AcquisitionService Analytics Financial Analytics

Demand Forecasting

Employee Insight

Customer

Feedback AnalyticsCross sell & Upsell

Contact Center

Analytics

Financial

Forecasting

Inventory

OptimizationHR Insight

Churn AnalyticsLead Generation &

Opportunity Scoring Fraud Management

IT Operations Insight

Pay for Performance

Marketing Optimization

Risk ManagementOperational

Efficiency

PersonalizationProcurement

Insight

Product Recommendation

Spend Insight

Product Innovation

Supplier Insight

Marketing Sales Service Finance Operations Workforce

Opportunities exist across functional areasEXAMPLE SOLUTIONS

Rolls-Royce Video

https://www.youtube.com/watch?v=B3CZXp-RK0g

Improve visibility and makeaccurate predictionsDartmouth-Hitchcock revolutionizes

personalized healthcare

Scenario Static treatment plans | Outdated, generic data

Solution

ImagineCare collects and analyzes real-time and historical

data from across devices and records, then surfaces metrics

in clinical dashboards and mobile apps for a consumer-

focused, personalized treatment plan.

Result

• Empowered, healthier patients with personalized,

evidence-based treatment plans

• The ability to identify issues like heart attacks before they

happen

• Millions of dollars saved in readmission costs,

unnecessary ER and doctor visits, and less missed work

• Improved quality of life with 360° views of patient health

• More effective population health management

“This system is really transforming how we can

deliver health and wellness to the population.

Despite all of the technology involved,

ImagineCare does not lose

that human touch, which is so important.”

Nathan Larson,Director of Remote Medical Sensing

Dartmouth-Hitchcock Video

ps://www.y

www.youtube.com/watch?v

=5NQqF5yjfR0

Maps

More

SettingsTools

www.youtube.com/watch?v=5NQqF5yjfR0

Explore new business opportunitiesThyssenKrupp Elevator develops new

services capabilities

“We wanted to go beyond the industry standard of

preventative maintenance, to offer predictive and

even preemptive maintenance.”

Andreas Schierenbeck

CEO, ThyssenKrupp Elevator

ScenarioVariable elevator uptime | The need for competitive

differentiation

Solution

Several Azure technologies, including Machine Learning,

that enable monitoring via a real-time dashboard and that

instruct technicians on optimal maintenance activities

through dynamic predictive models

Result

• Increased elevator uptime

• Reduced costs for ThyssenKrupp and its customers

• Rich, real-time data visualization and awareness of issues

• The ability offer predictive maintenance services for

customers around the globe

ThyssenKrupp Demo + Video

https://www.youtube.com/watch?v=SGXTWLQ76jI

Decision

Transforming data into intelligent action

DataSources

Apps

Sensors & Devices

People

Data Intelligence Action

Apps

Automated systems

Differentiated with intelligent solutions

• See and identify objects, people

and actions

• Hear and recognize language

• Learn and develop greater

understanding over time

• Perceive emotions and

reactions

Cognitive

Understanding

Intelligent

Bots

• Complete tasks

• Predict outcomes and make

adjustments

• Monitor and alert automatically

• Get things done in proactive,

natural ways

The Seeing AI Project

https://www.youtube.com/watch?v=R2mC-NUAmMk

Gary Hope

Cloud Data Solution Architect

Microsoft South Africa

Email: [email protected]

Twitter: @GaryHope